business development representative cover letter

Business Development Representative Cover Letter Examples

Use these Business Development Representative cover letter examples to help you write a powerful cover letter that will separate you from the competition.

Business development representatives (BDRs) are responsible for developing new business opportunities for their company. They identify potential customers and work to create relationships with them.

In order to be successful as a BDR, you need to be able to identify and qualify potential leads. You also need to be able to sell your company’s products and services.

Use these examples to write a cover letter that will help you land a job as a business development representative.

Formal/Professional Writing Style Example

With a strong background in sales and business development, I am confident in my ability to contribute effectively to your team and help drive growth for your organization.

Throughout my professional career, I have demonstrated a consistent ability to develop and maintain long-term relationships with clients, identify opportunities for expansion, and implement strategies to support overall business growth. As a Business Development Representative, I have a proven track record of exceeding sales quotas and generating new business through proactive prospecting and targeted outreach.

My educational background in business administration, coupled with my hands-on experience, has equipped me with the essential skills necessary for this role, such as excellent communication, problem-solving, and negotiation abilities, as well as a strong understanding of the dynamics within the competitive landscape.

Additionally, I possess a strong work ethic and am committed to continuous learning and professional development, ensuring that I stay up-to-date with industry trends and best practices. This adaptability and commitment to growth have been critical to my success in previous roles and would continue to be of great value at your organization.

I am eager to contribute my skills, commitment, and passion for business development to your dynamic team, and I am confident that I would be an asset to your organization. I would appreciate the opportunity to discuss my qualifications further and explore the ways in which I can contribute to your company’s success.

Thank you for your time and consideration. I look forward to speaking with you soon.

[Your Name]

Entry-Level Writing Style Example

As a recent graduate from XYZ University with a Bachelor of Business Administration, I believe I have the necessary skills, enthusiasm, and determination to make a significant contribution to your company’s growth and success.

During my time at university, I took courses in marketing, sales, and business analytics, providing me with a strong foundation for this position. My hands-on experience through internships and various project works has helped me develop excellent interpersonal, problem-solving, and negotiation skills. I have always been passionate about cultivating relationships and thoroughly understand the importance of communication and collaboration in a business environment.

I am particularly drawn to your company because of its innovative approach to the industry and impressive reputation for providing outstanding products and services to its clients. I am confident that my skills, coupled with my enthusiasm for learning, will allow me to contribute meaningfully to your team and drive tangible results.

I am excited about the prospect of joining your esteemed organization and am looking forward to the opportunity to discuss my candidacy further. I have attached my resume for your review, and I hope to prove my ability to excel at this position in an in-person meeting.

Thank you for your time and consideration.

Networking/Referral Writing Style Example

I was recently speaking with John Smith, a current team member at your organization, who highly recommended this opportunity to me. He not only mentioned how well my skills align with the requirements of the role, but also the dynamic and growth-oriented culture of your company.

With over four years of experience in sales and marketing, I believe I possess the skills and drive necessary for success in this position. At my previous role with XYZ Company, I successfully managed a sales pipeline, consistently exceeding monthly targets by over 20%, and established long-term relationships with various key clients.

John mentioned that your organization values innovative thinking and a commitment to building strong client relationships. I believe my track record and passion for fostering positive connections make me an ideal candidate for this role. Furthermore, my exceptional communication skills and ability to adapt to new environments would enable me to contribute significantly to the team.

I am enthusiastic about the opportunity to join your organization and help drive growth in its business development department. Thank you for considering my application. I look forward to the chance to discuss how my qualifications and experience match your specific needs further.

Enthusiastic/Passionate Writing Style Example

Having researched your company extensively, I am captivated by the innovative solutions and commitment to growth that has distinguished you as a leader in the industry. I am thrilled at the prospect of contributing my skills, dedication, and passion to propel your organization even further, and create lasting relationships with clients.

My previous experience as a Sales Assistant has provided me with invaluable skills and knowledge to excel in this role. I’ve cultivated a strong sense of empathy and deep understanding of the clients’ needs, driving me to deliver top-notch service in every interaction. Furthermore, my ability to effectively communicate with a diverse range of people has propelled me to exceed quotas and forge lasting connections with clients, all the while fostering a heightened sense of loyalty towards the brand.

What particularly excites me about joining your team is the opportunity to work alongside like-minded individuals who are driven by the mission of continuous improvement and providing exceptional service to customers. I thrive in environments that challenge me to push my boundaries and explore creative solutions that not only meet, but exceed targets. I am confident that my insatiable drive, contagious enthusiasm, and relentless pursuit of excellence will make me a valuable asset to your team.

Thank you for considering my application. I am eager for the opportunity to further discuss my passion for the role and how my skills align with your organization’s goals. Please feel free to contact me to schedule an interview at your convenience. I look forward to the possibility of contributing to the continued success of your esteemed company.

Problem-Solving Writing Style Example

Having researched your company and its current market presence, I have identified growth opportunities and untapped potential within segments that could benefit from your unique product and service offerings. As a highly motivated and resourceful professional with hands-on experience in business development, I am confident that I have the skills and determination to help your company seize these opportunities, enhance existing strategies, and drive additional revenue.

Throughout my career, I have consistently demonstrated my ability to expand business reach by building and maintaining meaningful relationships with new and existing clients. In my previous role, I helped identify and address challenges faced by our target audience, resulting in a 20% increase in customer acquisition within my territory over twelve months. Furthermore, my ability to communicate effectively and work collaboratively with cross-functional teams has allowed me to contribute to the successful launch of multiple revenue-generating initiatives.

Beyond my practical experience and strong work ethic, I am committed to staying updated on industry trends and best practices to ensure I bring innovative and solution-oriented thinking to my clients and colleagues. My experience in regularly participating in professional training seminars and partnering with thought leaders in the industry has provided me with valuable insights on what it takes to excel in a competitive marketplace like yours.

I am excited about the prospect of joining your talented team and leveraging my business development acumen to address the challenges you face and facilitate the continued growth and success of [Company Name]. Thank you for considering my application. I look forward to the opportunity to discuss my candidacy further and demonstrate how I can make an impact on your organization.

Storytelling/Narrative Writing Style Example

As I strolled through the bustling marketplace on my first solo trip to Europe, I couldn’t help but be captivated by the diverse array of businesses that lined the cobblestone streets. Each storefront seemed to tell a story, and it was in that moment that I realized my passion for understanding and helping businesses expand their reach and impact. This passion, coupled with my professional experience and skills, makes me the ideal candidate for the Business Development Representative role at your organization.

During my time as a sales associate at XYZ Corporation, I was tasked with a challenging project to identify potential partnerships in the European market. I was reminded of that same energy and excitement I had experienced in the marketplace. After conducting thorough market research and outreach to prospective partners, I successfully secured three new collaborations that resulted in a 20% increase in our company’s overseas sales.

In addition to my direct sales experience, I have honed my communication, negotiation, and relationship-building skills throughout my career. I pride myself on my ability to effectively connect with clients and colleagues alike, fostering strong professional relationships and creating a foundation for continued success.

I am confident that my passion for business development, proven track record in sales, and strong interpersonal skills make me the perfect fit for this position. I am eager to contribute to your organization’s growth and success, and I am excited about the opportunity to once again immerse myself in the world of business development and forge new, lasting partnerships.

Thank you for considering my application. I am looking forward to the opportunity to discuss my qualifications further and learn more about your organization.

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Frequently Asked Questions

What is the main goal of a business development representative cover letter.

To demonstrate your ability to drive business growth and build strong client relationships.

What should be the focus of your Business Development Representative cover letter?

Highlight your sales experience, networking skills, and ability to identify and capitalize on new business opportunities.

How can you show your suitability for the Business Development Representative role?

Provide examples of successful sales campaigns, lead generation, and client acquisition.

What qualities are important for a Business Development Representative?

Strong communication skills, proactive approach, and ability to work independently and as part of a team.

Related Cover Letter Examples:

• Project Manager
• Project Coordinator
• Event Planner

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Business Development Representative Cover Letter Examples with Writing Tips for 2024

Craft an exceptional Business Development Representative Cover Letter with our online builder. Explore expertly designed example cover letter templates suitable for all levels and specialties. Captivate employers with a refined, professional Cover Letter. Secure your dream job today!

As you embark on your journey to secure a position as a Business Development Representative, crafting a compelling cover letter is a critical step that can make all the difference in your application. A well-written cover letter not only showcases your qualifications but also highlights your enthusiasm for the role and the unique value you can bring to a potential employer. In this comprehensive guide, we will explore the essential elements of an effective Business Development Representative cover letter, providing you with the tools you need to stand out from the competition. Here’s what you can expect to learn:

• What does a Business Development Representative Cover Letter accomplish? Understand the purpose and impact of a tailored cover letter.
• Key Components of a Business Development Representative Cover Letter Learn the vital sections that must be included to ensure your letter is effective.
• Format a Business Development Representative Cover Letter Discover the best formatting practices to enhance readability and professionalism.
• Three different level cover letter examples Gain insights from examples tailored for entry-level, mid-level, and senior positions.
• Common Mistakes to Avoid in a Business Development Representative Cover Letter Identify pitfalls that could undermine your application.
• Key Takeaways Summarize the crucial points to keep in mind as you write your cover letter.

Dive into the details of each section to craft a persuasive cover letter that opens doors to your dream job!

What does a Business Development Representative Cover Letter accomplish?

A cover letter for a Business Development Representative serves as a vital introduction that showcases your skills, experiences, and enthusiasm for the role, helping you stand out in a competitive job market. It allows you to articulate how your background aligns with the company's goals, demonstrating your understanding of their products and market position. Moreover, a well-crafted cover letter can highlight specific achievements or relevant experience that may not be fully captured in your resume. For guidance on structuring your cover letter effectively, you can refer to our comprehensive cover letter guide . Additionally, if you need assistance in creating a polished and professional letter, consider using our cover letter builder to streamline the process and enhance your application.

Key Components of a Business Development Representative Cover Letter

• Personalized Greeting: Address the hiring manager by name if possible. This shows that you've done your research and adds a personal touch to your cover letter.
• Relevant Experience and Skills: Highlight your experience in sales and business development, focusing on specific skills such as lead generation, relationship building, and negotiation. Be sure to align your qualifications with the requirements listed in the job description.
• Demonstrated Achievements: Include quantifiable achievements that showcase your success in previous roles. For example, mention any targets you exceeded or key accounts you successfully secured. This will help to establish your capability and potential contribution to the company.
• Strong Closing Statement: End with a compelling conclusion that reiterates your enthusiasm for the role and expresses your eagerness to discuss how you can contribute to the team. Additionally, make sure to follow the appropriate cover letter format for a polished presentation. For inspiration, you can refer to various cover letter examples to craft your own unique letter.

