poster presentation advantages

• A Complete Guide on Mastering Poster Presentations

Introduction to Poster Presentations

Understanding Poster Presentation Essentials

Aayush Jain

The history and evolution of poster presentations.

Poster presentations have become a cornerstone in academic, scientific, and professional communities, offering a unique platform for the succinct and visual dissemination of research, ideas, and projects. Originating from the need to share scholarly work in an accessible and engaging format, the evolution of the art of poster presentations reflects broader changes in communication, technology, and educational practices. By blending textual information with visual aids, posters serve not only as a method of presenting complex ideas but also as an art form in itself, balancing aesthetic appeal with informational clarity.

Tracing the Origins

The history of poster presentations can be traced back to the 19th century, when the advent of mass printing technologies made it possible to produce posters in large quantities. Initially used for advertising and public announcements, the potential of posters to attract attention and convey messages quickly became apparent. The academic adoption of posters for presentations began in earnest in the mid-20th century, as conferences and symposiums sought more interactive and dynamic formats for sharing research findings. This period marked a significant shift from traditional oral presentations to a more inclusive and visually engaging method of scholarly communication.

Real-world Evolution and Impact

Throughout the decades, poster presentations have undergone significant transformations, influenced by advances in digital technology and changing academic landscapes. The introduction of digital design tools and software has expanded the possibilities for creativity and precision in poster design, allowing researchers to incorporate multimedia elements and interactive content. Moreover, the global push towards interdisciplinary collaboration and public engagement has elevated the role of poster presentations in facilitating conversations across diverse fields and audiences. Notable examples include the use of poster sessions at international conferences to foster global dialogue on pressing issues such as climate change, public health, and technological innovation.

Supporting Evidence

The significance and evolution of poster presentations are well-documented in academic literature and historical analyses. For instance, studies published in Educational Researcher highlight the increasing adoption of poster sessions in academic conferences as a means to enhance participant engagement and knowledge exchange. Similarly, a review in The Journal of Visual Communication in Medicine emphasizes the role of visual aesthetics and advertising in improving the effectiveness of scientific posters. These sources underscore the dual function of posters as both educational tools and objects of visual interest, validating their continued relevance in the academic, classroom, and professional discourse.

Defining the Purpose of Poster Presentations

Exploring the Core Objectives

At its heart, the purpose of a poster presentation extends beyond merely displaying information on a large sheet. It is a strategic communication tool designed to capture the essence of research or a project in a manner that is both accessible and engaging to a diverse audience. Poster presentations serve a multifaceted role: they facilitate the concise summary of complex ideas, foster interactive dialogue between the presenter and the audience, and promote networking opportunities within the academic and professional communities. This unique format allows for the visual representation of data, theories, and conclusions, making abstract concepts more tangible and understandable.

Historical and Educational Context

The educational foundation of poster presentations is deeply rooted in the principles of active learning and visual literacy. By compelling presenters to distill their work into the most essential elements, poster presentations encourage clarity of thought and the ability to prioritize information effectively. Historically, this format has enabled a more democratized form of knowledge sharing, where students, researchers, and professionals, regardless of their stage in their career, can contribute their findings and insights to a wider discourse. The educational benefits of engaging with poster presentations are well-documented, highlighting improvements in critical thinking, design skills, and public speaking.

Real-world Applications and Benefits

In practice, poster presentations have proven invaluable across a multitude of disciplines—from science and engineering to humanities and arts. They offer a platform for early-career researchers to showcase their work, for interdisciplinary teams to present collaborative projects, and for seasoned academics to share their findings with peers and the public alike. Notable real-world applications include poster sessions at major international conferences, where cutting-edge research is introduced, sparking discussions that can lead to new collaborations, funding opportunities, and advancements in the field.

Academic and Professional Endorsements

The effectiveness and importance of poster presentations are reinforced by numerous studies and professional guidelines. For instance, The Chronicle of Higher Education emphasizes the role of poster presentations in enhancing scholarly communication and professional development. Additionally, guidelines published by leading academic institutions offer comprehensive advice on designing impactful posters, underscoring the importance of visual elements, concise content, and a clear message. These resources not only validate the significance of poster presentations within the academic community but also provide practical insights into maximizing their potential.

Different Formats and Styles of Poster Presentations

A Diverse Landscape of Presentation Formats

The realm of poster presentations is characterized by a rich diversity of formats and styles, each tailored to suit the specific needs of the subject matter and the audience . From traditional print posters to interactive digital displays, the evolution of technology and design principles has expanded the possibilities for presenting research and projects. This adaptability not only enhances the visual appeal of posters but also broadens their accessibility and potential for engagement. Understanding the variety of available formats is crucial for presenters aiming to convey their message effectively and captivate their audience.

Historical Evolution and Trends

Traditionally, university poster presentations were predominantly print-based, utilizing paper or fabric as the medium. These printed posters relied heavily on graphic design principles to organize text and images in a visually pleasing manner. However, the advent of digital technology has introduced new formats, such as electronic posters (e-posters) and interactive displays, which allow for dynamic content, including animations, video clips, and hyperlinks. This shift reflects broader trends in digital communication and multimedia, offering presenters innovative ways to illustrate their findings and engage with viewers.

Illustrating Through Examples

The impact of diverse formats and styles can be seen in various fields. For instance, in scientific conferences, e-posters have become increasingly popular, facilitating more in-depth discussions through embedded data visualizations and interactive elements. In the arts and humanities, posters often incorporate a blend of textual analysis and visual artistry, showcasing creative approaches to design and page layout. Examples of standout poster presentations can be found in academic journals and online platforms, where award-winning designs are shared as inspiration for future presenters.

Guidance from Experts

The choice of format and style should be guided by the content of the presentation and the context in which it will be displayed. Experts in visual communication and academic presentation, such as Edward Tufte and Nancy Duarte, offer valuable insights into effective design principles. Additionally, scholarly articles in journals like The Design Journal and websites dedicated to academic poster design provide practical advice, emphasizing the importance of clarity, coherence, and visual impact. These resources underscore the critical role of format and style in enhancing the effectiveness of poster presentations.

Essential Components of a Poster

Crafting a Compelling Visual Narrative

The effectiveness of a poster presentation hinges on its ability to communicate a complex narrative through a blend of visual and textual elements. Identifying and integrating the essential components of a poster are critical steps in crafting a presentation that not only captures attention but also conveys the intended message clearly and succinctly. These components typically include the title, abstract, introduction, methodology, results, conclusions, references, and acknowledgments. Each element plays a pivotal role in the poster's overall narrative, guiding the viewer through the research journey in a logical and engaging manner.

Building on a Solid Foundation

The foundation of a successful poster presentation lies in its structure and content organization. The title should be concise yet descriptive, offering a clear indication of the poster's focus. The abstract provides a brief overview of the study, inviting further exploration. Introduction sections set the stage, outlining the research question and its significance, while the methodology and results sections detail the research process and findings. Conclusions highlight the implications of the study, and the references and acknowledgments sections give credit to the sources and contributors. This structured approach ensures that viewers can easily navigate the poster and grasp the key takeaways.

Real-world Examples and Design Strategies

Examining real-world examples of effective poster presentations reveals common design strategies that enhance readability and viewer engagement. These strategies include the use of bullet points for concise information delivery, graphical abstracts to summarize findings visually, and the strategic placement of visuals to complement the text. For instance, a poster in the field of environmental science might use infographics to illustrate the impact of pollution on ecosystems, while a medical research poster might include charts and graphs to display clinical trial results.

Expert Insights and Resources

The importance of these essential components and design strategies is echoed in literature and resources aimed at guiding poster designers and creators. Edward Tufte's principles of information design emphasize the balance between visual and textual elements, advocating for clarity, precision, and efficiency. Similarly, resources like The Craft of Scientific Posters provide practical advice on selecting and organizing poster components to maximize impact. Peer-reviewed articles in academic journals also offer case studies and analyses of successful posters, serving as valuable references for those looking to create their own.

The Lifecycle of a Poster Presentation

From Concept to Display: Navigating the Journey

The lifecycle of a poster presentation encompasses a series of stages, from the initial concept to the final display and beyond. This journey begins with the identification of a research question or project theme, followed by the meticulous planning and design of the poster. Key milestones include the development of the poster's layout, the selection of visual elements, and the refinement of textual content. The culmination of this process is the presentation itself, where the poster is displayed to an audience, serving as a visual anchor for discussion and engagement. Understanding each phase of this lifecycle is crucial for presenters aiming to maximize the impact of their work.

Foundational Steps and Planning

The early stages of a poster's lifecycle are marked by brainstorming sessions, where ideas are generated and objectives are set. This phase involves extensive research and gathering of information, laying the groundwork for the poster's content. Decisions regarding the poster's format, style, and essential components are made, informed by the presenter's goals and the expectations of the target audience. Effective planning at this stage ensures a coherent structure and a focused message, setting the stage for a successful presentation .

Design, Development, and Delivery

The design and development phase is where the poster takes shape. Presenters employ various software and tools to create visual representations of their data and ideas, paying close attention to layout, typography, and color schemes. This phase is iterative, often involving multiple revisions to fine-tune the poster's aesthetic and informational elements. Once the design is finalized, the poster is produced—either printed or prepared as a digital display—and readied for presentation. The delivery stage is a critical opportunity for presenters to engage with their audience, field questions, and gain feedback, adding a dynamic dimension to the poster's lifecycle.

Post-Presentation Impact and Archival

After the presentation, the poster's lifecycle continues through the dissemination of its content in digital repositories, academic websites, or social media platforms, reaching a wider audience and extending its life beyond the initial event. This phase may also involve reflecting on feedback, making adjustments, and repurposing the content for future presentations or publications. Proper archival and sharing practices ensure that the knowledge and insights conveyed through the poster remain accessible and continue to contribute to scholarly dialogue and public discourse.

Incorporating Expert Guidance and Best Practices

Throughout the lifecycle of a poster presentation, adherence to best practices and expert guidance is paramount. Resources such as The Effective Scientist's Guide to Poster Design and academic blogs on presentation skills offer a wealth of tips and strategies for each stage of the process. These resources stress the importance of clarity, engagement, and adaptability, advising presenters to anticipate audience questions and be prepared to discuss their work in-depth. By navigating the lifecycle with intention and expertise, presenters can significantly enhance the visibility and impact of their research.

Selecting the Right Software and Tools

Charting the Digital Landscape for Poster Creation

In the era of digital communication, selecting the right software and tools is a pivotal decision in the lifecycle of a poster presentation. This choice can significantly influence the design process , the effectiveness of the final product, and the ease with which information is conveyed. From graphic design software to specialized scientific visualization tools, the range of available options caters to the diverse needs and skill levels of presenters. Navigating this digital landscape requires an understanding of the functionalities and features that best complement the objectives of the poster, ensuring that the chosen tools enhance rather than hinder the creative process.

The Foundation of Effective Design

The foundation of an effective poster design lies in the seamless integration of text, images, and data visualizations. Software such as Adobe Illustrator, Inkscape, and Canva offers a spectrum of design capabilities, from basic layout and typography to advanced graphic elements and illustrations. For presenters focused on data-rich subjects, tools like Tableau or R with ggplot2 provide sophisticated options for creating compelling data visualizations. The selection process should consider factors such as user-friendliness, compatibility with other platforms, and the specific requirements of the presentation format, whether it be print or digital.

Real-World Applications and Choices

In real-world scenarios, the choice of software often reflects the discipline and objectives of the poster presentation. For instance, researchers in the sciences may gravitate towards tools that offer precision in data representation, such as MATLAB or Python for generating plots. In contrast, professionals in the arts and humanities might prioritize software with strong typographic and layout capabilities, such as Adobe InDesign. Notable examples of well-designed posters, often shared in online forums and design communities, illustrate the impact of software choice on the effectiveness of visual communication.

Guidance from Experts and the Community

For those navigating the selection of software and tools, guidance from experienced designers and presenters can be invaluable. Online tutorials, user forums, and academic workshops provide platforms for sharing insights and tips on maximizing the potential of different software. Additionally, reviews and comparisons in design publications and blogs offer an overview of the latest features and capabilities, helping presenters make informed decisions. Leveraging these resources can demystify the digital tools landscape, empowering creators to produce posters that are not only visually appealing but also rich in content and easy to understand.

Timeline Planning for Your Presentation

Setting the Stage for Success

Effective timeline planning is essential for ensuring the success of a poster presentation. This process involves allocating sufficient time for each phase of the poster's lifecycle, from initial research and design to printing and practice for the presentation itself. Establishing a detailed timeline helps in managing tasks efficiently, avoiding last-minute rushes, and ensuring a polished final product. By breaking down the project into manageable milestones, presenters can maintain a steady pace of progress, allowing for creativity to flourish within a structured framework.

Understanding the Key Milestones

The key milestones in the timeline of a poster presentation typically include the conceptualization of the idea, in-depth research, initial design drafts, feedback collection, final revisions, and printing or digital preparation. Additionally, presenters and event organizers should factor in time for rehearsing their explanation of the poster, as this verbal component is crucial for engaging with the audience during the presentation. Each of these stages requires careful consideration and allocation of time, taking into account the complexity of the topic, the availability of resources, and potential challenges that may arise.

