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How to Make a Company Profile Presentation (Tips & Examples)

Learn how to make a company profile presentation with our expert tips and company profile presentation examples. Try interactive templates for a personal touch.

how to make a company presentation ppt

Dominika Krukowska

9 minute read

How to make a company profile presentation

Short answer

What is a company profile presentation?

A company profile presentation is a short, visually appealing presentation that tells your company's story — covering its mission, history, key achievements, and future aspirations. It's perfect for making a great first impression on clients and investors, showing them what makes your business special in a clear and engaging way.

Without a compelling company profile, you’re just another logo in a sea of businesses

In a world where every niche is crowded with competitors, both fresh startups and established giants, standing out is not just tough; it's a survival game.

Not having a strong company profile presentation can lead to missed opportunities and potential customers slipping through your fingers.

But here's the good news: I believe your company can not only compete but also shine.

Stick with me, and you'll learn to create a company profile presentation that not only stands out but also holds its own against the big players. I’m going to walk you through easy-to-implement, effective ways to elevate your company profile from just another name to a standout brand.

Let’s get started!

What makes an effective company profile presentation?

An effective company profile presentation blends engaging storytelling, interactivity, and personalized content that speaks directly to your audience. It's about making a connection, tailoring your message to resonate with viewers, and highlighting your company's journey, mission, and successes.

What should a company profile presentation include?

When you're putting together a business profile presentation, think of it as telling your business's story in a way that's both engaging and informative.

It's your chance to connect with your audience, whether they're potential investors, clients, or partners, and give them a real sense of what your company is all about.

Here's a breakdown of what to include to make your business profile presentation shine.

1) The story of your business

Begin with the origins of your company. This isn't just about dates and facts; it's about sharing the journey, the ups and downs, and the lessons learned along the way.

This narrative helps your audience connect with your business on a personal level, understanding where you come from and what has shaped your company.

2) Core principles and goals

Your mission, vision, and values aren't just corporate jargon; they're the heart and soul of your business. They guide your decisions and actions.

Clearly presenting these principles helps your audience understand what your business stands for and what you're striving to achieve.

3) Milestones and success stories

Highlight the key moments that have defined your company's journey. This could be anything from launching a groundbreaking product to expanding into new markets.

These milestones not only showcase your achievements but also demonstrate your growth and adaptability.

4) Awards and recognitions

Displaying awards and recognitions adds a layer of trust and credibility. It shows that external bodies have endorsed your company, which can be a powerful tool in building confidence in your brand.

5) The team

People connect with people, not just brands. Introduce the key figures in your company, highlighting their expertise and roles.

You can also include employee testimonials that offer a genuine look into your company culture and the people who make everything happen. This humanizes your company and builds trust by showing the faces behind the business.

6) What you offer

Clearly outline what your company offers. This section should be straightforward, explaining your products or services and how they benefit your customers.

Keep it simple but informative, ensuring your audience understands your value proposition.

7) What makes you different

In a competitive market, it's crucial to highlight what sets you apart. Discuss your unique selling points and how they differentiate you from your competitors. This is your chance to explain why your company is the better choice.

8) Financial health and growth

Share key financial data that showcases your company's stability and growth potential. This reassures your audience of your business's health and prospects, which is particularly important for investors and partners.

9) Future plans and aspirations

Describe your goals and how you plan to achieve them. This shows that you're not just focused on the present but are actively planning for future growth and success.

10) Clear call to action

Finish your presentation with a clear invitation for your audience to take the next step. Whether it's exploring a partnership, trying out your products, or discussing investment opportunities, make it easy for them to know how to engage with your company.

How do you create a company profile presentation?

Creating a company introduction presentation is more than just listing facts about your business; it's an opportunity to tell a compelling story that resonates with your audience and offer a window into the soul of your business.

Here’s how to create a captivating company introduction presentation in a few easy steps:

1) Understand the purpose of your presentation

Before you start, it's crucial to understand why you're creating this presentation. Is it to attract investors, inform potential clients, or introduce your company to new employees?

Knowing your audience and purpose shapes the content, tone, and style of your presentation, ensuring it resonates with the right people in the right way.

2) Start with a strong introduction

Your introduction is your first impression. Start with something that grabs attention – your company's mission statement, a brief but intriguing history, or an engaging anecdote about how your company came to be.

This isn't just about providing information; it's about setting the stage and getting your audience interested in what comes next.

Here’s an example of a deck with a strong introduction:

how to make a strong introduction slide

3) Personalize your presentation

Customize your presentation to speak directly to your audience's interests and needs. If you're addressing potential clients, focus on how your products or services solve their specific problems. For investors, emphasize business performance and growth potential.

You can also add dynamic variables to your company profile and import relevant data like your reader’s name or company directly from your CRM. This simple trick will get 68% more people to read your deck in full , and share it internally 2.3x more often.

Here’s a great example of a personalized slide:

how to make a good personalized presentation slide

4) Incorporate scrollytelling

Scrollytelling can transform a static presentation into an interactive experience, especially for digital formats.

As the viewer scrolls, new elements of your story appear, keeping them engaged and curious about what's next. This technique works wonders for keeping your audience hooked.

Here’s what scrollytelling looks like in practice:

Narrator slide example

5) Tell your story authentically

Share your company's journey with authenticity. Talk about the challenges you've faced and how you overcame them, the milestones you've achieved, and the reasons behind starting your business.

Authentic storytelling creates a deeper, more emotional connection with your audience.

If you’re looking for inspiration, we have a handy guide including the best presentation storytelling examples and techniques .

6) Add interactive elements

Interactive elements like clickable links, embedded videos, or tiered slides can significantly enhance your presentation's engagement level. These elements provide additional layers of information and interaction without overloading your slides with text.

7) Simplify complex information

Data visualization slides and infographics are powerful tools for presenting complex information in a digestible format.

Whether it's market trends, growth statistics, or financial data, visual representations make it easier for your audience to understand and remember key points.

Here’s a great example of using data visualization in a presentation:

Data slide example

8) Guide your audience to the next step

End your presentation with a clear call to action. What do you want your audience to do next? Whether it’s visiting your website, contacting your team, or exploring a partnership, make this step clear and easy to follow.

Interactive presentation makers let you integrate your calendar into your deck, making it easier than ever for readers to book a meeting with you.

Here’s what a next step slide looks like:

Next step slide example

Company profile examples that make your business stand out

Creating a compelling company profile presentation is an art. It's about striking the perfect balance between informative content and engaging storytelling.

To help you master this craft, let's dive into some standout examples of company profile presentations.

Each one shows just how well creativity and clear thinking can work together to really bring out what a company does best and where it's headed, in a way that's both unique and easy to understand.

Jump ahead to page section

Company highlights

This company highlights template presents your journey, market growth, and customer satisfaction. It's ideal for companies like SMEs, startups, and enterprises looking to illustrate their success in AI-driven innovation.

What makes this company profile presentation great:

Using a mix of storytelling and data to highlight a company’s evolution and expertise.

Interactive elements like clickable data points and embedded testimonials bring the company's impact and client experiences to life.

The presentation strategically targets diverse business segments , demonstrating the company's versatility and wide-ranging applications in AI solutions.

Company profile overview

This template is ideal for businesses seeking to present a comprehensive overview. It effectively communicates your company's mission, vision, achievements, and future goals, making it suitable for all types of businesses aiming to establish a strong brand narrative.

Key metrics like annual revenue growth and customer retention rates are highlighted, demonstrating market impact and growth trajectory.

It cleverly segments its audience , detailing how its AI solutions cater to the specific needs of SMEs, startups, and large enterprises, demonstrating a tailored approach.

The company uniquely positions itself by emphasizing its specialized team , highlighting their expertise in driving AI innovation.

Enterprise snapshot

This template is designed for large-scale organizations. It effectively showcases your company's scale, capabilities, and market position, making it ideal for enterprises aiming to highlight their industry dominance and innovative solutions.

It uses tiered slides with tabs , effectively catering to different use cases and readers, allowing for a personalized presentation journey.

The presentation features easily editable logo placeholders , offering the flexibility to showcase past clients' logos, enhancing credibility and trust.

The ability to embed a case study directly into the presentation, providing tangible evidence of a company’s impact and success in real-world scenarios.

Corporate spotlight

This template is a concise yet impactful tool for highlighting your company's background, values, capabilities, and accomplishments. It's perfect for businesses wanting to emphasize their unique selling points and industry standing.

A smart Call-to-Action (CTA) that's strategically placed to engage viewers and encourage them to schedule a call directly from the company profile deck.

The fully interactive layout of the presentation invites viewers to actively engage with the content, creating a more immersive and memorable experience.

Data visualization elements transform complex data into easily digestible and visually appealing information, enhancing understanding and retention.

Company introduction

This template is tailored for businesses in the finance and technology sector. It effectively communicates your company's solutions, market challenges, and how you address them, making it ideal for companies looking to establish credibility.

The average reading time on the cover slide sets clear expectations for the audience and reduces bounce rate by almost a quarter .

The use of grayed-out content strategically highlights key information, guiding the viewer's focus to the most important aspects of the presentation.

Running numbers dynamically showcase key achievements and growth metrics, capturing attention instantly.

Corporate profile

This corporate profile emplate offers a succinct yet powerful presentation of your company. Highlight your unique selling points and industry standing, making a strong impression on your audience.

A video on the cover slide immediately sets the tone for the company's innovative approach and boosts engagement by up to 32% .

A perfect balance between image and text placeholders ensures a visually appealing layout that communicates effectively without overwhelming the audience.

A built-in analytics panel allows companies to track viewer engagement and gather valuable insights for future presentations and strategies.

General business overview

This general business overview template is a versatile tool for businesses across various industries. It showcases your company's innovative solutions, market growth, and customer satisfaction, suitable for companies aiming to highlight their market impact and user-centric approach.

The presentation begins with a strong, user-centric message , emphasizing commitment to enhancing user experience and streamlining operations.

The ability to add testimonials and case studies can enhance credibility and showcase the real-world impact of your company’s solutions.

A library of data visualization elements to highlight the most important growth metrics in an interactive way.

Company insights

This company insights template is perfect for businesses looking to showcase their innovative solutions and market impact. It highlights your company's growth, customer satisfaction, and industry solutions, ideal for companies aiming to illustrate their success and expertise.

It offers the option to integrate dynamic variables , which enables a personalized experience for each viewer to enhance engagement and relevance.

The ability to use an AI assistant for crafting messages and generating images , showcasing a forward-thinking approach in presentation design.

The presentation design allows for the addition of multiple smart CTAs , giving presenters the flexibility to guide viewer interaction and drive specific actions.

Company overview

This template emphasizes your company's innovative solutions, market growth, and customer satisfaction, making it suitable for e-commerce, startups, and large enterprises aiming to demonstrate their user-centric approach and success.

An intuitive editor makes it easy for users to create and customize their presentations.

Thanks to various CRM integrations , you can personalize your deck at scale, allowing for tailored messaging that resonates with each unique audience segment.

The option to extract branding elements directly from the brand name and company website, ensuring brand consistency and a cohesive visual identity across the presentation.

Company intro

This template showcases your company's innovative solutions, industry challenges, and the benefits of your services, making it ideal for companies aiming to demonstrate their expertise and capacity for digital transformation and financial empowerment.

Using dynamic variables makes personalization quick and easy while ensuring that 68% more people will read your presentation in full .

The layout of the presentation automatically adapts to any changes made, so you don’t have to worry about ever breaking the design.

The option to make changes even after it has been sent , offering flexibility and control over the messaging and content.

