how to write research proposal summary

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How To Write A Research Summary

It’s a common perception that writing a research summary is a quick and easy task. After all, how hard can jotting down 300 words be? But when you consider the weight those 300 words carry, writing a research summary as a part of your dissertation, essay or compelling draft for your paper instantly becomes daunting task.

A research summary requires you to synthesize a complex research paper into an informative, self-explanatory snapshot. It needs to portray what your article contains. Thus, writing it often comes at the end of the task list.

Regardless of when you’re planning to write, it is no less of a challenge, particularly if you’re doing it for the first time. This blog will take you through everything you need to know about research summary so that you have an easier time with it.

What is a Research Summary?

A research summary is the part of your research paper that describes its findings to the audience in a brief yet concise manner. A well-curated research summary represents you and your knowledge about the information written in the research paper.

While writing a quality research summary, you need to discover and identify the significant points in the research and condense it in a more straightforward form. A research summary is like a doorway that provides access to the structure of a research paper's sections.

Since the purpose of a summary is to give an overview of the topic, methodology, and conclusions employed in a paper, it requires an objective approach. No analysis or criticism.

Research summary or Abstract. What’s the Difference?

They’re both brief, concise, and give an overview of an aspect of the research paper. So, it’s easy to understand why many new researchers get the two confused. However, a research summary and abstract are two very different things with individual purpose. To start with, a research summary is written at the end while the abstract comes at the beginning of a research paper.

A research summary captures the essence of the paper at the end of your document. It focuses on your topic, methods, and findings. More like a TL;DR, if you will. An abstract, on the other hand, is a description of what your research paper is about. It tells your reader what your topic or hypothesis is, and sets a context around why you have embarked on your research.

Getting Started with a Research Summary

Before you start writing, you need to get insights into your research’s content, style, and organization. There are three fundamental areas of a research summary that you should focus on.

• While deciding the contents of your research summary, you must include a section on its importance as a whole, the techniques, and the tools that were used to formulate the conclusion. Additionally, there needs to be a short but thorough explanation of how the findings of the research paper have a significance.
• To keep the summary well-organized, try to cover the various sections of the research paper in separate paragraphs. Besides, how the idea of particular factual research came up first must be explained in a separate paragraph.
• As a general practice worldwide, research summaries are restricted to 300-400 words. However, if you have chosen a lengthy research paper, try not to exceed the word limit of 10% of the entire research paper.

How to Structure Your Research Summary

The research summary is nothing but a concise form of the entire research paper. Therefore, the structure of a summary stays the same as the paper. So, include all the section titles and write a little about them. The structural elements that a research summary must consist of are:

It represents the topic of the research. Try to phrase it so that it includes the key findings or conclusion of the task.

The abstract gives a context of the research paper. Unlike the abstract at the beginning of a paper, the abstract here, should be very short since you’ll be working with a limited word count.

Introduction

This is the most crucial section of a research summary as it helps readers get familiarized with the topic. You should include the definition of your topic, the current state of the investigation, and practical relevance in this part. Additionally, you should present the problem statement, investigative measures, and any hypothesis in this section.

Methodology

This section provides details about the methodology and the methods adopted to conduct the study. You should write a brief description of the surveys, sampling, type of experiments, statistical analysis, and the rationality behind choosing those particular methods.

Create a list of evidence obtained from the various experiments with a primary analysis, conclusions, and interpretations made upon that. In the paper research paper, you will find the results section as the most detailed and lengthy part. Therefore, you must pick up the key elements and wisely decide which elements are worth including and which are worth skipping.

This is where you present the interpretation of results in the context of their application. Discussion usually covers results, inferences, and theoretical models explaining the obtained values, key strengths, and limitations. All of these are vital elements that you must include in the summary.

Most research papers merge conclusion with discussions. However, depending upon the instructions, you may have to prepare this as a separate section in your research summary. Usually, conclusion revisits the hypothesis and provides the details about the validation or denial about the arguments made in the research paper, based upon how convincing the results were obtained.

The structure of a research summary closely resembles the anatomy of a scholarly article . Additionally, you should keep your research and references limited to authentic and  scholarly sources only.

Tips for Writing a Research Summary

The core concept behind undertaking a research summary is to present a simple and clear understanding of your research paper to the reader. The biggest hurdle while doing that is the number of words you have at your disposal. So, follow the steps below to write a research summary that sticks.

1. Read the parent paper thoroughly

You should go through the research paper thoroughly multiple times to ensure that you have a complete understanding of its contents. A 3-stage reading process helps.

a. Scan: In the first read, go through it to get an understanding of its basic concept and methodologies.

b. Read: For the second step, read the article attentively by going through each section, highlighting the key elements, and subsequently listing the topics that you will include in your research summary.

c. Skim: Flip through the article a few more times to study the interpretation of various experimental results, statistical analysis, and application in different contexts.

Sincerely go through different headings and subheadings as it will allow you to understand the underlying concept of each section. You can try reading the introduction and conclusion simultaneously to understand the motive of the task and how obtained results stay fit to the expected outcome.

2. Identify the key elements in different sections

While exploring different sections of an article, you can try finding answers to simple what, why, and how. Below are a few pointers to give you an idea:

• What is the research question and how is it addressed?
• Is there a hypothesis in the introductory part?
• What type of methods are being adopted?
• What is the sample size for data collection and how is it being analyzed?
• What are the most vital findings?
• Do the results support the hypothesis?

Discussion/Conclusion

• What is the final solution to the problem statement?
• What is the explanation for the obtained results?
• What is the drawn inference?
• What are the various limitations of the study?

3. Prepare the first draft

Now that you’ve listed the key points that the paper tries to demonstrate, you can start writing the summary following the standard structure of a research summary. Just make sure you’re not writing statements from the parent research paper verbatim.

Instead, try writing down each section in your own words. This will not only help in avoiding plagiarism but will also show your complete understanding of the subject. Alternatively, you can use a summarizing tool (AI-based summary generators) to shorten the content or summarize the content without disrupting the actual meaning of the article.

SciSpace Copilot is one such helpful feature! You can easily upload your research paper and ask Copilot to summarize it. You will get an AI-generated, condensed research summary. SciSpace Copilot also enables you to highlight text, clip math and tables, and ask any question relevant to the research paper; it will give you instant answers with deeper context of the article..

4. Include visuals

One of the best ways to summarize and consolidate a research paper is to provide visuals like graphs, charts, pie diagrams, etc.. Visuals make getting across the facts, the past trends, and the probabilistic figures around a concept much more engaging.

5. Double check for plagiarism

It can be very tempting to copy-paste a few statements or the entire paragraphs depending upon the clarity of those sections. But it’s best to stay away from the practice. Even paraphrasing should be done with utmost care and attention.

Also: QuillBot vs SciSpace: Choose the best AI-paraphrasing tool

6. Religiously follow the word count limit

You need to have strict control while writing different sections of a research summary. In many cases, it has been observed that the research summary and the parent research paper become the same length. If that happens, it can lead to discrediting of your efforts and research summary itself. Whatever the standard word limit has been imposed, you must observe that carefully.

7. Proofread your research summary multiple times

The process of writing the research summary can be exhausting and tiring. However, you shouldn’t allow this to become a reason to skip checking your academic writing several times for mistakes like misspellings, grammar, wordiness, and formatting issues. Proofread and edit until you think your research summary can stand out from the others, provided it is drafted perfectly on both technicality and comprehension parameters. You can also seek assistance from editing and proofreading services , and other free tools that help you keep these annoying grammatical errors at bay.

8. Watch while you write

Keep a keen observation of your writing style. You should use the words very precisely, and in any situation, it should not represent your personal opinions on the topic. You should write the entire research summary in utmost impersonal, precise, factually correct, and evidence-based writing.

9. Ask a friend/colleague to help

Once you are done with the final copy of your research summary, you must ask a friend or colleague to read it. You must test whether your friend or colleague could grasp everything without referring to the parent paper. This will help you in ensuring the clarity of the article.

Once you become familiar with the research paper summary concept and understand how to apply the tips discussed above in your current task, summarizing a research summary won’t be that challenging. While traversing the different stages of your academic career, you will face different scenarios where you may have to create several research summaries.

In such cases, you just need to look for answers to simple questions like “Why this study is necessary,” “what were the methods,” “who were the participants,” “what conclusions were drawn from the research,” and “how it is relevant to the wider world.” Once you find out the answers to these questions, you can easily create a good research summary following the standard structure and a precise writing style.

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• How to Write a Research Proposal | Examples & Templates

How to Write a Research Proposal | Examples & Templates

Published on October 12, 2022 by Shona McCombes and Tegan George. Revised on November 21, 2023.

A research proposal describes what you will investigate, why it’s important, and how you will conduct your research.

The format of a research proposal varies between fields, but most proposals will contain at least these elements:

Introduction

Literature review.

• Research design

Reference list

While the sections may vary, the overall objective is always the same. A research proposal serves as a blueprint and guide for your research plan, helping you get organized and feel confident in the path forward you choose to take.

Table of contents

Research proposal purpose, research proposal examples, research design and methods, contribution to knowledge, research schedule, other interesting articles, frequently asked questions about research proposals.