Learning from Examples and Best Practices

Examining successful poster presentations provides valuable insights into effective timeline planning. For example, a presenter who begins the design process several weeks in advance can incorporate feedback from peers and mentors, ensuring a more refined and impactful poster. Academic journals and conference websites often feature timelines and planning guides, illustrating best practices for managing time efficiently. These resources highlight the importance of flexibility within the timeline, allowing for adjustments based on feedback and iterative improvements.

Expert Advice and Strategic Approaches

Experts in academic and professional presentation emphasize the importance of starting early and setting realistic deadlines. Resources like The Chronicle of Higher Education and Nature's guide to scientific posters recommend backward planning—starting from the presentation date and working backward to determine when each task should be completed. This approach ensures that all aspects of the poster, from content accuracy to design aesthetics, are given due attention. Additionally, leveraging project management tools and software can aid in tracking progress and maintaining focus on the ultimate goal: delivering a compelling and informative poster presentation.

Understanding Poster Size and Orientation

Navigating Dimensions and Design Impacts

The size and orientation of a poster presentation are critical factors that significantly influence its design, readability, and overall impact. Choosing the right dimensions requires a balance between the amount of information to be presented, the visual appeal of the poster, and the practical considerations of the venue where it will be displayed. Orientation—whether portrait or landscape—also plays a key role in how content is organized and perceived. Understanding these aspects is essential for creating a poster that effectively communicates the intended message while being visually engaging and easy to navigate.

Historical Context and Evolving Standards

Historically, the standard sizes for academic posters have evolved, influenced by printing capabilities, conference requirements, and disciplinary conventions. Common sizes range from A0 (33.1 x 46.8 inches) to A3 (11.7 x 16.5 inches), with variations based on specific event guidelines. The choice between portrait and landscape orientation has traditionally been guided by the nature of the content and the aesthetic preferences of the designer. As digital displays become more prevalent, new standards are emerging, accommodating a wider range of sizes and formats, and offering greater flexibility in poster design.

Real-World Considerations and Decisions

In practical terms, by contrast, the decision on poster size and orientation often depends on the venue's space constraints, the expected audience flow, and the method of presentation (e.g., hanging, digital screens, or stands). For instance, a larger poster in landscape orientation or standing might be more suitable for detailed data visualizations that require a wider format, while a portrait orientation could be preferred for posters that aim to communicate findings in a more linear, straightforward manner. Successful examples from various fields demonstrate how these decisions are integral to enhancing the poster's readability and audience engagement.

Expert Guidelines and Resources

Design experts and academic guidelines offer valuable advice on selecting the appropriate size and orientation for poster presentations. Recommendations typically emphasize the importance of clarity, audience engagement, and the effective use of space. Resources such as the American Psychological Association and The Royal Society of Chemistry provide specific guidelines on poster dimensions, aligning with the standard practices of academic conferences. Additionally, design software often includes templates and tools specifically tailored for poster creation, helping presenters visualize and plan their layouts in accordance with these dimensions.

Print vs. Digital Posters: A Comparative Analysis

Exploring the Mediums' Unique Advantages

The choice between print and digital posters presents a crucial decision for presenters, each medium offering distinct advantages and considerations. Print posters, traditional staples of academic conferences and public spaces, excel in delivering a tactile, permanent visual experience. Their physical presence allows for easy viewing in various settings, from gallery walks to outdoor displays. Digital posters, on the other hand, leverage technology to offer dynamic, interactive elements such as animations, videos, and hyperlinks, enhancing the engagement and accessibility of the content. This comparative analysis explores how both mediums cater to different presentation goals and audience expectations.

The Evolution of Poster Presentations

The evolution from print to digital posters mirrors broader technological advancements and shifts in communication preferences. Initially, the poster's role in disseminating information was predominantly served by print formats, favored for their simplicity and wide reach. However, the digital era introduced new possibilities for interaction and information sharing, challenging the traditional poster model. Today, digital posters can be easily updated, shared online, and integrated into virtual conferences, extending their reach beyond physical boundaries. This transition highlights the adaptability of poster presentations to changing technological and societal trends.

Practical Implications and Considerations

Choosing between print and digital formats involves practical implications regarding production, distribution, and presentation. Print posters require consideration of printing costs, materials, and logistics, particularly for large-scale or high-quality prints. Digital posters, while eliminating printing costs, may necessitate access to screens or devices for viewing and interactive features that require specific software or platforms. The decision often depends on the context of the presentation, the target audience, and the desired level of interaction and engagement. Real-world examples illustrate how presenters navigate these decisions, opting for the medium that best aligns with their objectives and the capabilities of their venue.

Expert Perspectives and Future Directions

Experts in visual communication and educational technology offer insights into the strengths and limitations of both print and digital posters. Studies and articles in academic journals, such as The Journal of Digital Learning, suggest that digital posters may enhance learning outcomes and audience engagement through interactive elements. Conversely, advocates for print posters highlight the value of a tangible, distraction-free medium that encourages in-depth, focused interaction. The future of poster presentations likely involves a hybrid approach, leveraging the advantages of both mediums to meet diverse needs and preferences.

Checklist for Poster Presentation Preparation

Crafting a Comprehensive Preparation Strategy

A well-organized checklist is indispensable for preparing an effective poster presentation , serving as a roadmap that guides presenters through each critical step of the process. From initial research and design to the final touches before presentation, a thorough checklist ensures no important detail is overlooked. This tool not only aids in structuring the preparation timeline but also helps in maintaining quality and coherence throughout the poster. Incorporating key tasks such as defining the poster's objectives, selecting appropriate software and tools, and practicing the presentation can significantly enhance the poster's impact.

Essential Checklist Components

The cornerstone of a poster presentation preparation checklist includes tasks such as:

Identifying the main message and target audience.

Researching and gathering relevant data and literature.

Selecting the right software and tools for design.

Drafting the layout and organizing content effectively.

Incorporating visual elements (graphs, images, charts) to complement the text.

Revising and refining the content for clarity and impact.

Ensuring adherence to the specific size and orientation requirements.

Printing or finalizing the digital version of the poster.

Preparing to create a concise and engaging oral synopsis for interaction with the audience.

Scheduling rehearsals to refine delivery and anticipate answers to questions.

Leveraging Real-World Examples

Examining real-world examples of successful poster presentations can provide valuable insights into effective preparation strategies. For instance, award-winning posters often demonstrate meticulous attention to detail, innovative use of visual aids, and clear communication of complex ideas. Academic institutions and professional conferences frequently share such examples, offering a practical glimpse into the preparation process that led to their success. These cases underline the importance of thorough planning and the impact of a well-prepared presentation.

Guidance from Experienced Presenters and Educators

Experienced presenters and educators emphasize the significance of early and thorough preparation. Resources like The Effective Poster Presentation Guide and The Academic's Handbook to Presentations offer comprehensive checklists and tips, covering every aspect of poster design and presentation. These resources advocate for a proactive approach, suggesting that presenters seek feedback during the preparation process and adapt their posters based on constructive criticism. Following a detailed checklist not only facilitates a smoother preparation experience but also increases confidence, ensuring presenters are well-equipped to engage their audience effectively.

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FAQs on Poster Presentations

What is a poster presentation format.

A poster presentation format involves a visual and textual summary of research or a project displayed on a large poster. This format is designed to facilitate interactive discussions between the presenter and the audience, often in an academic or professional conference setting. Key components include the title, abstract, introduction, methods, results, and conclusions, strategically arranged for readability and impact.

What are the rules of poster presentation?

The fundamental rules include clarity in design and content, succinctness in text, effective use of visuals (such as graphs, charts, and images), adherence to specified size and orientation guidelines, humor and preparedness for an engaging discussion with the audience. Additionally, respecting copyright laws and citing sources accurately is essential.

How to prepare a poster?

Preparing a poster involves identifying the main message, gathering and organizing content, designing the layout using appropriate software, incorporating visual elements to support the text, and revising content for clarity. Following a detailed checklist can ensure a comprehensive preparation process.

How do I make my poster presentation stand out?

To make a poster stand out, focus on creating an eye-catching design, concise and impactful content, high-quality visuals, and a clear, logical flow of information. Interactive elements, such as QR codes for digital posters, can also enhance engagement. Practicing your pitch to communicate and sell your message effectively during the poster session will further distinguish your presentation.

What is the definition of a poster?

A poster is a visual tool used to communicate information concisely and attractively, combining text and graphical elements. It serves various purposes, including advertising, education, and information dissemination in both public spaces and specialized settings for events like academic conferences.

What is the purpose of a poster?

The purpose of a poster is to present information in a way that is accessible and engaging to a wide audience. In academic and professional contexts, for example, posters aim to summarize research findings or project details, facilitating discussion and knowledge exchange.

What makes a good poster?

A good poster effectively communicates its message through a clear, coherent design, concise content, impactful visuals, and a viewer-friendly layout. It engages and interests the audience, encourages interaction, and conveys the essence of the research or project succinctly.

How do you write a poster?

Writing a poster involves drafting text that is clear, concise, and focused on the key messages. Use bullet points for easy reading, integrate visuals to explain complex ideas, and ensure the content is organized logically, with distinct sections for the introduction, motivation, methodology, results, and conclusions.

What do you mean by poster presentation?

A poster presentation refers to the process of summarizing research or a project on a poster and presenting it to an audience, typically at academic, scientific, or related professional events. It allows for direct interaction with viewers, offering opportunities for feedback and discussion.

How do I make a poster presentation?

Making and selling a poster presentation involves several steps: selecting the right content and visuals, designing the poster layout, printing or preparing the digital display, and finally rehearsing an engaging synopsis of your work for presentation to the audience.

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Creating a Poster Presentation Template

Methodically Creating a Poster Template

Establishing a Flexible Template Structure Introduction: Foundations of Versatility Creating a flexible poster template structure is essential for adapting to various content needs and presentation contexts. This adaptability allows users to customize their presentations while maintaining a coherent and professional design aesthetic. Background: The Importance of Flexibility In the realm

The Future of Poster Presentations

Predicting Emerging Trends in Poster Design

The Impact of New Technologies on Poster Design Introduction: Revolutionizing Visual Communication The landscape of poster design is undergoing a radical transformation, driven by the advent of new technologies. These innovations not only enhance the aesthetic appeal of posters but also extend their functionality, making them more interactive and impactful.

Poster Presentations in Virtual Environments

Adapting Posters in Virtual Environments

Best Practices for Virtual Poster Presentations Introduction: Mastering the Art of Virtual Presentation Virtual, poster boards and presentations have become a staple in the academic and professional landscape, offering a unique platform to showcase research and ideas remotely. Mastering this format requires understanding best practices that cater to digital environments.

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Designing and Presenting Effective Posters: A Two-Part Coaching Workshop

Increase your confidence in creating and delivering purpose-driven poster presentations..

PLEASE COMPLETE THIS SURVEY TO BE CONTACTED IF WE OFFER THIS WORKSHOP AGAIN

For a scientific poster to be effective, it must be both well-designed and well-presented. You can increase your poster’s quality by considering key elements of accessible and engaging graphic content, texts, and storytelling for diverse audiences. You can further your poster’s impact by preparing a poster “pitch” that describes your research with clarity and confidence. And through practice, you can hone the conversational skills needed to navigate unpredictable questions and moments, as well as build rapport with your audience.

This two-part workshop combines a curated curriculum of online resources with the opportunity for participants to present two iterations of their poster in a small-group setting. Accepted participants will receive feedback from a scientific communication coach and their peers, benefitting from practical guidance to inform and strengthen the design, preparation, and presentation of their poster. Participants should have a complete poster ready to share and receive feedback on by mid-March.

Accepted participants will:

Part 1: Poster Design

• Submit an initial draft of your poster in mid-March. (Please note that the poster will be printed out to review and discuss during the first session.)
• Complete 2-3 hours of pre-work.
• Participate in the first of two in-person sessions (2 hours) on poster design.

Part 2: Poster Presentation

• Submit an updated version of your poster in mid-April. (Please note that the poster will be printed out to review and discuss during the second session.)
• Participate in the second of two in-person sessions (2 hours) on presenting posters.

Meet the Coach

For nearly three decades Cheryl D. Vaughan, Ph.D., Ed.M. has worked at the intersection of science and education at Harvard University. First managing operations and content development for large introductory courses at Harvard College, Dr. Vaughan went on to Direct the Master’s in Biotechnology Program at the Harvard Extension School. In 2014, she was recruited to design, develop, and deliver the Skills Development Center for the newly funded Boston Biomedical Innovation Center (an initiative of the NHLBI). Since 2016, Dr. Vaughan has served as a speaker and leader in the Poster Presentation session of the long-running Harvard Catalyst course Effectively Communicating Research (ECR). These Poster Presentation coaching sessions were developed as a natural next stage of that educational effort.