Company presentation

This template is perfect for 'About us' decks or company overviews. It tells the story of your business in a way that engages and resonates with the audience, making it ideal for companies looking to create a compelling narrative about their journey and achievements.

A mobile-responsive design ensures it looks great and functions smoothly on any device, enhancing accessibility and viewer engagement.

The option to embed videos directly into the deck adds a dynamic and interactive element that can effectively convey the company's story and values.

The scroll-based design of the presentation creates a seamless and intuitive user experience, guiding viewers through the content in a natural and engaging way.

How to design a company profile presentation?

Designing a compelling company profile presentation is about more than just listing your achievements and services. It's about creating a narrative that resonates with your audience and showcases your company's unique value.

Here’s how to make your company introduction presentation stand out:

1) Tell your company's story visually

Start with a strong visual narrative. Use images, infographics, and timelines to illustrate your company's journey, achievements, and future goals. This approach helps your audience connect with your story on a deeper level.

2) Incorporate your branding

Ensure your presentation reflects your company's branding. Use your brand colors, logos, and fonts consistently throughout the presentation. This does more than just give a polished look; it really helps hammer home what your brand is all about. Use all the toolstack you need for a hgh-end design, from logo creators to brand color palletes.

3) Use data visualization components

When presenting data, such as market growth, financials, or customer demographics, use charts and graphs. This makes complex information more digestible and engaging.

4) Personalize for different audiences

Tailor your presentation to your audience. Whether it's potential investors, clients, or partners, make sure the content speaks directly to their interests and needs.

Also, thanks to CRM integrations, you can extract information such as first name or company name, and use it to personalize your business profile presentations at scale in just a few clicks.

5) Add interactive elements for engagement

Consider adding interactive elements like clickable links, embedded videos, or animated product demos. This interactivity keeps the audience engaged and makes your presentation more memorable.

6) Prioritize clarity and readability

Organize your content in a way that's easy to follow. Use bullet points, short paragraphs, and clear headings. If you have a lot of information, consider using expandable sections or tabs.

7) End with a strong Call to Action

Conclude your presentation with a clear call to action. Whether it’s inviting questions, scheduling a meeting, or directing them to your website, make it easy for your audience to take the next step.

Interactive company profile presentation templates

Starting from scratch on a company profile presentation can be a real challenge. You need to figure out not only what to say but also how to say it in a way that truly represents your brand.

That's where interactive company profile presentation templates are a lifesaver. They give you a solid foundation with professional designs and layouts, so you can focus on customizing the content to tell your company's unique story.

Grab one and see for yourself.

how to make a company presentation ppt

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

how to make a company presentation ppt

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15 Expert Tips for Giving a Powerful Business Presentation

15 Expert Tips for Giving a Powerful Business Presentation

Written by: Mahnoor Sheikh

business presentation - header wide

A powerful business presentation is much more than just a bunch of nice-looking slides.

Whether you’re presenting to venture capitalists, senior management or potential customers, you need to make a great first impression and stand out from the dozens of other speakers they’ll encounter.

For some people, presenting in front of even a handful of listeners can be a nightmare. And when it's a room full of important business folks, like investors or your boss, things get even worse.

If that sounds like you, don't worry. We have a way to calm your nerves and bring back your confidence.

In this post, you'll find 15 expert tips to help you deliver an unforgettable business presentation.

Ready to create your business presentation? Our presentation maker can help you create a professional slide deck quickly and easily using ready-made templates.

1 Know your material.

Before you can convince anyone else, you need to be completely sold on your idea or product. It’s important that you know the points you are making, inside and out.

When you present before an audience, you’ll likely be using visual aids, notes and/or slides. While these tools can help, make sure they aren’t the sum of your expertise.

These are only tools to aid you in your ability to communicate.

Don't rely on them too much or you’ll come across as unsure and boring. Your knowledge of your subject should be beyond your cue-cards so that you can effectively answer any questions that crop up.

You need to inspire confidence. If you bring up a point that is on your slide, back it up with statistics that you’ve encountered or quotes that relate to your topic.

2 Be enthusiastic.

Believe me, vibes matter.

No one wants to hear you drone on about a subject you don’t care for. If you’re tired and bored of your own presentation, your audience is probably feeling the same way.

Anyone listening to you should know how passionate you are about the subject. This will be very apparent in your body language , like the way you speak, make eye contact and walk around on the stage.

Harvard professor Amy Cuddy studies how body postures can communicate power.

Before her highly successful TED talk, she spent time striding, standing tall and extending her body. These movements got her into the zone of feeling powerful and passionate.

It’s also important that you properly energize yourself before a business presentation.

Do some warm-up exercises, like stretching or vocal exercises.

Check out this video on vocal exercises to practice before an important speech or presentation:

You can also do other things that get you focused and energized. Go through inspirational quotes or listen to music. Make sure you’ve drunk enough water and keep a bottle with you during your presentation.

3 Arrive early to set up.

One of the things that can mess up your business presentation is not being familiar with the space you’ll be speaking in. Make sure you arrive at your venue at least an hour in advance.

Set up anything you’ll need , like a projector, laptop or speakers.

If the venue already has all the equipment set up, make sure everything is compatible and working fine. Transfer any files from your USB or download them off of your email or cloud.

Next, check if there are any impediments to your being heard or seen.

Sit at different locations in the audience area to make sure the stage is visible, and the speaker can be heard at the very back. This will help you assess how loud you should be.

Check to see if the projection is visible in the lighting you have, and adjust the lights accordingly.

Another big advantage of arriving early is that you get to meet and greet some of your audience members. This will help you feel more confident on stage as you’ve already broken some of the ice .

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4 Be comfortable with your own self.

You’ve prepped well, you know your stuff inside-out and your visual aids are ready. The next big questions are: What should you wear? How should you act?

It can be tricky deciding what to wear to give a killer business presentation, but your look will likely depend upon your comfort and who your audience is.

Lauren McGoodwin, founder and CEO of Career Contessa, recommends :

“When dressing for a presentation, it’s important to wear something you’re comfortable in, and something that makes you feel confident.”

She also says that you should wear something that allows you to move and gesture freely.

But regardless of what you wear, it’s important to be your best self.

Many people are nervous speaking in front of an audience, so rehearse beforehand and have a friend, colleague or any objective observer monitor you.

If you come across as jittery—always shifting your weight from one leg to another, moving your hands too much, shaking, etc—it’s a good idea to take a note of all that and work at establishing a firm presence on stage before your big day.

How you act also depends upon your personality.

Adopt your natural position. If you’re comfortable standing in place, don’t force yourself to stride across the stage. If your voice is gentle, no need to yell, just get a microphone.

Keep your everyday demeanor and bring out the best you.

5 Open strong.

We live in an era where audiences have low attention spans and expect to be entertained. Start your business presentation with a bang so as to set the tone for the rest of your presentation.

You could start off with a statistic that shocks the audience into sitting up and taking note or with a quote that instantly makes them listen.

Don’t forget to put them at ease by reassuring them: “I know you may be wondering
”, “
that fact may seem shocking, but research backs it up because
” etc.

You could also start with an interesting image , an attention-grabbing video or a touching personal story.

Remember, first impressions are everything.

You need to convey to your audience that your business presentation will be worth their while and not just a run-of-the-mill lecture where you dispiritedly talk at them.

6 Set goals for your business presentation.

At the very beginning of your presentation, lay out the goals you hope to meet during your time on stage. This tells the audience why they should listen to you and what they have to gain from paying attention.

As these goals are met, both you and your audience will feel a sense of purpose and achievement at effective communication. Here's a customizable presentation slide template in Visme for goals.

business presentation - set goals slide visme template

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Your audience will be more likely to remain tuned in if they can see the objectives of the presentation being fulfilled and this in turn will make them more likely to deem your talk a ‘success’.

These goals will also help your audience remember crucial points of your business presentation, which will ensure that you have a productive Q&A session.

7 Tell a story.

Stories connect with people much more than statistics, academic points or even quotations do.

A story can be personal, of course, but it can also be the story of a brand or even a story about consumers.

Steve Jobs was a great corporate storyteller and he shone at every Apple product launch presentation. Check out this video of Jobs presenting at the launch of the iPhone in 2007.

Steve Jobs framed his company’s new innovations in terms of stories of revolution. Macintosh “changed the whole computer industry” and the iPod “changed the whole music industry”.

These were stories of change that brought the product, the consumer, and the exciting time they were living in all together—it made the audience go on a journey.

You can work in a similar way by highlighting the problems (the villain) and how your product, business or idea (the hero) will lead your audience closer to a solution. Telling stories can make your business seem like part of a grand narrative that your audience wants to become a part of.

Then, of course, there are personal stories. These usually appear at the beginning, but a good presentation makes effective use of them throughout.

Tell your audience how you got to where you are, and what makes you believe in your business.

Remember to keep it short, but interesting.

The goal is to establish an emotional connection with your audience so your message hits home. Don’t overdo it or deviate from your actual point.

If you’re looking for more storytelling techniques to incorporate into your presentation, check out this Visme video on presentation structures used by top TED speakers:

8 Interact with your audience.

A business presentation can get boring and sleep-inducing real fast if you just talk “at” your audience instead of talking to them.

Turn your presentation into a conversation by involving your audience in the discussion. Ask them questions, take their feedback and connect with them via anecdotes (“I know we’ve all felt this way”.)

You can also get them to sit up and work with you. For example, they could be asked to raise their hands if they agree during certain points of the presentation.

Interacting with your audience during your business presentation will help prevent the dreaded “ death by PowerPoint ” and keep them wide awake and attentive.

9 Use visual aids.

Visuals help people retain information for longer periods of time, so use them generously throughout your presentation to make sure your message hits home.

And no, visual aids don’t necessarily mean boring PowerPoint slides.

Pictures, videos and art are also great mediums to get your points across and intrigue the audience. Visual flowcharts can help summarize complex topics.

And if you really do want to use presentation slides, use a tool like Visme to create ones that look professional and stand out from the rest. Check out these editable business presentation templates .

Use data visualization, like bar graphs, pie charts and more to make numbers look interesting.

Visme lets you create over 15 different types of graphs and tons of data widgets, like progress bars and radials, for your business presentation. You can also tap into the flowchart maker, array maker, map engine and other tools to help you visualize information. Here's a sneak peek at how it works:

As for the slides, make sure you don’t stuff them with text.

If you put bullets up on the screen, make sure they are visible and condensed. No one wants to see entire paragraphs up there when you’re talking to them at the same time.

A quote or two is fine, but don’t overdo it.

10 Add some business-friendly humor.

During long presentations, there is nothing more relaxing than a speaker who can make you laugh.

If you just keep talking in a serious tone, it’ll seem like you’re droning on. A friendly, conversational style and light jokes can make sure that you retain your audience’s attention.

But remember, this is a business presentation. Don’t go overboard with comedy or your audience won’t take you or your presentation seriously.

We recommend using humor only if you’re naturally good at. If not, don’t force it.

11 Make startling statements.

Every once in a while, shock your audience into sitting up and focusing.

Challenge their existing beliefs with solid knowledge and statistics. While a startling fact or statistic can be a great way to begin a presentation, it is also important to use these statements throughout.

Don't overdo it so it loses its appeal, but around thrice during an hour-long presentation should be good.

12 Remember the 10-20-30 rule.

Venture capitalist Guy Kawasaki came up with this handy presentation rule in 2005 .

Here’s an infographic that sums it up:

business presentation - infographic 10 20 30 rule guy kawasaki

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Kawasaki sat through many, many bad presentations and figured out this rule to make sure presentations stop being so repetitive and boring.