Academics often have to write research proposals to get funding for their projects. As a student, you might have to write a research proposal as part of a grad school application , or prior to starting your thesis or dissertation .

In addition to helping you figure out what your research can look like, a proposal can also serve to demonstrate why your project is worth pursuing to a funder, educational institution, or supervisor.

Research proposal length

The length of a research proposal can vary quite a bit. A bachelor’s or master’s thesis proposal can be just a few pages, while proposals for PhD dissertations or research funding are usually much longer and more detailed. Your supervisor can help you determine the best length for your work.

One trick to get started is to think of your proposal’s structure as a shorter version of your thesis or dissertation , only without the results , conclusion and discussion sections.

Download our research proposal template

Prevent plagiarism. Run a free check.

Writing a research proposal can be quite challenging, but a good starting point could be to look at some examples. We’ve included a few for you below.

• Example research proposal #1: “A Conceptual Framework for Scheduling Constraint Management”
• Example research proposal #2: “Medical Students as Mediators of Change in Tobacco Use”

Like your dissertation or thesis, the proposal will usually have a title page that includes:

• The proposed title of your project
• Your supervisor’s name
• Your institution and department

The first part of your proposal is the initial pitch for your project. Make sure it succinctly explains what you want to do and why.

Your introduction should:

• Introduce your topic
• Give necessary background and context
• Outline your  problem statement  and research questions

To guide your introduction , include information about:

• Who could have an interest in the topic (e.g., scientists, policymakers)
• How much is already known about the topic
• What is missing from this current knowledge
• What new insights your research will contribute
• Why you believe this research is worth doing

Receive feedback on language, structure, and formatting

Professional editors proofread and edit your paper by focusing on:

• Academic style
• Vague sentences
• Style consistency

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As you get started, it’s important to demonstrate that you’re familiar with the most important research on your topic. A strong literature review  shows your reader that your project has a solid foundation in existing knowledge or theory. It also shows that you’re not simply repeating what other people have already done or said, but rather using existing research as a jumping-off point for your own.

In this section, share exactly how your project will contribute to ongoing conversations in the field by:

• Comparing and contrasting the main theories, methods, and debates
• Examining the strengths and weaknesses of different approaches
• Explaining how will you build on, challenge, or synthesize prior scholarship

Following the literature review, restate your main  objectives . This brings the focus back to your own project. Next, your research design or methodology section will describe your overall approach, and the practical steps you will take to answer your research questions.

To finish your proposal on a strong note, explore the potential implications of your research for your field. Emphasize again what you aim to contribute and why it matters.

For example, your results might have implications for:

• Improving best practices
• Informing policymaking decisions
• Strengthening a theory or model
• Challenging popular or scientific beliefs
• Creating a basis for future research

Last but not least, your research proposal must include correct citations for every source you have used, compiled in a reference list . To create citations quickly and easily, you can use our free APA citation generator .

Some institutions or funders require a detailed timeline of the project, asking you to forecast what you will do at each stage and how long it may take. While not always required, be sure to check the requirements of your project.

Here’s an example schedule to help you get started. You can also download a template at the button below.

Download our research schedule template

If you are applying for research funding, chances are you will have to include a detailed budget. This shows your estimates of how much each part of your project will cost.

Make sure to check what type of costs the funding body will agree to cover. For each item, include:

• Cost : exactly how much money do you need?
• Justification : why is this cost necessary to complete the research?
• Source : how did you calculate the amount?

To determine your budget, think about:

• Travel costs : do you need to go somewhere to collect your data? How will you get there, and how much time will you need? What will you do there (e.g., interviews, archival research)?
• Materials : do you need access to any tools or technologies?
• Help : do you need to hire any research assistants for the project? What will they do, and how much will you pay them?

If you want to know more about the research process , methodology , research bias , or statistics , make sure to check out some of our other articles with explanations and examples.

Methodology

• Sampling methods
• Simple random sampling
• Stratified sampling
• Cluster sampling
• Likert scales
• Reproducibility

 Statistics

• Null hypothesis
• Statistical power
• Probability distribution
• Effect size
• Poisson distribution

Research bias

• Optimism bias
• Cognitive bias
• Implicit bias
• Hawthorne effect
• Anchoring bias
• Explicit bias

Once you’ve decided on your research objectives , you need to explain them in your paper, at the end of your problem statement .

Keep your research objectives clear and concise, and use appropriate verbs to accurately convey the work that you will carry out for each one.

I will compare …

A research aim is a broad statement indicating the general purpose of your research project. It should appear in your introduction at the end of your problem statement , before your research objectives.

Research objectives are more specific than your research aim. They indicate the specific ways you’ll address the overarching aim.

A PhD, which is short for philosophiae doctor (doctor of philosophy in Latin), is the highest university degree that can be obtained. In a PhD, students spend 3–5 years writing a dissertation , which aims to make a significant, original contribution to current knowledge.

A PhD is intended to prepare students for a career as a researcher, whether that be in academia, the public sector, or the private sector.

A master’s is a 1- or 2-year graduate degree that can prepare you for a variety of careers.

All master’s involve graduate-level coursework. Some are research-intensive and intend to prepare students for further study in a PhD; these usually require their students to write a master’s thesis . Others focus on professional training for a specific career.

Critical thinking refers to the ability to evaluate information and to be aware of biases or assumptions, including your own.

Like information literacy , it involves evaluating arguments, identifying and solving problems in an objective and systematic way, and clearly communicating your ideas.

The best way to remember the difference between a research plan and a research proposal is that they have fundamentally different audiences. A research plan helps you, the researcher, organize your thoughts. On the other hand, a dissertation proposal or research proposal aims to convince others (e.g., a supervisor, a funding body, or a dissertation committee) that your research topic is relevant and worthy of being conducted.

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McCombes, S. & George, T. (2023, November 21). How to Write a Research Proposal | Examples & Templates. Scribbr. Retrieved August 6, 2024, from https://www.scribbr.com/research-process/research-proposal/

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How To Write A Research Proposal

A Straightforward How-To Guide (With Examples)

By: Derek Jansen (MBA) | Reviewed By: Dr. Eunice Rautenbach | August 2019 (Updated April 2023)

Writing up a strong research proposal for a dissertation or thesis is much like a marriage proposal. It’s a task that calls on you to win somebody over and persuade them that what you’re planning is a great idea. An idea they’re happy to say ‘yes’ to. This means that your dissertation proposal needs to be   persuasive ,   attractive   and well-planned. In this post, I’ll show you how to write a winning dissertation proposal, from scratch.

Before you start:

– Understand exactly what a research proposal is – Ask yourself these 4 questions

The 5 essential ingredients:

• The title/topic
• The introduction chapter
• The scope/delimitations
• Preliminary literature review
• Design/ methodology
• Practical considerations and risks 

What Is A Research Proposal?

The research proposal is literally that: a written document that communicates what you propose to research, in a concise format. It’s where you put all that stuff that’s spinning around in your head down on to paper, in a logical, convincing fashion.

Convincing   is the keyword here, as your research proposal needs to convince the assessor that your research is   clearly articulated   (i.e., a clear research question) ,   worth doing   (i.e., is unique and valuable enough to justify the effort), and   doable   within the restrictions you’ll face (time limits, budget, skill limits, etc.). If your proposal does not address these three criteria, your research won’t be approved, no matter how “exciting” the research idea might be.

PS – if you’re completely new to proposal writing, we’ve got a detailed walkthrough video covering two successful research proposals here . 

How do I know I’m ready?

Before starting the writing process, you need to   ask yourself 4 important questions .  If you can’t answer them succinctly and confidently, you’re not ready – you need to go back and think more deeply about your dissertation topic .

You should be able to answer the following 4 questions before starting your dissertation or thesis research proposal:

• WHAT is my main research question? (the topic)
• WHO cares and why is this important? (the justification)
• WHAT data would I need to answer this question, and how will I analyse it? (the research design)
• HOW will I manage the completion of this research, within the given timelines? (project and risk management)

If you can’t answer these questions clearly and concisely,   you’re not yet ready   to write your research proposal – revisit our   post on choosing a topic .

If you can, that’s great – it’s time to start writing up your dissertation proposal. Next, I’ll discuss what needs to go into your research proposal, and how to structure it all into an intuitive, convincing document with a linear narrative.

The 5 Essential Ingredients

Research proposals can vary in style between institutions and disciplines, but here I’ll share with you a   handy 5-section structure   you can use. These 5 sections directly address the core questions we spoke about earlier, ensuring that you present a convincing proposal. If your institution already provides a proposal template, there will likely be substantial overlap with this, so you’ll still get value from reading on.

For each section discussed below, make sure you use headers and sub-headers (ideally, numbered headers) to help the reader navigate through your document, and to support them when they need to revisit a previous section. Don’t just present an endless wall of text, paragraph after paragraph after paragraph…

Top Tip:   Use MS Word Styles to format headings. This will allow you to be clear about whether a sub-heading is level 2, 3, or 4. Additionally, you can view your document in ‘outline view’ which will show you only your headings. This makes it much easier to check your structure, shift things around and make decisions about where a section needs to sit. You can also generate a 100% accurate table of contents using Word’s automatic functionality.