How to Format a Business Development Representative Cover Letter

As a dedicated and results-oriented professional, I am excited to apply for the Business Development Representative position. My background in sales and passion for building strong client relationships equip me to contribute effectively to your team. Below are key points to consider when formatting a compelling cover letter for this role:

• Personalize the Greeting : Address the hiring manager by name, if possible, to create a connection right from the start.
• Strong Opening Statement : Begin with a powerful statement about your enthusiasm for the role and the company, showcasing your knowledge about their mission or recent achievements.
• Highlight Relevant Experience : Briefly summarize your previous roles in sales or business development, emphasizing your achievements and skills that align with the job description.
• Showcase Your Skills : Include specific skills such as lead generation, negotiation, and client management that are crucial for a Business Development Representative.
• Quantify Achievements : Use numbers to highlight your past successes, such as percentage increases in sales or number of leads generated, to demonstrate your impact.
• Demonstrate Knowledge of the Industry : Show that you are knowledgeable about the industry the company operates in and how your expertise can benefit them.
• Express Your Passion for Relationship Building : Discuss your approach to building relationships and how it has led to successful partnerships in your previous roles.
• Align with Company Values : Mention how your personal values align with the company’s mission and culture, indicating that you would be a good fit.
• Call to Action : End with a strong closing statement that encourages the reader to take the next step, such as inviting you for an interview.
• Professional Closing : Finish with a courteous closing statement and your signature, maintaining a professional tone throughout.

Business Development Representative Entry-Level Cover Letter Example #1

Dear [Hiring Manager's Name],

I am excited to apply for the Business Development Representative position at [Company Name], as advertised on [where you found the job posting]. With a strong passion for sales and a drive to contribute to a dynamic team, I am eager to leverage my skills and enthusiasm to help [Company Name] achieve its growth objectives.

While pursuing my degree in [Your Degree] at [Your University], I honed my communication and interpersonal skills through various internships and extracurricular activities. During my internship at [Previous Company Name], I had the opportunity to assist the sales team in identifying potential clients and conducting market research. This experience not only enhanced my understanding of the sales process but also taught me the importance of building relationships and creating value for customers. I successfully contributed to a project that involved reaching out to over 100 leads, resulting in a 20% increase in engagement for the team.

Additionally, my involvement as a member of [Relevant Student Organization or Club] allowed me to develop my networking and negotiation skills. I organized events that brought together industry professionals and students, enabling me to connect with individuals from diverse backgrounds and learn firsthand about the challenges and strategies in business development. These experiences have equipped me with the ability to communicate effectively and adapt my approach to various audiences, a crucial skill for a Business Development Representative.

I am particularly drawn to [Company Name] because of [specific reason related to the company's mission, values, or industry]. I admire your commitment to [specific aspect related to the company], and I am excited about the opportunity to contribute to such an innovative team. I am confident that my proactive attitude and eagerness to learn will enable me to make a meaningful impact at [Company Name].

Thank you for considering my application. I look forward to the opportunity to discuss how my background, skills, and enthusiasms align with the goals of your team. I am eager to contribute to [Company Name] and help drive the success of your business development initiatives.

Sincerely, [Your Name] [Your Phone Number] [Your Email Address]

Business Development Representative Mid-Level Cover Letter Example #2

I am writing to express my interest in the Business Development Representative position at [Company Name] as advertised on [Job Board/Company Website]. With over three years of experience in sales and business development, I have honed my skills in identifying market opportunities, nurturing client relationships, and driving revenue growth. My background in [specific industry or sector] aligns well with the goals of your organization, and I am excited about the opportunity to contribute to your team.

In my previous role at [Previous Company Name], I successfully managed a portfolio of clients, resulting in a 30% increase in annual sales revenue. By leveraging my ability to conduct thorough market research and competitor analysis, I identified key trends that informed our strategic approach and allowed us to tailor our offerings to meet client needs effectively. I also initiated and led several outreach campaigns that expanded our customer base, employing a mix of cold calling, email marketing, and networking events to cultivate leads.

Furthermore, I pride myself on my strong communication skills and ability to build rapport with diverse stakeholders. At [Another Previous Company Name], I collaborated closely with cross-functional teams, including marketing and product development, to enhance our service offerings based on client feedback. This collaboration not only improved customer satisfaction but also resulted in a 15% uptick in upselling opportunities. I am adept at using CRM software to track interactions and sales metrics, ensuring that I remain organized and proactive in my follow-ups.

I am particularly drawn to the innovative solutions that [Company Name] offers and your commitment to delivering exceptional value to clients. I believe my proactive approach to business development and my ability to adapt in a fast-paced environment would make me a valuable asset to your team. I look forward to the opportunity to discuss how my experience and vision align with the goals of [Company Name]. Thank you for considering my application.

Business Development Representative Experienced Cover Letter Example #3

I am writing to express my interest in the Business Development Representative position at [Company Name], as advertised. With over [X years] of experience in driving sales growth and cultivating strong client relationships in highly competitive markets, I am excited about the opportunity to contribute to your team and help [Company Name] achieve its ambitious growth goals.

In my previous role at [Previous Company Name], I successfully managed a portfolio of key accounts, consistently exceeding quarterly sales targets by an average of [X%]. By leveraging my strong analytical skills and market knowledge, I was able to identify emerging trends and tailor solutions that met the unique needs of each client. My proactive approach to business development not only resulted in a [specific achievement, such as a percentage increase in sales or new client acquisitions], but also earned me recognition as the top-performing representative in my region for [X consecutive years].

A key aspect of my success has been my ability to forge and maintain lasting relationships with clients. At [Another Previous Company Name], I implemented a client feedback program that allowed our team to better understand customer needs and improve our service offerings. This initiative not only increased client satisfaction rates by [X%] but also led to a [X%] increase in repeat business. I take pride in my ability to communicate effectively, listen actively, and collaborate with cross-functional teams to deliver solutions that drive results.

Furthermore, I am adept at utilizing CRM software and data analytics tools to streamline processes and enhance productivity. My experience in using [specific tools or software relevant to the job] has enabled me to manage leads efficiently and track performance metrics effectively, ensuring that I always meet or exceed my goals. I am excited about the possibility of bringing this expertise to [Company Name] and contributing to innovative strategies that align with your business objectives.

I am eager to discuss how my extensive experience and strategic mindset can benefit [Company Name]. Thank you for considering my application. I look forward to the opportunity to speak with you and explore how I can help drive growth and success for your team.

Cover Letter Tips for Business Development Representative

When crafting a cover letter for a Business Development Representative position, it’s essential to tailor your message to demonstrate your understanding of the company's goals and how your skills align with their needs. Start with a strong opening that captures attention, and use the body of your letter to highlight your relevant experience and achievements in sales, relationship building, and market research. Conclude with a persuasive closing that reiterates your enthusiasm for the role and invites the employer to discuss your qualifications further.

• Research the Company: Understand the company’s products, services, and target market to effectively customize your cover letter and demonstrate your genuine interest.
• Highlight Relevant Experience: Focus on past experiences that showcase your sales accomplishments, lead generation, and ability to build relationships with clients.
• Use Metrics: Quantify your achievements with specific metrics, such as percentage increases in sales or the number of new accounts acquired, to provide concrete evidence of your success.
• Showcase Communication Skills: Emphasize your ability to communicate effectively with different stakeholders, as strong communication is crucial in business development.
• Demonstrate Problem-Solving Abilities: Illustrate instances where you identified challenges and implemented solutions that led to successful outcomes.
• Tailor Your Language: Use industry-specific terminology and phrases that resonate with the business development field to demonstrate your familiarity and expertise.
• Express Enthusiasm: Convey your passion for business development and your eagerness to contribute to the company’s growth and success.
• Follow Up: Mention your intent to follow up on your application, demonstrating your proactive approach and commitment to the opportunity.

How to Start a Business Development Representative Cover Letter

When crafting a cover letter for a Business Development Representative position, it's crucial to make a strong first impression. Your introductory paragraph should capture the hiring manager's attention and highlight your enthusiasm for the role, as well as your relevant skills and experiences. Here are some effective cover letter introductions tailored for this position:

“With a proven track record in sales and a passion for building lasting client relationships, I am excited to apply for the Business Development Representative position at [Company Name]. My experience in identifying and nurturing leads, coupled with my strategic approach to market expansion, aligns perfectly with your team's goals.”

“As a results-driven sales professional with over three years of experience in business development, I was thrilled to discover the opening for a Business Development Representative at [Company Name]. I am eager to bring my expertise in lead generation and client engagement to your innovative team.”

“I am writing to express my interest in the Business Development Representative role at [Company Name]. My background in customer relationship management and my strong communication skills have equipped me to effectively drive sales and contribute to your company’s growth.”

“Having successfully increased sales revenue by 30% in my previous role, I am eager to bring my skills in prospecting and client acquisition to [Company Name] as a Business Development Representative. I am excited about the opportunity to leverage my experience to support your ambitious growth objectives.”

“I am excited to submit my application for the Business Development Representative position at [Company Name]. With a solid foundation in sales and a proactive mindset, I am confident in my ability to identify new business opportunities and foster meaningful client relationships that align with your company’s vision.”

How to Close a Business Development Representative Cover Letter

Closing a cover letter effectively is crucial for leaving a lasting impression on potential employers, especially for a Business Development Representative role. Here are some examples of how to wrap up your cover letter with impact:

I am excited about the opportunity to contribute to your team and help drive growth at [Company Name]. I look forward to discussing how my skills in relationship building and market analysis can benefit your organization. Thank you for considering my application. I am eager to bring my passion for sales and proven track record in business development to [Company Name] and would love to discuss my fit for the role in more detail. I appreciate your time and consideration. I am enthusiastic about the possibility of joining [Company Name] and leveraging my expertise to help achieve your business goals. Thank you for the opportunity to apply for this role. I am confident that my proactive approach to business development can make a significant impact at [Company Name], and I look forward to the possibility of discussing this further. I am thrilled at the prospect of working with [Company Name] and am keen to bring my innovative ideas and sales strategies to your esteemed team. I hope to connect soon to explore how I can contribute to your success.

Common Mistakes to Avoid in a Business Development Representative Cover Letter

When applying for a Business Development Representative position, your cover letter serves as a critical first impression to potential employers. It is your opportunity to showcase your skills, enthusiasm, and understanding of the role. However, many candidates make common mistakes that can undermine their chances of landing an interview. To help you craft a compelling cover letter, here are several pitfalls to avoid.

• Failing to tailor the cover letter to the specific company and position.
• Using a generic greeting instead of addressing the hiring manager by name.
• Repeating information already present in your resume rather than elaborating on key achievements.
• Neglecting to showcase relevant skills or experiences that align with the job description.
• Focusing on what you want from the job rather than what you can offer the company.
• Using overly formal or complex language that may come off as insincere.
• Ignoring the importance of a strong opening that captures the reader's attention.
• Overlooking proofreading; typos and grammatical errors can diminish your professionalism.
• Being too vague about your accomplishments; instead, quantify your successes where possible.
• Closing without a clear call to action or expressing genuine interest in the position.