10 slides give presenters an ample amount of space to summarize their argument. Any more information and the audience is likely to lose focus and doze off.

20 minutes is how long the average person can pay attention without losing his mind wandering. Kawasaki says that, in an ideal world, the last 40 minutes of the presenter’s hour will be utilized in a Q&A session.

A font size of 30 points means that everyone can read a presentation, even from the back of the room, and the presenter is forced to put minimal text up on the screen.

Keep in mind that Kawasaki is talking about a specific situation, a pitch for a room full of venture capitalists.

While his points can be generalized, a business owner may also find themselves in a situation where they aren’t perfectly applicable. It would be good to revise them slightly in different situations.

13 Make eye contact and smile.

You don’t have to stand there and speak like a machine. Your audience will respond better to the presentation if you personalize your interactions with them.

Make sure you meet the eyes of multiple members of the audience so that they feel like you are paying attention to them individually.

Eye contact can reassure your audience that you value their time and are grateful for their presence and it can also drive home the message that you are confident in your pitch.

Smile at audience members when you meet their eyes! If you’re nervous, locate five or six friendly faces in the crowd and keep coming back to them for encouragement.

14 Be prepared for tough questions.

Don’t underestimate the power of the Q&A session!

Your answers can make or break your business presentation. A good presenter knows their material completely and is ready to face difficult questions.

Here's an editable presentation slide template in Visme for Q&A sessions:

business presentation - question answer qa session slide visme template

Remember, people will trust in you and your business venture if they are sure you know what you’re doing.

If you’ve ended your presentation on an awkward silence, ask some questions yourself and use language that makes it apparent that you know the concerns of your audience.

Start with phrases like “Now, you may be wondering if
”. This sets the crowd at ease and allows them to comfortably voice their concerns.

15 Close on a high.

It is very important to have a closing note after the Q&A session. You shouldn’t need a slide for this part, but you can use one if you want.

The way you conclude your presentation should be powerful and ensure that the audience remembers you. Like your opening, you can end with a personal story or quotation. Or remind them about the goals and summarize the main points quickly.

Make sure the end is euphoric and shows that your ideas can achieve success. This will ensure that your listeners place their confidence in you and leave feeling satisfied and uplifted.

Make Your Business Presentation a Success

The secret to giving a successful business presentation is putting your heart and soul into connecting with your audience and truly showing them the value in your ideas.

This list of professional tips can empower you in small ways, leading to big outcomes.

If you’re already feeling pumped about your next business presentation, create one that doubles your impact using Visme’s presentation maker .

Sign up for a free account today and take it for a test drive!

What do you struggle with the most when it comes to giving business presentations? Let us know your thoughts, questions and feedback in the comments below.

Create beautiful presentations faster with Visme.

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About the Author

Mahnoor Sheikh is the content marketing manager at Visme. She has years of experience in content strategy and execution, SEO copywriting and graphic design. She is also the founder of MASH Content and is passionate about tea, kittens and traveling with her husband. Get in touch with her on LinkedIn .

how to make a company presentation ppt

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  • A Complete Guide to Create Company Profile PowerPoint Presentation With Templates
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A company profile presentation has great significance in promoting missions and values. It makes your communication effective while discussing the company's agenda with potential clients. Thus, a company profile presentation offers a clear overview of its capabilities. It also helps them gain decent recognition among their potential customers or partners.

By reading this article, find useful tips for creating a compelling company profile presentation. Moreover, we will also discuss some popular company profile template PPT . With such templates, you can create a company profile presentation with high efficiency.

In this article

  • Key Points for Making Your Company Profile Effectively
  • Best 5 Company Profile PowerPoint Templates

Bonus Tip: Maximize Your Impact with Better Presentation Through Presentory

Part 1: key points for making your company profile effectively.

In a company profile PPT , you need to discuss some key points to deliver a powerful presentation. This section will discuss some major factors of a company profile presentation.

1. Company Overview

In this section, you can provide a concise introduction to the company. It includes the company’s name, owner, partners, and logo. Afterward, briefly describe the company's background to engage with your audience. Make sure to make the introductory section interactive yet concise. Moreover, you can also talk about your company’s team leads and main personnel.

2. Missions and Values

After introducing the company, you should discuss its missions and values. You can shed light on the core principles and policies contributing to its growth. It will help the audience comprehend your company's purpose and goals. Moreover, your core values should reflect the main aim of your company.

3. Products and Services

To enhance the audience's interest, describe your company's offered products or services. While discussing them, you should pay attention to their major benefits. Make sure to highlight the unique selling point of your products or services to stand out. Moreover, offer a brief track record of your company while discussing them.

4. Company History and Milestones

To add authenticity, it’s recommended to discuss the company’s history with your audience. It will help in gaining the trust of the viewers by knowing your company’s complete background. Moreover, you can shed light on the key milestones achieved by your company. It will assist in raising your credibility among your audience. Moreover, you can offer a brief track record of your company while discussing the milestones.  

5. Client Testimonials and Case Studies

You can also include client testimonials to display the reliability of the company’s products or services. By showing the satisfactory remarks of the clients, make your product stand out. You can also highlight the partnerships with your clients to gain credibility. Moreover, use real-life case studies to show your product or service practical.

6. Achievements and Awards

To explain the successful record of your company, highlight your achievements and awards. Ensure to discuss the achieved awards relevant to the interests of your audience. While mentioning the award, add its source. You can also display data to show the impact of your achievements on your company’s success.

Part 2: Best 5 Company Profile PowerPoint Templates

By using the company profile template PPT , you can craft your presentation. Here are the best 5 company profile presentations, suitable for different purposes:

1. Electronic Cigarettes Company Profile

If you own an electronic cigarette company, this template is for you. It’s a simple template with a white background. However, it looks classy with the attractive illustrations of the electronic cigarettes. It’s an effective template that you can use on Google Slides and PowerPoint. The graphics used are of high quality to make your presentation flawless.

You can also edit this template to match your needs. It contains 20 slides to communicate with your audience. Furthermore, it provides more than 500 different icons which you can use and edit in your PPT.

electronic cigarettes company profile template

2. Coal Industry Business Company Profile

To generate a stunning presentation, this free company profile template PPT can help you. It uses brown and black colors, which makes the role of coal prominent. It also offers many icons, charts, and illustrations to make the presentation interactive.

Moreover, this template includes 27 different slides to explain the content comprehensively. It provides a 16:9 widescreen, which is appropriate for all screen formats. By using this template, deliver your presentation with attractive visuals, fonts, and icons.

coal industry business company profile template

3. Mining Industry Company Profile

Do you want to display an overview of your mining industry? This template helps in showcasing the achievements and milestones of your mining industry. It's a dark-themed template in which you can present key company insights. In its 20 slides, you can visualize the data to make your presentation engaging.

Furthermore, read all the details about the color scheme, fonts, and credits of the resources. Also, customize the graphs, charts, and other visuals to match your company's criteria.

mining industry company profile template

4. Public Consulting

Public consulting companies offer their services to governmental sectors and organizations. To brief the audience about the target and beneficial services of your public consultant group, this temple can be useful. The template uses subtle colors to make the company profile presentation look innovative. Moreover, it provides 24 slides with graphs, charts, timelines, and mockups.

It also provides Flaticon’s extension through which you can customize the slides. Hence, it’s a 100% editable template in which you display your presentation.

public consulting template

5. Co-operative Company Business Plan

This template turns out to help inform the future company plans. With this company profile template PPT , you can structure information about the developing trends. Also, use the graphs for discussing market size for your clients.

You can also explain your business plan by highlighting the revenue, sales, advertising, and other policies. Thus, it’s a useful template with 36 different slides. It’s available in multiple colors with editable illustrations.

cooperative company business plan template

Do you want to make your company profile presentation impactful? Then, you should try using Wondershare Presentory to generate flawless presentations. It shows compatibility with Windows OS and is also available online. Through this tool, you can modify the scene layout by changing their placements. Moreover, it allows the import of images, videos, and PPT slides in its friendly interface.

In Presentory, you can import company profile PPT templates for further customization. It also allows desktop sharing during presentations. You can also use Chroma Key to change the backgrounds of your slides. Furthermore, it offers many useful cloud services with 1GB of cloud storage. You can upload and password-protect your files in its cloud storage platform proficiently.

company profile powerpoint presentory

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Key Features of Presentory

1. ai assistant.

This tool offers an AI assistant to create automatic presentations without any errors. It can create instant outlines relevant to the topic of your presentation. Also, it can offer suitable presentation templates you can choose according to your desire.

2. Rich Resources

To help in visualizing the data, Presentory offers over 2,000 resources. It provides scene templates, text effects, and animated stickers to make your presentation attractive. Moreover, it also provides 3D backgrounds that can make your PPT dynamic.

3. Offers Animation and Scene Transitions

To make your presentation look flawless, this tool provides many transition effects. You can apply scene transitions while shifting to other slides. Moreover, it supports many animation effects and virtual backgrounds, which can add a unique touch to your presentation.

4. Supports Live Streaming

With Presentory, you can begin live streaming and recording your presentation. Meanwhile, you can adjust the microphone and webcam settings accordingly. You can also share your desktop while streaming the presentation. It also offers a presenter view to ensure the quality of the presentation.

5. Compatibility with Multiple Platforms

Presentory is a credible platform for the generation of presentations. Therefore, it can help you connect with various famous platforms. You can live stream your presentation to YouTube, Discord, Zoom, Teams, and other streaming platforms effectively.

Company profile presentations can make an organization grow successfully. With such presentations, you can highlight the products, services, milestones, and agenda of your company to your clients. It can also help in promoting the credibility of your company flawlessly. Thus, you should try the creation of company profile presentations with templates. By reading this guide, you came across some of the best company profile template PPTs .

Moreover, make your presentation more impactful by using Presentory. This tool also offers many built-in presentation templates that can assist you in creating company profile presentations. It also includes an AI assistant that can easily maximize your work editing speed and efficiency.

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Top 20 Free Templates For Corporate And Business Presentations

Angie Arriesgado

When you hear the words ‘corporate presentation’ or ‘business presentation,’ what’s the first thing that comes to your mind? Serious ? Informative ? Or are you thinking more like boring and yawn-inducing ? Whichever adjective comes to your mind, know that you can break away from the corporate presentation stereotype. How? By using modern-looking PowerPoint templates. In this article, I’ve compiled a list of the top 20 free templates for corporate and business presentations.

how to make a company presentation ppt

But before I give you the list, here are some common reasons you may want to use these templates for your next presentation:

  • You don’t have time to design your slides from scratch

Even if you know your way around presentations and graphic design, you don’t have the time to create your presentation slides from scratch. Now, most business templates you’ll find on the web look like amateurs made them. But fret no more. This article will give you the links to all the best free corporate and business presentation templates you’ll ever find online.

  • You’re not a design expert

If creativity and design are your weak points, then worry no more. These 20 templates will be literal life-savers! You no longer need to take a few days off from work just to finish your presentation. You’ll simply need to devote a few hours to customize these templates and you’ll have your slides ready in a few!

  • You don’t want to spend $$$ on a premium business template

While there are advantages to using premium templates, they can easily set you back by $50 or so. While it may not sound like much in the grand scheme of things, a price tag of $0 is a very attractive alternative. Why spend money when you can download a professionally-designed template for free, right?

So, without further ado, here are the top 20 free templates for corporate and business presentations you can download right now!

  • 26 Slide Corporate Template Pack by 24Slides

24Slides' 26 Slide Corporate Template Pack

No matter how long or short your presentation is, you’ll find something useful in this 26-slide template pack. It doesn’t even matter what industry you’re in. If you need a quick and professional template, look no further than this!