Ingredient #1 – Topic/Title Header

Your research proposal’s title should be your main research question in its simplest form, possibly with a sub-heading providing basic details on the specifics of the study. For example:

“Compliance with equality legislation in the charity sector: a study of the ‘reasonable adjustments’ made in three London care homes”

As you can see, this title provides a clear indication of what the research is about, in broad terms. It paints a high-level picture for the first-time reader, which gives them a taste of what to expect.   Always aim for a clear, concise title . Don’t feel the need to capture every detail of your research in your title – your proposal will fill in the gaps.

Need a helping hand?

Ingredient #2 – Introduction

In this section of your research proposal, you’ll expand on what you’ve communicated in the title, by providing a few paragraphs which offer more detail about your research topic. Importantly, the focus here is the   topic   – what will you research and why is that worth researching? This is not the place to discuss methodology, practicalities, etc. – you’ll do that later.

You should cover the following:

• An overview of the   broad area   you’ll be researching – introduce the reader to key concepts and language
• An explanation of the   specific (narrower) area   you’ll be focusing, and why you’ll be focusing there
• Your research   aims   and   objectives
• Your   research question (s) and sub-questions (if applicable)

Importantly, you should aim to use short sentences and plain language – don’t babble on with extensive jargon, acronyms and complex language. Assume that the reader is an intelligent layman – not a subject area specialist (even if they are). Remember that the   best writing is writing that can be easily understood   and digested. Keep it simple.

Note that some universities may want some extra bits and pieces in your introduction section. For example, personal development objectives, a structural outline, etc. Check your brief to see if there are any other details they expect in your proposal, and make sure you find a place for these.

Ingredient #3 – Scope

Next, you’ll need to specify what the scope of your research will be – this is also known as the delimitations . In other words, you need to make it clear what you will be covering and, more importantly, what you won’t be covering in your research. Simply put, this is about ring fencing your research topic so that you have a laser-sharp focus.

All too often, students feel the need to go broad and try to address as many issues as possible, in the interest of producing comprehensive research. Whilst this is admirable, it’s a mistake. By tightly refining your scope, you’ll enable yourself to   go deep   with your research, which is what you need to earn good marks. If your scope is too broad, you’re likely going to land up with superficial research (which won’t earn marks), so don’t be afraid to narrow things down.

Ingredient #4 – Literature Review

In this section of your research proposal, you need to provide a (relatively) brief discussion of the existing literature. Naturally, this will not be as comprehensive as the literature review in your actual dissertation, but it will lay the foundation for that. In fact, if you put in the effort at this stage, you’ll make your life a lot easier when it’s time to write your actual literature review chapter.

There are a few things you need to achieve in this section:

• Demonstrate that you’ve done your reading and are   familiar with the current state of the research   in your topic area.
• Show that   there’s a clear gap   for your specific research – i.e., show that your topic is sufficiently unique and will add value to the existing research.
• Show how the existing research has shaped your thinking regarding   research design . For example, you might use scales or questionnaires from previous studies.

When you write up your literature review, keep these three objectives front of mind, especially number two (revealing the gap in the literature), so that your literature review has a   clear purpose and direction . Everything you write should be contributing towards one (or more) of these objectives in some way. If it doesn’t, you need to ask yourself whether it’s truly needed.

Top Tip:  Don’t fall into the trap of just describing the main pieces of literature, for example, “A says this, B says that, C also says that…” and so on. Merely describing the literature provides no value. Instead, you need to   synthesise   it, and use it to address the three objectives above.

Ingredient #5 – Research Methodology

Now that you’ve clearly explained both your intended research topic (in the introduction) and the existing research it will draw on (in the literature review section), it’s time to get practical and explain exactly how you’ll be carrying out your own research. In other words, your research methodology.

In this section, you’ll need to   answer two critical questions :

• How   will you design your research? I.e., what research methodology will you adopt, what will your sample be, how will you collect data, etc.
• Why   have you chosen this design? I.e., why does this approach suit your specific research aims, objectives and questions?

In other words, this is not just about explaining WHAT you’ll be doing, it’s also about explaining WHY. In fact, the   justification is the most important part , because that justification is how you demonstrate a good understanding of research design (which is what assessors want to see).

Some essential design choices you need to cover in your research proposal include:

• Your intended research philosophy (e.g., positivism, interpretivism or pragmatism )
• What methodological approach you’ll be taking (e.g., qualitative , quantitative or mixed )
• The details of your sample (e.g., sample size, who they are, who they represent, etc.)
• What data you plan to collect (i.e. data about what, in what form?)
• How you plan to collect it (e.g., surveys , interviews , focus groups, etc.)
• How you plan to analyse it (e.g., regression analysis, thematic analysis , etc.)
• Ethical adherence (i.e., does this research satisfy all ethical requirements of your institution, or does it need further approval?)

This list is not exhaustive – these are just some core attributes of research design. Check with your institution what level of detail they expect. The “ research onion ” by Saunders et al (2009) provides a good summary of the various design choices you ultimately need to make – you can   read more about that here .

Don’t forget the practicalities…

In addition to the technical aspects, you will need to address the   practical   side of the project. In other words, you need to explain   what resources you’ll need   (e.g., time, money, access to equipment or software, etc.) and how you intend to secure these resources. You need to show that your project is feasible, so any “make or break” type resources need to already be secured. The success or failure of your project cannot depend on some resource which you’re not yet sure you have access to.

Another part of the practicalities discussion is   project and risk management . In other words, you need to show that you have a clear project plan to tackle your research with. Some key questions to address:

• What are the timelines for each phase of your project?
• Are the time allocations reasonable?
• What happens if something takes longer than anticipated (risk management)?
• What happens if you don’t get the response rate you expect?

A good way to demonstrate that you’ve thought this through is to include a Gantt chart and a risk register (in the appendix if word count is a problem). With these two tools, you can show that you’ve got a clear, feasible plan, and you’ve thought about and accounted for the potential risks.

Tip – Be honest about the potential difficulties – but show that you are anticipating solutions and workarounds. This is much more impressive to an assessor than an unrealistically optimistic proposal which does not anticipate any challenges whatsoever.

Final Touches: Read And Simplify

The final step is to edit and proofread your proposal – very carefully. It sounds obvious, but all too often poor editing and proofreading ruin a good proposal. Nothing is more off-putting for an assessor than a poorly edited, typo-strewn document. It sends the message that you either do not pay attention to detail, or just don’t care. Neither of these are good messages. Put the effort into editing and proofreading your proposal (or pay someone to do it for you) – it will pay dividends.

When you’re editing, watch out for ‘academese’. Many students can speak simply, passionately and clearly about their dissertation topic – but become incomprehensible the moment they turn the laptop on. You are not required to write in any kind of special, formal, complex language when you write academic work. Sure, there may be technical terms, jargon specific to your discipline, shorthand terms and so on. But, apart from those,   keep your written language very close to natural spoken language   – just as you would speak in the classroom. Imagine that you are explaining your project plans to your classmates or a family member. Remember, write for the intelligent layman, not the subject matter experts. Plain-language, concise writing is what wins hearts and minds – and marks!

Let’s Recap: Research Proposal 101

And there you have it – how to write your dissertation or thesis research proposal, from the title page to the final proof. Here’s a quick recap of the key takeaways:

• The purpose of the research proposal is to   convince   – therefore, you need to make a clear, concise argument of why your research is both worth doing and doable.
• Make sure you can ask the critical what, who, and how questions of your research   before   you put pen to paper.
• Title – provides the first taste of your research, in broad terms
• Introduction – explains what you’ll be researching in more detail
• Scope – explains the boundaries of your research
• Literature review – explains how your research fits into the existing research and why it’s unique and valuable
• Research methodology – explains and justifies how you will carry out your own research

Hopefully, this post has helped you better understand how to write up a winning research proposal. If you enjoyed it, be sure to check out the rest of the Grad Coach Blog . If your university doesn’t provide any template for your proposal, you might want to try out our free research proposal template .

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This post is an extract from our bestselling short course, Research Proposal Bootcamp . If you want to work smart, you don't want to miss this .

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Thank you so much for the valuable insight that you have given, especially on the research proposal. That is what I have managed to cover. I still need to go back to the other parts as I got disturbed while still listening to Derek’s audio on you-tube. I am inspired. I will definitely continue with Grad-coach guidance on You-tube.

Thanks for the kind words :). All the best with your proposal.

First of all, thanks a lot for making such a wonderful presentation. The video was really useful and gave me a very clear insight of how a research proposal has to be written. I shall try implementing these ideas in my RP.

Once again, I thank you for this content.

I found reading your outline on writing research proposal very beneficial. I wish there was a way of submitting my draft proposal to you guys for critiquing before I submit to the institution.

Hi Bonginkosi

Thank you for the kind words. Yes, we do provide a review service. The best starting point is to have a chat with one of our coaches here: https://gradcoach.com/book/new/ .

Hello team GRADCOACH, may God bless you so much. I was totally green in research. Am so happy for your free superb tutorials and resources. Once again thank you so much Derek and his team.

You’re welcome, Erick. Good luck with your research proposal 🙂

thank you for the information. its precise and on point.

Really a remarkable piece of writing and great source of guidance for the researchers. GOD BLESS YOU for your guidance. Regards

Thanks so much for your guidance. It is easy and comprehensive the way you explain the steps for a winning research proposal.