Session Dates and Times

We will ask for your availability across these options for this two-part workshop. If accepted, you will attend one of these sets of two dates.

• Option 1: Tuesday, April 2 and May 14 from 10:00am - 12:00pm 
• Option 2: Tuesday, April 2 and May 14 from 1:30pm - 3:30pm
• Option 3: Wednesday, April 3 and May 15 from 3:00pm - 5:00pm

Sessions will be held in person on the Harvard Longwood Medical Area campus. Persons with disabilities who wish to request accommodations or who have questions about access can contact [email protected] in advance of the sessions.

This workshop is free for participants from Harvard-affiliated schools and institutions .

Eligibility

This workshop is open only to Harvard-affiliated schools and institutions . Availability is limited. Participants will be selected at random, based on availability.

We believe that the research community is strengthened by understanding how a number of factors including gender identity, sexual orientation, race and ethnicity, socioeconomic status, culture, religion, national origin, language, disability, and age shape the environment in which we live and work, affect each of our personal identities, and impacts all areas of human health.

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How to Collect, Evaluate, and Present Poster Presentations at Academic Events Successfully?

Introduction: Enhancing Academic Events with Effective Poster Presentations

In the realm of academic event planning, poster presentations serve as dynamic platforms for researchers to showcase their work, exchange ideas, and foster collaboration. Unlike traditional oral presentations, poster presentations offer a visual and interactive format that allows attendees to engage with the content at their own pace.

At the core of successful poster presentations lies meticulous planning and efficient management. From the initial call for posters to the post-conference follow-up, every step of the process requires careful attention to detail and effective utilization of event management software.

In this blog post, we will delve into the intricacies of collecting, evaluating, and presenting poster presentations at academic events. We will explore the role of abstract management platforms in streamlining the poster submission process, the criteria for evaluating poster presentations, and best practices for designing and presenting posters effectively.

Join us as we navigate the journey of academic event planning, where the seamless integration of technology and expertise transforms poster presentations into impactful channels for knowledge dissemination and collaboration.

Understanding Poster Presentations

In the diverse landscape of academic presentations, poster presentations stand out as versatile and engaging mediums for sharing research findings and insights. Unlike traditional oral presentations, where presenters deliver their research verbally to a captive audience, poster presentations offer a visual platform where attendees can interact with the content at their own pace.

Key Characteristics of Poster Presentations

• Visual Appeal : Posters typically feature a combination of text, images, and graphics, making them visually appealing and easy to comprehend.
• Interactivity : Attendees have the freedom to explore posters at their leisure, engaging in discussions with presenters and asking questions in a more informal setting.
• Accessibility : Poster presentations provide an inclusive platform for researchers at all career stages, allowing them to share their work with a wide audience.

Comparison of Poster Presentation with Other Presentation Formats

While oral presentations dominate many academic conferences, poster presentations offer unique advantages:

• Flexibility : Poster sessions can accommodate a larger number of presenters, allowing for a broader representation of research topics.
• In-depth Discussion : Unlike oral presentations, where time constraints often limit discussion, poster presentations facilitate deeper engagement and interaction between presenters and attendees.
• Visibility : Poster presentations provide a visible platform for presenters to showcase their work throughout the duration of the event, increasing exposure and opportunities for networking.

Throughout this blog post, we will explore the intricacies of planning and executing successful poster presentations at academic events, leveraging the capabilities of event management software to streamline the process and enhance the attendee experience.

What is 'Call for Posters' and What Should it Include?

A compelling call for posters serves as the cornerstone of a successful poster presentation session at any academic event. It is the first point of contact between event organizers and potential presenters, setting the tone for the submission process and shaping the overall quality and diversity of submissions.

Crafting an Effective Call for Posters

• Clear Objectives : Clearly define the objectives and themes of the poster session to guide potential presenters in aligning their submissions with the event's focus areas.
• Inclusive Language : Use inclusive language to encourage participation from researchers across diverse disciplines and career stages.
• Submission Guidelines : Provide detailed instructions regarding submission deadlines, formatting requirements, and any specific criteria for eligibility.
• Engaging Content : Showcase the benefits of presenting a poster at the event, such as networking opportunities, exposure to a wider audience, and potential for collaboration.
• Promotion : Disseminate the call for posters through various channels, including academic networks, social media platforms, and mailing lists, to reach a broad audience of potential presenters.

Importance of Utilizing an Abstract Management Software

Utilizing event management software with abstract management capabilities can streamline the process of issuing calls for posters and managing submissions. These platforms offer features such as customizable submission forms, automated reminders, and centralized data storage, facilitating efficient communication between organizers and presenters.

By leveraging the power of abstract management software, event organizers can ensure a seamless and organized submission process, enhancing the overall quality and effectiveness of the poster presentation session. Throughout the remainder of this blog post, we will delve deeper into the practical aspects of poster submission, evaluation, and presentation, highlighting the role of technology in optimizing each stage of the process.

How to Prepare a Poster Submission Guidelines?

Establishing clear and comprehensive poster submission guidelines is essential for facilitating a smooth and efficient submission process. These guidelines serve as a roadmap for presenters, outlining the necessary requirements and expectations for their submissions.

Key Components of Poster Submission Guidelines

• Formatting Requirements : Specify the preferred format for posters, including dimensions, orientation, and file format. Common poster sizes include standard dimensions like 36 inches (width) by 48 inches (height) or A0 size for international conferences.
• Content Guidelines : Provide instructions for the content of the poster, including sections such as title, abstract, introduction, methods, results, discussion, conclusions, and references. Clearly define the maximum word count for each section to ensure conciseness.
• Visual Elements : Offer guidance on incorporating visual elements such as images, graphs, charts, and diagrams into the poster. Recommend high-quality graphics and suggest strategies for enhancing visual appeal.
• Author Information : Request detailed information from presenters, including author names, affiliations, contact information, and any disclosures or acknowledgments.
• Submission Process : Outline the steps for submitting posters, including deadlines, submission platforms or portals, and any additional materials required (e.g., supplementary files, author bios).
• Review Criteria : Communicate the criteria that will be used to evaluate poster submissions, such as relevance, clarity, scientific merit, innovation, and adherence to guidelines.
• Ethical Considerations : Remind presenters to adhere to ethical standards in research and publishing, including proper attribution of sources, adherence to copyright laws, and disclosure of conflicts of interest.

Benefits of a Clear Poster Submission Guidelines

• Streamlined Process : Clear guidelines minimize confusion and ensure that presenters understand what is expected of them during the submission process.
• Consistency : Standardized submission requirements facilitate uniformity across submissions, making it easier for reviewers to evaluate posters objectively.
• Quality Control : By setting clear expectations for content and formatting, organizers can maintain high standards of quality and professionalism in the poster presentations.
• Enhanced Communication : Well-defined guidelines foster effective communication between organizers and presenters, reducing the likelihood of misunderstandings or discrepancies.

Throughout the submission period, organizers should remain accessible to address any questions or concerns from presenters, providing timely assistance and guidance as needed. In the next section, we will explore how event management software can be leveraged to build submission forms that align with these guidelines and streamline the submission process for both organizers and presenters.

Building Poster Submission Forms with an Online Abstract Management Platform

In the digital age, leveraging online abstract management platforms is paramount for streamlining the poster submission process and ensuring efficiency and accuracy. These platforms offer a range of features designed to simplify the submission process for both organizers and presenters, from customizable submission forms to automated notifications and centralized data management.

Key Features and Benefits of Online Abstract Management Platforms

Customizable Submission Forms : Abstract management software allows organizers to create tailored submission forms that capture all relevant information from presenters. This includes fields for author details, abstracts, keywords, affiliations, and any additional requirements specified in the submission guidelines.

Automated Reminders and Notifications : Event management software can automate reminders and notifications to keep presenters informed about submission deadlines, acceptance notifications, and any updates or changes to the submission process. This helps minimize the risk of missed deadlines and ensures timely communication throughout the process.

Centralized Data Storage : Abstract management platforms provide a centralized repository for storing and managing all submitted posters and related information. Organizers can easily access and review submissions, track the progress of each submission, and collaborate with reviewers and selection committees as needed.

Flexible Review and Evaluation Tools : Many abstract management systems offer built-in tools for reviewing and evaluating submissions, allowing organizers to assign reviewers, track review progress, and compile feedback efficiently. These tools streamline the evaluation process and ensure consistency and fairness in the review process.

Secure Data Management : With robust data security measures in place, online abstract management platforms ensure the confidentiality and integrity of submitted posters and sensitive information. Presenters can submit their work with confidence, knowing that their data is protected and handled with care.

By harnessing the power of online abstract management platforms, organizers can streamline the poster submission process, improve communication and collaboration, and enhance the overall efficiency and effectiveness of the event planning process. In the next section, we will delve into the evaluation process for poster presentations, exploring the criteria used to assess submissions and select presentations for inclusion in the event.

How to Evaluate Poster-Type Abstracts?

The evaluation process plays a crucial role in ensuring the quality and relevance of poster presentations at academic events. By establishing clear evaluation criteria and employing a systematic approach to review submissions, organizers can identify outstanding presentations that contribute to the overall success of the event.

Key Components of the Evaluation Process

Establishing evaluation criteria.

Define clear and specific criteria for evaluating poster presentations based on factors such as scientific merit, clarity of presentation, relevance to the conference theme, innovation, and potential impact. These criteria should align with the objectives of the event and the expectations of the attendees.

Selection of Reviewers

Identify qualified reviewers with expertise in relevant subject areas to assess poster submissions objectively. Consider recruiting reviewers from diverse backgrounds and institutions to ensure a comprehensive evaluation process. Reviewers should be provided with clear instructions and guidelines for evaluating submissions.

Poster Review Process

Distribute poster submissions to assigned reviewers for evaluation, ensuring confidentiality and anonymity throughout the review process. Reviewers should carefully assess each submission based on the established criteria and provide constructive feedback to authors to help them improve their presentations.

Scoring and Ranking of Posters

Implement a scoring system or ranking mechanism to quantify the quality of poster presentations and facilitate decision-making. Reviewers may assign numerical scores or rank submissions based on predefined criteria, allowing organizers to identify top-rated presentations for inclusion in the event.

Consensus Building

Facilitate discussions among reviewers to resolve discrepancies and reach a consensus on the selection of presentations. Encourage reviewers to share their perspectives and insights during review meetings or discussions to ensure a fair and balanced evaluation process.

Feedback and Notification

Provide timely feedback to presenters on the outcome of the evaluation process, including acceptance or rejection of their submissions. Offer constructive feedback to rejected presenters to help them understand the reasons for their exclusion and identify areas for improvement in future submissions.

Transparency and Fairness

Maintain transparency and integrity throughout the evaluation process, ensuring that all submissions are evaluated based on merit and in accordance with established criteria. Avoid conflicts of interest and bias by implementing rigorous oversight and accountability measures.

By following a systematic and transparent evaluation process, organizers can identify high-quality poster presentations that showcase cutting-edge research and contribute to the intellectual richness of the event. In the next section, we will explore the process of notifying presenters of the acceptance of their submissions and provide guidance on how to proceed with conference registration, if required.

Acceptance Notifications for Poster-Type Submissions

After the evaluation process is complete, it's essential to promptly notify presenters of the acceptance status of their submissions. Timely communication ensures that presenters have adequate time to prepare for the event and make necessary arrangements. Here's how to effectively manage acceptance notifications:

Prepare Acceptance and Rejection Notifications

Craft clear and concise acceptance and rejection notifications to communicate the outcome of the evaluation process to presenters. Include specific feedback for rejected submissions to help presenters understand the decision and identify areas for improvement.

Timely Communication

Send acceptance notifications as soon as the evaluation process is finalized to minimize uncertainty and allow presenters to plan accordingly. Use event management software to automate the notification process and ensure timely delivery of notifications to all presenters.

Provide Detailed Instructions

Include detailed instructions in acceptance notifications regarding next steps for presenters, such as poster presentation guidelines, deadlines for final poster submission, and instructions for conference registration, if required.

Address Questions and Concerns

Be prepared to address any questions or concerns from presenters regarding acceptance notifications promptly. Provide a point of contact or FAQ section to assist presenters in navigating the next steps effectively.

Follow-Up Communications

Follow up with presenters who have not responded to acceptance notifications to ensure they receive important information and confirm their participation in the event. Provide reminders for upcoming deadlines and key milestones to keep presenters informed and engaged.

Maintain Professionalism

Maintain professionalism and transparency in all communications with presenters, regardless of the acceptance status of their submissions. Treat all presenters with respect and courtesy, acknowledging their contributions to the event.

By managing acceptance notifications effectively, organizers can facilitate a smooth transition for presenters from the submission phase to the presentation phase of the event. In the next section, we will explore the process of conference registration for presenters and attendees, including the integration of poster presentation registration with conference registration processes.