You can use this template to outline your organizational chart. You can also use it to simplify your complex business processes. If you’re doing a business proposal, you can use some of the slides to explain how your plan will work and how it’s going to materialize.

  • Corporate Free Presentation Template by SlideForest

SlideForest's Corporate Free Presentation Template

This template pack from SlideForest comes with 8 slides. It may not sound like much, but if you’re an avid Apple Keynote or Google Slides user, then you’ll be happy to know that this pack comes in 3 different file formats. There’s (1) PPTX for PowerPoint, (2) KEY file for Apple Keynote, and (3) GS file for Google Slides.

You can use this pack to give a little background about your company, your social media statistics, and your business process. You can even share a bit about your team’s travel adventures!

  • Light Themed Corporate Presentation Template by 24Slides

24Slides.com's Light Corporate PowerPoint Template Pack

If you need a light-themed PPT template for your presentation, then you need to check this 14-slide template pack right away. With shades of violet, pink and green, this template is bound to capture people’s attention. The icons, graphics and diagrams included in the slides are all on point, and will look good in any business or corporate presentation!

  • Regulus by Jun Akizaki

Regulus by Jun Akizaki of ThePopp

If you want a stylish and elegant-looking template, then make sure to check out Regulus. This template may have been published in 2014, but this is still as relevant today as it was 5 years ago. It includes 22 slides and uses 4 different color themes – pink, blue, green, and yellow. The dark wood background provides a nice contrast to the various elements on the foreground.

  • Corporate PowerPoint Template Pack by 24Slides

Cover slide of Corporate PowerPoint Template Pack from 24Slides

With fuchsia and dark blue highlights, this 14-slide template pack will fit right in in most boardroom meetings and presentations. Use the agenda slide to outline your plan for your meeting and let everyone know what to expect. The process delivery slide can showcase every step of your process – whatever it may be. The product comparison slide is perfect for weighing the pros and cons of your products.

  • Trine by Gabriele Romagnoli

Trine Free PowerPoint Template Pack

As you can see on the screenshot above, this template pack is quite the looker. It has over 50 slides included and comes in two color schemes: aqua and dark wood. Each slide comes in two variants (dark/light), so if you’re a fan of dark backgrounds, you’ll love this pack. Best of all, you can use these for all kinds of presentations too – not just corporate ones!

  • Corporate Package of 20 Slides by 24Slides

Corporate Package of 20 Slides Template Pack cover slide

If you intend to cover a bit of everything in your presentation, then you may want to download this 20-slide template pack. It’s got a lot of graphics and charts included. So, if you intend to use a pie chart, line chart, SWOT analysis, gear process, before and after comparisons, calendars, and more, then this may be the perfect template for you.

  • Nowco Free Corporate Template by Kata Ragasits

Nowco Free Corporate Template

You don’t need to go over the top to get your audience to pay attention to your presentation. You just need to download the Nowco template. It is a perfect example of a template that strikes a nice balance between minimalism, functionality and design. The author has labeled what each slide is for. So, you can go through the different slides and pick out what’s most relevant to your needs.

  • Corporate Data Presentation Template Pack by 24Slides

Corporate Data Presentation Template cover slide

If you need to give a presentation with lots of graphs and charts, then this is the right template for you. This 9-slide template is all about visualizing data. We’ve included a bar chart, several pie charts, stacked bar chart, and stacked line chart. There’s also a dashboard slide to give your audience a bird’s eye view of your corporate data sets.

  • Corporate Sales Management PowerPoint Template by PowerPointify

PowerPointify's Corporate Sales Management PowerPoint Template

As you can see in the screenshot above, this 10-slide template pack comes in a blue background. The smartly-dressed human icons that are present on every slide will add a nice corporate touch to your presentation. You can use the slides to introduce your team, outline your goals, direction and progress. There’s also a couple of slides dedicated to presenting the challenges you’ve faced, your growth and ultimately, your success.

  • Business Clean Presentation by Aleksandr Babin

Aleksandr Babin's Business Clean Presentation Template

There are 15 slides included in this free template pack. If you find this a bit lacking, then the good news is that the author also sells a much more comprehensive premium version (150+ unique slides) on Graphic River. However, for most quick corporate presentations, the free version is good enough to use as a starting point. You can simply duplicate some of the slides and edit the elements as you see fit. To download, simply type $0 on the field, “Name a fair price,” and click the Purchase button.

  • Competitor PowerPoint Template by 24Slides

Top 20 Free Templates For Corporate And Business Presentations - Competitor PowerPoint Template Pack by 24Slides

If you have done no competitor research at all, then you’re potentially leaving a lot of money on the table. It’s important to know your competitor’s strengths and weaknesses, and why customers flock to them. Study the competition and find out how you can fill a specific gap in the market. Then use this PPT template pack to present your findings to your stakeholders.

  • Free SWOT Diagram PowerPoint Templates by SlideForest

SlideForest's Free SWOT Diagram PowerPoint Templates

You need to invest some time to do a thorough SWOT analysis. You don’t want to leave any stone unturned, or else your decision-making skills may be adversely affected. With that said, if you don’t want to settle for plain, old bullet points to present your SWOT analysis, then this template pack will surely help you out. You can choose from 8 different SWOT diagrams. Choose the ones that appeal most to you, and replace the placeholder text with the results of your SWOT analysis.

  • Exclusive Free PowerPoint Template by Slidesmash

Slidesmash's Exclusive Free PowerPoint Template

If you’re looking for an exclusive template, something that’s only unique to you, well, you need to keep looking. But if you don’t mind using something other people have downloaded as well, then the so-called ‘Exclusive’ Free Template may be perfect for your presentation! This template pack includes 25 slides in 16:9 widescreen layout. From the introduction to the ‘meat’ of your discussion, this pack has all the slides you need.

  • Business Presentation Template by 24Slides

24Slides.com's Business Presentation Template

This 20-slide template is perfect for any kind of business presentation. You don’t want to bore your audience off with plenty of text-based slides. Instead, you want to use something like this template pack. It’s packed with graphs and charts that you can use in your presentation. From organizational charts to Gantt charts, mind maps and timelines, and everything in between, this template has got you covered. You can even use this to share your social media statistics or describe your marketing funnel. Check this template out today and add it to your personal template library!

  • Business Pitch by RRGraph Design

RRGraph Design's Business Pitch Template

This is one of the most helpful free templates I’ve downloaded on the web so far. In addition to the PPT file, the author also includes a help guide in PDF format. The guide will show you how you can change the logo, header, footer, color theme, images, adjust the layouts, and edit the placeholders. To download this 10-slide template pack, just hit the social media like or share buttons. The download link will then appear on your screen.

  • Business PowerPoint Template by Slide Fabric

Slide Fabric's Business PowerPoint Template

This free 15-slide PowerPoint template distinguishes itself from all the other templates in this list. How? Well, the authors have added slide transitions and animations, so that’s one less thing you need to worry about.

As you can see in the screenshot above, the template pack already looks great on its own. You don’t need to do a whole lot of changes to make your very own corporate or business presentation slides. All you need to do really is just replace the placeholder content with your own, delete any unnecessary slides, and call it a day!

  • Business Roadmap PowerPoint Template by 24Slides

Business Roadmap PowerPoint Template Pack cover slide

You don’t want to leave your business’ success to pure luck. Instead, you need to spend considerable time and effort planning every aspect of your business. As in, plan everything from A to Z. If you’re trying to persuade potential investors and/or your stakeholders to invest a considerable sum of money on your business, then you should spend most of your time learning how to become a better presenter .

It’s nerve-wracking enough presenting in front of others. So, you should download this 10-slide template pack to make your life less complicated. It’s got all the slides you need to present your business roadmap. It’s got charts and diagrams to give your audience a nice, colorful visual aid during your presentation.

  • Vega by ThePopp

Vega by ThePopp

This template pack is best used by brands that embody the meaning of fun and youthfulness. It’s vibrant and colorful, and a younger audience may be better appreciative of the slide design.

The author has been generous enough to include 89 slides in this template pack. So, you need not be afraid of running out of presentation slides anytime soon. They’ve also bundled free icons as well as two PPT versions in the zip file. One has built-in animations and transitions while the other has none. Pick which one you like best and start customizing it!

  • Aemelia Presentation Template by Slides Carnival

Slides Carnival's Aemelia Presentation Template

Sometimes, you don’t need to use something flashy to make your corporate or business presentation stand out. A simple, but well-designed template pack like Aemelia may be enough to do the job for you. This 25-slide template pack uses transparent icons as a pattern. This is a great design choice because it looks great no matter what background color you choose. You can download the file as a PowerPoint file or use it as a Google Slides theme.

how to make a company presentation ppt

Have You Downloaded Your Favorite Templates Yet?

If you have, then good for you! Otherwise, you better get cracking. I’ve handpicked these 100% free templates for corporate and business presentations especially for you. If you’ve done all the hard work, but you’re not 100% satisfied with it, then why don’t you let our in-house designers fix your slides for you? Click here to know more about our presentation design services.

You might also find this interesting:

  • 10 Ways To Repurpose Your Presentation Slides
  • How to improve your business presentations in 2021
  • Top Alternatives To SlidesCarnival Templates

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Company Profile Presentation templates

Focus on your prospective buyers and stakeholders and talk about your products, services and current status with our free google slides themes and ppt templates. a well-written company profile is a great opportunity for your company to differentiate itself from your competitors..

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Nori Algae Company Profile presentation template

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Nori algae company profile.

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Coal Industry Business Company Profile presentation template

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Civil Construction Company Profile presentation template

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FAQs About Company Profile Presentation Templates

What are company profile presentation templates.

Company profile presentation templates are pre-made designs that allow you to showcase crucial details about your business. These features often include your company's history, mission and vision, products or services, team structure, achievements, and future goals. They allow for a professional, consistent approach to presenting this information, with a well-crafted layout that captivates your audience's attention.

Templates are versatile and customizable, designed to accommodate different company sizes and business sectors. This means you get to tailor the template to align with your brand's unique visual identity and selling points. You can use these templates for business meetings, pitch presentations, employee orientation materials, and client introductions.

Why Are Company Profile Presentation Templates Important?

First, company profile presentation templates save time and effort. Instead of starting from scratch, you have a start point that you only need to customize to fit your business. This convenience allows you to devote more time to other aspects of your business that need attention. Additionally, with a template, design novices can easily create professional looking presentations.

Secondly, templates contribute to brand consistency. They help you present your business information consistently across different platforms or meetings, ensuring your brand identity stays intact. They also promote clarity and comprehensibility, as audiences easily understand the information presented in a well-structured and eye-pleasing way.

How to Choose the Right Company Profile Presentation Template?

To choose the right company profile presentation template, start by understanding your brand's aesthetic and the kind of impression you want to make. The template should be visually appealing and align with your brand colors, typography, and overall style. It should also suit the purpose of the presentation, whether it's for company introduction, sales pitching, or team training.

Look for a layout that accommodates all the information you aim to showcase without appearing crowded or complex. The template should be easy to modify to match your needs. If you're unsure, consider templates that are widely used in your industry. They typically address the patterns of information conveyance commonly employed in your sector.

How Can I customize these Templates to Match My Company’s Branding?

All presentable company profile templates allow customization. Most of them come with editable sections where you can insert your content, such as texts, images, and graphics. You can also change background colors, font types, font sizes, and shapes to match your company's brand identity. In some templates, you can even modify the slide orders or add extra slides if you need more space to present your information.