Key Takeaways for a Business Development Representative Cover Letter

In crafting a compelling cover letter for a Business Development Representative position, it's essential to highlight key skills such as relationship building, strategic thinking, and a results-oriented mindset. Your cover letter should reflect your enthusiasm for driving sales growth and your ability to identify and capitalize on new business opportunities. By tailoring your narrative to showcase relevant experiences and demonstrating how you can add value to the prospective employer, you create a powerful first impression that can set you apart from other candidates.

To enhance your application, consider utilizing professional resources like cover letter templates and a cover letter builder to ensure your document is polished and visually appealing. These tools can help streamline the writing process, allowing you to focus on conveying your unique qualifications effectively. Ultimately, a well-crafted cover letter will complement your resume and provide a strong case for why you would be an excellent fit for the Business Development Representative role.

Table of Contents

13 Professional Business Development Cover Letter Examples for 2024

Your business development cover letter should immediately convey your understanding of the company's strategic goals. Illustrate your capability to drive revenue and forge solid client relationships right from the start. In the second paragraph, highlight your expertise in market analysis and your proficiency in executing growth initiatives. Your ability to identify and capitalize on business opportunities must be evident to the reader.

All cover letter examples in this guide

Business Development Executive

Director of Business Development

VP Business Development

Entry Level Business Developer

Business Development Intern

Senior Business Development Manager

Business Development Analyst

Business Development Consultant

Engagement Manager

Planning Manager

Business Development Representative

Business Development Manager

Cover letter guide.

Business Development Cover Letter Sample

Cover Letter Format

Cover Letter Salutation

Cover Letter Introduction

Cover Letter Body

Cover Letter Closing

No Experience Business Development Cover Letter

Key Takeaways

By Experience

Embarking on your job hunt, you've discovered that a standout business development cover letter can make all the difference. It's tempting to rehash your resume, yet your cover letter should be a window into your proudest professional moment, narrating the journey of that one significant achievement. Striking a balance between formal tone and fresh, engaging content without resorting to clichés is key. Remember, brevity is your ally; keep it concise and impactful within a single page. Let's ensure yours grabs attention for all the right reasons.

• Some inspiration from other professionals' job-winning cover letters;
• The best structure and format for your business development cover letter;
• Insights on how to write about your best achievement to stand out;
• A creative twist on your business development cover letter intro.

Upload your business development resume to Enhancv's AI, which will quickly scan and prepare a job-winning cover letter for you.

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Business Development cover letter example

PETER CONNOLLY

New York, NY

+1-(234)-555-1234

[email protected]

• Quantifiable Achievements: The cover letter includes specific examples of achievements, such as "leading to a 15% sales increase" and "culminating in an impressive $2M of new business," which provide concrete evidence of the candidate's ability to deliver results in business development.
• Relevant Experience: Describing the management of a sales campaign and utilization of CRM data to recapture old prospects demonstrates the candidate's relevant skill set and experience, tailored to the business development role.
• Problem-Solving Skills: By emphasizing strategic initiatives such as an in-depth analysis of post-purchase client behavior, the candidate showcases their problem-solving skills and ability to adopt a data-driven approach to improving sales processes.
• Client Relationship Management: Mentioning the focus on client-centric strategies and engagement with CRM activities, the cover letter reflects an understanding of the importance of maintaining and expanding client relationships in business development.

Designing your business development cover letter: what is the best format

Let's start with the basics, your business development cover letter should include your:

• Introduction
• Body paragraph
• Closing statement
• Signature (that's not a must)

Next, we'll move to the spacing of your business development cover letter, and yes, it should be single-spaced ( automatically formatted for you in our cover letter templates ).

Don't go for a old-school font (e.g. Arial or Times New Roman), but instead, pick an ATS-favorite like Chivo, Volkhov, or Raleway, to stand out.

Our cover letter builder is also set up for you with the standard one-inch margin, all around the text.

Finally, ensure your business development resume and cover letter are in the same font and are submitted in PDF (to keep the formatting in place).

P.S. The Applicant Tracker System (or ATS) won't be assessing your [job] cover letter, it's solely for the recruiters' eyes.

The top sections on a business development cover letter

• Header with Contact Information : Include your name, address, phone number, and email to make it easy for the recruiter to reach out to you, and it lends a professional look to your cover letter.
• Opening Greeting : Addressing the hiring manager by name shows you've done your research and creates a personal connection right from the start.
• Introduction : Briefly state your interest in the Business Development position and why you are a strong candidate, capturing the recruiter’s interest to read further, showing enthusiasm and knowledge about the company.
• Body detailing relevant experience and skills : Highlight your track record in sales growth, partnerships, or market expansion, as these are critical business development outcomes, and use this section to demonstrate how your skills and experiences align with the role’s requirements.
• Closing with a Call to Action : Finish by reiterating your interest in the position, thanking the reader for their time, and suggesting a meeting or call for further discussion, showing initiative and eagerness to move forward in the process.

Key qualities recruiters search for in a candidate’s cover letter

• Strategic thinking skills: To devise actionable plans that align with the company's goals and market opportunities.
• Proven track record in sales or partnerships: To demonstrate the ability to drive revenue growth and build valuable business relationships.
• Strong networking abilities: For identifying and leveraging new business opportunities and partnerships.
• Excellent communication and negotiation skills: To articulate value propositions and negotiate deals effectively.
• Understanding of market research and analysis: To gather insights into industry trends and potential growth areas.
• Adaptability and learning agility: To navigate changing markets and continuously evolve business strategies.

Kick off your business development cover letter: the salutation or greeting

When writing your business development cover letter, remember that you're not writing for some complex AI or robot, but for actual human beings.

And recruiters, while on the lookout to understand your experience, would enjoy seeing a cover letter that is tailored to the role and addresses them . Personally.

So, if you haven't done so, invest some time in finding out who's the hiring manager for the role you're applying to. A good place to start would be LinkedIn and the corporate website.

Alternatively, you could also get in touch with the company to find out more information about the role and the name of the recruiter.

If you haven't met the hiring manager, yet, your business development cover letter salutation should be on a last-name basis (e.g. "Dear Mr. Donaldson" or "Dear Ms. Estephan").

A good old, "Dear HR Professional" (or something along those lines) could work as your last resort if you're struggling to find out the recruiter's name.

List of salutations you can use

• Dear Hiring Manager,
• Dear [Recipient's Name],
• Dear Mr./Ms./Dr. [Last Name],
• Dear Members of the [Team Name] Team,
• Dear [Department] Department,
• Dear Search Committee,

Get creative with your business development cover letter introduction

Recruiters are going to assess plenty of candidate profiles for the role. Thus, anything you do to stand out will win you brownie points.

Use your business development cover letter introduction to share something memorable about your experience .

But before you go down the rabbit hole of creativity and humor, align your message with the company culture.

For example, if you are applying for a role in some startup, use those first two sentences to tell a funny story (about your experience) to quickly connect with the recruiter.

What comes next: your business development cover letter middle paragraphs

In the next three to six paragraphs (or the body of your business development cover letter) you have to prove your unique value .

Most candidates tend to mess up at this stage. They tend to just copy-paste information from their resume.

That's one big no-no.

Remember that when writing your business development cover letter, it has to be personalized. And, your ultimate aim is to catch the recruiter's eye.

So, look back on key job requirements and write down a list that includes the ones you cover.

Next, select just one key achievement from your professional (or personal) history that meets those advert keywords.

Narrate a story around how you've grown your skill set and knowledge. Also, aim to show the unique understanding or soft skills you bring about, thanks to your past success.

Two ideas on how to end the final paragraph of your business development cover letter

Closing your business development cover letter , you want to leave a memorable impression on recruiters, that you're a responsible professional.

End your cover letter with how you envision your growth, as part of the company. Make realistic promises on what you plan to achieve, potentially, in the next six months to a year.

Before your signature, you could also signal hiring managers that you're available for the next steps. Or, a follow-up call, during which you could further clarify your experience or professional value.

Keep this in mind when writing your zero experience business development cover letter

Even though you may not have any professional experience , your business development cover letter should focus on your value.

As a candidate for the particular role, what sort of skills do you bring about? Perhaps you're an apt leader and communicator, or have the ability to analyze situations from different perspectives.

Select one key achievement from your life, outside work, and narrate a story that sells your abilities in the best light.

If you really can't think of any relevant success, you could also paint the picture of how you see your professional future developing in the next five years, as part of the company.

Key takeaways

Winning at your job application game starts with a clear and concise business development cover letter that:

• Has single-spaced paragraphs, is wrapped in a one-inch margin, and uses the same font as the business development resume;
• Is personalized to the recruiter (using their name in the greeting) and the role (focusing on your one key achievement that answers job requirements);
• Includes an introduction that helps you stand out and show what value you'd bring to the company;
• Substitutes your lack of experience with an outside-of-work success, that has taught you valuable skills;
• Ends with a call for follow-up or hints at how you'd improve the organization, team, or role.

Business Development cover letter examples

Explore additional business development cover letter samples and guides and see what works for your level of experience or role.

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Business Development Representative Cover Letter Example (Free Guide)

Create an business development representative cover letter that lands you the interview with our free examples and writing tips. use and customize our template and land an interview today..

Are you looking to write a cover letter that stands out and gets noticed? Our Business Development Representative Cover Letter Guide is here to help. Follow our step-by-step guide to create a compelling cover letter that showcases your skills and experience and helps you stand out from the competition.

We will cover:

• How to write a cover letter, no matter your industry or job title.
• What to put on a cover letter to stand out.
• The top skills employers from every industry want to see.
• How to build a cover letter fast with our professional Cover Letter Builder .
• What a cover letter template is, and why you should use it.

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Business Development Representative Cover Letter Sample

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Dear [Recruiter],

I am writing to apply for the Business Development Representative position at [Company]. With my enthusiasm for sales and customer service, I am confident I would make a great addition to your team.

I have been in sales and customer service for over 3 years. During that time, I developed an extensive understanding of the importance of customer relations and satisfaction. I have a proven track record of successfully meeting and exceeding sales targets and I am confident that I could bring this expertise to [Company].

In my current role as a Business Development Representative, I am responsible for identifying new business opportunities and building relationships with potential clients. I have been successful in developing and maintaining relationships with clients and have a strong understanding of sales cycles, customer service, and negotiation strategies. Additionally, I have developed a strong marketing and communications skillset over the years. I am comfortable using multiple platforms, including email, social media, and other digital tools to reach out to potential customers.

I am highly organized, motivated, and reliable with a strong attention to detail. I am confident that I can bring this commitment to excellence to [Company] and help you achieve your goals. Moreover, I am eager to learn more about the industry and am always looking for ways to develop my skills and knowledge.

