In accordance with international sanctions, the Semrush platform is no longer accessible to businesses registered or based in Russia. We’re sorry for the inconvenience and if you believe there is a mistake, please send us an email to [email protected] so our team can review.   Ranked: The Top 50 Most Visited Websites in the World | 308,999 views Graphics/Design:View the full-resolution version of this infographic  Estimates vary, but there are upwards of two billion websites in existence in 2023. If we were to rank all of these websites according to their traffic numbers, we would see a classic power law distribution . At the low end, the vast majority of these websites would be inactive, receiving little to no traffic. On the upper end of the ranking though, a handful of websites receive the lion’s share of internet traffic. This visualization, using data from SimilarWeb , takes a look at the 50 websites that currently sit at the top of the ranking. Which Websites Get the Most Traffic?Topping the list of most-visited websites in the world is, of course, Google . With over 3.5 billion searches per day, Google has cemented its position as the go-to source for information on the internet. But Google’s dominance doesn’t stop there. The company also owns YouTube, the second-most popular website in the world. Together, Google and YouTube have more traffic than the next 48 websites combined. The power of YouTube , in particular, is sometimes not fully understood. The video platform is the second largest search engine in the world after Google. As well, YouTube has the second highest duration-of-visit numbers in this top 50 ranking. (First place goes to the Chinese video sharing website, Bilibili.) But Google and YouTube aren’t the only big players on the internet. Other websites in the top 50 ranking include social media giants Facebook, Instagram, and TikTok. In particular, TikTok has seen a surge in popularity in recent years and is now one of the most popular social media platforms in the world. Here’s the full top 50 ranking table form:
Notable companies that have fallen out of the top 50 since our last version of this visualization are Walmart and PayPal. Notable entrants into the top 50 are Samsung and the New York Times. The Geography of the 50 Most-Visited WebsitesThe United States is still home base for many of the world’s biggest websites, taking up 30 spots on this ranking. Of these 30 websites, half are operated by Big Tech companies such as Microsoft, Amazon, Alphabet, Meta, and Netflix. Russia, China, Japan, and South Korea round out the top five. Things get interesting in the “other” category, which includes six websites. Two spots are taken up by Aaj Tak and Globo, which are large media publications in India and Brazil, respectively. The remaining four websites—XVideos, PornHub, XHamster, and XNXX—specialize in adult content, and are located in a variety of countries. These are often referred to as “tube sites” since they are built on the YouTube model. Realsrv , the only adult-oriented site in the top 50 located in the U.S., is interesting to delve into as well, since it’s far from a household name. The website essentially supports advertising efforts by redirecting users away from the content they were viewing over to another page (generally premium adult content). This is one of the key ways that adult websites earn revenue. Where does this data come from? Source: SimilarWeb Notes: Websites listed include “all meaningful subdomains”, and categories in the graphic follow SimilarWeb’s categorization system. This is the third version of this graphic. As with previous versions, we aim to use data from November for the sake of consistency and to avoid seasonal fluctuations in traffic. One important detail to point out is that website traffic does not include app traffic, which is why popular platforms like WeChat don’t appear in this ranking.  Infographic: 11 Tech Trends to Watch in 2023 Prediction Consensus: What the Experts See Coming in 2023 You may also like Ranking the Biggest Single-Day Stock Swings of All Time  Visualizing Gen Z’s Favorite Social Media Platforms  Berkshire Joins the $1 Trillion Club: How Long Did It Take?  Ranked: The 50 Most Valuable Companies in the World in 2024  Charted: Big Tech Uses More Electricity Than Entire Countries  Ranked: Top Companies by Generative AI Patents  Ranked: The Countries With the Highest Wealth per Person  Mapped: U.S. Obesity Rates, by State  Ranked: Countries That Use ChatGPT the Most  Mapped: The Purchasing Power of $100 in Each U.S. State  Mapped: Violent Crime Rates by U.S. State  Mapped: America’s Best Universities, by Region  Ranked: Which Countries Drink the Most Beer?  Mapped: U.S. States With the Most Million-Dollar Homes | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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