Remember the importance of maintaining visual consistency while customizing. Pay attention to your color scheme, typography, use of logos, image styles, and overall branding rules. This way, the customization keeps your brand identity cohesive while making the template accurately represent your business.

Where Can I Access Company Profile Presentation Templates?

There are numerous online platforms offering an array of these templates. Popular options include PowerPoint, Google Slides, Canva, SlideModel, and GraphicRiver. These platforms provide versatile templates that can be downloaded on your device and customized offline. Some sites offer free templates, while others require a subscription or individual purchase.

Ensure whatever platform you choose offers quality templates that can easily be customized to suit your company's branding. Also, consider whether the platform supports the software you intend to use for customization. Most websites clearly indicate which software (like PowerPoint or Google Slides) is compatible with their templates.

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10 Slides you should have in your company profile

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Featured image for “10 Slides you should have in your company profile”

Creating a business presentation from scratch is never an easy task – you always have to consider and start from the type of presentation you’d need, the goals you want to achieve through it, your audience’s profile, needs and expectations, and the context of the presentation (how and where it’s going to be delivered and how much time will you have).

But when you have a guideline of how to figure out these elements and what you should include in your business presentation, then it all starts to make sense. That’s why we decided to put together several guides and how-tos on the most common business presentations out there. We started our series with the slides you should have in your pitch deck , followed by what to add in your sales deck and now in this article, we want to cover another very common type of presentation: the company profile.

We started this series with the structure for a pitch deck, followed by a sales presentation and now a company profile.

https://visualhackers.com/blog/10-slides-you-need-to-have-in-your-startup-pitch-deck/

https://visualhackers.com/blog/10-slides-you-should-have-in-your-sales-presentation/

What is a company profile and when & where to use it?

Company profiles are presentations made to be used in introduction emails, to introduce your company before getting to specifics. You won’t need to actually present it, so make it explicit and easy to understand. 

Compared to a live presentation, where your focus is on the audience, in a company profile it is ok to talk about you. The reader’s purpose is to get to know you. 

A company profile is essential, from a startup to any major company

It is what most of your future partners and clients will see for the first time. What impression do you want to make? 

It happens for a lot of companies to get so involved in making the company profile that they forget for who is actually made. Putting in all the information about you will make it boring for the reader and at the same time won’t leave any mystery about you. 

As the Business Dictionary would define it: 

A company profile is a concise description which, among other items of information, includes  firm’s history, number and quality of its human, financial, and physical resources, organizational and management structure, past, current and anticipated performance, and its reputation, and the standing of its goods or services.

But let’s not get wrapped around a definition and see how we can make a unique profile. Even if it’s your company profile, we recommend you to focus on how your company helps your customers. 

It can also take many forms, some companies have it in a word document, others in a brochure, or as a presentation. We will talk about the 10 elements any company profile should have:

1. Mission statement/vision 

This is the moment where you tell customers what drives you to do what you do. Continue with your mission and what are the values the brand stands for. Without knowing all the details about your products, they judge you by your values and your vision. 

What does your company aspire to achieve? 

You probably know the mission’s company, as it is part of your brand identity. With it, or with some additional information, also cover here details as who are your primary customers and where are your operations active.  

how to make a company presentation ppt

2. Brief history of the company 

A very simple way to tell your history is with a timeline slide. This way you can put all the steps that got you to the present in a visual way that is easy to understand. For the important one you can always add a short paragraph.

Keep in mind that you should include both ups and downs from your company. Show your readers that you have been through difficult moments, but you overcame them. 

how to make a company presentation ppt

3. Overview of the solution

Spark some curiosity. Before getting into more details about each product/service you have, do an overview of the solution you are offering. Talk about what problem your solution tackles and how it does that.

You can also walk the reader through the process of creating this solution, what were your drivers and aspirations. This slide is meant to paint the big picture of your work.

how to make a company presentation ppt

4. Development & Growth 

Hit me some numbers. Use real facts and data to show the difference between where you started, where you are now and where the company is going. Based on the internal data make a connection with external factors. They will be of much more interest for the reader, and at the same time will be explained by your work.

Tell stories of how much effort all the company did to grow. It’s up to you if you want to share struggles your company faced or specific actions of improving.

how to make a company presentation ppt

5. Detailed Products & Services

If your company has only a few products/services you can present them individually. Each product/service needs to be described from a technical point of view ( specific characteristics ) and from a customer point of view ( how can it be used/ for what it is used ). 

In case there are too many products/services and it will take a lot of space to write about all, put them in categories. Under each category make a list of the products that it includes and add a general description. 

It would be very helpful for your potential client and also for you if you add pricing and offers for the products/services. This will save time and you will continue discussion with those who are interested even after seeing the pricing.

how to make a company presentation ppt

6. Industry recognition/position

Let your reader know what your position is in the market. Include details about market size, your contribution to the market and what is the course of the industry. Don’t forget to differentiate yourself from other players in the market. 

Even better, if you have received any recognitions or awards don’t be shy to mention them. Your readers will trust your company more if they see you have been acknowledged by specialized institutions. 

how to make a company presentation ppt

7. Client portfolio & Testimonials

Show your potential partner/customer with whom you have already worked. Having testimonials form the biggest clients will bring value to your brand. Try to get a quote from a well known person in that organization or from an authoritative one.  

Real feedback will strengthen your image without being too promotional. And is more credible as it comes from an external source.

how to make a company presentation ppt

8. Case studies

A very good way to showcase your work is with a case study. This means that you take a client that you worked with and start explaining how you worked together, what were the challenges, how you handled them, what was your approach and what were the results.

This is the process from the first talk until the end of the collaboration. Focus on the relevant aspects that showcase your solution and your communication during the collaboration. It is also helpful to have feedback from the client here. 

how to make a company presentation ppt

9. Team & Departments

Who are the people behind the company? 

In a startup it may be easier to present every member of the team, their background and area of expertise and it is also more important. A strong team sends a clear message, that you are ready for business.

For a bigger company having only the ones in leadership won’t be as meaningful. They must appear in the company profile together with the departments of the company. You want to transmit the image of a united company where every employee has its contribution.

how to make a company presentation ppt

10. Call to Action & Contact

A must have in your company profile is a simple push toward the next step. If the reader doesn’t know exactly what to do when they finish going through the document give them a few ideas, like:

“For more information contact us”, “Let’s schedule a call to talk more”.

In the end put the contact info where you can be found, address, email, telephone number. You can also have more contact persons for different situations. This will make it easier for the reader and will shorten the contacting process. 

how to make a company presentation ppt

Company profiles can get very formal and have a lot of pages, the difference is that you can make it more interactive. Use creativity and put yourself in the customer shoes to see what they would be interested to see. May it be in a word document form or a presentation format do the best to personalize it and add your colors to it (metaphorically and literally).

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10 Slides you should have in your sales presentation

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Simple Steps to Create Effective Business Presentations 

What a Well-Crafted Business Presentation Looks Like?

8 Effective Ways to Introduce Yourself in a Presentation

How to write a problem statement slide, how to write the perfect titles for your slides, pro tips to create an impactful employee induction presentation.

Are you tasked with delivering a business presentation and unsure where to start? Wondering how to craft a compelling slide deck that truly impresses your audience? Look no further! 

In this article, we will guide you through each step of the process, from planning to delivery, so you can create a presentation that not only meets but exceeds expectations, enchants your audience, and drives results. Let’s begin!

What is a Business Presentation?

A business presentation is your chance to captivate and inspire your audience. Whether you pitch to potential clients, rally your team around a new strategy, or present a groundbreaking idea to investors, it is your stage to shine. 

It blends storytelling with data, using visuals and a clear narrative to make complex concepts understandable and memorable. Think of it as crafting an experience that informs and resonates with your audience, leaving a lasting impression that drives action and decisions.

Importance of Business Presentations

While there are innumerable benefits of a good business presentation, here are some major reasons we must understand.

  • Motivation and Inspiration : A powerful presentation inspires and motivates your audience by showcasing visionary goals, success stories, and innovative solutions, driving enthusiasm and commitment.
  • Decision-Making : Business presentations provide the necessary information and analysis to support informed decision-making, aiding stakeholders in evaluating options and making strategic choices.
  • Brand Representation : Well-designed presentations reinforce your brand’s identity and values, establishing a consistent and professional image across various platforms and audiences.
  • Knowledge-Sharing : Presentations facilitate disseminating important knowledge and updates within an organization, ensuring that team members and stakeholders are aligned and informed about key developments and strategies.

Qualities of An Effective Business Presentation

1. well-structured.

A well-structured presentation is the backbone of good communication. It starts with a clear introduction that outlines the purpose and key points, followed by a logically organized body that flows seamlessly from one idea to the next. This structure helps the audience follow your train of thought without getting lost in the details. 

Each section should build on the previous one, gradually leading the audience toward your conclusion. A strong structure keeps the presentation on track and ensures that the most important information is delivered at the right time, making your message more meaningful.

2. Captivating Opening

The beginning of your presentation is your chance to set the tone for what is to come. A captivating opening might include a powerful statistic, a thought-provoking question, or a spellbinding story. 

This initial hook is crucial because it establishes a connection with the audience and piques their interest in the topic. It can also build anticipation and curiosity, making the audience eager to hear more. 

3. Relevant Content

Relevant content is necessary as it aligns every piece of information with your core message. When your content is directly related to the concerns and goals of your audience, it becomes more meaningful. 

Further, tailoring your presentation to include only the most pertinent information helps avoid unnecessary details that could dilute your message or cause confusion. 

4. Clear and Concise

Did you know that most people tune out of a PowerPoint presentation after just 10 minutes? This eye-opening statistic reveals how crucial it is to make your presentations short, clear, and concise. 

Clear and concise communication is an important way to ensure that the audience easily understands and retains your message. Eliminating jargon also makes it easier for the audience to grasp the key points without feeling overwhelmed. 

Clarity in presentation helps prevent misunderstandings, while conciseness reflects that you respect the audience’s time. Distilling information into simple, direct statements also shows that you understand and can communicate the topic properly. 

5. Visually Engaging

A visually engaging business presentation uses design elements, such as images, charts, and typography, to enhance the communication of ideas.

They can also break up text-heavy slides, providing a more dynamic and appealing visual experience. By incorporating visuals that complement your spoken words, you create a more immersive presentation that caters to different learning styles.

Beyond simply being attractive, visual engagement also reinforces your message. A visually cohesive presentation, with consistent use of colors, fonts, and layouts, contributes to a professional and polished image. 

This attention to design details can help to establish your brand identity and make your presentation more memorable. Visuals can also evoke emotions and highlight the most critical points, making your presentation informative. 

6. Interactive

An interactive business presentation actively involves the audience, transforming them from passive listeners into engaged participants. Incorporating elements such as polls, Q&A sessions, or group discussions encourages audience interaction and creates a more dynamic experience. This interaction allows the audience to connect with the material more deeply. 

7. Incorporates Story

Incorporating storytelling into a business presentation transforms dry facts and figures into compelling narratives. A well-told story can humanize your content, making it more emotionally relatable. 

By weaving stories into your presentation, you can illustrate key points, provide real-world examples, and create a more engaging experience. Moreover, stories can serve as powerful tools for persuasion. A plot that aligns with your audience’s values or experiences can make your arguments more plausible. 

Whether it is a success story, a cautionary tale, or a personal anecdote, storytelling can make your presentation more dynamic. By framing your content within a narrative structure, you guide your audience through a journey that is both informative and emotionally engaging.

8. Time-paced

A time-paced business presentation is carefully planned to ensure that every section receives the appropriate amount of focus. This involves pacing your speech, allowing time for questions, and ensuring that key points are given the attention they deserve.