I am confident that my experience and skills would be an asset to [Company]. I would welcome the opportunity to discuss my qualifications further in an interview and look forward to hearing from you.

Thank you for your time and consideration.

Sincerely, [Your Name]

Why Do you Need a Business Development Representative Cover Letter?

• A Business Development Representative cover letter is an important document that helps to introduce you to a potential employer and demonstrate your interest in the position.
• It allows you to highlight the skills and experience that are most relevant to the role, as well as showcase your knowledge of the company and its goals.
• The cover letter also provides an opportunity to explain why you are an ideal candidate for the job, and how you can help the company achieve its objectives.
• By writing a well-crafted cover letter, you can stand out from other applicants and make a positive impression on the hiring manager.
• A Business Development Representative cover letter also allows you to demonstrate your enthusiasm for the job and show that you have the right attitude to succeed.
• Overall, a cover letter is a great way to make a strong first impression and give yourself an edge when applying for a Business Development Representative position.

A Few Important Rules To Keep In Mind

• Keep the cover letter to one page in length.
• Start with a formal greeting and the hiring manager's name.
• Include a brief introduction of yourself and explain why you are applying.
• Outline your experience with sales, customer service, and business development.
• Highlight your achievements and explain how they align with the company's needs.
• Describe how you have successfully implemented strategies for business growth.
• Provide examples of how you have used creative strategies to generate leads.
• Explain how you have successfully managed relationships with clients.
• Conclude your cover letter with a call to action.
• Proofread your cover letter and ensure that it is free of errors.

What's The Best Structure For Business Development Representative Cover Letters?

After creating an impressive Business Development Representative resume , the next step is crafting a compelling cover letter to accompany your job applications. It's essential to remember that your cover letter should maintain a formal tone and follow a recommended structure. But what exactly does this structure entail, and what key elements should be included in a Business Development Representative cover letter? Let's explore the guidelines and components that will make your cover letter stand out.

Key Components For Business Development Representative Cover Letters:

• Your contact information, including the date of writing
• The recipient's details, such as the company's name and the name of the addressee
• A professional greeting or salutation, like "Dear Mr. Levi,"
• An attention-grabbing opening statement to captivate the reader's interest
• A concise paragraph explaining why you are an excellent fit for the role
• Another paragraph highlighting why the position aligns with your career goals and aspirations
• A closing statement that reinforces your enthusiasm and suitability for the role
• A complimentary closing, such as "Regards" or "Sincerely," followed by your name
• An optional postscript (P.S.) to add a brief, impactful note or mention any additional relevant information.

Cover Letter Header

A header in a cover letter should typically include the following information:

• Your Full Name: Begin with your first and last name, written in a clear and legible format.
• Contact Information: Include your phone number, email address, and optionally, your mailing address. Providing multiple methods of contact ensures that the hiring manager can reach you easily.
• Date: Add the date on which you are writing the cover letter. This helps establish the timeline of your application.

It's important to place the header at the top of the cover letter, aligning it to the left or center of the page. This ensures that the reader can quickly identify your contact details and know when the cover letter was written.

Cover Letter Greeting / Salutation

A greeting in a cover letter should contain the following elements:

• Personalized Salutation: Address the hiring manager or the specific recipient of the cover letter by their name. If the name is not mentioned in the job posting or you are unsure about the recipient's name, it's acceptable to use a general salutation such as "Dear Hiring Manager" or "Dear [Company Name] Recruiting Team."
• Professional Tone: Maintain a formal and respectful tone throughout the greeting. Avoid using overly casual language or informal expressions.
• Correct Spelling and Title: Double-check the spelling of the recipient's name and ensure that you use the appropriate title (e.g., Mr., Ms., Dr., or Professor) if applicable. This shows attention to detail and professionalism.

For example, a suitable greeting could be "Dear Ms. Johnson," or "Dear Hiring Manager," depending on the information available. It's important to tailor the greeting to the specific recipient to create a personalized and professional tone for your cover letter.

Cover Letter Introduction

An introduction for a cover letter should capture the reader's attention and provide a brief overview of your background and interest in the position. Here's how an effective introduction should look:

• Opening Statement: Start with a strong opening sentence that immediately grabs the reader's attention. Consider mentioning your enthusiasm for the job opportunity or any specific aspect of the company or organization that sparked your interest.
• Brief Introduction: Provide a concise introduction of yourself and mention the specific position you are applying for. Include any relevant background information, such as your current role, educational background, or notable achievements that are directly related to the position.
• Connection to the Company: Demonstrate your knowledge of the company or organization and establish a connection between your skills and experiences with their mission, values, or industry. Showcasing your understanding and alignment with their goals helps to emphasize your fit for the role.
• Engaging Hook: Consider including a compelling sentence or two that highlights your unique selling points or key qualifications that make you stand out from other candidates. This can be a specific accomplishment, a relevant skill, or an experience that demonstrates your value as a potential employee.
• Transition to the Body: Conclude the introduction by smoothly transitioning to the main body of the cover letter, where you will provide more detailed information about your qualifications, experiences, and how they align with the requirements of the position.

By following these guidelines, your cover letter introduction will make a strong first impression and set the stage for the rest of your application.

Cover Letter Body

As a Business Development Representative, I am passionate about driving growth, achieving results, and developing long-term relationships. With my background in problem-solving and customer service, I am confident I can make a positive impact on your team.

I have a proven track record of success in developing strategic partnerships and driving sales. I have a successful history of leveraging existing relationships to expand customer bases and increase revenue. I have a solid understanding of the sales process, and I am adept at identifying customer needs and creating solutions to meet them. I am also an experienced negotiator and a creative thinker who can develop innovative strategies to capture new opportunities.

In addition, I have a deep understanding of the industry and the competitive landscape. I am well-versed in the latest trends and technologies, and I am constantly looking for new ways to differentiate my company from the competition. I am also a strong communicator, both in person and in writing, and I have excellent presentation skills.

I am also a highly organized and detail-oriented professional who is comfortable working in a fast-paced environment. I am highly motivated and have a passion for helping others achieve their goals. I am confident that I can bring a unique set of skills and experiences to your company.

Please find my resume attached. I am excited to discuss my qualifications, and how I can contribute to your team in more detail. Thank you for your time and consideration.

Complimentary Close

The conclusion and signature of a cover letter provide a final opportunity to leave a positive impression and invite further action. Here's how the conclusion and signature of a cover letter should look:

• Summary of Interest: In the conclusion paragraph, summarize your interest in the position and reiterate your enthusiasm for the opportunity to contribute to the organization or school. Emphasize the value you can bring to the role and briefly mention your key qualifications or unique selling points.
• Appreciation and Gratitude: Express appreciation for the reader's time and consideration in reviewing your application. Thank them for the opportunity to be considered for the position and acknowledge any additional materials or documents you have included, such as references or a portfolio.
• Call to Action: Conclude the cover letter with a clear call to action. Indicate your availability for an interview or express your interest in discussing the opportunity further. Encourage the reader to contact you to schedule a meeting or provide any additional information they may require.
• Complimentary Closing: Choose a professional and appropriate complimentary closing to end your cover letter, such as "Sincerely," "Best Regards," or "Thank you." Ensure the closing reflects the overall tone and formality of the letter.
• Signature: Below the complimentary closing, leave space for your handwritten signature. Sign your name in ink using a legible and professional style. If you are submitting a digital or typed cover letter, you can simply type your full name.
• Typed Name: Beneath your signature, type your full name in a clear and readable font. This allows for easy identification and ensures clarity in case the handwritten signature is not clear.

Common Mistakes to Avoid When Writing a Business Development Representative Cover Letter

When crafting a cover letter, it's essential to present yourself in the best possible light to potential employers. However, there are common mistakes that can hinder your chances of making a strong impression. By being aware of these pitfalls and avoiding them, you can ensure that your cover letter effectively highlights your qualifications and stands out from the competition. In this article, we will explore some of the most common mistakes to avoid when writing a cover letter, providing you with valuable insights and practical tips to help you create a compelling and impactful introduction that captures the attention of hiring managers. Whether you're a seasoned professional or just starting your career journey, understanding these mistakes will greatly enhance your chances of success in the job application process. So, let's dive in and discover how to steer clear of these common missteps and create a standout cover letter that gets you noticed by potential employers.

• Not addressing the cover letter to the right person.
• Writing too much or too little.
• Using cliches or overly formal language.
• Not proofreading for errors.
• Not customizing the letter for the position.
• Focusing too much on your skills and not enough on the company’s needs.
• Not including relevant accomplishments.
• Using the same cover letter for multiple positions.
• Not following the proper cover letter format.
• Including irrelevant information.

Key Takeaways For a Business Development Representative Cover Letter

• Highlight your sales experience and customer service skills.
• Emphasize your ability to build relationships and network.
• Demonstrate your knowledge of the industry and target market.
• Outline your ability to use data and analytics to drive sales.
• Showcase your success in meeting and exceeding sales goals.
• Express your enthusiasm and commitment to the company.

Business Development Representative Cover Letter Examples

A great business development representative cover letter can help you stand out from the competition when applying for a job. Be sure to tailor your letter to the specific requirements listed in the job description, and highlight your most relevant or exceptional qualifications. The following business development representative cover letter example can give you some ideas on how to write your own letter.

or download as PDF

Cover Letter Example (Text)

Chantell Calley

(256) 050-3426

[email protected]

Dear Arlys Villaneda,

I am writing to express my genuine interest in the Business Development Representative position at Salesforce as advertised. With five years of robust experience in the tech industry, particularly at Oracle, I believe I possess the blend of skills and experience that can contribute to the dynamic and innovative culture at Salesforce.

During my tenure at Oracle, I honed my skills in identifying potential business opportunities and building long-lasting relationships with clients. My role involved collaborating with cross-functional teams to drive the sales process from plan to close, a responsibility I managed with a keen understanding of the products and the market. I have consistently exceeded my targets and contributed to the growth of our customer base by initiating and nurturing high-quality leads.

What excites me about the opportunity at Salesforce is the company's reputation for fostering a collaborative environment where innovative ideas and strategies are encouraged. I am particularly drawn to Salesforce's commitment to not only driving business growth but also to its social responsibility and corporate values. I am eager to bring my experience to a company that aligns with my own values of innovation, integrity, and community impact.

My approach to business development is data-driven, strategic, and customer-centric, ensuring that I am always aligned with the company's goals while also meeting the evolving needs of the clients. I am adept at using CRM systems to track and analyze sales metrics, which I believe will be beneficial in the role at Salesforce. Moreover, my ability to adapt to new technologies and rapidly changing business environments makes me a suitable candidate for a forward-thinking company like yours.