Thank you guys so much for the rich post. I enjoyed and learn from every word in it. My problem now is how to get into your platform wherein I can always seek help on things related to my research work ? Secondly, I wish to find out if there is a way I can send my tentative proposal to you guys for examination before I take to my supervisor Once again thanks very much for the insights

Thanks for your kind words, Desire.

If you are based in a country where Grad Coach’s paid services are available, you can book a consultation by clicking the “Book” button in the top right.

Best of luck with your studies.

May God bless you team for the wonderful work you are doing,

If I have a topic, Can I submit it to you so that you can draft a proposal for me?? As I am expecting to go for masters degree in the near future.

Thanks for your comment. We definitely cannot draft a proposal for you, as that would constitute academic misconduct. The proposal needs to be your own work. We can coach you through the process, but it needs to be your own work and your own writing.

Best of luck with your research!

I found a lot of many essential concepts from your material. it is real a road map to write a research proposal. so thanks a lot. If there is any update material on your hand on MBA please forward to me.

GradCoach is a professional website that presents support and helps for MBA student like me through the useful online information on the page and with my 1-on-1 online coaching with the amazing and professional PhD Kerryen.

Thank you Kerryen so much for the support and help 🙂

I really recommend dealing with such a reliable services provider like Gradcoah and a coach like Kerryen.

Hi, Am happy for your service and effort to help students and researchers, Please, i have been given an assignment on research for strategic development, the task one is to formulate a research proposal to support the strategic development of a business area, my issue here is how to go about it, especially the topic or title and introduction. Please, i would like to know if you could help me and how much is the charge.

This content is practical, valuable, and just great!

Thank you very much!

Hi Derek, Thank you for the valuable presentation. It is very helpful especially for beginners like me. I am just starting my PhD.

This is quite instructive and research proposal made simple. Can I have a research proposal template?

Great! Thanks for rescuing me, because I had no former knowledge in this topic. But with this piece of information, I am now secured. Thank you once more.

I enjoyed listening to your video on how to write a proposal. I think I will be able to write a winning proposal with your advice. I wish you were to be my supervisor.

Dear Derek Jansen,

Thank you for your great content. I couldn’t learn these topics in MBA, but now I learned from GradCoach. Really appreciate your efforts….

From Afghanistan!

I have got very essential inputs for startup of my dissertation proposal. Well organized properly communicated with video presentation. Thank you for the presentation.

Wow, this is absolutely amazing guys. Thank you so much for the fruitful presentation, you’ve made my research much easier.

this helps me a lot. thank you all so much for impacting in us. may god richly bless you all

How I wish I’d learn about Grad Coach earlier. I’ve been stumbling around writing and rewriting! Now I have concise clear directions on how to put this thing together. Thank you!

Fantastic!! Thank You for this very concise yet comprehensive guidance.

Even if I am poor in English I would like to thank you very much.

Thank you very much, this is very insightful.

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Writing a Scientific Research Project Proposal

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The importance of a well-written research proposal cannot be underestimated. Your research really is only as good as your proposal. A poorly written, or poorly conceived research proposal will doom even an otherwise worthy project. On the other hand, a well-written, high-quality proposal will increase your chances for success.

In this article, we’ll outline the basics of writing an effective scientific research proposal, including the differences between research proposals, grants and cover letters. We’ll also touch on common mistakes made when submitting research proposals, as well as a simple example or template that you can follow.

What is a scientific research proposal?

The main purpose of a scientific research proposal is to convince your audience that your project is worthwhile, and that you have the expertise and wherewithal to complete it. The elements of an effective research proposal mirror those of the research process itself, which we’ll outline below. Essentially, the research proposal should include enough information for the reader to determine if your proposed study is worth pursuing.

It is not an uncommon misunderstanding to think that a research proposal and a cover letter are the same things. However, they are different. The main difference between a research proposal vs cover letter content is distinct. Whereas the research proposal summarizes the proposal for future research, the cover letter connects you to the research, and how you are the right person to complete the proposed research.

There is also sometimes confusion around a research proposal vs grant application. Whereas a research proposal is a statement of intent, related to answering a research question, a grant application is a specific request for funding to complete the research proposed. Of course, there are elements of overlap between the two documents; it’s the purpose of the document that defines one or the other.

Scientific Research Proposal Format

Although there is no one way to write a scientific research proposal, there are specific guidelines. A lot depends on which journal you’re submitting your research proposal to, so you may need to follow their scientific research proposal template.

In general, however, there are fairly universal sections to every scientific research proposal. These include:

• Title: Make sure the title of your proposal is descriptive and concise. Make it catch and informative at the same time, avoiding dry phrases like, “An investigation…” Your title should pique the interest of the reader.
• Abstract: This is a brief (300-500 words) summary that includes the research question, your rationale for the study, and any applicable hypothesis. You should also include a brief description of your methodology, including procedures, samples, instruments, etc.
• Introduction: The opening paragraph of your research proposal is, perhaps, the most important. Here you want to introduce the research problem in a creative way, and demonstrate your understanding of the need for the research. You want the reader to think that your proposed research is current, important and relevant.
• Background: Include a brief history of the topic and link it to a contemporary context to show its relevance for today. Identify key researchers and institutions also looking at the problem
• Literature Review: This is the section that may take the longest amount of time to assemble. Here you want to synthesize prior research, and place your proposed research into the larger picture of what’s been studied in the past. You want to show your reader that your work is original, and adds to the current knowledge.
• Research Design and Methodology: This section should be very clearly and logically written and organized. You are letting your reader know that you know what you are going to do, and how. The reader should feel confident that you have the skills and knowledge needed to get the project done.
• Preliminary Implications: Here you’ll be outlining how you anticipate your research will extend current knowledge in your field. You might also want to discuss how your findings will impact future research needs.
• Conclusion: This section reinforces the significance and importance of your proposed research, and summarizes the entire proposal.
• References/Citations: Of course, you need to include a full and accurate list of any and all sources you used to write your research proposal.

Common Mistakes in Writing a Scientific Research Project Proposal

Remember, the best research proposal can be rejected if it’s not well written or is ill-conceived. The most common mistakes made include:

• Not providing the proper context for your research question or the problem
• Failing to reference landmark/key studies
• Losing focus of the research question or problem
• Not accurately presenting contributions by other researchers and institutions
• Incompletely developing a persuasive argument for the research that is being proposed
• Misplaced attention on minor points and/or not enough detail on major issues
• Sloppy, low-quality writing without effective logic and flow
• Incorrect or lapses in references and citations, and/or references not in proper format
• The proposal is too long – or too short

Scientific Research Proposal Example

There are countless examples that you can find for successful research proposals. In addition, you can also find examples of unsuccessful research proposals. Search for successful research proposals in your field, and even for your target journal, to get a good idea on what specifically your audience may be looking for.

While there’s no one example that will show you everything you need to know, looking at a few will give you a good idea of what you need to include in your own research proposal. Talk, also, to colleagues in your field, especially if you are a student or a new researcher. We can often learn from the mistakes of others. The more prepared and knowledgeable you are prior to writing your research proposal, the more likely you are to succeed.

One of the top reasons scientific research proposals are rejected is due to poor logic and flow. Check out our Language Editing Services to ensure a great proposal , that’s clear and concise, and properly referenced. Check our video for more information, and get started today.

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How to write a research proposal

What is a research proposal?

What is the purpose of a research proposal , how long should a research proposal be, what should be included in a research proposal, 1. the title page, 2. introduction, 3. literature review, 4. research design, 5. implications, 6. reference list, frequently asked questions about writing a research proposal, related articles.

If you’re in higher education, the term “research proposal” is something you’re likely to be familiar with. But what is it, exactly? You’ll normally come across the need to prepare a research proposal when you’re looking to secure Ph.D. funding.

When you’re trying to find someone to fund your Ph.D. research, a research proposal is essentially your “pitch.”

A research proposal is a concise and coherent summary of your proposed research.

You’ll need to set out the issues that are central to the topic area and how you intend to address them with your research. To do this, you’ll need to give the following:

• an outline of the general area of study within which your research falls
• an overview of how much is currently known about the topic
• a literature review that covers the recent scholarly debate or conversation around the topic

➡️  What is a literature review? Learn more in our guide.

Essentially, you are trying to persuade your institution that you and your project are worth investing their time and money into.

It is the opportunity for you to demonstrate that you have the aptitude for this level of research by showing that you can articulate complex ideas:

It also helps you to find the right supervisor to oversee your research. When you’re writing your research proposal, you should always have this in the back of your mind.

This is the document that potential supervisors will use in determining the legitimacy of your research and, consequently, whether they will invest in you or not. It is therefore incredibly important that you spend some time on getting it right.

Tip: While there may not always be length requirements for research proposals, you should strive to cover everything you need to in a concise way.

If your research proposal is for a bachelor’s or master’s degree, it may only be a few pages long. For a Ph.D., a proposal could be a pretty long document that spans a few dozen pages.

➡️ Research proposals are similar to grant proposals. Learn how to write a grant proposal in our guide.