Proper time management also demonstrates respect for your audience’s time, which can enhance their perception of your professionalism. It shows that you have prepared thoroughly and are mindful of their schedule. 

9. Memorable Conclusion

A strong conclusion reinforces the key message and the essence of your presentation, inspiring the audience to take action. 

Whether it is a powerful call-to-action, a thought-provoking quote, or a recap of the most critical points, a good summary ties everything together and gives your audience a clear takeaway. 

Steps to Create An Effective Business Presentation

A). research and gather content.

The foundation of an effective business presentation lies in thorough research and gathering the right content. Start by identifying the key topics, data, and information most relevant to your presentation’s purpose. This might involve researching industry trends, collecting statistical data, or reviewing case studies that support your message. 

Comprehensive research enables your presentation to be factually accurate. It also enables you to present well-rounded insights that address potential questions or concerns from your audience.

Once you have gathered your content, organize it to align with your presentation’s goals. It includes filtering out unnecessary details and focusing on the most vital information that will resonate with your audience. 

The depth and quality of your research will directly influence the strength of your arguments. 

b). Audience Analysis 

Understanding your audience is important for creating a business presentation that is valuable to the audience in the true sense. Conducting an audience analysis allows you to tailor your content, tone, and delivery to meet the specific needs and expectations of the people you’re addressing. 

Consider the audience’s knowledge level, interests, professional background, and what they expect to gain from your presentation, and curate your slides accordingly.

For instance, a technical audience may appreciate detailed data and in-depth analysis, while senior executives might prefer high-level insights and actionable recommendations. 

c). Set Clear Presentation Objectives 

Before you start crafting your content, defining what you want to achieve with your presentation is essential. Whether you wish to inform, persuade, motivate, or inspire, having specific goals will guide your content creation and delivery. 

Clear objectives help you stay focused on your key messages and allow every part of your presentation to serve a purpose. This focus is crucial for delivering a coherent message that leads to the desired outcome.

d). Add Personalization

Adding personalization through stories, examples, anecdotes, and case studies can drastically enhance the value of your content. Did you know that a great story increases memorability by 65 to 70% ? This powerful statistic highlights the growing demand for compelling narratives in our digital age. 

In a world where attention spans are short, and competition for engagement is fierce, storytelling is not just a nice to have; it is a critical strategy for capturing and holding your audience’s interest. Crafting presentations with captivating stories can make your message more relatable, memorable, and impactful, setting you apart in a crowded market and driving deeper connections with your audience.

Further, examples and anecdotes bring your points to life, making them more compelling and easier to understand. Case studies, in particular, provide concrete evidence of how your ideas or solutions have been successfully applied in real-world situations. They serve as powerful tools for persuasion, demonstrating the practical value of your proposals. 

e). Use the Right Visuals

Textual data complemented with relevant visuals is 43% more convincing than plain text without visuals. This striking statistic underscores the immense power of visuals in capturing attention and reinforcing your message. 

Visuals help simplify complex information and make your presentation more memorable. By leveraging compelling graphics, charts, and images, you can drastically improve the effectiveness of your message and make your arguments more convincing.

They can highlight key points, illustrate trends, and provide context that supports your verbal explanations. You can reinforce your message by choosing relevant visuals that align with your content.

However, it is vital to use visuals strategically. Overloading slides with too many images or data points can be quite overwhelming and distract from your message. The main aim is to strike a perfect balance using visuals to enhance your spoken words rather than overshadow them. 

f). Make It Interactive

Studies reveal that if a presenter does all the talking without involving the audience, engagement drops after 30 minutes . This powerful insight underscores the importance of interaction in maintaining audience interest. 

Without opportunities for participation, your audience’s attention wanes, and your message risks falling flat. Interactive elements such as choice polls, quizzes, and question-and-answer sessions encourage audience participation, transforming them from passive listeners into active participants. These tools can help you gauge the audience’s understanding, gather real-time feedback, and tailor your presentation to better meet their needs. 

Tips to Deliver An Impactful Business Presentation

1. rehearse until you do it right.

Rehearsing your presentation until you get it right is crucial for delivering it confidently. Practice allows you to become familiar with your content, refine your delivery, and identify any areas that need improvement. By rehearsing multiple times, you can smooth out any rough spots, perfect your transitions, and ensure that your key points are communicated clearly. 

Practicing also helps you manage nerves by building muscle memory, so when it is time to present, you can focus on engaging with your audience rather than worrying about what comes next. 

2. Fine-Tune Timing and Pace

A well-paced presentation allows time for your audience to absorb information without feeling rushed or overwhelmed. Practice your timing so that each section of your presentation receives an appropriate amount of focus, and adjust your pace to match the complexity of the content – slowing down for key points and speeding up during less critical details. 

Proper pacing also helps you stay within your allotted time, avoiding the risk of running over or cutting important content short. Mastering timing and pace ensures your presentation flows smoothly, keeping your audience engaged from commencement to the end.

3. Handle Technical Aspects 

Handling the technical aspects, such as audio, visuals, and equipment, is vital to ensuring a smooth and professional delivery. Before your presentation, test all your equipment, including microphones, projectors, and any software you will be using, to ensure everything functions properly. 

Familiarize yourself with the venue’s setup and have backup plans in place in case of technical difficulties, such as having printed slides or an alternative presentation device. Managing these technical details minimizes disruptions, allowing you to focus on your content and delivery. 

4. Prepare for Q&A Sessions

It is recommended to allocate 25% of your presentation time to a Q&A session. This crucial segment is not just an afterthought; it is a key opportunity to deepen engagement and clarify any doubts. 

By dedicating a quarter of your presentation to addressing questions, you invite your audience to participate actively, demonstrate your expertise, and build trust. Embracing this practice ensures that your presentation is interactive.

Anticipate potential questions by considering what aspects of your presentation might need further clarification or could provoke curiosity. Practice concise and confident responses, and be ready to handle challenging or unexpected questions with poise. 

Examples of Business Presentations

(i). training .

A training presentation educates employees or team members on new skills, procedures, or tools. It typically includes clear instructions, demonstrations, and interactive elements like quizzes or hands-on activities to reinforce learning. The goal is to ensure that all participants understand and apply the material in their roles, improving overall productivity and competence.

(ii). Annual Report

An annual report presentation summarizes a company’s performance over the past year, highlighting financial results, achievements, and key milestones. It often includes data visualizations and aims to give stakeholders a transparent view of the company’s progress, challenges, and future outlook, reinforcing trust and confidence.

(iii). Marketing Plan

A marketing plan presentation outlines a company’s strategy for promoting and selling various products or services over a specific time period. It includes an analysis of market trends, target audiences, competitive positioning, and the tactics to be employed, such as advertising, social media, and content marketing. The goal is to align the team on objectives, timelines, and resources, ensuring a cohesive approach to achieving business growth.

(iv). Startup Pitch

A startup pitch presentation is a concise and persuasive overview of a new business idea aimed at attracting investors or partners. It typically covers the problem being solved, the unique value proposition, market potential, business model, and financial projections. The pitch decks are designed to capture attention quickly, demonstrate the startup’s viability, and secure the necessary funding or support to move forward.

Creating and delivering an effective business presentation requires careful planning, thorough preparation, and strategic execution. In a business environment where first impressions are critical, a polished presentation can set you apart from the competition, build credibility, and ultimately drive the success of your initiatives. By following these tips, you can deliver a presentation that captivates your audience!

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Professional Company Profile PowerPoint Template

The Professional Company Profile PowerPoint Template is a brand identity presentation for businesses. It gives an overall idea about company’s vision, operations, and services assembled. PowerPoint templates of company’s introduction offer a variety of diagrams, graphics, and layout designs. Altogether, these elements create an appealing business profile presentation. A well-designed template will assist professionals to add company details. Such as mission, vision, core value, team introduction, skills, growth, and project portfolios. This collection of 20 slides exhibits business information in an organized format through PowerPoint. In this way, professionals can summarize how far company has reached its goals.

It is an ideal PowerPoint presentation for startup projects and business sales pitch. However, it could be used for reporting purposes such as annual performance presentation. This slide deck of professional company profile encapsulated all organizational details in an impressive storyline format. These slides include:

  • About the company: Agenda presentation layout with image and clipart icons
  • Welcome message form CEO: Testimonial format of slide with image and text placeholder
  • What we do: 3 segments of business services
  • Our dedicated team: Three sections of team members profile including Meet the Team slide
  • Meet our boss: Resume style infographic layout design
  • Our most popular services: list of 4 services in matrix format
  • Company Vision and Mission: Overview of future plans, values, and mission
  • Problem vs Solution: Comparison table slide
  • Company timeline history: Horizontal Timeline of 5 milestones
  • SWOT Analysis : Describe SWOT in a horizontal process flow diagram
  • Global scale comparison: Data-driven chart for statistical analysis
  • What are our goals: Hexagon tiles design to describe multiple goals
  • Our global sales analysis: Pixelated world map with location markers
  • Company financial table: 4 column data table
  • Our business model: 4 steps business process model
  • Global market opportunity: Circular diagram design with text placeholders on both sides
  • Pricing Table: 4 pricing options data tables
  • Financial Infographic: Chevron arrow bullet list style layout
  • Thank You: Contact information slide

The Professional Company Profile PowerPoint Template has a green and white color theme. Slides have a special PowerPoint background to enhance visuals of presentation. It also provides a variety of high-quality images and clipart icons suitable for technology and finance industries. But users can easily replace these graphics according to presentation topic.

All slides of professional company profile template contain fully editable components. You can customize colors, edit shapes, effects, and icons to personalize PowerPoint presentation. Moreover, upload this presentation as Google Slides Themes and embed it on website. It will give a virtual introduction of company on its digital platforms.

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Create captivating, informative content for PowerPoint in just a few minutes—no graphic design experience needed. Here's how:

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1. Find the perfect PowerPoint template

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2. Customize your creation

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3. Show it off

Let's create a powerpoint design, frequently asked questions, where can i find slide templates and themes that i can customize.

To find customizable slide templates and themes, you can explore the business presentations templates or search by PowerPoint templates . Once you find a template that resonates with you, customize it by changing its color scheme, add in your own photos, and swap out the font.

How do I use pre-made PowerPoint templates?

After you've chosen a PowerPoint template to use, customize it. Explore [design tips] on how to customize a deck that resonates with your brand while putting emphasis on the topic at hand. Play with other design elements, like photo shapes, to make each slide unique.

How can I make or edit my own custom PowerPoint templates?

Start from scratch by creating your own PowerPoint template . Follow tips for designs and business presentations so that your unique template is cohesive and relevant to your brand. Incorporate your brand's color scheme and graphics so that all your slides aren't text only.

What kinds templates can I get online for PowerPoint?

You can get PowerPoint templates that have modern designs, animated ones, or even hand-drawn art in each slide. The color schemes range from bold to subtle. Each template's slides are also organized based on what you may want to include in your presentation . You can use the template as a starting point and customize its specific details from theme.

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How Many Words Per Minute Should You Speak in a Presentation?

Discover the ideal words per minute for presentations to ensure clarity and engagement, tailored for audience and content complexity.

Understanding Words Per Minute in Presentations

The ideal range, factors influencing words per minute, 1. audience.

  • Age and Background: Younger audiences or those with less knowledge on the topic may require a slower pace to fully comprehend the material.
  • Size of Audience: Larger audiences may necessitate a slower pace to ensure clarity and comprehension across the group.

2. Content Complexity

  • Technical Subjects: Complex topics often require a slower pace to allow the audience to understand intricate information and jargon.
  • Storytelling: When a presentation includes narratives, a faster pace can help maintain engagement and emotional impact.