I am excited about the possibility of contributing to the Salesforce team and am looking forward to the opportunity to discuss how my background, skills, and enthusiasms will be in perfect alignment with the goals of your sales team. Thank you for considering my application. I am looking forward to the opportunity to further discuss how I can contribute to the success of Salesforce.

Warm regards,

Related Cover Letter Examples

• Business Development Assistant
• Business Development Consultant
• Business Development Director
• Business Development Manager
• Business Development Officer
• Business Development Analyst

3 Business Development Representative Cover Letter Examples for 2024

Get ready for your Business Development Representative cover letter by familiarizing yourself with required skills, anticipating questions, and studying our sample answers.

What makes a job-winning Business Development Representative cover letter?

A job-winning Business Development Representative cover letter effectively showcases the candidate's enthusiasm for generating new business, highlights relevant sales and communication skills, and demonstrates a clear understanding of the company's products or services.

Cover letter writing tips for Business Development Representative.

• Tailor to the Company: Customize your cover letter for each application, emphasizing how your skills align with the specific products or services of the company.
• Highlight Sales Success: Quantify your achievements in previous sales roles, emphasizing metrics like lead conversion rates, revenue growth, or successful deal closures.
• Effective Communication: Showcase your ability to communicate clearly and persuasively, as strong communication is crucial for building relationships and driving sales.
• Express Enthusiasm: Convey genuine enthusiasm for the company and the role, demonstrating your motivation to contribute to its growth.
• Address ATS Keywords: Incorporate relevant keywords from the job description to pass through Applicant Tracking Systems (ATS) screening.

Cover letter mistakes to avoid as a Business Development Representative.

• Generic Language: Avoid using generic phrases. Instead, focus on specific accomplishments and skills that set you apart.
• Ignoring Company Culture: Neglecting to address how your values align with the company culture may hinder your application.
• Overemphasis on Soft Skills: While soft skills are important, balance them with concrete examples of your sales achievements.
• Neglecting to Follow Instructions: Ensure that you follow any specific instructions provided in the job posting regarding the application process.
• Lengthy Cover Letter: Keep your cover letter concise, focusing on key points that will capture the employer's attention.

3 Cover Letter Examples

Final words.

Customize these samples to align with your experiences and qualifications. Each cover letter should be tailored to the specific job description and company, showcasing your unique strengths and commitment to driving business success. Best of luck in your application!

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Business Development Cover Letter Samples & Examples That Worked in 2024

Calling your business development cover letter the unsung hero of your job application really isn't a stretch. Besides showcasing your most impressive skills and achievements, it's also responsible for communicating your passion and motivation for the job at hand. 

So, if you want to make sure that your cover letter really sticks the landing, delve into our comprehensive guide and discover all the best writing tips , sleek cover letter templates , and  detailed examples  you'll need.

Keep reading to discover our tips:

• Review essential business development cover letter samples
• Format your cover letter properly
• Create an effective cover letter header & headline
• Personalize the greeting on your business development cover letter
• Write an effective business development cover letter introduction
• Show your professional value through your skills and accomplishments
• Include powerful action verbs throughout your cover letter
• End your cover letter with a strong closing statement
• Avoid common mistakes in a business development cover letter
• Pair your cover letter with a relevant resume
• Explore the average salary and job outlook for business developers
• Access top resources for job-seeking business developers 

Still looking for a job? These 100+ resources will tell you everything you need to get hired fast.

Business development officer cover letter example

Why does this cover letter example work?

• Quantifiable achievements:  The candidate highlights tangible accomplishments from a previous role, such as reducing operating expenses by 15%, expanding the international client base by 120%, and increasing brand awareness by 500%. These specific metrics provide clear evidence of impact and effectiveness, making them a compelling candidate for the Business Development Officer position.
• Relevant qualifications:  The candidate emphasizes relevant educational background and professional certifications, including a degree in Business & Management with Economics and a Business Development Certificate. By showcasing these qualifications, the candidate demonstrates the necessary knowledge and skills for the role.

What could be improved?

• Varied sentence structures: While the content of the letter is strong, many sentences begin with "I," which can make the letter feel repetitive and less engaging. Varying sentence structures would make the cover letter more attention-grabbing and smoother to read.

Business development intern cover letter sample

• Comprehensive educational background:  The candidate highlights their relevant academic experience as a third-year Business Administration student at Princeton University. By mentioning specific coursework in marketing, finance, and business law, the applicant effectively shows a solid educational foundation directly applicable to the business development position.
• Multilingual proficiency and technical skills:  The candidate showcases fluency in three languages (Hindi, English, and German) and proficiency in technical tools like HubSpot, Asana, Trello, and Slack. This array of skills highlights versatility and an ability to operate in diverse environments, which are highly valuable traits for a business development intern.
• Specify how skills were used:  While the candidate lists valuable skills such as communication , leadership , and problem-solving , it would be more impactful to provide specific examples of how these skills were applied. For instance, detailing a project or situation where their leadership or problem-solving skills led to a successful outcome would make these attributes more concrete and relatable.

Business development specialist

• Diverse experience and skill set:  The candidate highlights a diverse range of experiences, from identifying sales opportunities to developing strategies and managing accounts. By showcasing skills gained during their tenure at Kiewit Corporation, the candidate provides a well-rounded view of their expertise in business development.
• Relevant certifications and technical proficiency:  The applicant mentions holding a degree in Business Administration from the University of St Andrews and being a Certified Business Development Professional. Additionally, their proficiency with industry software programs like Bitrix24, airfocus, FreshBooks, TimeCamp, WPS Office, and QlikSense demonstrates their technical capabilities, which are again essential for the role.
• Missing quantifiable data:  While the candidate showcases a range of relevant experiences and skills, the letter lacks specific, quantifiable achievements that provide evidence of their impact. Including data such as percentage growth, increased revenue, or number of accounts managed would make their accomplishments more compelling. The cover letter could, for instance, mention: "At Kiewit Corporation, Inc., I identified sales growth opportunities that resulted in a 25% increase in annual revenue."

1. Format your business development cover letter properly

Properly formatting your business development cover letter is crucial to making a positive first impression. A well-formatted cover letter is not only visually appealing but also easy to read and navigate, ensuring that the hiring manager can quickly identify key information and understand your suitability for the role.

Here are our handy tips to help you format your cover letter effectively:

• Keep it professional and clean: Use a professional and clean design with a simple, easy-to-read font such as Arial, Calibri, or Times New Roman. Maintain a font size between 10 and 12 points to ensure readability. Avoid using overly decorative fonts or colors that can distract from the content.
• Maintain proper margins and spacing: Use standard one-inch margins on all sides of your cover letter. Maintain consistent spacing between different sections, such as between the greeting, body paragraphs, and closing. Single-space the text within paragraphs and leave a blank line between each section to enhance readability.
• Align text to the left: Left-align all text in your cover letter to make it easy to read and professional-looking. Right-aligned or centered text can be hard to follow and may appear unprofessional.
• Use a clear structure: Organize your cover letter in a clear and logical structure. Start with your contact information and date at the top, followed by the employer's contact information. Then include a greeting, an introduction, body paragraphs, and a closing. This structure helps guide the reader through your letter smoothly.
• Stick to one page: Keep your cover letter to a maximum of one page. This ensures that you communicate your key points concisely and respect the hiring manager’s time. Focus on the most relevant experiences and achievements that align with the job you're applying for.
• Incorporate bullet points (if necessary): If you need to highlight specific achievements or skills, consider using bullet points. Bullet points can break up large blocks of text and make your key points stand out, making it easier for the reader to scan your letter.

By following these simple formatting tips, you can create a business development cover letter that is smooth to read, easy to navigate, and makes a strong impression on potential employers.

Let your cover letter write itself — with AI!

2. create an effective cover letter header & headline.

Before diving into the introduction and body paragraphs of your cover letter, the first step you need to take is to create a properly formatted header and headline.

A cover letter header is a short block of information that generally contains between 3 to 4 lines of text. The header will include all necessary details about the applicant and the company they're applying to.

As for the cover letter headline , this is a brief title statement that leads into the introduction and body of the cover letter, as well as helping to hook the employer’s attention.

Check out the following breakdowns of each of these elements for a more in-depth explanation and examples of each:

Formatting the header

The header of your cover letter can vary in format and order of information, depending on the overall style and visual flow you are trying to achieve.

No matter what aesthetic or style you opt for, you should always include:

• Your name and professional title
• Your professional contact information (phone number, email address, LinkedIn profile link)
• The name of the hiring manager, the company name, and the company address

Let's take a look at two contrasting examples:

Bad example of a cover letter header

From: John Doe [email protected]

To: Hiring Manager

Why is it bad? This header lacks important details such as the applicant's professional title, phone number, and LinkedIn profile link. Additionally, it doesn’t include the name of the hiring manager, the company name, or the company address, making it less personalized and professional. It fails to provide sufficient information for the hiring manager to contact the applicant easily or understand their professional standing.

Good example of a cover letter header

From: John Doe , Business Development Professional (123) 456-7890 | [email protected] | linkedin.com/in/john-doe

To: Mary Biden, Hiring Manager Devorg Corporation 1234 Street Address Naples, FL, 34108

Why is this header effective?  This header is well-organized and professional. It includes all essential information, making it easy for the hiring manager to identify and contact the applicant. The layout is clear and ensures that the necessary details are both prominent and accessible.

Writing the headline

A strong cover letter headline is crucial for grabbing the hiring manager’s attention right from the beginning. It serves as the first impression and can determine whether your cover letter will be read further or not. For a business developer, the headline should be impactful, showcasing your value proposition and aligning with the job requirements.

What should a strong headline contain?

• Relevance:  Your headline should be directly relevant to the role you are applying for. It should hint at your qualifications and what you bring to the table.
• Specificity:  Be specific about what you can achieve or how you can contribute to the company. Avoid vague or generic statements.
• Engagement:  Use engaging language that compels the reader to continue. It should spark curiosity or interest about what follows in your cover letter.
• Value proposition:  Highlight a key selling point such as your experience, skills, or a notable accomplishment that aligns with the job description.

Bad example of a cover letter headline

Applying for Business Developer Position

Why does it fall short? This headline is too generic and doesn't offer any specifics about the candidate's qualifications or what they can bring to the role. It fails to engage the reader or entice them to read more.

Good example of a cover letter headline

Proven Business Developer with 5+ Years of Experience in Driving Revenue Growth and Building Strategic Partnerships

Why does it work? This headline is engaging and specific, clearly stating the candidate's experience and key strength. It highlights the value the candidate brings to the table, encouraging the hiring manager to read on and learn more about their accomplishments and skills.

Remember, a strong headline can be the difference between your cover letter being read or sent to the "no pile".

3. Personalize the greeting on your business development cover letter

Whenever you write a greeting on a cover letter, you should opt for a personalized salutation over a generalized one.

Generalized greetings — such as “To Whom It May Concern” — are too vague and don't help you in catching the eye of your preferred employer. On the other hand, personalized greetings address a specific person or department within the company, showing the reader you have great attention to detail.