Conference Registration (if required)

In many academic events, conference registration is a prerequisite for presenters to participate in poster presentation sessions and other conference activities. Integrating poster presentation registration with conference registration processes ensures seamless coordination and facilitates efficient event planning. Here's how to manage conference registration for presenters and attendees:

Integration of Registration Processes

Integrate poster presentation registration with conference registration processes to streamline the registration experience for presenters. Provide options for presenters to register for poster presentation sessions concurrently with conference registration or through a separate registration portal.

Communicate Registration Requirements

Clearly communicate registration requirements to presenters, including deadlines, fees, and any additional documentation or information needed for registration. Provide detailed instructions on how to register for poster presentation sessions and any associated fees or discounts available to presenters.

Flexible Registration Options

Offer flexible registration options to accommodate presenters with varying scheduling and budgetary constraints. Provide options for onsite and virtual registration, as well as discounts for early registration or group registration for presenters from the same institution or research group.

Confirmation and Payment Process

Upon completion of registration, send confirmation emails to presenters with details of their registration, including session assignments, registration fees, and payment instructions. Provide multiple payment options to facilitate the payment process and ensure a seamless registration experience.

Track Registration Status

Use event management software to track the registration status of presenters and attendees in real time. Monitor registration numbers and make adjustments to accommodate changes in demand or capacity constraints.

Provide Support and Assistance

Offer support and assistance to presenters throughout the registration process, addressing any questions or concerns they may have promptly. Provide a dedicated support contact or help desk to assist presenters with registration-related inquiries.

Deadline Management

Enforce registration deadlines to ensure timely registration and accurate planning for poster presentation sessions and other conference activities. Send reminders to presenters as registration deadlines approach to encourage timely registration and participation.

By effectively managing conference registration for presenters and attendees, organizers can ensure a seamless and efficient registration process, optimize resource allocation, and enhance the overall attendee experience. In the next section, we will explore poster presentation techniques and best practices for engaging attendees during poster presentation sessions.

Poster Presentation Techniques at Academic Conferences

Effective poster presentation techniques are essential for engaging attendees, facilitating knowledge dissemination, and fostering meaningful interactions between presenters and audience members. Whether presenting posters on boards, digitally, or online, following best practices can enhance the impact and effectiveness of poster presentations. Here are some key techniques and considerations:

Poster Layout and Design

Design posters with a clear and visually appealing layout that guides viewers through the content in a logical sequence. Use color, typography, and graphics to highlight key points and attract attention. Ensure that the poster is readable from a distance, with clear headings and well-organized sections.

Poster Dimensions and Specifications

Adhere to the specified poster dimensions and formatting guidelines provided by the event organizers. Common poster sizes include standard dimensions like 36 inches (width) by 48 inches (height) or A0 size for international conferences. Ensure that text font size is legible from a distance, typically ranging from 18 to 24 points for body text.

Content Organization

Organize poster content into clear sections, including title, abstract, introduction, methods, results, discussion, conclusions, and references. Use concise and informative text to convey key messages, supported by relevant visuals such as charts, graphs, tables, and images.

Author Information and Affiliations

Clearly display author names, affiliations, and contact information on the poster to provide context and establish credibility. Include logos or branding elements to visually identify the author's institution or research group.

Engagement Strategies

Engage attendees through interactive elements such as QR codes, augmented reality, or multimedia content embedded in the poster. Encourage viewers to scan QR codes to access additional information, videos, or interactive demos related to the research.

Presentation Style

Prepare a brief oral presentation to accompany the poster, highlighting key findings and insights in a concise and engaging manner. Practice delivering the presentation to ensure clarity, coherence, and effective time management.

Poster Presentation Setup

Set up the poster in a prominent location with adequate lighting and visibility to attract attendees' attention. Position the poster at eye level and provide sufficient space for attendees to view the poster comfortably.

Networking and Interaction

Use poster presentation sessions as opportunities to network with fellow researchers, exchange ideas, and solicit feedback on the research. Be approachable and receptive to questions, comments, and discussions from attendees.

Digital and Online Presentations

If presenting posters digitally or online, ensure compatibility with the designated presentation platform and provide clear instructions for accessing and navigating the poster. Consider incorporating interactive features such as clickable links, embedded videos, or live chat for real-time interaction with attendees.

By implementing these poster presentation techniques and best practices, presenters can effectively communicate their research findings, engage attendees, and maximize the impact of their poster presentations at academic events. In the final section, we will explore options for publishing accepted posters post-conference and strategies for post-conference follow-up.

How to Publish Accepted Posters at Academic Events?

Publishing accepted posters post-conference offers presenters an opportunity to disseminate their research findings to a broader audience and contribute to the scholarly discourse in their respective fields. There are several options available for publishing accepted posters, including conference proceedings, online repositories, and specialized journals. Here's how presenters can explore these options:

Conference Proceedings

Many academic conferences publish proceedings that include abstracts, papers, and posters presented at the event. Presenters can submit their posters for inclusion in the conference proceedings, where they will be archived and accessible to attendees and the broader academic community.

Online Repositories

Presenters can also upload their posters to online repositories or digital libraries dedicated to academic research. These repositories provide a centralized platform for sharing and accessing scholarly content, making posters available to researchers worldwide.

Specialized Journals

Some journals accept submissions of poster abstracts or extended versions of posters for publication as full-length articles. Presenters can explore opportunities to expand their poster presentations into manuscript submissions for publication in peer-reviewed journals.

Institutional Repositories

Academic institutions often maintain institutional repositories where faculty, staff, and students can deposit scholarly works, including posters. Presenters can inquire about the availability of institutional repositories and deposit their posters for archival purposes.

Open Access Platforms

Consider publishing posters on open access platforms that promote unrestricted access to scholarly content. Open access platforms increase the visibility and impact of posters by making them freely available to researchers, practitioners, and the general public.

DOI Assignment

If publishing posters in digital or online formats, presenters can request assignment of a Digital Object Identifier (DOI) to ensure persistent identification and citability of their work. DOIs facilitate proper attribution and citation of posters in academic publications and research outputs.

Copyright Considerations

Presenters should be aware of copyright considerations when publishing posters, including permissions for reuse of copyrighted material, attribution requirements, and licensing agreements. Review the copyright policies of the chosen publication venue or repository to ensure compliance with relevant regulations.

By publishing accepted posters post-conference, presenters can extend the reach and impact of their research beyond the confines of the event venue, contributing to the advancement of knowledge and innovation in their respective fields. In the final section, we will explore strategies for post-conference follow-up, including collecting feedback and fostering continued engagement with attendees and fellow researchers.

Post-Conference Follow-Up

Post-conference follow-up is a critical step in the event planning process, enabling organizers to gather feedback, assess the success of the event, and foster continued engagement with attendees and presenters. By soliciting feedback, addressing any issues or concerns, and maintaining communication with participants, organizers can enhance the overall attendee experience and lay the groundwork for future events. Here are some strategies for effective post-conference follow-up:

Feedback Collection

Send out post-conference surveys or evaluation forms to attendees and presenters to gather feedback on various aspects of the event, including the poster presentation sessions, keynote presentations, networking opportunities, and overall event experience. Use a combination of closed-ended questions (e.g., rating scales) and open-ended questions to capture both quantitative and qualitative feedback.

Data Analysis and Reporting

Analyze the feedback collected from attendees and presenters to identify strengths, areas for improvement, and opportunities for future events. Compile a comprehensive report summarizing key findings, trends, and actionable insights to inform event planning efforts for subsequent conferences.

Thank You Notes

Express gratitude to attendees, presenters, sponsors, and volunteers for their participation and contributions to the event. Send personalized thank-you notes or emails to acknowledge their support and convey appreciation for their involvement in making the event a success.

Post-Conference Communications

Maintain ongoing communication with attendees and presenters through post-conference newsletters, announcements, or social media updates. Share highlights from the event, upcoming opportunities for collaboration or networking, and information about future events or initiatives.

Networking Opportunities

Facilitate continued networking and collaboration among attendees and presenters by providing online platforms or forums where they can connect, share resources, and engage in discussions related to their research interests. Encourage the exchange of contact information and the formation of professional connections.

Publication of Proceedings

Publish conference proceedings, including abstracts, papers, and posters, to disseminate the research presented at the event to a wider audience. Make proceedings available online or through academic libraries to ensure accessibility and visibility of the research outputs.

Post-Conference Workshops or Webinars

Offer post-conference workshops, webinars, or panel discussions on topics of interest to attendees and presenters, providing opportunities for continued learning, professional development, and knowledge exchange beyond the conference.

By implementing these post-conference follow-up strategies, organizers can maintain momentum, build on the success of the event, and strengthen relationships within the academic community. Effective follow-up not only enhances attendee satisfaction but also contributes to the long-term success and sustainability of the event series.

Mastering the process of collecting, evaluating, and presenting poster presentations at academic events is essential for organizers and presenters alike. From the initial call for posters to the post-conference follow-up, each stage of the process requires careful planning, effective communication, and attention to detail. By leveraging event management software, adhering to submission guidelines, and implementing best practices for poster presentations, organizers can create a seamless and engaging experience for presenters and attendees.

Throughout this blog post, we've explored the importance of clear communication, efficient organization, and strategic planning in optimizing the poster presentation process. We've discussed the role of online abstract management platforms in streamlining poster submissions, the criteria for evaluating poster presentations, and techniques for designing and presenting posters effectively. Additionally, we've highlighted options for publishing accepted posters post-conference and strategies for post-conference follow-up to maintain engagement and foster continued collaboration within the academic community.

As organizers and presenters continue to refine their approach to poster presentations, it's essential to embrace innovation, adapt to evolving technologies, and prioritize the dissemination of high-quality research. By working together to enhance the poster presentation experience, we can create opportunities for meaningful exchange, collaboration, and advancement in research and scholarship across disciplines.

Thank you for joining us on this journey through the intricacies of poster presentation at academic events. We hope you find the insights and recommendations shared in this blog post valuable as you plan and participate in future conferences and symposiums. Here's to the success of your poster presentations and the impactful contributions they make to the academic community.

Images by FREEPIK

• University Libraries
• Research Guides

Poster Presentations - Designing Effective Posters

Poster presentations - designing effective posters: home.

The poster presentation is a dynamic communication tool evolving over the past four decades, as a means to accommodate the increasing number of researchers, especially graduate students, seeking a means for scholarly presentations of their research. Since then the poster session at many conferences is a major component of meetings of professional associations and societies in many disciplines used to highlight research results and discuss their significance in an informal and interactive setting. Often posters have their own special location and times for presentation; have their abstracts and presenter contact information list in program booklets or proceedings. Recently, dynamic links to the poster itself are provided for full-poster online viewing. The poster presentation is a highly-used communication tool for students (undergraduate and graduate) to display and discuss their research experiences in class and laboratory settings. This guide provides a variety of resources assisting individuals or teams in designing an effective poster and presenting it in a professional, informal, and rewarding setting, whether it is an upper-division undergraduate class or at a local, national or international meeting of a professional association or society. [email protected]

Designing Effective Posters

A. introduction, b. background readings.

• C. Design Tips

E. General Remarks

Disclaimer & Permissions

If you are involved in planning a poster session for a conference, symposium, or meeting, consider posting this site to your own program’s Web site to assist those considering submitting a poster. So, please feel free to create a link from your own pages to this site and suggest this site to others,  especially  those planning or organizing a poster session.

Fred Stoss University at Buffalo Libraries

" It takes intelligence, even brilliance, to condense and focus information into a clear, simple presentation that will be read and remembered. Ignorance and arrogance are shown in a crowded, complicated, hard-to-read poster ."   Mary Helen Briscoe

Colin Purrington provides a remarkable guide, " Designing Conference Posters ." This is the single-best resource for helpful hints in designing effective poster presentations.

The rate at which scientific and technical information grows continues to increase. National and international conferences provide a mechanism to facilitate the rapid communication of scientific ideas in the form of poster presentations. The poster presentation is NOT the pasting of a scholarly article on poster board or foam-core and standing by to defend the results reproduced in miniature on the "poster." However, it is far too often that one attends a conference poster session and finds this format to dominate the method of poster presentations. The poster presentation should represent a “...well-designed, eye-catching, and engaging... display of research or scientific information.” The poster should convey the results of research activities as to promote the scientific achievements of the poster's presenter. There is, unfortunately, a lack of presentation standards or authors' and presenters' lack of adhering to such standards, even when loosely defined. This guide provides an inventory of print and Internet resources that provide guidance and instruction for the presentation of scientific and technical information in the form of a poster presentation. This guide includes information resources in the forms of journal articles, books, book chapters, and Internet sites that focus on the planning, design, construction, and presentation of a scientific poster. If you find a resource you feel would be useful to include on this site, please send your comments to  Fred Stoss .