3. Presentation Length

  • Short Presentations: With limited time, you might need to speak slightly faster to cover all the material.
  • Extended Talks: Longer sessions can benefit from a more measured pace to maintain audience engagement over time.

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30 PowerPoint Presentation Tips to Make Good PPT Slides in 2024 (+ 6 Expert Tips)

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Here are 30 quick PowerPoint presentation tips to help you improve your presentations. 

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Plus, get PowerPoint tips on changing your slide design to make your content shine. We've even called on six presentation experts for their best tips.

How to Make a Good PowerPoint Presentation (Watch & Learn)

This screencast is a speed round of my very favorite PowerPoint tricks. It's a great resource to learn how to make a presentable PowerPoint. I'll walk you through ten of my favorite PowerPoint tips and tricks to create a better presentation.

how to make a company presentation ppt

Keep reading for an illustrated version of these good PPT tips (and more) that you can use to improve your PowerPoint presentations. You'll see 30 of our favorite PowerPoint presentation tips and tricks, including techniques to update slide master PowerPoint 2024 designs.

Jump to content in this section:

  • How Do You Give a Memorable PPT Presentation?
  • Practice Makes Perfect
  • Adapt Your Presentation to the Audience
  • Use a Custom Font
  • Use Contrast
  • Avoid Too Many Animations
  • Use the Rule of Three
  • Use a Custom PPT Theme Design
  • Make Use of Charts and Graphs
  • Use the Built-in Slide Layouts
  • Align Text Consistently
  • Make Your Exports User-Friendly
  • Try a Different Color Scheme
  • Edit Slide Masters for Consistency
  • Use the Alignment Feature
  • Use Stock Assets
  • Reduce Your Content
  • Rethink Your Slide Order
  • Use PowerPoint Animations
  • Invite Collaborators
  • Add Supporting Video Clips
  • Use Infographic Templates
  • Use Impactful Closing Techniques
  • Include Data in the Appendix
  • Alternate Between Solid Color and White Slides
  • Present Information With Maps
  • Keep the Design Best Practices in Mind
  • Set a Time Limit
  • Test Your Content Everywhere

30 Tips: How to Make Good PowerPoint Presentation Designs Fast in 2024

A few tried and true tips can help you speed up your PowerPoint presentation design. Check out 30 of my favorite PowerPoint tips to do just that. Each of these give you PowerPoint slideshow help to create good PowerPoint slides:

1. How Do You Give a Memorable PPT Presentation?

If you're learning the top PowerPoint presentation tips and tricks, you're probably asking yourself: how do I give a presentation that won't be forgotten?

We all want to be remembered. The best PowerPoint slideshow help to make a mark on the audience. There are tried-and-true ways to do just that, and expert Neil Tomlinson shares expertise on being remembered:

Get your main point into the presentation as early as possible (this avoids any risk of audience fatigue or attention span waning), then substantiate your point with facts, figures etc and then reiterate your point at the end in a ‘Summary’.

2. Practice Makes Perfect

Also, don’t forget to practice your presentation. Go through your slide deck a few times to make sure you know it like the back of your hand when the big day arrives. Doing so helps you feel more confident. It'll reduce any anxiety and nervousness you might feel as the presentation day approaches.

What's the best way to rehears for a good PowerPoint? Here's one of the top PowerPoint presentation tips from expert presenter Sandra Zimmer :

Once slides are ready, practice one slide at a time aloud until you feel like you know it and like the flow of speech. Be willing to change anything that does not feel in flow. At the end of learning all your slides, practice the whole talk.

If you want even more great PowerPoint presentation tips and tricks, check out the following post:

how to make a company presentation ppt

3. Adapt Your Presentation to the Audience

Let's say that you're a seasoned presenter with a pretty standard set of presentation topics. Maybe you're an expert in your field, and you're asked to give a PPT presentation frequently on similar topics.

That's the value of being an expert. You might have a standard spiel that you give your audiences, and your content won't totally change from one presentation to another. That's why it helps to make only slight tweaks to adapt your presentation to each audience.

Leading presentation expert Suzannah Baum offered up this advice:

Different audiences will have different needs and different challenges, which requires me to re-sequence the slides, or create new ones. I tend to do a lot of research on my audiences – via surveys, interviews, and conversations with the hiring manager – to help me better understand what information would be most relevant to them.

How do you adapt to your audience? Here are a few more tips:

  • Learn about them. If you're asked to speak, talk to the curator of the presentation to learn more about the audience and their background.
  • Ask about them! With contact details, send out a survey or a response link to ask for feedback and preparation info. Ask leading questions like "what do you want to learn?"
  • Consider the environment.  If you're presenting via Zoom, your style will differ from presenting in person. The key is to acknowledge the difference and adapt to your environment.

Presentation audience Elements

Learn everything you can about your audience. Learning how to make a presentable PowerPoint is all about thinking of the recipient, not the presenter!

4. Use a Custom Font

A PowerPoint presentation tip that'll make your slideshow more interesting and more engaging is to use a custom font.

Fonts set the tone for your presentation. So, when you use a premium font, you’re opting for a high-quality font while also adding a personal or creative touch. 

When choosing a font, remember that you want everyone to read your text easily. 

5. Use Contrast

The white text contrasts with the dark grey background.

One PowerPoint trick is to use contrast to make some of your text stand out or make it easier to read.

If you’re putting text over an image on our PowerPoint slide, you may need to use a white box with black text in it to make your text easier to read. You can also use contrasting colors to highlight important text.

6. Avoid Too Many Animations

Another PowerPoint tip is to avoid having too many animations or transitions.

When you've got too many animations, it can be distracting to the audience. It’s not only distracting, but it's unprofessional.

It’s best to stick to one or two animations throughout your presentation. Also, if you've got any animations in your presentation, make sure to test them to see if they work before presenting.

how to make a company presentation ppt

7. Add Audio

Include audio on a slide on PowerPoint to increase audience engagement. Audio can be anything from fun sound effects to interview clips. You can even add an audio clip of your voice.

Audio gives you a break from speaking while also engaging the audience. Envato Elements has hundreds of premium audio clips if you want to add some.

how to make a company presentation ppt

8. Use the Rule of Three

One PowerPoint tip and trick is to follow the rules of PowerPoint.

One of those rules is the rule of three. It's where you start by dividing your presentation into thirds. Everything should come in thirds, so if you use bullet points, you should only have three. If you use icons, you should only have three.

When things come in threes, it's easier to remember them. For more information, read this informative article:

how to make a company presentation ppt

9. Use a Custom PPT Theme Design

Above all, consistently use custom PowerPoint themes. Microsoft has built-in themes that you can use for free, sure. But the premium themes that are on Envato Elements   are a major step-up from PowerPoint's built-in themes. 

Envato Elements is an all-you-can-download creative subscription

When you subscribe to Envato Elements, you'll have access to unlimited downloads of all the PowerPoint themes. Right now, Envato Elements has almost 4,000 PowerPoint themes and that number is always growing. You'll learn tips for a good PowerPoint presentation by using the best templates.

The Socran PPTX template is a great example of using a PowerPoint template to jump ahead in the design process. 

10. Make Use of Charts and Graphs

Illustrate your data with the use of charts and graphs. Not only will you be able to make your presentation more visually appealing, but you'll also help your audience remember the information better.

Use charts and graphs like the ones found in Blendu PowerPoint template

Many PowerPoint templates already include chart and graph elements. Easily customize them to make your data and stats more interesting and easier to understand.

Want to learn more about how to use data? Turn to expert Adrienne J ohnston , a presentation professional:

When it comes to visualizing data in presentations, we have to remember that our audience does not need all the fine details of the data - they need the main takeaway and we need to make sure that's evident to them when looking at the slide.

11. Use the Built-in Slide Layouts

Inside of PowerPoint themes, you'll find layouts , which are custom slide designs.

Most themes include a selection of content layouts that you can use as a starting point for your own slide designs. You can leverage slide master PowerPoint 2024 designs with the help of layouts.

Slide Layouts Screenshot

Layouts are like a starting point for your PowerPoint presentation slides. They contain combinations of placeholders for text boxes, images, and more.

Instead of clicking and drawing individual objects onto the slide, use one of these layouts to start your slide off. It's one of the top PowerPoint presentation tips and tricks to save time.

12. Align Text Consistently

When you're working with text on your slide, it helps to ensure that it aligns consistently. Keeping your text aligned in the same orientation really makes a slide look clean. 

In the example below, I've basically got three text boxes:

  • list of bulleted points

Notice that all this text is aligned left. 

Alignment Example Image

Aligning text was the " aha " moment that I learned when I started studying slide design. It's one of those steps that makes a slide look much neater and professional, so keep it in mind when designing.

13. Make Your Exports User-Friendly

No matter how great your PowerPoint presentation slides look, you need to think about how your user will use the presentation file. 

Any of these are likely scenarios if you're regularly sending presentations to other users:

  • The viewer may not have PowerPoint installed on their computer.
  • The recipient may be using a version of PowerPoint that renders the presentation differently.
  • Maybe you don't want the user to be able to make any edits or see your notes in the presentation file.

PDF version of the slide

In this case, my favorite tip is to export the presentation as a PDF. To do that, go to File > Export > Create PDF , and then save your presentation as a PDF.

This is sure to help most of your users see the presentation just the way you intended.

14. Try a Different Color Scheme

Many PowerPoint themes have more than one color scheme that you can apply to your presentation. On the Design  tab, click on the drop-down next to Themes to try out a different color scheme.

Slide themes

Typically, these will restyle your entire presentation. Premium themes that you might get from Envato Elements, for example, may have many versions inside the original presentation zip file.

15. Edit Slide Masters for Consistency

The slide master controls the design for your PowerPoint slide. Instead of making the same change to each slide, apply a change to a slide master. It'll affect all the PowerPoint presentation slides that use the same master.

Edit the Slide Master

It's ideal to apply a logo to the slide master itself, for example. This keeps the logo the same size and in the same position on each slide.

To do that, go to View > Slide Master.  On the right side, you're likely to see a variety of slide masters that control designs for many slides. Drop the elements that you want to remain consistent onto one of the slide masters.

16. Use the Alignment Feature

PowerPoint presentation slides look better when the objects on them are in line with one another. There's a certain visual rhythm that occurs when objects line up in the center or along certain boundary lines.

Alignment feature

When you start dragging objects on your slide, you'll see guiding lines that pop up. These are very intuitive, and you'll likely notice that they help you line up your objects. You might seem them pop up when you've got a box that's equidistant between two other objects on the slide, for example.

This is one of the best tricks for improving the look of your PowerPoint slide. Spend some time making sure that your key elements line up cohesively.

17. Use Stock Assets

Earlier, I mentioned using Envato Elements to grab PowerPoint themes. But there's more that comes with an Envato Elements subscription for presentations.

That includes a wide variety of stock photos, graphics,  and custom designed fonts  that you can use in your presentation. Instead of reusing the same stock photo or clip art, Envato Elements has everything you need to supplement a presentation. 

Again, Envato Elements is the perfect subscription if you build presentations. It's a one-stop-shop that you can use to fill content.

18. Reduce Your Content

There's nothing that makes an audience tune out faster than being overloaded with slide content. Sometimes we try to make so many points that the audience misses all of them due to information overload.

Less is truly more. When you cut the weaker points of your presentation, the audience's attention will follow your key points accordingly.

It seems like cheating, but one of the best steps that you can take for your slide is to simply reduce the number of items that are on it. Convert some of your typed points to things you'll speak verbally.