When you’re writing your proposal, keep in mind its purpose and why you’re writing it. It, therefore, needs to clearly explain the relevance of your research and its context with other discussions on the topic. You need to then explain what approach you will take and why it is feasible.

Generally, your structure should look something like this:

• Introduction
• Literature Review
• Research Design
• Implications

If you follow this structure, you’ll have a comprehensive and coherent proposal that looks and feels professional, without missing out on anything important. We’ll take a deep dive into each of these areas one by one next.

The title page might vary slightly per your area of study but, as a general point, your title page should contain the following:

• The proposed title of your project
• Your supervisor’s name
• The name of your institution and your particular department

Tip: Keep in mind any departmental or institutional guidelines for a research proposal title page. Also, your supervisor may ask for specific details to be added to the page.

The introduction is crucial   to your research proposal as it is your first opportunity to hook the reader in. A good introduction section will introduce your project and its relevance to the field of study.

You’ll want to use this space to demonstrate that you have carefully thought about how to present your project as interesting, original, and important research. A good place to start is by introducing the context of your research problem.

Think about answering these questions:

• What is it you want to research and why?
• How does this research relate to the respective field?
• How much is already known about this area?
• Who might find this research interesting?
• What are the key questions you aim to answer with your research?
• What will the findings of this project add to the topic area?

Your introduction aims to set yourself off on a great footing and illustrate to the reader that you are an expert in your field and that your project has a solid foundation in existing knowledge and theory.

The literature review section answers the question who else is talking about your proposed research topic.

You want to demonstrate that your research will contribute to conversations around the topic and that it will sit happily amongst experts in the field.

➡️ Read more about how to write a literature review .

There are lots of ways you can find relevant information for your literature review, including:

• Research relevant academic sources such as books and journals to find similar conversations around the topic.
• Read through abstracts and bibliographies of your academic sources to look for relevance and further additional resources without delving too deep into articles that are possibly not relevant to you.
• Watch out for heavily-cited works . This should help you to identify authoritative work that you need to read and document.
• Look for any research gaps , trends and patterns, common themes, debates, and contradictions.
• Consider any seminal studies on the topic area as it is likely anticipated that you will address these in your research proposal.

This is where you get down to the real meat of your research proposal. It should be a discussion about the overall approach you plan on taking, and the practical steps you’ll follow in answering the research questions you’ve posed.

So what should you discuss here? Some of the key things you will need to discuss at this point are:

• What form will your research take? Is it qualitative/quantitative/mixed? Will your research be primary or secondary?
• What sources will you use? Who or what will you be studying as part of your research.
• Document your research method. How are you practically going to carry out your research? What tools will you need? What procedures will you use?
• Any practicality issues you foresee. Do you think there will be any obstacles to your anticipated timescale? What resources will you require in carrying out your research?

Your research design should also discuss the potential implications of your research. For example, are you looking to confirm an existing theory or develop a new one?

If you intend to create a basis for further research, you should describe this here.

It is important to explain fully what you want the outcome of your research to look like and what you want to achieve by it. This will help those reading your research proposal to decide if it’s something the field  needs  and  wants,  and ultimately whether they will support you with it.

When you reach the end of your research proposal, you’ll have to compile a list of references for everything you’ve cited above. Ideally, you should keep track of everything from the beginning. Otherwise, this could be a mammoth and pretty laborious task to do.

Consider using a reference manager like Paperpile to format and organize your citations. Paperpile allows you to organize and save your citations for later use and cite them in thousands of citation styles directly in Google Docs, Microsoft Word, or LaTeX.

Your project may also require you to have a timeline, depending on the budget you are requesting. If you need one, you should include it here and explain both the timeline and the budget you need, documenting what should be done at each stage of the research and how much of the budget this will use.

This is the final step, but not one to be missed. You should make sure that you edit and proofread your document so that you can be sure there are no mistakes.

A good idea is to have another person proofread the document for you so that you get a fresh pair of eyes on it. You can even have a professional proofreader do this for you.

This is an important document and you don’t want spelling or grammatical mistakes to get in the way of you and your reader.

➡️ Working on a research proposal for a thesis? Take a look at our guide on how to come up with a topic for your thesis .

A research proposal is a concise and coherent summary of your proposed research. Generally, your research proposal will have a title page, introduction, literature review section, a section about research design and explaining the implications of your research, and a reference list.

A good research proposal is concise and coherent. It has a clear purpose, clearly explains the relevance of your research and its context with other discussions on the topic. A good research proposal explains what approach you will take and why it is feasible.

You need a research proposal to persuade your institution that you and your project are worth investing their time and money into. It is your opportunity to demonstrate your aptitude for this level or research by showing that you can articulate complex ideas clearly, concisely, and critically.

A research proposal is essentially your "pitch" when you're trying to find someone to fund your PhD. It is a clear and concise summary of your proposed research. It gives an outline of the general area of study within which your research falls, it elaborates how much is currently known about the topic, and it highlights any recent debate or conversation around the topic by other academics.

The general answer is: as long as it needs to be to cover everything. The length of your research proposal depends on the requirements from the institution that you are applying to. Make sure to carefully read all the instructions given, and if this specific information is not provided, you can always ask.

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Home » How To Write A Proposal – Step By Step Guide [With Template]

How To Write A Proposal – Step By Step Guide [With Template]

Table of Contents

How To Write A Proposal

Writing a Proposal involves several key steps to effectively communicate your ideas and intentions to a target audience. Here’s a detailed breakdown of each step:

Identify the Purpose and Audience

• Clearly define the purpose of your proposal: What problem are you addressing, what solution are you proposing, or what goal are you aiming to achieve?
• Identify your target audience: Who will be reading your proposal? Consider their background, interests, and any specific requirements they may have.

Conduct Research

• Gather relevant information: Conduct thorough research to support your proposal. This may involve studying existing literature, analyzing data, or conducting surveys/interviews to gather necessary facts and evidence.
• Understand the context: Familiarize yourself with the current situation or problem you’re addressing. Identify any relevant trends, challenges, or opportunities that may impact your proposal.

Develop an Outline

• Create a clear and logical structure: Divide your proposal into sections or headings that will guide your readers through the content.
• Introduction: Provide a concise overview of the problem, its significance, and the proposed solution.
• Background/Context: Offer relevant background information and context to help the readers understand the situation.
• Objectives/Goals: Clearly state the objectives or goals of your proposal.
• Methodology/Approach: Describe the approach or methodology you will use to address the problem.
• Timeline/Schedule: Present a detailed timeline or schedule outlining the key milestones or activities.
• Budget/Resources: Specify the financial and other resources required to implement your proposal.
• Evaluation/Success Metrics: Explain how you will measure the success or effectiveness of your proposal.
• Conclusion: Summarize the main points and restate the benefits of your proposal.

Write the Proposal

• Grab attention: Start with a compelling opening statement or a brief story that hooks the reader.
• Clearly state the problem: Clearly define the problem or issue you are addressing and explain its significance.
• Present your proposal: Introduce your proposed solution, project, or idea and explain why it is the best approach.
• State the objectives/goals: Clearly articulate the specific objectives or goals your proposal aims to achieve.
• Provide supporting information: Present evidence, data, or examples to support your claims and justify your proposal.
• Explain the methodology: Describe in detail the approach, methods, or strategies you will use to implement your proposal.
• Address potential concerns: Anticipate and address any potential objections or challenges the readers may have and provide counterarguments or mitigation strategies.
• Recap the main points: Summarize the key points you’ve discussed in the proposal.
• Reinforce the benefits: Emphasize the positive outcomes, benefits, or impact your proposal will have.
• Call to action: Clearly state what action you want the readers to take, such as approving the proposal, providing funding, or collaborating with you.

Review and Revise

• Proofread for clarity and coherence: Check for grammar, spelling, and punctuation errors.
• Ensure a logical flow: Read through your proposal to ensure the ideas are presented in a logical order and are easy to follow.
• Revise and refine: Fine-tune your proposal to make it concise, persuasive, and compelling.

Add Supplementary Materials

• Attach relevant documents: Include any supporting materials that strengthen your proposal, such as research findings, charts, graphs, or testimonials.
• Appendices: Add any additional information that might be useful but not essential to the main body of the proposal.

Formatting and Presentation

• Follow the guidelines: Adhere to any specific formatting guidelines provided by the organization or institution to which you are submitting the proposal.
• Use a professional tone and language: Ensure that your proposal is written in a clear, concise, and professional manner.
• Use headings and subheadings: Organize your proposal with clear headings and subheadings to improve readability.
• Pay attention to design: Use appropriate fonts, font sizes, and formatting styles to make your proposal visually appealing.
• Include a cover page: Create a cover page that includes the title of your proposal, your name or organization, the date, and any other required information.

Seek Feedback

• Share your proposal with trusted colleagues or mentors and ask for their feedback. Consider their suggestions for improvement and incorporate them into your proposal if necessary.

Finalize and Submit

• Make any final revisions based on the feedback received.
• Ensure that all required sections, attachments, and documentation are included.
• Double-check for any formatting, grammar, or spelling errors.
• Submit your proposal within the designated deadline and according to the submission guidelines provided.

Proposal Format

The format of a proposal can vary depending on the specific requirements of the organization or institution you are submitting it to. However, here is a general proposal format that you can follow:

1. Title Page:

• Include the title of your proposal, your name or organization’s name, the date, and any other relevant information specified by the guidelines.