The origins of this site come from an in-class lecture for a general physiology course taught at the University at Buffalo,  Using Posters in Case Studies: The Scientific Poster as a Teaching Tool.  This case study prepared by Charles R. Fourtner, Mary Bisson and Christopher A. Loretz from the Department of Biological Sciences, University at Buffalo, State University of New York, describes the rationale and mechanics of introducing undergraduate biology majors to actively engage in a project to conduct bona fide library research and to then "express themselves in their own discipline." These researchers/educators "adapted the scientific poster as a mode of learning and instruction for our departmental majors" through a General Physiology course. The specific goals of this teaching strategy are to instruct the students:

• in researching the primary literature and topical reviews on a specified subject
• in the evaluation of the methodologies, technologies, and experiments serving as the basis of the research they have read
• in determining the pertinent data and analyses leading to the conclusions reached by experts in the field
• in concise and logical preparation of data for presentation in a poster format
• in the oral defense of the material they have presented on their posters
• in the importance of group discussions and interactions as they develop their formal presentation

Some resources on the shelves (locations in UB Libraries indicated):

• Block, S.M. Do's and Don'ts of Poster Presentation. Biophysical Journal. 1996. 71 (6): 3527-3529. (Online)
• Briscoe, M.H. Preparing Scientific Illustrations: A Guide to Better Posters, Presentations, and Publications, (2nd ed.). New York: Springer; 1996. Posters; p 131-149. (SEL REF Q222.B75 1996)
• Brown, B. S. Poster Design--Six Points to Ponder. Biochemical Education.1997. July; 25 (3): 136-137. (Online)
• Davis, M. Scientific Papers and Presentations. San Diego, Academic Press: 1997. Poster presentations; p 174-185. (SEL T11 D324 1997)
• Davis, M. Scientific papers and presentations (Rev. ed.).
• Burlington, MA: Academic Press: 2005. Poster presentations; p 181-204. (SEL T11 D324 2005)
• Day, R.A. How to Write & Publish a Scientific Paper (4th ed.). Phoenix, AZ: Oryx Press; 1994. How to prepare a poster; p 148-151. (SEL T11.D33 1994)
• Gosling, P.J. Scientist's Guide to Poster Presentations. New York: Kluwer Academic/Plenum Press; 1999. 139 pp. (SEL REF Q179.94 G67 1999)
• Hailman, J.P. & Strier, K.B. Planning, Proposing and Presenting Science effectively: A Guide for Graduate students and Researchers in the Behavioral Sciences and Biology. Cambridge, UK: Cambridge University Press; 1997. How to present research: posters at scientific meetings, p 112-115. (SEL QH315.H25 1997)
• Hartman, K.J. Designing Effective Poster Presentations. Fisheries. 1996 . 21 (7): 22. (SEL Per SH1 .F815). New York :Guilford Press
• Kline, Rex B. “Poster Presentation,” Becoming a Behavioral Science Researcher :A Guide to Producing Research that Matters. New York :Guilford Press. (LML BF76.5.K54 2009)
• Knisely, K. A Student Handbook for Writing in Biology (3rd ed.). Gordonsville, VA: W.H. Freeman: 2009. “Poster presentations,” p. 137-146. (SEL QH 304. K59 2009).
• Koning, R.E. Standards for Effective Presentations. In: Salisbury, FB, editor. Units, symbols, and terminology for plant physiology: a reference for presentation of research results in the plant sciences. New York: Oxford University Press; 1996. p 188-201. (SEL REF QK710.5 U55 1996)
• Pechenik, J.A. A Short Guide to Writing about Biology, 3rd ed. New York: Longman; 1997. Writing a poster presentation; p 258-265. (SEL QH304.P43 1997)
• Salisbury, F.B. editor. Units, Symbols, and Terminology for Plant Physiology: A Reference for Presentation of Research Results in the Plant Sciences. New York: Oxford University Press; 1996. Some suggestions about scientific writing; p 163-187. (SEL REF QK710.5 U55 1996)
• Schowen, K.B. Communicating in Other Formats: Posters, Letters to the Editor, and Press Releases -- Tips for Effective Poster Presentations. In: Dodd, JS, editor. The ACS style guide: a manual for authors and editors, (2nd ed.). Washington, DC: American Chemical Society; 1997. p 27-47. (SEL REF QD8.5.A25 1997)
• Scientifically Speaking: Tips for Preparing and Delivering Scientific Talks and Using Visual Aids. 2005. The Oceanography Society. tos.org/pdfs/sci_speaking.pdf Silyn-Roberts, H. Writing for science and engineering: Papers, presentations and reports. Boston: Butterworth-Heinemann; 2000. A conference poster; p 151-166. (SEL T11 .S529 2000)

C. Designing Tips

• University at Buffalo PPT Poster Template . This is the site from which University at Buffalo faculty, students and staff may download a template for a 44" x 36" Research or Informational Poster.
• BIO 801, Scientific Literature and Writing: Poster Presentations . A good guide with very useful illustrations show poster elements and designs.
• Creating Effective Poster Presentations: An Effective Poster
• The Scientists Guide to Poster Design by Katie Everson .This is a new site with many useful tips about posters and poster design. Look for additions in the future.
• How to Make a Great Poster . Design suggestions regarding layout, formatting, and color selection are shared on this American Society of Plant Biologists education site.
• Introduction: Poster Sessions . This university writing guide is a great place to start when faced with a poster assignment. Straight-forward instructions and guidance along with examples and additional resources steer tenderfeet and veterans in effective design.
• Scientifically Speaking . This is a site for effective presentation skills from a sci-tech perspective. It includes a section on designing posters and provides an example of a “good poster” and a “bad poster.”
• Google Images . Google Image search can help locate appropriate graphic images or photographs or other illustrations for your poster presentations. Just enter the topic, concept, or object for which you are seeking an image and review the results. An advanced search is also possible. BE SURE TO PROPERLY CITE THE SOURCES FROM WHICH YOU USE IMAGES & TEXT: Citing an image or copying text "with quotation mark" is not plagiarizing, but you must provide attribution for using tem.
• Preparing Professional Scientific. This poster minicourse provides a bullet list for start-to-finish poster design guidance.
• Society for Technical Communication . A tremendous resource for the science or engineering or health science student interested in pursuing career options as a technical writer, illustrator, editor, or communications specialist.
• Ten Simple Rules for a Good Poster Presentation. In: PLos Computational Biology Full-text article, Erren TC, Bourne PE (2007) Ten Simple Rules for a Good Poster Presentation. PLoS Comput Biol 3(5): e102. doi:10.1371/journal.pcbi.0030102

F. Examples

• EPA: Community Involvement Conference & Training: Posters and Exhibits, 2007. (scroll down the page)

G. Classes & Tutorials

• Impactful Scientific Posters-The Basics . The American Chemical Society has a VERY good video tutorial about designing a poster for presentation
• Designing an Academic Poster (Prezi)
• Poster Presentations: Tips, Tricks, and Planning
• Making an Academic Research Poster Using PowerPoint
• Make Poster - Design a Poster like a Pro in PowerPoint 2010 Part 1
• Make Poster - Design a Poster like a Pro in PowerPoint 2010 - Part 2

If you know of sites, especially from professional associations and societies providing examples of posters send me the URL - [email protected]

Subject Librarian

FredStoss  is the subject librarian for  Poster Presentations - Designing Effective Posters.  He provides workshops or lectures on effective poster design for 40- to 90-minute and is available for research consultations, instruction, curricular support & purchase requests. Contact [email protected] , phone: 716 645-1337.

Biological Sciences Librarian

Home Blog Design How to Design a Winning Poster Presentation: Quick Guide with Examples & Templates

How to Design a Winning Poster Presentation: Quick Guide with Examples & Templates

How are research posters like High School science fair projects? Quite similar, in fact.

Both are visual representations of a research project shared with peers, colleagues and academic faculty. But there’s a big difference: it’s all in professionalism and attention to detail. You can be sure that the students that thrived in science fairs are now creating fantastic research posters, but what is that extra element most people miss when designing a poster presentation?

This guide will teach tips and tricks for creating poster presentations for conferences, symposia, and more. Learn in-depth poster structure and design techniques to help create academic posters that have a lasting impact.

Let’s get started.

Table of Contents

• What is a Research Poster?

Why are Poster Presentations important?

Overall dimensions and orientation, separation into columns and sections, scientific, academic, or something else, a handout with supplemental and contact information, cohesiveness, design and readability, storytelling.

• Font Characteristics
• Color Pairing
• Data Visualization Dimensions
• Alignment, Margins, and White Space

Scientific/Academic Conference Poster Presentation

Digital research poster presentations, slidemodel poster presentation templates, how to make a research poster presentation step-by-step, considerations for printing poster presentations, how to present a research poster presentation, final words, what is a research poster .

Research posters are visual overviews of the most relevant information extracted from a research paper or analysis.   They are essential communication formats for sharing findings with peers and interested people in the field. Research posters can also effectively present material for other areas besides the sciences and STEM—for example, business and law.

You’ll be creating research posters regularly as an academic researcher, scientist, or grad student. You’ll have to present them at numerous functions and events. For example:

• Conference presentations
• Informational events
• Community centers

The research poster presentation is a comprehensive way to share data, information, and research results. Before the pandemic, the majority of research events were in person. During lockdown and beyond, virtual conferences and summits became the norm. Many researchers now create poster presentations that work in printed and digital formats.

Let’s look at why it’s crucial to spend time creating poster presentations for your research projects, research, analysis, and study papers.

Research posters represent you and your sponsor’s research 

Research papers and accompanying poster presentations are potent tools for representation and communication in your field of study. Well-performing poster presentations help scientists, researchers, and analysts grow their careers through grants and sponsorships.

When presenting a poster presentation for a sponsored research project, you’re representing the company that sponsored you. Your professionalism, demeanor, and capacity for creating impactful poster presentations call attention to other interested sponsors, spreading your impact in the field.

Research posters demonstrate expertise and growth

Presenting research posters at conferences, summits, and graduate grading events shows your expertise and knowledge in your field of study. The way your poster presentation looks and delivers, plus your performance while presenting the work, is judged by your viewers regardless of whether it’s an officially judged panel.

Recurring visitors to research conferences and symposia will see you and your poster presentations evolve. Improve your impact by creating a great poster presentation every time by paying attention to detail in the poster design and in your oral presentation. Practice your public speaking skills alongside the design techniques for even more impact.

Poster presentations create and maintain collaborations

Every time you participate in a research poster conference, you create meaningful connections with people in your field, industry or community. Not only do research posters showcase information about current data in different areas, but they also bring people together with similar interests. Countless collaboration projects between different research teams started after discussing poster details during coffee breaks.

An effective research poster template deepens your peer’s understanding of a topic by highlighting research, data, and conclusions. This information can help other researchers and analysts with their work. As a research poster presenter, you’re given the opportunity for both teaching and learning while sharing ideas with peers and colleagues.

Anatomy of a Winning Poster Presentation

Do you want your research poster to perform well?  Following the standard layout and adding a few personal touches will help attendees know how to read your poster and get the most out of your information. 

The overall size of your research poster ultimately depends on the dimensions of the provided space at the conference or research poster gallery. The poster orientation can be horizontal or vertical, with horizontal being the most common.  In general, research posters measure 48 x 36 inches or are an A0 paper size.

A virtual poster can be the same proportions as the printed research poster, but you have more leeway regarding the dimensions. Virtual research posters should fit on a screen with no need to scroll, with 1080p resolution as a standard these days. A horizontal presentation size is ideal for that.

A research poster presentation has a standard layout of 2–5 columns with 2–3 sections each. Typical structures say to separate the content into four sections; 1. A horizontal header 2. Introduction column, 3. Research/Work/Data column, and 4. Conclusion column. Each unit includes topics that relate to your poster’s objective.  Here’s a generalized outline for a poster presentation:

• Condensed Abstract 
• Objectives/Purpose
• Methodology
• Recommendations
• Implications
• Acknowledgments
• Contact Information 

The overview content you include in the units depends on your poster presentations’ theme, topic, industry, or field of research. A scientific or academic poster will include sections like hypothesis, methodology, and materials. A marketing analysis poster will include performance metrics and competitor analysis results.

There’s no way a poster can hold all the information included in your research paper or analysis report. The poster is an overview that invites the audience to want to find out more. That’s where supplement material comes in. Create a printed PDF handout or card with a QR code (created using a QR code generator ). Send the audience to the best online location for reading or downloading the complete paper.

What Makes a Poster Presentation Good and Effective? 

For your poster presentation to be effective and well-received, it needs to cover all the bases and be inviting to find out more. Stick to the standard layout suggestions and give it a unique look and feel. We’ve put together some of the most critical research poster-creation tips in the list below. Your poster presentation will perform as long as you check all the boxes.

The information you choose to include in the sections of your poster presentation needs to be cohesive. Train your editing eye and do a few revisions before presenting. The best way to look at it is to think of The Big Picture. Don’t get stuck on the details; your attendees won’t always know the background behind your research topic or why it’s important.

Be cohesive in how you word the titles, the length of the sections, the highlighting of the most important data, and how your oral presentation complements the printed—or virtual—poster.

The most important characteristic of your poster presentation is its readability and clarity. You need a poster presentation with a balanced design that’s easy to read at a distance of 1.5 meters or 4 feet. The font size and spacing must be clear and neat. All the content must suggest a visual flow for the viewer to follow.