19. Rethink Your Slide Order

Sometimes, I find that my presentations are out of order. I might spend too much time explaining my decision before I get to the conclusion.

In these cases, I like to use Slide Sorter View  to re-sequence the slides in my presentation. To access this view, go to View > Slide Sorter  on PowerPoint's ribbon.

Slide Sorter View Rearrange

From Slide Sorter view, you've got a top-down view of all the slides in your presentation deck. It sometimes becomes obvious that the slides can be reordered into a better sequence from this view.

20. Use PowerPoint Animations 

One of my favorite PowerPoint presentation tips is to complement your major points with a bit of animation. Using animation can bring a key point onto your slide with style!

Check out ten of the best PowerPoint tips for how to use animation from expert Sven Lenaerts below:

how to make a company presentation ppt

21. Invite Collaborators

Building a presentation often benefits from a second set of eyes. That's why it helps so much to invite a collaborator to work with you side-by-side in Microsoft PowerPoint.

Pushing your presentation up to OneDrive and inviting collaborators is easy. Thanks to the cloud-based approach, more than one user can edit a slide deck in real time. Learn how to do that in the tutorial below:

how to make a company presentation ppt

22. Add Supporting Video Clips

Building impactful presentations is all about adding other perspectives and angles to the content. One of my favorite ways to do that is to add a video clip. Maybe that's a production that you built on your own or found on sites like YouTube.

Either way, learn how to add and auto play a video clip in the quick tip below:

how to make a company presentation ppt

23. Use Infographic Templates

More presentations than ever will feature visuals that tell stories with data. But it's easy for an audience become overwhelmed with data. 

That's where infographics come into play. Learn to use them in PowerPoint in the tutorial below:

how to make a company presentation ppt

24. Use Impactful Closing Techniques

I've sat through many presentations in my life. I can only remember a few that really stick out, thanks to techniques that highlighted key points. You need PowerPoint tips and tricks that help leave your audience with an impact.

To do just that, make sure you use some of the techniques highlighted in the article below:

how to make a company presentation ppt

To do that, just drag and drop the thumbnails into the order you want. When you return to Normal view, the PowerPoint presentation slides will be in the resequenced order you set here.

25. Include Data in the Appendix

Many PowerPoint presentations include data in the form of charts and graphs. That means that you'll condense specifics into a few easy-to-follow charts.

But what if your audience wants more of the backing details? Maybe they want to validate and review the detail for themselves. In that case, a   set of  appendix slides  with extra data is sure to help.

PowerPoint 2022 data appendix

Appendix slides are included at the end of a presentation deck for backup purposes. You might not present them, but your audience is certain to appreciate that you included them. That helps your presentation continue to be useful even after you leave the room.

Here's a great tip from: pro presenter  Graeme Thomas of Johnny F Designs:

If (my clients) are sending the deck straight to clients however, I would then put all the information on the slides but will often use more slides so that they aren't too cluttered. In cases where there is a lot of content, like financial statements, I would use  appendix slides.

Including an appendix helps your audience understand data  without  overwhelming them with that data. Follow these tips so that you get the best of both worlds.

26. Alternate Between Solid Color and White Slides

Alternating between solid color and slides with a white background can produce an interesting visual effect and engage your audience. You can use the solid-colored slides to signify a new section in your presentation.

Lekro PowerPoint template has beautiful solid-color and white background slides

Not to mention, solid-colored slides are the perfect way to re-enforce your brand colors and build your brand recognition.

27. Present Information With Maps

If you’re trying to make a case for a global expansion or need to report on how other branches are performing, consider using a map to help your audience visualize the data.

There's no shortage of quality PowerPoint templates with maps built in so be sure to take advantage of them.

28. Keep the Design Best Practices in Mind

The design of your presentation matters just as much as the content of your presentation. That’s why you need to devote an equal amount of time to making sure the design of your presentation is on point as you do to the actual content.

Familiarize yourself with best design practices and keep them in mind as you go about customizing your template.

29. Set a Time Limit

How many slides is the right number for you? Well, it all depends on the time limit you set for your presentation.

Believe it or not, setting a time limit is helpful to create good PowerPoint slides. If you want to learn how to make a presentable PowerPoint, it's a must to lock in the time limit and ensure that your slides support that timeframe. 

Expert presenter Stephanie Ottavan offers one of our top tips for a good PowerPoint presentation based on time limits:

A presenter is usually limited to a specific time frame and you want to adhere to that as closely as you can. If you have animations and transitions in your deck, these take added time so make sure to rehearse in “show mode” of PowerPoint or Keynote and time yourself.

Believe it or not, setting a time frame is one of the most important part of creating a PPT presentation. It helps you influence how many good PowerPoint slides you should design.

30. Test Your Content Everywhere

PowerPoint in 2024 could take place anywhere. Maybe you present, online, in-person, or beam it to mobile devices. It's important to remember that the content will appear differently on each device.

PowerPoint Online is a different medium than many other apps. Make sure that your presentation design appears the same by testing it with the help of this tutorial. It shows you how your PPT presentation appears even in a browser:

how to make a company presentation ppt

Discover Great Premium PowerPoint Templates With Google Slides (For 2024)

Creating a great presentation starts with a great template. And a great PowerPoint slide design use the best presentation practices, for example:

  • Use high-quality photos and graphics to help tell the story.
  • Keep text to a minimum.
  • Stick to one idea per slide.

Designing a great template doesn’t mean you've got to start from scratch, though. Take a look at some of the best PowerPoint templates we've got on Envato Elements.

1. Neo PowerPoint Template

Neo PowerPoint Template

The Neo PowerPoint template features a modern and bold design and includes five color variations to get you started. Along with this, you'll also get 10 master slides and 30 individual slides for all your presentation needs.

2. Vexana PowerPoint Template

Vexana PowerPoint Template

The Vexana template is a great choice for brands that need a touch of elegance. This template works with PowerPoint and Google Slides and comes with a grand total of 150 slides. It also has five color variations and includes infographic elements and photo placeholders.

3. Sprint PowerPoint Template

Sprint PowerPoint Template

The Sprint PowerPoint template features a professional and modern design. The template is easy to customize. You'll find 20 masters in the standard 4:3 size, allowing you to choose the best layout for your information.

4. Travelicious PowerPoint Template

Travelicious PowerPoint Template

For any presentation that deals with the topic of travel, check out the Travelicious template. This template is compatible with both PowerPoint and Google Slides. It includes three premade color variations as well as 30 unique slides.

 As you can see from the examples above, there's no shortage of beautiful and professional PowerPoint slide designs on Envato Elements . What’s more, Envato Elements allows you to download as many PowerPoint templates as you want. Plus, get thousands of other design assets such as fonts, photos, and icons—all for one low monthly price.

Want to see even more great PowerPoint template examples? Be sure to check out our related roundup:

Need Help? Grab Our Making Great Presentations eBook (Free)

We've got the perfect complement to this tutorial. You can find more information in our eBook on making great presentations . Download this PDF eBook now for FREE with your subscription to the Tuts+ Business Newsletter. 

It'll help you master the presentation process from initial creative ideas through to writing, design, and delivering with impact.

Free eBook PDF Download Make a Great Presentation

PowerPoint Frequently Asked Questions (FAQ)

Now that you’ve read about PowerPoint tips and tricks, if you want to learn more about PowerPoint, here are some FAQs:

1. What Is a Placeholder?

Placeholders in your slide on PowerPoint help you easily add text or images to your slide without changing your design.

In a template, sometimes the placeholders have prompts such as “Click to insert a picture” or “Click to add text.” These prompts let you know what kind of placeholder it is. To learn more about placeholders, read this article: 

how to make a company presentation ppt

2. How Can I Automatically Play a Video?

A PowerPoint tip is to insert an automatically played video in your presentation. When you've got a video that'll play automatically, it saves you the trouble of starting your video manually.

Videos can illustrate topics or specific points. They're also a great way to keep your audience engaged. If you want to learn how to play a video automatically, read this tutorial:

3. How Can I Add a Map to my Slide?

Another PowerPoint trick is to add a map to your slide. If you're discussing a specific location, then a map can help your audience visualize the location you're presenting. To learn how to add a map to your PowerPoint slide, read this tutorial:

how to make a company presentation ppt

4. How Do I Add a GIF to My Presentation?

Adding a GIF to your slide on PowerPoint is one way you can grab your audience's attention. To add a GIF to your slide, you’ll need to download a GIF.

Once you download it, upload it into PowerPoint and use it on your slide. For more information about how to add a GIF to your slide on PowerPoint, read this article:

how to make a company presentation ppt

5. Can I Recover My Unsaved Presentation?

Another PowerPoint trick is to learn how to recover unsaved PowerPoint files so that you can be prepared in case of an emergency. If you want to learn more, read this tutorial:

how to make a company presentation ppt

Learn More About How to Make Presentable PowerPoints

These quick PowerPoint Presentation tips are some of my favorite ways to rapidly improve a presentation. Keeping them in mind while you build a presentation can help you build a deck that you'll be confident about presenting.

Check out these tutorials to keep learning more about PowerPoint. These tutorials will give you more ideas for fixing up your PowerPoint presentation slides efficiently:

how to make a company presentation ppt

Find More Templates

Didn't see a template you like? Here are some more:

how to make a company presentation ppt

Use These PPT Presentation Tips on Your Next Presentation

Now that you've studied some of our best PowerPoint tips, it's time to put them to use. Download one of our top-notch PowerPoint themes from Envato Elements to get started. These PowerPoint presentation tips and tricks give you confidence to make you a skilled presenter.

Editorial Note : This post was first published in February of 2019. Our staff updates this post regularly — adding new, exciting PowerPoint tips and templates (with special help from Brenda Barron , Andrew Childress and Sarah Joy ).

Andrew Childress

COMMENTS

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  2. How to Quickly Make a Company Profile in PowerPoint PPT + Video

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    2. Coal Industry Business Company Profile. To generate a stunning presentation, this free company profile template PPT can help you. It uses brown and black colors, which makes the role of coal prominent. It also offers many icons, charts, and illustrations to make the presentation interactive.

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    Aemelia Presentation Template by Slides Carnival. Sometimes, you don't need to use something flashy to make your corporate or business presentation stand out. A simple, but well-designed template pack like Aemelia may be enough to do the job for you. This 25-slide template pack uses transparent icons as a pattern.

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    The Professional Company Profile PowerPoint Template has a green and white color theme. Slides have a special PowerPoint background to enhance visuals of presentation. It also provides a variety of high-quality images and clipart icons suitable for technology and finance industries. But users can easily replace these graphics according to ...

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    There's also plenty of space for you to add your information. It's perfect as a company profile template free download PPT. 16. Minimal Nature Free Company Profile Template PPT. Minimal Nature is a company profile PPT template free download, best for green businesses. The slides are easy to edit and have vector icons.

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    2. Linka - Corporate PowerPoint Template. If you're looking for a new company presentation PowerPoint, Linka is a great place to start. It's clean, modern, and attractive. It'll help your facts and data look great. Corporate PPT templates with over 30 slides give you lots of freedom.

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    An image of the PowerPoint home screen with options to create a blank presentation or choose a themed presentation. Then within PowerPoint, select the Copilot button in the Home tab of the ribbon and either enter your prompt or select "create presentation about" to create a first draft of your presentation using your theme or template.

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    Use a Custom Font. A PowerPoint presentation tip that'll make your slideshow more interesting and more engaging is to use a custom font. Fonts set the tone for your presentation. So, when you use a premium font, you're opting for a high-quality font while also adding a personal or creative touch.