Examples of personalized greetings include

• Dear Hiring Manager Mary Biden,
• Dear Hiring Manager Mary Biden & the Business Development Department,
• Dear Mrs. John Krasinsky, Head of the Business Development Department,

If you have thoroughly researched the company and are unable to uncover the exact person who will be reviewing your application, try out one of the following alternatives:

General, yet acceptable, greeting examples

• Dear Hiring Committee,
• Dear Business Development Hiring Team,
• Dear [Company Name] Recruitment Team,

Taking the time to personalize your greeting can significantly enhance your cover letter, demonstrating your genuine interest in the company. This small effort can set a positive tone for the rest of your application and make a strong first impression on potential employers.

4. Write an effective business development cover letter introduction

Once your header, headline, and greeting are in place, your next key step is to write a compelling cover letter introductory paragraph . In this introduction, you should include:

• A brief overview of your professional history and goals
• A statement on why you are enthusiastic about applying to this company
• A mutual acquaintance (when possible)

Bad example of a business development cover letter introduction

To Whom It May Concern,

I am writing to apply for the Business Development position at your company. I have some experience in sales and think I could do well at your organization. I found your job posting online and thought it might be a good fit.

Why does it fall flat? This introduction is weak because it's vague and lacks specificity. It doesn't provide any concrete details about the candidate's experience, goals, or connection to the company. It also uses a generic greeting, which doesn't grab the hiring manager's attention.

Good example of a business development cover letter introduction

To the [Company Name] Hiring Manager,

As a Business Development professional with more than 5 years of experience in the technology industry, I am highly adept at moving customers through high-value sales cycles. I met with your company’s Senior Business Analyst — Jack Smith — last week to discuss your current openings and company objectives, at which point Mr.Smith recommended I apply for this position.

Why is this introduction strong?  This introduction is strong because it provides a clear overview of the candidate's experience and skills, specifically mentions a mutual acquaintance, and expresses genuine interest in the company. It sets a positive tone and encourages the hiring manager to read further.

Crafting a strong introduction is your chance to make a memorable first impression. By being specific, personal, and engaging, you show that you’ve done your research and are genuinely excited about the role. Remember, this is your opportunity to set yourself apart from other candidates right from the start — make it count!

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5. Show your professional value through your skills and accomplishments

Following the introduction of your cover letter are the body paragraphs. Ideally, your business development cover letter should contain between 2 to 4 body paragraphs, providing in-depth answers to each of these questions:

• What excites you about working at this company?
• What do you hope to learn from working at this company?
• What accomplishments or qualifications make you stand out as an applicant?
• What key skills do you possess that are relevant to the position?

Placing extra emphasis on accomplishments is crucial, as your real-life achievements help to show employers the quantifiable value you can bring to their company.

Here are a few examples of how to describe accomplishments in a cover letter

• As the Business Development Assistant Manager at [Former Employer], I assisted in the acquisition of 6 new business assets that led to a 110% growth in revenue, with a market value of more than $2M annually.
• I spearheaded a market analysis project that identified emerging trends, resulting in the development of a new sales strategy that increased market share by 15%.
• By collaborating closely with the marketing and product development teams, we successfully launched three new products that generated an additional $500K in quarterly revenue.

In addition to your accomplishments, make sure to highlight specific skills that are relevant to the business development position.

Here's a list of key skills for your business development cover letter

• Market Analysis
• Strategic Planning
• Sales Forecasting
• Client Relationship Management
• Negotiation and Persuasion
• Lead Generation
• Cross-functional Collaboration
• Project Management
• Data Analysis and Reporting
• Budget Management

Remember to provide context that shows how you've applied these skills effectively in previous roles. For instance, rather than simply stating that you have skills in "strategic planning," describe a specific scenario where you used this skill to achieve a significant result. This helps employers understand the practical value you bring to their team.

6. Include powerful action verbs throughout your cover letter

Using powerful action verbs in your business development cover letter is essential. Not only do action verbs make your writing more dynamic but they also help to paint a vivid picture of your skills and experiences, making your cover letter more engaging and persuasive.

Here's why they're crucial:

• Convey confidence and proactivity:  Action verbs demonstrate your proactive approach and assertiveness, showing that you take initiative and get results.
• Enhance readability:  These verbs make your sentences more concise and impactful, making your cover letter easier to read and more compelling.
• Highlight achievements:  Using action verbs to describe your accomplishments makes them stand out, emphasizing the tangible value you brought to your previous roles.
• Pass ATS:  Many companies use Applicant Tracking Systems (ATS) to screen resumes and cover letters. Action verbs can help your application get noticed by these systems, increasing your chances of moving on to the next stage of the hiring process.

List of powerful action verbs for a business development cover letter

• Accelerated
• Facilitated

Remember, by strategically using action verbs, you make your cover letter more compelling and likely to capture the attention of hiring managers.

7. End your business development cover letter with a strong closing statement

The final component of any well-written business development cover letter is a strong closing statement . This closing statement should include:

• An enthusiastic sentence saying you are looking forward to hearing from them
• An additional sentence stating you will follow up, including how you will contact them or how they can contact you
• A formal sign-off

Bad example of a business development cover letter conclusion

I hope to hear from you soon. Please contact me if you are interested in discussing my application further. Sincerely,

[Applicant Name]

What's wrong about this conclusion? This closing statement falls short because it simply lacks enthusiasm and specificity. It doesn't convey the candidate's interest in the role or the company and provides no information about availability or contact details, making it less engaging and memorable.

Good example of a business development cover letter conclusion

The innovative approach of [Company Name] excites and inspires me. I know that as your Business Development Associate, I will help you to exceed growth expectations and increase your revenue with high-quality acquisitions and growth strategies. I would greatly appreciate the opportunity to speak in person and am available all weekdays from 9 a.m. to 4 p.m.

The best way to reach me is at (123) 456-7890 or via email at [email protected].

Warm Regards,

Why does it work?  This closing statement is compelling and professional. It expresses genuine enthusiasm for the company and clearly states availability and contact information. Providing specific details about how and when you can be reached ensures that the potential employer knows you are serious and accessible. 

Remember, your closing statement is your final opportunity to leave a lasting impression. Be enthusiastic, specific, and proactive. Show your excitement about the opportunity, clearly state your contact details, and express your eagerness for a follow-up.

Follow this cover letter outline for maximum success.

8. Avoid common mistakes in a business development cover letter

Avoiding common mistakes in your business development cover letter is essential for making a strong impression. Here are some typical errors and tips on how to sidestep them:

• Using a generic greeting:  Starting your cover letter with a generic greeting like “To Whom It May Concern” can come off as impersonal and lazy. Instead, personalize your greeting by addressing it to a specific person or department. Research the hiring manager’s name or, if it's not available, use a targeted greeting like "Dear Hiring Committee" or "Dear Business Development Hiring Team."
• Being too vague about your skills: Statements like "I have experience in sales" are too general and don't show your true value. To avoid this, be specific and provide real examples. For instance, "I managed a sales portfolio worth $2 million and consistently exceeded quarterly targets by 15%." Concrete details make your claims more credible and impactful.
• Focusing too much on what you want:  It’s common to express what you hope to gain from the position but overemphasizing this can divert attention from what you can offer. Balance your enthusiasm for the role with a focus on how you can contribute to the company's success. Highlight your skills and achievements, illustrating how they align with the company’s goals.
• Repeating your resume:  Simply restating information from your resume does little to differentiate your application. Use your cover letter to provide context and tell a compelling story. Expand on the most relevant accomplishments and explain how your experience will translate into success in the new role.
• Including irrelevant information:  Mentioning hobbies or unrelated experiences can clutter your cover letter and distract from your main message. Stick to information that directly relates to the position. Focus on your professional skills, experiences, and achievements that demonstrate your suitability for the role.

Avoiding these common mistakes ensures your business development cover letter is professional, focused, and compelling. Remember, your cover letter is your first opportunity to impress — make it count by presenting a clear, personalized, and relevant narrative that highlights your unique qualifications.

9. Pair your startup cover letter with a resume

Pairing your startup cover letter with a well-crafted business development resume is crucial for creating a cohesive and professional job application.

While both documents serve the purpose of showcasing your qualifications, they do so in different ways . Your cover letter provides a narrative that highlights your passion for the business development and explains how your experiences make you an ideal fit, whereas your resume offers a structured overview of your skills, accomplishments, and professional history.

Maintaining a consistent design between your cover letter and resume creates a harmonious and professional look that can leave a lasting impression on hiring managers. Here’s why it’s essential:

• Professional unity:  Using the same fonts, color schemes, and formatting styles in both documents creates a unified, polished appearance. This consistency reinforces your personal brand and demonstrates your attention to detail.
• Visual appeal:  A matching design enhances the visual appeal of your application. Hiring managers can easily navigate your documents, which makes your application more user-friendly and professional.
• Branding:  Consistent design signals that you are organized and meticulous, qualities highly valuable in a startup environment. It helps in building your brand image, making you memorable to the hiring team.

In short, pairing a compelling cover letter with a well-designed resume helps your application stand out. When your documents look professional and put-together, it shows you're detail-oriented and serious about the job. This can surely boost your chances of catching the hiring manager’s attention and moving forward in the hiring process.

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10. average salary and job outlook for business developers.

As of 2023, the average yearly salary for business developers was $76,784 , according to the most recent data from Indeed . This figure highlights the competitive compensation available for professionals in business development, reflecting the vital role they play in driving growth and forging new opportunities for companies.

Looking at the job outlook, the future for business developers appears promising. According to the US Bureau of Labor Statistics , the job outlook for training and development managers — and roles closely aligned with business development— is projected to increase by 7% through 2031. This growth rate indicates a steady demand for skilled professionals who can help organizations expand and succeed.

Overall, a career in business development offers not only a competitive salary but also strong job security and growth prospects. For those adept at strategic planning, market analysis, and relationship building, this field presents numerous opportunities to thrive and advance.

11. Top resources for job-seeking business developers

As you put the finishing touches on your business development cover letter, it's crucial to complement it with a strategic job search. To navigate the competitive landscape of business development opportunities isn't exactly a walk in the park. But these resources can give you a solid head start: 

• Industry-specific job boards: The best way to find roles tailored to your expertise and interests is by visiting websites like AngelList , Business development Crossing , or Startup Jobs . These list work opportunities specifically for business developers. 
• General job search platforms: Websites like Glassdoor , Indeed , SimplyHired , or ZipRecruiter offer a wealth of suitable job postings too. Just narrow down your search by entering relevant keyphrases and setting your desired location.
• Networking: In the world of business, networking is key! Don't miss any opportunities to mingle with fellow professionals and potential employers. Make sure your LinkedIn profile is always in top shape.
• Professional associations: Networking events, work opportunities, access to further training, and business news — all that under one roof. That's what organizations like the National Business Development Association (NBDA), the European Association for Business Development (EABD) , or the Global Business Development Association (GBDA) can do for you. 
• Specialized publications: Keeping in the loop about the latest business news, trends, and strategies is crucial for succeeding in the job market. Consider following media like “ Bloomberg Businessweek ,” “ Harvard Business Review ,” and “ Fast Company. ”
• Continuous learning: Hone your skills and gain new knowledge with online learning platforms like Coursera , edX , LinkedIn Learning , or Udemy , which offer a wide selection of courses and certifications.