2. Executive Summary:

•  Provide a concise overview of your proposal, highlighting the key points and objectives.
• Summarize the problem, proposed solution, and anticipated benefits.
• Keep it brief and engaging, as this section is often read first and should capture the reader’s attention.

3. Introduction:

• State the problem or issue you are addressing and its significance.
• Provide background information to help the reader understand the context and importance of the problem.
• Clearly state the purpose and objectives of your proposal.

4. Problem Statement:

• Describe the problem in detail, highlighting its impact and consequences.
• Use data, statistics, or examples to support your claims and demonstrate the need for a solution.

5. Proposed Solution or Project Description:

• Explain your proposed solution or project in a clear and detailed manner.
• Describe how your solution addresses the problem and why it is the most effective approach.
• Include information on the methods, strategies, or activities you will undertake to implement your solution.
• Highlight any unique features, innovations, or advantages of your proposal.

6. Methodology:

• Provide a step-by-step explanation of the methodology or approach you will use to implement your proposal.
• Include a timeline or schedule that outlines the key milestones, tasks, and deliverables.
• Clearly describe the resources, personnel, or expertise required for each phase of the project.

7. Evaluation and Success Metrics:

• Explain how you will measure the success or effectiveness of your proposal.
• Identify specific metrics, indicators, or evaluation methods that will be used.
• Describe how you will track progress, gather feedback, and make adjustments as needed.
• Present a detailed budget that outlines the financial resources required for your proposal.
• Include all relevant costs, such as personnel, materials, equipment, and any other expenses.
• Provide a justification for each item in the budget.

9. Conclusion:

•  Summarize the main points of your proposal.
•  Reiterate the benefits and positive outcomes of implementing your proposal.
• Emphasize the value and impact it will have on the organization or community.

10. Appendices:

• Include any additional supporting materials, such as research findings, charts, graphs, or testimonials.
•  Attach any relevant documents that provide further information but are not essential to the main body of the proposal.

Proposal Template

Here’s a basic proposal template that you can use as a starting point for creating your own proposal:

Dear [Recipient’s Name],

I am writing to submit a proposal for [briefly state the purpose of the proposal and its significance]. This proposal outlines a comprehensive solution to address [describe the problem or issue] and presents an actionable plan to achieve the desired objectives.

Thank you for considering this proposal. I believe that implementing this solution will significantly contribute to [organization’s or community’s goals]. I am available to discuss the proposal in more detail at your convenience. Please feel free to contact me at [your email address or phone number].

Yours sincerely,

Note: This template is a starting point and should be customized to meet the specific requirements and guidelines provided by the organization or institution to which you are submitting the proposal.

Proposal Sample

Here’s a sample proposal to give you an idea of how it could be structured and written:

Subject : Proposal for Implementation of Environmental Education Program

I am pleased to submit this proposal for your consideration, outlining a comprehensive plan for the implementation of an Environmental Education Program. This program aims to address the critical need for environmental awareness and education among the community, with the objective of fostering a sense of responsibility and sustainability.

Executive Summary: Our proposed Environmental Education Program is designed to provide engaging and interactive educational opportunities for individuals of all ages. By combining classroom learning, hands-on activities, and community engagement, we aim to create a long-lasting impact on environmental conservation practices and attitudes.

Introduction: The state of our environment is facing significant challenges, including climate change, habitat loss, and pollution. It is essential to equip individuals with the knowledge and skills to understand these issues and take action. This proposal seeks to bridge the gap in environmental education and inspire a sense of environmental stewardship among the community.

Problem Statement: The lack of environmental education programs has resulted in limited awareness and understanding of environmental issues. As a result, individuals are less likely to adopt sustainable practices or actively contribute to conservation efforts. Our program aims to address this gap and empower individuals to become environmentally conscious and responsible citizens.

Proposed Solution or Project Description: Our Environmental Education Program will comprise a range of activities, including workshops, field trips, and community initiatives. We will collaborate with local schools, community centers, and environmental organizations to ensure broad participation and maximum impact. By incorporating interactive learning experiences, such as nature walks, recycling drives, and eco-craft sessions, we aim to make environmental education engaging and enjoyable.

Methodology: Our program will be structured into modules that cover key environmental themes, such as biodiversity, climate change, waste management, and sustainable living. Each module will include a mix of classroom sessions, hands-on activities, and practical field experiences. We will also leverage technology, such as educational apps and online resources, to enhance learning outcomes.

Evaluation and Success Metrics: We will employ a combination of quantitative and qualitative measures to evaluate the effectiveness of the program. Pre- and post-assessments will gauge knowledge gain, while surveys and feedback forms will assess participant satisfaction and behavior change. We will also track the number of community engagement activities and the adoption of sustainable practices as indicators of success.

Budget: Please find attached a detailed budget breakdown for the implementation of the Environmental Education Program. The budget covers personnel costs, materials and supplies, transportation, and outreach expenses. We have ensured cost-effectiveness while maintaining the quality and impact of the program.

Conclusion: By implementing this Environmental Education Program, we have the opportunity to make a significant difference in our community’s environmental consciousness and practices. We are confident that this program will foster a generation of individuals who are passionate about protecting our environment and taking sustainable actions. We look forward to discussing the proposal further and working together to make a positive impact.

Thank you for your time and consideration. Should you have any questions or require additional information, please do not hesitate to contact me at [your email address or phone number].

About the author

Muhammad Hassan

Researcher, Academic Writer, Web developer

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Blog Business How to Write a Research Proposal: A Step-by-Step

How to Write a Research Proposal: A Step-by-Step

Written by: Danesh Ramuthi Nov 29, 2023

A research proposal is a structured outline for a planned study on a specific topic. It serves as a roadmap, guiding researchers through the process of converting their research idea into a feasible project. 

The aim of a research proposal is multifold: it articulates the research problem, establishes a theoretical framework, outlines the research methodology and highlights the potential significance of the study. Importantly, it’s a critical tool for scholars seeking grant funding or approval for their research projects.

Crafting a good research proposal requires not only understanding your research topic and methodological approaches but also the ability to present your ideas clearly and persuasively. Explore Venngage’s Proposal Maker and Research Proposals Templates to begin your journey in writing a compelling research proposal.

What to include in a research proposal?

In a research proposal, include a clear statement of your research question or problem, along with an explanation of its significance. This should be followed by a literature review that situates your proposed study within the context of existing research. 

Your proposal should also outline the research methodology, detailing how you plan to conduct your study, including data collection and analysis methods.

Additionally, include a theoretical framework that guides your research approach, a timeline or research schedule, and a budget if applicable. It’s important to also address the anticipated outcomes and potential implications of your study. A well-structured research proposal will clearly communicate your research objectives, methods and significance to the readers.

How to format a research proposal?

Formatting a research proposal involves adhering to a structured outline to ensure clarity and coherence. While specific requirements may vary, a standard research proposal typically includes the following elements:

• Title Page: Must include the title of your research proposal, your name and affiliations. The title should be concise and descriptive of your proposed research.
• Abstract: A brief summary of your proposal, usually not exceeding 250 words. It should highlight the research question, methodology and the potential impact of the study.
• Introduction: Introduces your research question or problem, explains its significance, and states the objectives of your study.
• Literature review: Here, you contextualize your research within existing scholarship, demonstrating your knowledge of the field and how your research will contribute to it.
• Methodology: Outline your research methods, including how you will collect and analyze data. This section should be detailed enough to show the feasibility and thoughtfulness of your approach.
• Timeline: Provide an estimated schedule for your research, breaking down the process into stages with a realistic timeline for each.
• Budget (if applicable): If your research requires funding, include a detailed budget outlining expected cost.
• References/Bibliography: List all sources referenced in your proposal in a consistent citation style.

How to write a research proposal in 11 steps?

Writing a research proposal template in structured steps ensures a comprehensive and coherent presentation of your research project. Let’s look at the explanation for each of the steps here:  

Step 1: Title and Abstract Step 2: Introduction Step 3: Research objectives Step 4: Literature review Step 5: Methodology Step 6: Timeline Step 7: Resources Step 8: Ethical considerations Step 9: Expected outcomes and significance Step 10: References Step 11: Appendices

Step 1: title and abstract.

Select a concise, descriptive title and write an abstract summarizing your research question, objectives, methodology and expected outcomes​​. The abstract should include your research question, the objectives you aim to achieve, the methodology you plan to employ and the anticipated outcomes. 

Step 2: Introduction

In this section, introduce the topic of your research, emphasizing its significance and relevance to the field. Articulate the research problem or question in clear terms and provide background context, which should include an overview of previous research in the field.

Step 3: Research objectives

Here, you’ll need to outline specific, clear and achievable objectives that align with your research problem. These objectives should be well-defined, focused and measurable, serving as the guiding pillars for your study. They help in establishing what you intend to accomplish through your research and provide a clear direction for your investigation.

Step 4: Literature review

In this part, conduct a thorough review of existing literature related to your research topic. This involves a detailed summary of key findings and major contributions from previous research. Identify existing gaps in the literature and articulate how your research aims to fill these gaps. The literature review not only shows your grasp of the subject matter but also how your research will contribute new insights or perspectives to the field.