That said, you don’t need to be a designer to add something special to your poster presentation. Once you have the standard—and recognized—columns and sections, add your special touch. These can be anything from colorful boxes for the section titles to an interesting but subtle background, images that catch the eye, and charts that inspire a more extended look. 

Storytelling is a presenting technique involving writing techniques to make information flow. Firstly, storytelling helps give your poster presentation a great introduction and an impactful conclusion. 

Think of storytelling as the invitation to listen or read more, as the glue that connects sections, making them flow from one to another. Storytelling is using stories in the oral presentation, for example, what your lab partner said when you discovered something interesting. If it makes your audience smile and nod, you’ve hit the mark. Storytelling is like giving a research presentation a dose of your personality, and it can help turning your data into opening stories .

Design Tips For Creating an Effective Research Poster Presentation

The section above briefly mentioned how important design is to your poster presentation’s effectiveness. We’ll look deeper into what you need to know when designing a poster presentation.

1. Font Characteristics

The typeface and size you choose are of great importance. Not only does the text need to be readable from two meters away, but it also needs to look and sit well on the poster. Stay away from calligraphic script typefaces, novelty typefaces, or typefaces with uniquely shaped letters.

Stick to the classics like a sans serif Helvetica, Lato, Open Sans, or Verdana. Avoid serif typefaces as they can be difficult to read from far away. Here are some standard text sizes to have on hand.

• Title: 85 pt
• Authors: 65 pt
• Headings: 36 pt
• Body Text: 24 pt
• Captions: 18 pt

If you feel too prone to use serif typefaces, work with a font pairing tool that helps you find a suitable solution – and intend those serif fonts for heading sections only. As a rule, never use more than 3 different typefaces in your design. To make it more dynamic, you can work with the same font using light, bold, and italic weights to put emphasis on the required areas.

2. Color Pairing

Using colors in your poster presentation design is a great way to grab the viewer’s attention. A color’s purpose is to help the viewer follow the data flow in your presentation, not distract. Don’t let the color take more importance than the information on your poster.

Choose one main color for the title and headlines and a similar color for the data visualizations. If you want to use more than one color, don’t create too much contrast between them. Try different tonalities of the same color and keep things balanced visually. Your color palette should have at most one main color and two accent colors.

Black text over a white background is standard practice for printed poster presentations, but for virtual presentations, try a very light gray instead of white and a very dark gray instead of black. Additionally, use variations of light color backgrounds and dark color text. Make sure it’s easy to read from two meters away or on a screen, depending on the context. We recommend ditching full white or full black tone usage as it hurts eyesight in the long term due to its intense contrast difference with the light ambiance.

3. Data Visualization Dimensions

Just like the text, your charts, graphs, and data visualizations must be easy to read and understand. Generally, if a person is interested in your research and has already read some of the text from two meters away, they’ll come closer to look at the charts and graphs. 

Fit data visualizations inside columns or let them span over two columns. Remove any unnecessary borders, lines, or labels to make them easier to read at a glance. Use a flat design without shadows or 3D characteristics. The text in legends and captions should stay within the chart size and not overflow into the margins. Use a unified text size of 18px for all your data visualizations.

4. Alignment, Margins, and White Space

Finally, the last design tip for creating an impressive and memorable poster presentation is to be mindful of the layout’s alignment, margins, and white space. Create text boxes to help keep everything aligned. They allow you to resize, adapt, and align the content along a margin or grid.

Take advantage of the white space created by borders and margins between sections. Don’t crowd them with a busy background or unattractive color.

Calculate margins considering a print format. It is a good practice in case the poster presentation ends up becoming in physical format, as you won’t need to downscale your entire design (affecting text readability in the process) to preserve information.

There are different tools that you can use to make a poster presentation. Presenters who are familiar with Microsoft Office prefer to use PowerPoint. You can learn how to make a poster in PowerPoint here.

Poster Presentation Examples

Before you start creating a poster presentation, look at some examples of real research posters. Get inspired and get creative.

Research poster presentations printed and mounted on a board look like the one in the image below. The presenter stands to the side, ready to share the information with visitors as they walk up to the panels.

With more and more conferences staying virtual or hybrid, the digital poster presentation is here to stay. Take a look at examples from a poster session at the OHSU School of Medicine .

Use SlideModel templates to help you create a winning poster presentation with PowerPoint and Google Slides. These poster PPT templates will get you off on the right foot. Mix and match tables and data visualizations from other poster slide templates to create your ideal layout according to the standard guidelines.

If you need a quick method to create a presentation deck to talk about your research poster at conferences, check out our Slides AI presentation maker. A tool in which you add the topic, curate the outline, select a design, and let AI do the work for you.

1. One-pager Scientific Poster Template for PowerPoint

A PowerPoint template tailored to make your poster presentations an easy-to-craft process. Meet our One-Pager Scientific Poster Slide Template, entirely editable to your preferences and with ample room to accommodate graphs, data charts, and much more.

Use This Template

2. Eisenhower Matrix Slides Template for PowerPoint

An Eisenhower Matrix is a powerful tool to represent priorities, classifying work according to urgency and importance. Presenters can use this 2×2 matrix in poster presentations to expose the effort required for the research process, as it also helps to communicate strategy planning.

3. OSMG Framework PowerPoint Template

Finally, we recommend presenters check our OSMG Framework PowerPoint template, as it is an ideal tool for representing a business plan: its goals, strategies, and measures for success. Expose complex processes in a simplified manner by adding this template to your poster presentation.

Remember these three words when making your research poster presentation: develop, design, and present. These are the three main actions toward a successful poster presentation. 

The section below will take you on a step-by-step journey to create your next poster presentation.

Step 1: Define the purpose and audience of your poster presentation

Before making a poster presentation design, you’ll need to plan first. Here are some questions to answer at this point:

• Are they in your field? 
• Do they know about your research topic? 
• What can they get from your research?
• Will you print it?
• Is it for a virtual conference?

Step 2: Make an outline

With a clear purpose and strategy, it’s time to collect the most important information from your research paper, analysis, or documentation. Make a content dump and then select the most interesting information. Use the content to draft an outline.

Outlines help formulate the overall structure better than going straight into designing the poster. Mimic the standard poster structure in your outline using section headlines as separators. Go further and separate the content into the columns they’ll be placed in.

Step 3: Write the content

Write or rewrite the content for the sections in your poster presentation. Use the text in your research paper as a base, but summarize it to be more succinct in what you share. 

Don’t forget to write a catchy title that presents the problem and your findings in a clear way. Likewise, craft the headlines for the sections in a similar tone as the title, creating consistency in the message. Include subtle transitions between sections to help follow the flow of information in order.

Avoid copying/pasting entire sections of the research paper on which the poster is based. Opt for the storytelling approach, so the delivered message results are interesting for your audience. 

Step 4: Put it all together visually

This entire guide on how to design a research poster presentation is the perfect resource to help you with this step. Follow all the tips and guidelines and have an unforgettable poster presentation.

Moving on, here’s how to design a research poster presentation with PowerPoint Templates . Open a new project and size it to the standard 48 x 36 inches. Using the outline, map out the sections on the empty canvas. Add a text box for each title, headline, and body text. Piece by piece, add the content into their corresponding text box.

Transform the text information visually, make bullet points, and place the content in tables and timelines. Make your text visual to avoid chunky text blocks that no one will have time to read. Make sure all text sizes are coherent for all headings, body texts, image captions, etc. Double-check for spacing and text box formatting.

Next, add or create data visualizations, images, or diagrams. Align everything into columns and sections, making sure there’s no overflow. Add captions and legends to the visualizations, and check the color contrast with colleagues and friends. Ask for feedback and progress to the last step.

Step 5: Last touches

Time to check the final touches on your poster presentation design. Here’s a checklist to help finalize your research poster before sending it to printers or the virtual summit rep.

• Check the resolution of all visual elements in your poster design. Zoom to 100 or 200% to see if the images pixelate. Avoid this problem by using vector design elements and high-resolution images.
• Ensure that charts and graphs are easy to read and don’t look crowded.
• Analyze the visual hierarchy. Is there a visual flow through the title, introduction, data, and conclusion?
• Take a step back and check if it’s legible from a distance. Is there enough white space for the content to breathe?
• Does the design look inviting and interesting?

An often neglected topic arises when we need to print our designs for any exhibition purpose. Since A0 is a hard-to-manage format for most printers, these poster presentations result in heftier charges for the user. Instead, you can opt to work your design in two A1 sheets, which also becomes more manageable for transportation. Create seamless borders for the section on which the poster sheets should meet, or work with a white background.

Paper weight options should be over 200 gsm to avoid unwanted damage during the printing process due to heavy ink usage. If possible, laminate your print or stick it to photographic paper – this shall protect your work from spills.

Finally, always run a test print. Gray tints may not be printed as clearly as you see them on screen (this is due to the RGB to CMYK conversion process). Other differences can be appreciated when working with ink jet plotters vs. laser printers. Give yourself enough room to maneuver last-minute design changes.

Presenting a research poster is a big step in the poster presentation cycle. Your poster presentation might or might not be judged by faculty or peers. But knowing what judges look for will help you prepare for the design and oral presentation, regardless of whether you receive a grade for your work or if it’s business related. Likewise, the same principles apply when presenting at an in-person or virtual summit.

The opening statement

Part of presenting a research poster is welcoming the viewer to your small personal area in the sea of poster presentations. You’ll need an opening statement to pitch your research poster and get the viewers’ attention.

Draft a 2 to 3-sentence pitch that covers the most important points:

• What the research is
• Why was it conducted
• What the results say

From that opening statement, you’re ready to continue with the oral presentation for the benefit of your attendees.

The oral presentation

During the oral presentation, share the information on the poster while conversing with the interested public. Practice many times before the event. Structure the oral presentation as conversation points, and use the poster’s visual flow as support. Make eye contact with your audience as you speak, but don’t make them uncomfortable.

Pro Tip: In a conference or summit, if people show up to your poster area after you’ve started presenting it to another group, finish and then address the new visitors.

QA Sessions 

When you’ve finished the oral presentation, offer the audience a chance to ask questions. You can tell them before starting the presentation that you’ll be holding a QA session at the end. Doing so will prevent interruptions as you’re speaking.

If presenting to one or two people, be flexible and answer questions as you review all the sections on your poster.

Supplemental Material

If your audience is interested in learning more, you can offer another content type, further imprinting the information in their minds. Some ideas include; printed copies of your research paper, links to a website, a digital experience of your poster, a thesis PDF, or data spreadsheets.

Your audience will want to contact you for further conversations; include contact details in your supplemental material. If you don’t offer anything else, at least have business cards.

Even though conferences have changed, the research poster’s importance hasn’t diminished. Now, instead of simply creating a printed poster presentation, you can also make it for digital platforms. The final output will depend on the conference and its requirements.

This guide covered all the essential information you need to know for creating impactful poster presentations, from design, structure and layout tips to oral presentation techniques to engage your audience better . 

Before your next poster session, bookmark and review this guide to help you design a winning poster presentation every time. 

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Poster Presentations

Poster presentations may not seem as prestigious as oral presentations, but they are a great opportunity to interact with other scientists in your field in a reasonably structured way. Just like oral presentations, they force you to crystallize your thoughts about your research and, in this way, focus on its essence. After the conference, you can usually hang your poster in the hallway of your laboratory. Thus, you promote your work to passersby and have a support at hand if you must unexpectedly present your research to visitors.

Being accepted for a poster session at a conference means you must first create the poster itself, then prepare to interact with visitors during the session. At some conferences, you may also have a chance to promote your poster through an extremely brief oral presentation.

Creating your poster

Typically, the scientists who attend a poster session are wandering through a room full of posters, full of people, and full of noise. Unless they have decided in advance which posters or presenters to seek out, they will stop at whatever catches their eyes or ears, listening in on explanations given to other people and perhaps asking an occasional question of their own. They may not be able to see each poster clearly — for example, they may be viewing it from a meter's distance, from a sharp angle of incidence, or over someone else's shoulder. In such situations, they will not want to read much text on the poster — not any more than attendees at a presentation will want to read much text on a slide.

Accordingly, you should design your poster more like a set of slides than like a paper, using all the recommendations given for slides earlier in this series (see Creating Presentation Slides ). Strive to get your messages across in a stand-alone way: State each message as a short sentence, then illustrate it as visually as possible. In fact, one simple way to prepare a poster is to create a set of slides, print them full-size on A4 or US-letter-size paper, and pin the sheets next to one another like a comic strip.

Scientists often feel obliged to include a large amount of factual information on their posters: their affiliation (with postal address, e-mail address, telephone number, etc.), bibliographical references, funding sources, and the like. Although visitors may well want to take all or part of this information home, few of them actually want to read it on a poster, let alone write it on a notepad while standing in front of a poster. Such information is therefore best placed in a one-page handout that is available at the poster's location — perhaps with a reduced version of the poster on the other side. If these details are included on the poster itself, they should be out of the way, such as in the top-right corner or at the very bottom, so they do not interrupt the logical flow of content on the poster.

Presenting your poster

Promoting your poster.