Once you've started sending out your job applications, it's just a matter of time until you start getting your first job interview invitations. Be persistent, patient, and always custom tailor your business development cover letter to fit the unique requirements of each job posting you apply for. 

Business Development Cover Letter FAQ

How can i effectively highlight my skills in a business development cover letter.

Saying you're skilled simply isn't enough. You need to prove it! Start by thoroughly reading the job posting. Identify 3 skills that are the most important for the job. And then proceed to showcase that you have them (provided that you do) by writing about specific instances where you utilized them and what result you achieved. If possible, strengthen your claims with quantifiable data.

Should I mention the salary expectations in a cover letter?

Is your job posting asking you to do that? If so, then yes, mention them (but we recommend mentioning a range instead of a fixed number). But if not, we advise against it. Talking about salary expectations (and any financial rewards, in fact) is a topic best reserved for later stages of job interviews. Unless the hiring manager brings it up himself/herself.

How long should my cover letter be?

There's an unwritten rule that your cover letter shouldn’t exceed one page. The point of a cover letter is to offer the recruiters enough information to pique their interest and pay attention to your resume. Not to get into your whole professional story. Anything longer than that could discourage recruiters from ever reading it.

What's the best format for my business development cover letter?

Stick to a simple and clean layout to let your content shine. Avoid cramming your text into one solid wall — make use of white space to make your cover letter easy to read. Don't be afraid to use bullet points to break up the text and highlight your achievements. And stick to professional fonts. If you want to save yourself the time and nerves spent formatting, feel free to use one of our cover letter templates .

How can I demonstrate my enthusiasm for the role and company?

Make it personal! Show you understand the company and its culture (this bit requires you to do research on the company's culture, values, and projects past or ongoing). Then, you can demonstrate how the role aligns with your own career aspirations. And don't forget to mention why you love the industry itself!

Julia Belak

Julia is a Certified Professional Résumé Writer (CPRW™) and an active member of the Professional Association of Résumé Writers & Career Coaches (PARWCC™). She is also a passionate translator and graphic designer. Julia holds degrees in translation and interpretation and has international work experience in various countries across Europe, as well as in China and Panama. Julia formerly taught academic writing and contributed as a graphic designer to outlets such as The Business of Business. You'll often find her with a book in one hand and a specialty coffee in the other, always on the lookout for new insights.

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Business Development Rep Cover Letter

15 business development rep cover letter templates.

How to Write the Business Development Rep Cover Letter

I would like to submit my application for the business development rep opening. Please accept this letter and the attached resume.

In the previous role, I was responsible for feedback from field experience to internal teams and sales colleagues with regards to sales, enablement, competitive landscape, and related matters.

Please consider my qualifications and experience:

• Educational background in Finance, Economics, Accounting, Business, Mathematics or other quantitative Major
• Experience in the energy industry managing complex energy supply, demand and renewable consulting solutions for large commercial and industrial sector
• Knowledge of enterprise energy software solutions
• Commitment to a schedule that coincides with the customer’s work day
• Experience in CRM preferred
• Motivated and competitive with a positive attitude
• Preferred experience with Coffee and Tea
• Identifies behavioral health needs in the communities served by the hospital

I really appreciate you taking the time to review my application for the position of business development rep.

Lennox Russel

• Microsoft Word (.docx) .DOCX
• PDF Document (.pdf) .PDF
• Image File (.png) .PNG

Responsibilities for Business Development Rep Cover Letter

Business development rep responsible for feedback from field experience to internal teams and sales colleagues with regard to sales, enablement, competitive landscape, and related matters.

Business Development Rep Examples

Example of business development rep cover letter.

In my previous role, I was responsible for and update sales forecast information in accordance with established procedures and attend sales forecast meetings to respond to related questions.

• Works collaboratively with Senior Management in program development to meet the needs of the hospital
• Be energetic, self-motivated and interpersonal skills
• Have experience in internal and external facing communication to include press releases, newsletters and social media
• Have experience in and be proficient with Microsoft Office software products
• Be able to obtain and maintain Secret Clearance
• Superior communication (verbal, written and presentation) and interpersonal skills (personable and professional)
• Goal oriented with a drive to reach both individual and team goals
• Able to gain competence in own area and acquire a higher level understanding of role, processes and procedures

Tatum Robel

I am excited to be applying for the position of business development rep. Please accept this letter and the attached resume as my interest in this position.

In the previous role, I was responsible for notification to SYNNEX Sales and Resellers on new Xerox products and/or changes (create documents and follow up calls).

• Collaborate with the existing Internal Sales Organization
• Discover and activate opportunities with end users
• Southern EMEA-coverage (France, Iberia, Italy, Greece, Israel, Middle East, Africa)
• Evangelize our solutions to the end user
• Experience with a 2-tier channel model
• Able to execute wherever applicable
• Independent character
• Experience in Direct-Touch sales in Southern EMEA

Thank you for considering me to become a member of your team.

Oakley Gutmann

I submit this application to express my sincere interest in the business development rep position.

Previously, I was responsible for day-day leadership and guidance to APAC Sales Operations to develop and maintain the operational infrastructure supporting sales, and the success of sales growth, profitability and customer satisfaction and sales related systems and procedures.

• Well-rounded individual with dynamic interests and experiences
• Portuguese, English languages
• Thorough understanding of group insurance products, marketing techniques, and procedures for underwriting, rating, policy and contract issuance, and claims
• Finnish or Swedish language skills
• Experience with Salesforce (or other relevant CRMs)
• Up-to-date with the latest technologies and best practices in inbound/outbound sales
• Key input into building out a comprehensive & repeatable inbound/outbound sales motion to generate new leads
• Create, plan & execute outbound sales campaigns

Thank you for taking your time to review my application.

In response to your job posting for business development rep, I am including this letter and my resume for your review.

In the previous role, I was responsible for product technology application evaluation, technical comparison forms, market direction and key selling points of products for sales team.

My experience is an excellent fit for the list of requirements in this job:

• Act as a Team Lead/mentor to the other team members/Assist the IS Manager where needed
• Document prospect conversations and updates in Salesforce with clear and concise notes
• Converts sales ready leads to sales team for further follow up
• Utilize all social & professional channels to research and engage with prospects
• Excellent verbal/phone and written communication skills inFrench and/or Spanish / Italian
• Customer facing communications will include phone and email
• Lead the sales efforts of our BusDev in Southern EMEA
• Collaborate with the existing Ruckus Channel and Distribution

Rowan Harber

Previously, I was responsible for direction for TMCS activities related to existing product sales, market share increase, sales and product promotions, collateral materials, trade shows, marketing communications, and services development.

Please consider my experience and qualifications for this position:

• Knowledge in WiFi and LAN-sales
• Experience in selling to the Public Sector in the designated regions
• Knowledge of assigned channel preferred
• Good working industry knowledge of mutual funds, hedge funds, collective investment funds, ETF's, PE, real estate, interval/tender funds accounting, administration, investor record keeping, distribution and bank custody functions
• Professionalism to manage sales process through multiple decision makers and C-level executives
• Proficiency with sales management system such as Sales Force
• Previous consumer goods experience and knowledge of assigned channel preferred
• Proven track record of revenue goal achievement in B to B sales

Thank you in advance for reviewing my candidacy for this position.

Blake D'Amore

Related Cover Letters

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14 business development associate cover letters.

Approved by real hiring managers, these Business Development Associate cover letters have been proven to get people hired in 2024. A hiring manager explains why.

Table of contents

• Business Development Associate
• Senior Business Development Associate
• Business Development Manager
• Business Development Representative
• Senior Business Development Manager
• Business Development Coordinator
• Alternative introductions for your cover letter
• Business Development Associate resume examples

Business Development Associate Cover Letter Example

Why this cover letter works in 2024, quantifiable achievements.

This cover letter effectively demonstrates the candidate's impact on their previous companies through clear, quantifiable achievements. Job seekers should always strive to include specific numbers and results in their cover letters to showcase their value.

Relevant Experience

Highlighting relevant experience, such as implementing a CRM system, shows the hiring manager that the candidate understands the industry and has a proven track record of success. This makes them a more compelling candidate for the role.

Passion for the Role

Expressing genuine excitement about the role and the opportunity to collaborate with a diverse team shows the candidate's enthusiasm and commitment. This helps to set them apart from other applicants who may be applying to numerous positions without much thought.

Gracious Conclusion

Ending the cover letter with a gracious and concise conclusion is a great way to wrap up the letter. It reiterates the candidate's interest in the position and leaves a positive impression on the reader.

Show Genuine Resonance with Company Values

Expressing your genuine admiration for the company’s values and approach, as you do here, can really make a difference. It tells me that you're not just looking for any job, but this job at this company. That's something that we, as recruiters, really appreciate.

Highlighting Business Impact

Tangible achievements, like a 30% increase in sales, show how you've made a real impact in your previous roles. It's more than just saying you're good at something - you're providing solid, quantifiable proof.

Showing Initiative and Results

By mentioning how your initiative to partner with local businesses led to increased customer engagement, you provide evidence of your proactivity and ability to generate results. This speaks volumes about your potential impact at Apple.

Aligning Personal and Company Goals

When you express how Apple's commitment to innovation aligns with your career aspirations, it shows that you've done your homework and that you're excited about the company's mission. It's a subtle way of saying 'I want to grow with you'.

Connect your passion to the company's mission

Explain why the company's mission speaks to you personally. This shows you have a genuine interest in what they do, not just the job.

Highlight specific achievements in business development

Mentioning specific successes, like increasing revenue, shows you can bring real results. It's proof you can do the job well.

Show your business development impact at Asana

Combining your skills and achievements to show how you can contribute to the company's goals makes your application stronger.

Value an inclusive workplace culture

Expressing appreciation for the company's culture demonstrates you're a good fit for their team environment.

Express eagerness to contribute

Closing by looking forward to discussing your potential contributions indicates enthusiasm and readiness for the role.

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Start with your connection to the mission

Beginning your letter by aligning with the company’s mission captures attention. It shows you're not just interested in the role but also passionate about what the company stands for.

Show your relevant experience

Describing your background in related industries with specific examples of your business development skills proves your readiness for the role. It helps the employer visualize your potential impact.