Step 5: Methodology

Describe the design of your research and the methodologies you will employ. This should include detailed information on data collection methods, instruments to be used and analysis techniques. Justify the appropriateness of these methods for your research​​.

Step 6: Timeline

Construct a detailed timeline that maps out the major milestones and activities of your research project. Break the entire research process into smaller, manageable tasks and assign realistic time frames to each. This timeline should cover everything from the initial research phase to the final submission, including periods for data collection, analysis and report writing. 

It helps in ensuring your project stays on track and demonstrates to reviewers that you have a well-thought-out plan for completing your research efficiently.

Step 7: Resources

Identify all the resources that will be required for your research, such as specific databases, laboratory equipment, software or funding. Provide details on how these resources will be accessed or acquired. 

If your research requires funding, explain how it will be utilized effectively to support various aspects of the project. 

Step 8: Ethical considerations

Address any ethical issues that may arise during your research. This is particularly important for research involving human subjects. Describe the measures you will take to ensure ethical standards are maintained, such as obtaining informed consent, ensuring participant privacy, and adhering to data protection regulations. 

Here, in this section you should reassure reviewers that you are committed to conducting your research responsibly and ethically.

Step 9: Expected outcomes and significance

Articulate the expected outcomes or results of your research. Explain the potential impact and significance of these outcomes, whether in advancing academic knowledge, influencing policy or addressing specific societal or practical issues. 

Step 10: References

Compile a comprehensive list of all the references cited in your proposal. Adhere to a consistent citation style (like APA or MLA) throughout your document. The reference section not only gives credit to the original authors of your sourced information but also strengthens the credibility of your proposal.

Step 11: Appendices

Include additional supporting materials that are pertinent to your research proposal. This can be survey questionnaires, interview guides, detailed data analysis plans or any supplementary information that supports the main text. 

Appendices provide further depth to your proposal, showcasing the thoroughness of your preparation.

Research proposal FAQs

1. how long should a research proposal be.

The length of a research proposal can vary depending on the requirements of the academic institution, funding body or specific guidelines provided. Generally, research proposals range from 500 to 1500 words or about one to a few pages long. It’s important to provide enough detail to clearly convey your research idea, objectives and methodology, while being concise. Always check

2. Why is the research plan pivotal to a research project?

The research plan is pivotal to a research project because it acts as a blueprint, guiding every phase of the study. It outlines the objectives, methodology, timeline and expected outcomes, providing a structured approach and ensuring that the research is systematically conducted. 

A well-crafted plan helps in identifying potential challenges, allocating resources efficiently and maintaining focus on the research goals. It is also essential for communicating the project’s feasibility and importance to stakeholders, such as funding bodies or academic supervisors.

Mastering how to write a research proposal is an essential skill for any scholar, whether in social and behavioral sciences, academic writing or any field requiring scholarly research. From this article, you have learned key components, from the literature review to the research design, helping you develop a persuasive and well-structured proposal.

Remember, a good research proposal not only highlights your proposed research and methodology but also demonstrates its relevance and potential impact.

For additional support, consider utilizing Venngage’s Proposal Maker and Research Proposals Templates , valuable tools in crafting a compelling proposal that stands out.

Whether it’s for grant funding, a research paper or a dissertation proposal, these resources can assist in transforming your research idea into a successful submission.

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• MAY 16, 2024

How to Write a Research Proposal in 2024: Structure, Examples & Common Mistakes

by Imed Bouchrika, Phd

Co-Founder and Chief Data Scientist

Whether you are a student whose goal is to complete course requirements or a researcher looking for funding, knowing how to write a research proposal is an important skill. If you have had experience writing a project proposal, you might think that they are the same. However, they are not. The standards for research proposals are much stricter and they have varying guidelines for writing styles and formatting. In fact, those guidelines can change with every discipline or department.

A basic requirement when seeking approval for any type of research project and for applying for study grants or ethics committee approval (Kivunja, 2016) is providing an example of a well-written research proposal, which generally has two purposes. First, it shows and justifies the need to investigate a research problem and, second, it presents a set of workable strategies for conducting the proposed research (Miner & Miner, 2005).

This article aims to describe the common steps taken to prepare a written proposal as attractively as possible to achieve approval and/or funding. It also seeks to discuss key aspects that must be considered to help ensure that you can convert your proposed study into well-conducted actual research work.

How to Write a Research Proposal Table of Contents

• Starting the Proposal Process
• Research Proposal Writing
• Revisions and Proofreading
• Skills Required for a Research Proposal
• Common Mistakes to Avoid in Proposal Writing
• Some Good Examples of Research Proposals

I. Starting the Proposal Process

A. preliminary considerations.

Many students and novice researchers, unfortunately, do not completely comprehend what a research proposal structure means, nor do they recognize its value. At any rate, it is safe to say that a research project is only as good as its proposal. A poorly-prepared research proposal format adversely affects the research project although by some means it managed to get approved. Conversely, a well-written proposal not only helps ensure research success but also enhances your potential as a researcher among your evaluators.

Any type of research proposal follows the style, structure, and other writing conventions set by the relevant field of discipline. A research proposal outline’s content typically varies in length, from 3 to 35 pages, with references (and appendices, if necessary). But like any academic activity, start the research proposal template writing process by first carefully reading the instructions. Make sure to clarify anything that needs clarification and only proceed once everything is clear.

A word of caution, though. Maintain considerable control over how you conduct your research—a light, reconnaissance reading will do. People tend to fall into the over-research trap, which wastes valuable time to write. Once your structure of a research proposal has been approved, the researcher gains the right time to conduct deep research.

B. Key Questions to Be Asked

At this stage, it is good to ask these preparatory questions to help you steer your research in the right direction:

• What is the topic I want to study?
• Why is it worthwhile to study it?
• What practical or valuable problems will it help solve?
• How does it build upon—and possibly improve—existing research already done about the topic?
• (For students:) How is it important within the subject areas covered in the course/program?
• What are the specific tasks that I must plan to do?
• Can I get those tasks done within the time and resources available?

Generally, a compelling background and significance in research proposal will manifest if it effectively captures your knowledge about the topic and shows your deep interest to conduct the research. Handle it with the purpose of making your readers engaged about the study and what the outcomes will be.

In case you’re still unsure about your topic or in the process of exploring possibilities, it is good to consider how funding agencies across the world are allocating their budgets for research grants. For instance, in the field of market research, the top topics that won the most study grants in 2018 were market measurement (21%), media audience/research (12%), usage and attitude studies (12%), and CRM systems (8%) (ESOMAR, 2019). If you are considering marketing as a major , these are good references. Also, you can search for cutting-edge or controversial debate topics in your field. This way, you will also touch on the current interests of other researchers in your field.

II. Research Proposal Writing

A. introduction.

A research proposal is commonly written by scholars seeking grant funding for a research project when enrolling for a research-based postgraduate degree. Graduate and post-graduate students also embark on a university dissertation to obtain a degree or get that Ph.D. Although it is just a course assignment, a student must treat the introduction as the decisive initial pitch for a research inquiry or in-depth investigation of the significance of an issue for study.

After reading the introduction, your readers should be able to clearly understand what you want to do. Likewise, they should be able to appreciate your enthusiasm for the topic and to be engaged in the potential results of the study (Jackowski & Leggett, 2015).

Consider your introduction as a two-four-paragraph narrative that concisely responds to the following questions:

• What is the central problem of the study?
• What is the field of study that is relevant to that core problem?
• What methods should be utilized to analyze that problem?
• Why is this study important?
• What is its significance to the academe and to the world at large?
• Why should someone reading the proposal be concerned about the results of the proposed research?

Take note that most academic institutions and funding agencies do not require an abstract or synopsis before the introduction. However, it is best to check your institution’s guidelines.

B. Background and Significance

This part is for explaining the context of a research proposal and for clearly describing its importance. While some writers integrate this part in the introduction, a number of scholars prefer to write it separately to allow for a smooth flow of a proposal’s narrative.

A good way to approach this section is by assuming that your readers are busy but want to know the gist of your research problem and the entire study (Kivunja, 2016). Remember that this is not an extensive essay that covers everything about your proposed study, but rather a concise text that is enough to elicit interest in your research.

With these in mind and although there is no definitive rule for framing a proposed study’s significance, you should endeavor to address the following key considerations:

• Specify the problem of the study and provide a more detailed elaboration of the research purpose. This is very important when the research problem is multifaceted or complex.
• State the rationale of your research proposal and explain, in an engaging way, why it is worthwhile to conduct.
• Present the core problems or issues that will be addressed. This can be made either in questions or statements.
• Underscore how your research can build upon existing assumptions about the proposed study’s problem.
• Elaborate on the details of your methodology to conduct your study, including the key sources, analytical approach, etc.
• Clearly establish the limits of your proposed study to provide a clear research focus.
• Provide definitions of key terms or concepts, if necessary.

C. Review of Prior Studies and Literature

Your study background and significance are directly related to this section, which primarily offers a more deliberate review and synthesis of existing studies pertinent to your proposed research problem. This part aims to properly situate your proposed study within the bigger scheme of things of what is being investigated, while, at the same time, showing the innovation and originality of your proposed work (Abdulai & Owusu-Ansah, 2014).