Even without a formal opportunity to promote your poster, and especially when your poster session is later in the conference, you may have many informal moments to introduce your work through chance encounters during coffee breaks or social events. Instead of giving people business cards, you might prepare and distribute small, bookmark-like handouts with your name, affiliation, e-mail, and an invitation to come and see your poster.

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Poster Presentations: Objectives, Functions, and Issues

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This chapter explores why we attend conferences, how they work, what we get from them, and how poster presentations feature in this setting. It shows that despite being a major medium of scientific communication, posters face a number of barriers in achieving effective knowledge dissemination and facilitating the networking opportunities they were originally intended for. Given their multibillion dollar expenditure and massive global usage, the evidence demonstrates that poster presentations (and conferences in general) merit further attention and development.

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Advantages and disadvantages of posters

A poster speaks for itself; the presence of its author is not necessary. It is therefore possible to reach a broader audience when compared to a presentation limited in time.

It is also possible to present several posters in the same room and at the same time; visitors can have a look at those posters they are interested in.

Sometimes as the author you have the possibility to present a poster while giving a short introduction. An interactive situation evolves while having a close contact to the audience, closer than when delivering a speech.

Posters can be used several times and presented at different events.

A poster is suited for people suffering from stage fright at least, for those who have difficulties when speaking in front of large groups. Standing next to their poster for some time in order to answer just a few questions is less stressful than talking on a lectern.

Poster can be used several times.

Disadvantages

Once a poster is printed it will be difficult to make corrections or adaptions; it is therefore less flexible when compared to a presentation that can be modified any time.

A poster must attract attention. Especially when being presented at a poster fair, it has to compete with many others posters.

Preparing a poster can take just as much time as when writing a speech. However, practice makes perfect.

Posters generally require reduced content as well as getting to the point. Selecting what has to be included or omitted is not always easy.

What is printed is printed; it is therefore necessary to thoroughly check for errors!

If choosing between delivering a presentation and presenting a poster (a lot of congresses offer both possibilities), one should consider which form of presentation is best for one's project before preparing things accordingly.

Those with a creative vein can achieve a great deal with a poster.

Online Guidelines for Academic Research and Writing : How do I create a good poster? : Advantages and disadvantages of posters

Update: 28.10.2021 ( eLML ) - Contact - Print (PDF) - © OLwA 2011 (Creative Commons)

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Presentations: posters

Effective poster presentations.

An effective poster presentation and a good oral presentation share many qualities: it's important to know your audience and their needs, be confident of your purpose, and to convey your key message with impact. Poster presentations challenge you to communicate your research in a different way to oral presentations or written assignments.

Before you start, make sure you read the marking and assessment guidelines and follow them.

Here are some key things that make an effective poster:

• Attractive visual impact to entice people to read it
• A compelling title, interesting and intriguing enough to compel your audience’s attention
• A clear message that differentiates your research poster from others
• Good use of images and diagrams – a picture paints a thousand words in a restricted space
• An obvious reading order
• Audience interaction – is there something you want your audience to do, or think about, as a result of reading your poster?

This guide will cover planning and designing your poster presentation. We will also consider how poster presentations are assessed.

• Research Profiles
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Preparing a Poster Presentation

Articles on common forms.

• Getting Started
• Research Environments
• Structuring a UR Experience
• Research Funding
• Professionalism
• Research Integrity
• Intellectual Property
• Ethics Case Studies
• The Nuts and Bolts
• Research Team
• The Laboratory Notebook
• Common Forms
• Conferences and Meetings
• Publishing a Technical Article
• Careers in Industry
• Graduate School
• Program Listings

Although viewed by some in the scientific community as inferior to other forms of communication in the greater science and engineering community, the poster is an extremely powerful form of communication at professional conferences. Advantages of poster presentations over oral presentations include the length of the time allotted for discussion of posters at professional meetings. Most oral presentations unless they are invited plenary presentations are limited to about 15-minutes. Poster sessions on the other hand often allow for 2 h or more of discussion with interested visitors. In addition, at most meetings multiple oral sessions are scheduled to run simultaneously in small rooms allowing for a very limited audience. Poster sessions often take place in large rooms and accommodate hundreds of presenters. Consequently, there is greater potential exposure of your work to the greater scientific community in poster presentations.

In this section we will offer advice concerning the following aspects of poster preparation:

Preparation

Sometimes people have the mistaken impression that putting together a poster involves less work than putting together an oral presentation. Both involve a lot of advance planning and neither can be done well when the effort is initiated at the last minute. As you begin to prepare your poster, there are two key elements to consider: content and layout. So, start your poster preparation early!

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Sometimes people worry too much about the appearance of their poster and forget that at the heart, a poster is simply a visual presentation of one’s scientific research. The bottom line is if you don’t have good science forget the presentation. At this stage of your career, the encouragement and support you have already no doubt received from your advisor should assure you that you have some interesting new science to present. Consequently your focus should be on making sure that the information presented on the board reflects the quality of your work.

Although the size of a poster may vary somewhat in general poster boards tend to be 4′ high by 6′ long. Since there is variation in poster dimensions, be sure to find out in advance what the dimensions of your poster board will be as this will determine what/how much information you can put on your poster. Last but not least, now that you know how much space you have, be sure to use it wisely!

The title of your presentation, the names of all the authors and their institutional affiliations should appear at the top center of your poster. So that interested attendees can quickly identify the subject of your poster, be sure to use a font size that produces lettering at least 1.5″ high.

Most science and engineering posters use the same general format: title, authors and institutional affiliations, abstract, introduction, methods, results, conclusions, acknowledgements and references. We will discuss the needed content for each of these sections briefly below:

• Title – the title should effectively highlight the subject of your research in ten words or less
• Authors and institutional affiliations – a list of the names of all those who have contributed to the project in a significant way. Be sure to consult your advisor on this subject. Authorship has serious implications with regard to intellectual property issues. For each author be sure that the department and institution where they work is identified.
• Abstract – this is a succinct summary, usually 150 words or less, that identifies the research problem studied, the methods used, the results obtained, and the significance of those results.
• Introduction – this section should provide a brief overview of the reasons that the research was initiated and provide a background on the materials and methods used in the study.
• Methods – the experimental methods used to accomplish the research should be succinctly outlined in this section.
• Results – this section should outline the results of your work. Since posters are a visual method of presentation, the bulk of this section should be graphical rather than textual.
• Conclusions – this section should provide a succinct summary of the conclusions you have derived from your work as well as a statement of the direction of any future work if relevant and appropriate.
• Acknowledgements – This section should credit all of those individuals who have provided assistance to you in accomplishing your work. First and foremost be sure to credit any funding sources that may have underwritten your research. This is particularly important if a federal agency or foundation provided funding for your project. As always it is best to check with your advisor in order to identify all of the appropriate individuals and/or agencies.
• References – Since research isn’t accomplished in a vacuum, you will need to credit the relevant work of others in one or more sections of your poster. As in a technical paper, you will need to include a citation for each and every source. Since the format for references differs from discipline to discipline, be sure to consult your advisor concerning the preferred format for citations.

There are at least two frequently used approaches to poster layout: poster print and individual panels.

• Some Thoughts about Poster PrintsSome individuals use a single large poster printout while others post a series of 8.5″ x 11″ panels. The former must be printed using a special printer which may or may not be available at your institution. Posters of this type can be printed at local copy shops but they are therefore often more expensive to prepare. In addition, these can be a bit challenging to transport, an important consideration if you must travel by air to the meeting. You can purchase protective plastic tubes in which poster prints can be stored and transported. If you do choose to use this approach be sure to take your poster with you on the airplane if you are flying to/from the conference you are attending.
• Some Thoughts about Poster PanelsPanels can be readily printed on any personal color ink jet or laser jet printer. Consequently these are inexpensive to prepare and they present a number of other useful advantages as well: individual panels can be changed and reprinted at the last minute. In addition, this type of poster can be transported in your backpack or personal carry-on bag – ensuring that it can be hand-carried onto your aircraft and that it therefore is never separated from you during your trip. The one disadvantage of this type of poster is that it requires more effort to post it at the meeting so be sure to allow adequate time for setup if you do choose to use this type of poster.

Layout your information in a logical pattern on your poster so that visitors can readily follow your presentation. Note that there is a normal viewing pattern for posters. Think about the dynamics in a poster session. Often these events occur late at night and are accompanied by festal libations. Viewers holding their plastic cups circulate up and down rows of posters walking past them at a slow rate and reading while they walk. So, it is best to arrange your poster so that viewers read the information in columns intended to be read from left to right. You may choose to post blocks of information read in rows going from left to right but this is difficult on potentially interested viewers who must pause and shuffle back and forth like linebackers in order to read your poster. If you must insist on being an individualist in this respect, it is a good idea to unobtrusively number the individual panels of your poster so that viewers know which panel to read next.

Make sure that your poster is visually attractive and readable from a distance of 3 feet away – this includes lettering and captions on any figures and/or tables. Select a font size that produces lettering at least 0.5″ high.

“A picture’s worth a thousand words.” Since a poster is a visual presentation of one’s work, graphics rather than text should constitute the bulk of your poster. Use a minimal amount of text containing short, easy to read sentences.

KISS – Keep it simple stupid! Don’t load your poster with acronyms, excessive text, or complicated figures.

If you choose to mount your text on colored paper or poster boards, use double-sided sticky tape, spray adhesive, or rubber cement to firmly adhere your sheets.

Delivery – Presenting Your Poster

In advance of the meeting prepare a brief (2-3 min) talk about your research and practice that talk in front of your poster several times. Ask your advisor, your research group and/or friends and family to act as an audience for your poster presentation. Make changes to your poster and/or presentation as needed based on the feedback you receive from these folks.

Identify in advance the location of your poster session and be sure to arrive early (at least 30-min) to put up your poster.

Although some push pins are frequently provided, it is wise to bring your own supply of push pins with you to the meeting especially if your poster consists of a series of individual panels.

Don’t be a wall-flower. Ask people if they would like to hear about your work and then begin speaking.

Plan to stay by your poster throughout the scheduled poster session. Don’t be afraid to check out the other posters presented during your session but try to minimize the amount of time that your poster is unattended. If you do leave, it is a good idea to post a signup list for those visitors who wish to obtain a copy of the poster and/or wish to speak with your and/or your advisor further about your work.

You may see other presenters handing out copies of their poster at the meeting. Don’t hand out any written information to visitors unless you have previously obtained permission from your advisor to do so. Public presentation of your work can become an issue when applying for patents. If visitors express an interest in obtaining a copy of your work, obtain their business card and/or take down their name, address and/or e-mail so that your advisor and you can follow up on this contact after the meeting. At the end of the poster session, be sure to remove all of your poster materials. Anything left behind will be thrown out.

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Ten Simple Rules for a Good Poster Presentation

Posters are a key component of communicating your science and an important element in a successful scientific career. Posters, while delivering the same high-quality science, offer a different medium from either oral presentations [ 1 ] or published papers [ 2 ], and should be treated accordingly. Posters should be considered a snapshot of your work intended to engage colleagues in a dialog about the work, or, if you are not present, to be a summary that will encourage the reader to want to learn more. Many a lifelong collaboration [ 3 ] has begun in front of a poster board. Here are ten simple rules for maximizing the return on the time-consuming process of preparing and presenting an effective poster.

The purpose will vary depending on the status and nature of the work being presented, as well as the intent. Some posters are designed to be used again and again; for example, those making conference attendees aware of a shared resource. Others will likely be used once at a conference and then be relegated to the wall in the laboratory. Before you start preparing the poster, ask yourself the following questions: What do you want the person passing by your poster to do? Engage in a discussion about the content? Learn enough to go off and want to try something for themselves? Want to collaborate? All the above, or none of the above but something else? Style your poster accordingly.

Rule 2: Sell Your Work in Ten Seconds

Some conferences will present hundreds of posters; you will need to fight for attention. The first impressions of your poster, and to a lesser extent what you might say when standing in front of it, are crucial. It is analogous to being in an elevator and having a few seconds to peak someone's interest before they get off. The sad truth is that you have to sell your work. One approach is to pose your work as addressing a decisive question, which you then address as best you can. Once you have posed the question, which may well also be the motivation for the study, the focus of your poster should be on addressing that question in a clear and concise way.

The title is a good way to sell your work. It may be the only thing the conference attendee sees before they reach your poster. The title should make them want to come and visit. The title might pose a decisive question, define the scope of the study, or hint at a new finding. Above all, the title should be short and comprehensible to a broad audience. The title is your equivalent of a newspaper headline—short, sharp, and compelling.

Do not take the acceptance of a poster as an endorsement of your work. Conferences need attendees to be financially viable. Many attendees who are there on grants cannot justify attending a conference unless they present. There are a small number of speaking slots compared with attendees. How to solve the dilemma? Enter posters; this way everyone can present. In other words, your poster has not been endorsed, just accepted. To get endorsement from your peers, do good science and present it well on the poster.