Quantify your success

Using numbers to illustrate your achievements makes your successes tangible. It provides clear evidence of your ability to contribute positively to business growth.

Emphasize your relationship-building skills

Highlighting your passion for creating beneficial partnerships speaks to a core aspect of business development roles. It shows you understand the importance of relationships in driving success.

Close with a forward-looking statement

Ending your letter by looking forward to discussing your role shows initiative. It indicates you're ready to take the next step in the application process.

Connect personal passion with the company's mission

When you share how a company's mission speaks to you personally, it shows you're not just looking for any job—you're seeking a role where you can be genuinely engaged and motivated.

Highlight proven business development skills

Detailing your success in past roles, especially with quantifiable achievements, demonstrates your ability to contribute positively and significantly to a new team.

Showcase your revenue growth impact

Pointing out your direct contributions to revenue growth and client relationship building highlights your potential value as a profit-driving team member.

Express eagerness to apply your skills

Showing excitement about using your skills to help the company grow suggests you're a proactive and forward-thinking candidate.

Close with appreciation and openness

Thanking the hiring manager for their consideration and expressing eagerness to discuss your role further sets a positive, respectful tone for potential future interactions.

Senior Business Development Associate Cover Letter Example

Highlight your unique selling proposition.

By clearly stating your unique abilities - like translating tech-speak to layman's terms and building strong client relationships - you're showing exactly how you can add value in a business development role. It's unique, it's impressive, and it's got my attention.

Business Development Manager Cover Letter Example

Demonstrating strategic thinking.

Telling how you integrated advanced analytics into your sales process and the resultant boost in lead conversion rates, shows you think strategically. It demonstrates your ability to make data-driven decisions, and that's a highly valued trait in business development.

Proving Market Expansion Skills

Sharing your success in entering untapped regions and growing the customer base is a clear indicator of your ability to identify and seize new opportunities. It shows your adaptability and understanding of local market dynamics, critical skills in a Business Development Manager role.

Connecting Personal Values with Company Values

When you say that Salesforce's focus on customer success aligns with your belief in building business through relationships, it subtly tells me that you value the same things we do. It's an eloquent way of saying 'we're a good fit'.

Business Development Representative Cover Letter Example

Share a personal story with dropbox.

Telling a story of how you've used and benefitted from the company's product makes your interest in them authentic.

Detail your strategy for exceeding sales targets

Explaining how you achieved past sales success gives insight into your approach and ability to replicate it at Dropbox.

Demonstrate your fit for the business development role

Linking your skills and past achievements to how you can excel in the new role shows you're a strong candidate.

Highlight your excitement for cloud storage and collaboration

Expressing specific interest in the company's field indicates that your passion aligns with their mission.

Convey eagerness to support Dropbox's growth

Ending on a note of eagerness to contribute to the company's success shows you're motivated and looking forward to making an impact.

Share a transformative personal experience

Talking about how using the company's product was a "game-changer" for you helps establish a genuine connection with the company and its products.

Relate past achievements to future roles

Describing specific successes, like increasing email open rates, shows you understand the challenges businesses face and have viable solutions to offer.

Emphasize the importance of genuine connections

Highlighting your belief in building real relationships in sales positions you as a candidate who values customer satisfaction and long-term success over quick wins.

Express a shared passion with the team

Showing excitement to join a team that shares your dedication to helping businesses succeed indicates you're not just looking for a job, but a community and a cause.

Express gratitude and eagerness to contribute

Ending your cover letter by thanking the reviewer and expressing eagerness to contribute indicates humility and a readiness to be part of the team's mission.

Senior Business Development Manager Cover Letter Example

Show your genuine interest in the company.

Expressing your long-term interest and admiration for the company sets a positive tone. It shows you're not just looking for any job, but you're interested in this company specifically.

Highlight specific achievements

Detailing a significant accomplishment, especially one with measurable impact, demonstrates your ability to deliver results. It's proof of your capability in the business development field.

Demonstrate your industry knowledge

Sharing your understanding of the industry and how you've navigated complex deals showcases your expertise. This reassures the employer of your fit for the role.

Align with the company's values

Mentioning your appreciation for the company’s approach to customers indicates you share their priorities. It suggests you’ll integrate well with their culture.

Closing with a statement of eagerness to discuss your role in the company’s future signals your proactive attitude. It leaves a lasting impression of your enthusiasm.

Show your passion for the company's mission

It's good to show you have followed and admired the company for a long time. This makes me feel like you truly care about what we do.

Highlight your direct impact on growth

Talking about how you increased sales or improved partnerships is very helpful. It shows you can bring real results to our team.

Lead with your team leadership

When you mention leading a team and successfully launching a product, it demonstrates leadership and the ability to get things done.

Connect your passion with your professional skills

Linking your love for pets with your work experience helps me see how you would fit in and contribute to our mission.

Your closing statement should make it clear you're excited to talk more about how you can help. This makes me want to invite you for an interview.

Show your enthusiasm for the company

Telling the hiring manager that you admire the company sets a positive tone. It shows that your interest in the job is not just about the role but also about who you will be working for.

Quantify your achievements

Using numbers to describe your successes, like increasing revenue or improving customer retention, makes your accomplishments clear and measurable. This helps me understand the direct impact you could have on our business.

Highlight company values alignment

When you point out what you admire about the company, especially its commitment to empowering businesses, it shows that you share similar values. This alignment might contribute to a stronger fit within our team.

Link your skills to company needs

Explaining how your experience with strategic partnerships and creative problem-solving can benefit the company demonstrates you've thought about what you can bring to the table. It makes your application more compelling.

Close with a call to action

Ending your cover letter by expressing eagerness to discuss your role in the company's future shows initiative and openness for dialogue. It's a good way to invite further conversation.

Business Development Coordinator Cover Letter Example

Start with your connection to the company.

Letting us know right away that you love our brand and mission makes your application stand out. It shows you're not just looking for any job, but specifically want to work with us.

Detail your role in achieving results

Describing your role in a successful partnership and its positive outcomes is crucial. It suggests you can duplicate those successes here.

Showcase your industry research skills

It's impressive when you can show that you understand market trends and how they can drive business. It tells us you're a strategic thinker.

Align your values with the company's

Mentioning how your personal passion aligns with our social responsibility efforts is powerful. It demonstrates a deeper level of commitment and understanding of our core values.

Ending your letter by looking forward to discussing your potential contributions is inviting. It sets a positive tone for future interactions.

Alternative Introductions

If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.

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Business Development Representative Cover Letter Example

A cover letter is a direct introduction of your personality to the hiring manager. It reflects your achievement story to show your suitability for the vacant role. Business Development Representative Cover Letter must be customized to the individual level. The following Business Development Representative Cover Letter Sample is written with excellent opening, constitutes industry-specific skills, and a call to action end.

He makes a valuable contribution by bringing in new business opportunities and upselling services to existing clients. The position is heavily dependent on the communication and negotiation skills of the person. He should be able to convert potential losses to considerable profits to facilitate business growth. Demonstrating the product/service offered, drafting a proposal, and closing the deal are the three primary responsibilities of BDR.

• Cover Letters
• Business Development

What to Include in a Business Development Representative Cover Letter?

Roles and responsibilities.

An accomplished Business Development Representative is responsible for boosting product sales and helping the business to thrive. He plays as an integral bridge between sales and marketing teams. The ultimate goal of this profile is to make cold calls and shoot emails generating new business opportunities in terms of qualifying leads. He has to expand business prospects, build brand awareness , oversee lead generation, and work towards existing client satisfaction.

• Analyze market reports to determine where to seek out new business.
• Establish contact with new business opportunities via various means.
• Create proposals for existing customers to better help them with their business while utilizing company products.
• Maintain positive growth in your market area.
• Work to convert losses into wins to the best of your ability.
• Get in front of potential problems in order to minimize potential loss.

Education & Skills

Business Development Representative Skills :

• Exceptional communication skills (both written and verbal) to bring in new business opportunities.
• Well-versed with client interaction.
• Ability to build a relationship with the prospect as well as existing clients.
• Seek business opportunities through emails, cold calls, and social mediums.

Business Development Representative Educational Qualifications:

• Graduation in market research from an accredited college.
• Two years of relevant experience.
• Proficiency in lead generations.
• Familiarity with sales tools and techniques.
• Excellence in MS-office.

Business Development Representative Cover Letter Example (Text Version)

Dear Mr./Ms.,

Working as a passionate sales representative at COMPANY ABC for two years, I learned about the vacancy of your organization’s Business Development Representative. I am positive that my work experience and academic background align well with the requirements you’re seeking.

I am eagerly looking for a career-changing opportunity to progress my sales career. I have an energetic personality and a result-oriented attitude to take up the challenges accompanying the job role.

Currently, I am responsible for driving sales growth by converting prospects into customers through emails, cold calls, and multiple social mediums. My other responsibilities in the current organization are:

• Maintaining the annual business sales report.
• Identify potential clients.
• Design marketing campaigns to qualify leads.
• Increase annual business ROI.

Your organization is an industry leader and trendsetter in the market, aiming to build brand awareness for the masses. I am confident to make a valuable contribution to bringing long-term growth and improving profitability.

Thanks for your consideration. Please go through my enclosed resume to know more about my educational qualifications, industry-specific skillset, and work experiences. I am hoping to connect with you and put forward my interest in the role.

Sincerely, [Your Name]

Quick Tips For Entry-Level Business Development Representative Cover Letter:

While writing an entry-level cover letter, you can include a brief written summary of your academic qualifications, industry-specific skillset, and relevant internship to supplement your job application.

While crafting a persuasive resume, you should always pay attention to the economy of words as the hiring manager is inundated with hundreds of job applications. We have a Business Development Representative Resume Sample that shares a glimpse of academic background and skill set meeting with the job description to help you create your own.

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Business Development Representative

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• Be a Frame.io ambassador and build a great first impression on our prospects and customers by providing them with a premier experience!
• Respond to and qualify incoming web and phone inquiries
• Proactively identify, contact, and cultivate new business opportunities using a combination of calling, emailing, and social media
• Be accountable for the goals of qualified meetings, opportunities, and revenue
• Perform the level of activities (calls, emails, social media contacts, etc) to hit and exceed performance goals
• Willingness to be creative and try new prospecting strategies
• Collaborate with our Marketing teams to improve the efficiency of our demand-generation strategies
• Play an active role in the creation and iteration of team processes
• An entrepreneurial spirit, comfortable with ambiguity and change, and a passion for helping build Frame.io.
• Excellent communication, including writing, speaking, listening, and cold-calling.
• Phone-first mindset; be ready to cold call and book meetings daily
• 6+ months of lead generation for a high-growth SaaS business; Inside Sales experience a plus
• A history of exceeding goals
• Great understanding of social media and vehicles including LinkedIn, Twitter, Blogs, and monitoring tools
• Grit and ambition
• Experience using Salesforce or similar CRM

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