Identify your audience and provide the appropriate scope and depth of content. If the conference includes nonspecialists, cater to them. Just as the abstract of a paper needs to be a succinct summary of the motivation, hypothesis to be tested, major results, and conclusions, so does your poster.

The amount of material presented in a paper far outweighs what is presented on a poster. A poster requires you to distill the work, yet not lose the message or the logical flow. Posters need to be viewed from a distance, but can take advantage of your presence. Posters can be used as a distribution medium for copies of associated papers, supplementary information, and other handouts. Posters allow you to be more speculative. Often only the titles or at most the abstracts of posters can be considered published; that is, widely distributed. Mostly, they may never be seen again. There is the opportunity to say more than you would in the traditional literature, which for all intents and purposes will be part of the immutable record. Take advantage of these unique features.

Pop musician Keith Richards put the matter well in an interview with Der Spiegel [ 4 ]: “If you are a painter, then the most important thing is the bare canvas. A good painter will never cover all the space but will always leave some blank. My canvas is silence.” Your canvas as poster presenter is also white space. Guide the passerby's eyes from one succinct frame to another in a logical fashion from beginning to end. Unlike the literature, which is linear by virtue of one page following another, the reader of a poster is free to wander over the pages as if they are tacked to the poster board in a random order. Guide the reader with arrows, numbering, or whatever else makes sense in getting them to move from one logical step to another. Try to do this guiding in an unusual and eye-catching way. Look for appropriate layouts in the posters of others and adopt some of their approaches. Finally, never use less than a size 24 point font, and make sure the main points can be read at eye level.

Everything on the poster should help convey the message. The text must conform to the norms of sound scientific reporting: clarity, precision of expression, and economy of words. The latter is particularly important for posters because of their inherent space limitations. Use of first-rate pictorial material to illustrate a poster can sometimes transform what would otherwise be a bewildering mass of complex data into a coherent and convincing story. One carefully produced chart or graph often says more than hundreds of words. Use graphics for “clear portrayal of complexity” [ 5 ], not to impress (and possibly bewilder) viewers with complex artistry. Allow a figure to be viewed in both a superficial and a detailed way. For example, a large table might have bold swaths of color indicating relative contributions from different categories, and the smaller text in the table would provide gritty details for those who want them. Likewise, a graph could provide a bold trend line (with its interpretation clearly and concisely stated), and also have many detailed points with error bars. Have a clear and obvious set of conclusions—after the abstract, this is where the passerby's eyes will wander. Only then will they go to the results, followed by the methods.

A poster is a different medium from a paper, which is conventionally dry and impersonal. Think of your poster as an extension of your personality. Use it to draw the passerby to take a closer look or to want to talk to you. Scientific collaboration often starts for reasons other than the shared scientific interest, such as a personal interest. A photo of you on the poster not only helps someone find you at the conference when you are not at the poster, it can also be used to illustrate a hobby or an interest that can open a conversation.

When the considerable effort of making a poster is done, do not blow it on presentation day by failing to have the poster achieve maximum impact. This requires the right presenter–audience interaction. Work to get a crowd by being engaging; one engaged viewer will attract others. Don't badger people, let them read. Be ready with Rule 2. Work all the audience at once, do not leave visitors waiting for your attention. Make eye contact with every visitor.

Make it easy for a conference attendee to contact you afterward. Have copies of relevant papers on hand as well as copies of the poster on standard-sized paper. For work that is more mature, have the poster online and make the URL available as a handout. Have your e-mail and other demographics clearly displayed. Follow up with people who come to the poster by having a signup sheet.

The visitor is more likely to remember you than the content of your poster. Make yourself easy to remember. As the host of the work presented on the poster, be attentive, open, and curious, and self-confident but never arrogant and aggressive. Leave the visitors space and time—they can “travel” through your poster at their own discretion and pace. If a visitor asks a question, talk simply and openly about the work. This is likely your opportunity to get feedback on the work before it goes to publication. Better to be tripped up in front of your poster than by a reviewer of the manuscript.

Good posters and their presentations can improve your reputation, both within and outside your working group and institution, and may also contribute to a certain scientific freedom. Poster prizes count when peers look at your resume.

These ten rules will hopefully help you in preparing better posters. For a more humorous view on what not to do in preparing a poster, see [ 6 ], and for further information, including the opportunity to practice your German, see [ 7 ]. 

Acknowledgments

Thomas Erren's contributions to this piece are based on [ 7 ] and were stimulated by exchanges with Michael Jacobsen. Thanks also to Steven E. Brenner for useful input.

Thomas C. Erren is with the Institute and Policlinic for Occupational and Social Medicine, School of Medicine and Dentistry, University of Cologne, Lindenthal, Germany. Philip E. Bourne is a Professor in the Department of Pharmacology, University of California San Diego, La Jolla, California, United States of America.

Funding. The authors received no specific funding for this article.

Competing interests. The authors have declared that no competing interests exist.

• Bourne PE. Ten simple rules for making good oral presentations. PLoS Comput Biol. 2007; 3 :e77. doi: 10.1371/journal.pcbi.0030077 . [ PMC free article ] [ PubMed ] [ Google Scholar ]
• Bourne PE. Ten simple rules for getting published. PLoS Comput Biol. 2005; 1 :e57. doi: 10.1371/journal.pcbi.0010057 . [ PMC free article ] [ PubMed ] [ Google Scholar ]
• Vicens Q, Bourne PE. Ten simple rules for a successful collaboration. PLoS Comput Biol. 2007; 3 :e44. doi: 10.1371/journal.pcbi.0030044 . [ PMC free article ] [ PubMed ] [ Google Scholar ]
• Interview with Keith Richards. Meine Leinwand ist die Stille. Der Spiegel. 1998; 45 :167–170. [ Google Scholar ]
• Tufte ER. The visual display of quantitative information. Cheshire (Connecticut): Graphics Press; 2001. p. 191. [ Google Scholar ]
• Wolcott TG. Mortal sins in poster presentations or how to give the poster no one remembers. Newsletter Soc Integr Compar Biol Fall. 1997. pp. 10–11. Available: http://www.sicb.org/newsletters/fa97nl/sicb/poster.html . Accessed 23 April 2007.
• Erren TC. Schau mich an! Ein Leitfaden zur Erstellung und Präsentation von Postern in der Medizin und den Naturwissenschaften. München/Wien/New York: W. Zuckschwerdt Verlag; 2006. [ Google Scholar ]

• Benefits of using posters to give more exposure to your work

by postersession | Aug 2, 2019 | Poster Tips | 0 comments

Hence, now it is time to talk about the different benefits of using posters for advertising .

6 benefits of using posters

These are just some of the benefits of using posters at a conference:

Engage with other attendees at the conference

Posters give you the chance to engage with other conference attendees who are interested in the same subject and applications as you are. You may start a conversation about your poster with someone that could turn into a future collaboration, or even an offer of employment. Face to face conversations about your poster gives you the opportunity to talk about the most explicit aspects of your research that may not be possible during the poster presentation.

A poster session disseminates your work

If your research falls within a reduced scope of specialization, a poster session is one of the best ways to disseminate your work . A poster also enables you to actively engage with other attendants during the conference in a way that networking alone does not. From the beginning, the poster defines the topic of the conversation due to its nature.

Other of the benefits and good reason to present a poster is that you can receive constructive feedback . That means that you will receive both critics and compliments on your work that will probably help you in the future. A perceptive and impartial discussion of your research by a fellow can often provide you with ideas for improving your work significantly.

A poster is almost as good as an oral presentation

A poster session is probably not as good as an oral presentation, but almost. They are the perfect match the vast majority of the times! If you combine them, you will have the best of both.

An oral presentation may have a stronger effect on people, but we could say that the only bad thing about it is that it gives you no more than 10 or 15 minutes for commentaries and questions. However, if you opt for a poster session, you will make available a lot of hours. That will allow more time to discuss in depth .

Furthermore, not all the people will manage to make it to your oral presentation due to there will probably be simultaneous tracks

Posters present the information in a visual and simple way

Poster sessions give you the chance to practice and test your presentation skills . One of the benefits of presenting a poster is that it gives you the opportunity to try explaining and clarifying a concept in several different ways, so you will see which explanation is better received.

At the same time that you are improving your capability to communicate verbally , as well as you can refine your capability to present the information in a visual and simple way too.

A poster session is the perfect choice for the early stages of the research

Definitely, another of the biggest benefits of a poster session is that it is the perfect choice for the early stages of your research . At that time, you may not have much more than an idea. This way, you will stand to benefit a lot from discussing about your poster with other researchers and peers from the same field of research.

To sum things up, we could say that there are a great number of benefits from a poster presentation . Moreover, it provides a great value, both for you — due to the reasons that we have highlighted above — and for the conference attendees,  who will have the chance to discuss the content of your poster with you.

If you are interested in poster sessions, you can also take a look at other post of our blog . For example:

⇨ What is a poster presentation? 10 rules that you should follow for a good poster presentation

⇨ How to make an effective electronic poster presentation?

⇨ How to choose the coolest colour combination for your poster

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7 Benefits of Virtual Poster Presentations

Published on 19 Oct 2021

Let’s face it, in-person poster sessions are memorable: meeting people face to face, walking in a vibrant large physical space, glancing at posters, and starting random conversations that last longer than expected, sometimes with a drink at hand.

That being said, organizing a research poster session at an in-person or hybrid event can have its challenges. Nowadays, social distancing limits the physical interactions in front of the poster boards. For hybrid events, it's harder for those at home to participate with poster presenters on site. It can also be tedious to organize a successful poster session without the right tools.

Yet, research poster presentations are key as they allow the new generation of researchers to practice their communication skills, get feedback from their peers and meet new collaborators. 

In this article, we outline some benefits of virtual poster sessions. We hope it will allow you to see them from a new perspective and help you decide whether or not to integrate them into your next event’s schedule. If you need to learn more on how to organize one, check out this article.

1. Increased Networking 

Research posters help to create new connections between participants. These interactions are very meaningful for both sides and can open doors to new collaborations, consequently expanding the reach of the research and generating more publishing opportunities. Through virtual poster sessions, presenters can connect with even more attendees than they would simply by listening to oral presentations.

Besides providing researchers with a platform to host their presentations, Fourwaves also allows participants to connect before, during, and after the conference for instance using the Q&A features. This increases networking and discussion opportunities. 

2. Enhanced Content

On the Fourwaves conference platform, research posters can include many content types: a full-screen research poster, figures, slides, supporting text, and a video. A variety of live and on-demand content helps presenters spark interest and adds value to the presentation.

A two-minute video will attract participants to the poster presentation. A zoomable poster and figures let participants explore the content easily to trigger questions for the presenter. During live scientific poster presentations, presenters & participants can share their screens to support their ideas and enrich the discussion. All of these possibilities aim to help researchers and participants to make the best out of the experience.

3. Broadened & Diversified Reach

Virtual poster presentations allow participants and researchers from different areas to connect on a research topic. In fact, they can reach presenters and participants who might have not been able to attend an in-person conference. This broadened reach and lower cost increase diversity in terms of demographics, origins, research topics and methodologies, languages, cultures, and opinions. This diversity will impact the quality of your event as it will bring more contrasting ideas and points of view. 

Therefore, virtual poster sessions can have an impact on the conference’s outcomes both for the size and diversity of the audience as well as increase the quality of those exchanges.

4. Low Cost

Printing academic posters is expensive. Designing them digitally and presenting them online is a more cost-effective alternative for presenters. Moreover, presenters & participants will cut transportation, lodging, and food fees, making the event more accessible to all of those involved.

For organizers, renting another large physical room along with the poster boards is another cost that will be saved if the poster presentations are virtual.

5. Flexibility

By creating multiple sessions easily, either by topic or time zone, allows more flexibility as there are no physical constraints like rooms to book.

Also, by having the content available online before and after the event with pre-recorded videos, slides, and more, participants can browse through the content and interact at their own pace. For example, on Fourwaves, they can use the Q&A section to drop a question to break the ice before the live poster session starts.

Virtual event on a laptop.

6. Scalability

Adding dozens of virtual research posters to your conference is easy because there isn’t any space limitation. Similarly, hundreds of participants can interact via video or live chat in front of the same poster. That would never have been possible at an in-person event!

7. Ecofriendly

In-person events have a larger carbon footprint than virtual ones. Hosting virtual poster presentations is one way for your event to contribute to a better planet! According to a recent study, “the increasing number and size of scientific meetings and conferences held in-person also contribute to rising atmospheric carbon dioxide (CO2) levels and thus to climate change, with negative implications for the research community and beyond”. 

Virtual poster presentations are different from the in-person experience, but they have the ability to enrich the overall event experience in many ways. They provide networking opportunities and allow a more diverse, cost-effective, and eco-friendly event.

Choosing the right virtual poster presentation platform can greatly impact the attendee experience. Make sure to analyze, ponder and compare available features to make sure it doesn’t add but decreases the work required by organizers… Too often, we hear organizers complaining about poor experiences because of unreliable platforms or time-consuming ones. No organizer should spend a full day creating a hundred or more rooms for each poster session.

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