Because a literature review often involves heavy information, it is important that this section is smartly structured to allow a reader to comprehend the major contentions that underlie your proposed research vis-a-vis those of other scholars. An effective way to do this is to separate the literature into major themes or conceptual strategies. This is a better approach instead of chronologically or methodically describing sets of studies one by one.

As there are many efficient ways in framing your review of existing related studies, many scholars are following the use of the “five Cs" in writing a literature review (Sudheesh et al., 2016):

• Cite properly in order to maintain the primary focus on the previous studies related to the research problem. If you are not familiar with citation formats, you can check out our guide on how to cite a research paper .
• Compare the methods, outcomes, models, and arguments mentioned in the literature. Identify the various agreements among the authors.
• Contrast the different themes, controversies, methodologies, and arguments underscored in the literature. Explain the main areas where these authors disagree and debate.
• Critique the literature. Identify the engaging arguments used by scholars. Determine the methodologies that appear as most valid, suitable, and reliable.
• Connect the literature to your own particular study area and topic. Discuss whether and how your proposed study draws upon, deviates from, synthesizes, or contributes new knowledge to existing literature.

D. Aims and Research Questions

Once you’ve determined a good angle for your study, it is time to compose your research objectives. Ask yourself: What do you want your readers to know when they read your proposal? Give considerable time to properly frame your objectives and try to write them in a single sentence, if possible.

A research objective will help you stay focused and prevent you from drifting off on tangents (Krathwohl & Smith, 2005). Regardless of the specific topic or problem or method you choose, all study proposals must deal with the various types of research questions , specifically the following:

• What do you plan to achieve? Be straightforward and concise in describing the research problem and what topic you are proposing to study.
• Why do you want to conduct the research? You must also provide compelling evidence that your selected topic is worthy of a thorough examination.
• How are you going to conduct the research? Make sure that your proposed study is doable and provide a clear, coherent set of strategies to complete it.

For some institutions, this section can be included as part of the Introduction, usually placed as the last paragraph of that section. Familiarize yourself with what is a research question if you are having difficulties in this area.

E. Research Design & Methods

This part should be written properly and organized logically since you are not yet conducting the actual research. However, it must build confidence among your readers that it is something worth pursuing.

The underlying purpose here is to convince the reader that your research design and suggested analytical strategies will properly address the problem/s of the study. It also aims to assure the reader that the selected methods offer the means to efficiently interpret the likely study outcomes. Simply put, your research design and methods should be directly connected to the particular objectives of your research (Lyman & Keyes, 2019).

An effective way to frame your study design is by drawing good examples from your literature review. Emulate the good approaches used by other researchers. Be particular about the methodological techniques you intend to use to gather data, the strategies you will utilize to analyze your data, and the external validity measures you will employ.

Make sure to cover the following when describing the methods you will utilize:

• Establish the research process you will engage in, including the method you will use for interpreting the outcomes with regard to the problem of the study.
• Do not simply discuss what you plan to accomplish from using the methods you will select, but also describe how you will use the time while utilizing these techniques.
• Note that the methods section is not merely a collection of activities. Since you have selected the approaches, you should also use it to argue why it is the best approach to examine the study problem. Explain this clearly.
• Finally, foresee and acknowledge any possible obstacles and drawbacks when you undertake your research design and provide a plan of action to solve them.

Remember, there is no such thing as a perfect method for any type of research endeavor. However, if you rigorously follow the best practices employed by those who conducted relevant studies and provide the corresponding rationales why you selected them, then you can readily address any critique that might come your way.

F. Implications and Contribution to Knowledge

This section is where you contend how you think your proposed study will enhance, change, or expand current knowledge in the research topic that will be investigated. By drawing from your research objectives, explain how the expected outcomes will affect future studies, practice, theory, policymaking, procedures, etc. Discussing study implications typically have either methodological, theoretical, or substantive significance (Abdulai & Owusu-Ansah, 2014).

You can use these guide questions when framing the potential ramifications of your proposed research:

• What could the outcomes signify when it comes to disputing the underlying assumptions and theoretical framework that support the research?
• What recommendations for further studies could emerge from the expected study results?
• How will the outcomes affect practitioners in the real-world context of their workplace?
• Will the study results impact forms of interventions, methods, and/or programs?
• How could the outcomes contribute to solving economic, social, or other types of issues?
• Will the outcomes affect policy decisions?
• How will people benefit from your proposed research?
• What specific aspects of life will be changed or enhanced as an outcome of the suggested study?
• How will the research outcomes be implemented and what transformative insights or innovations could emerge when they are implemented?

The purpose of this section is to reflect upon gaps or understudied topics of the existing literature and explain how your proposed research contributes to a new understanding of the research problem should the study be conducted as proposed.

G. Compliance with Ethical Principles

There is nothing fundamentally best or worst when it comes to the scientific writing style. It is just a standardized approach for presenting information that is tailored to facilitate communication. Different scholarly disciplines have diverse publication styles. So this section depends on the protocols set by the target institution or agency.

Nonetheless, it should be noted that fundamental ethical principles guide all scholarly research and writing. If you are observing APA conventions, ethical guidelines are meant to accomplish three objectives, namely, “to protect intellectual property rights, to protect the rights and welfare of research participants, and to ensure the accuracy of scientific knowledge" (APA, 2014, pp. 11).

Every social and behavioral sciences writer (and other scholars who adhere to these principles) advocates these objectives and observes the long-standing standards that their professional groups follow (APA, 2014).

Another major ethical APA principle promotes the need to ensure the accuracy of scientific knowledge. The underlying principle behind the (universal) scientific method comprises observation, which can be verified and repeated by other scholars. Accordingly, scholars are expected to not engage in research writing that involves falsifying or fabricating data. Moreover, researchers should not modify study outcomes just to uphold a hypothesis or to remove problematic data in order to present a more credible report (APA, 2014).

Some universities do not require a detailed budgetary allocation for proposed studies that only involve archival research and simple academic research, although some still do. However, if you are applying for research funding, you will likely be instructed to also include a detailed budget that shows how much every major part of the project will cost.

Be sure to verify what type of costs the funding agency or institution will agree to cover, and only include relevant items in your budget. For every item, include:

• The actual cost present how much money do you need to complete the entire study
• Justification discuss why such budget item is necessary to complete the research
• Source explain how the amount was calculated

Conducting a research project is not the same as buying ingredients when cooking meals. So how do you make a budget when most entries do not have a price tag? To prepare a correct budget, think about:

• Materials Will you need access to any software solutions? Does using a technology tool require installation or training costs?
• Time How much will you need to cover the time spent on your research study? Do you need to take an official leave from your regular work?
• Travel costs Will you need to go to particular places to conduct interviews or gather data? How much must you spend on such trips?
• Assistance Will you hire research assistants for your proposed study? What will they do and how much will you pay them? Will you outsource any other activities (statistical analyses, etc.)?

I. Timetable

The research schedule is another aspect where one should be realistic and to the point. The study turnaround time shows that your proposed study can be finished within the allowed period of completion, e.g., the student’s candidature or the university’s academic calendar.

The timeline must comprise a series of objectives that should be met to complete all the aspects of your academic research requirements (thesis, dissertation, or other degree requisites), from preliminary research to the final editing. Every step must include an expected completion date.

It should likewise contain a statement of the progress that one has made so far. Other relevant research-related activities should also be included, such as paper presentations (if applicable). Finally, it must be noted that the timeline is not a fixed document—a researcher must update it regularly, when necessary.

J. Conclusion

One of the best ways to conclude your research proposal is by presenting a few of your anticipated outcomes. Upon reaching this final stage, you must disclose the conclusions and arguments that you expect to reach. Your reader will know that these are anticipated results based on how much you’ve researched so far and that these expectations will likely change once the complete study has been made.

It is important, nonetheless, that you give your reader a sense of what conclusions may be drawn. This will allow your reader to further assess the significance and validity of your project. It will also indicate to your reader that you have thought ahead and considered the potential outcomes and implications of your research. Writing a r esearch proposal example should allow you to determine if you are communicating all essential information in your conclusion.

K. Appendices

Some funding agencies and academic institutions require proponents of research proposals to include an Appendix section. This contains supplemental material that is not a core element of a proposal’s main narrative but is considered valuable in enhancing the views and arguments raised in the proposal. It may include forms and data like tables, informed consent, clinical/research protocols, data collection instruments, etc.

This supplementary section is also the best part to include one’s latest curriculum vitae if required. You can include all relevant academic and professional experience to present your case as a qualified individual to conduct your proposed research. It will help significantly to present pertinent research works you’ve completed, especially if you have published research reports, articles, etc.

It should be noted that many students and budding researchers who went through the rigors of research actually found the experience so worthwhile that they made it a long-term career. In fact, research as a professional job is one of the better-paying jobs worldwide. According to Glassdoor (2020), the average base pay for professional researchers in the U.S. is $54,411 per year. Among OECD-member countries, Denmark tops the list with an average of 15.65 people employed as professional researchers or scientists for every 1,000 employees in 2018.

III. Revisions and Proofreading

As with any other piece of academic writing, it is essential to redraft, edit, and proofread your research proposal before you submit it (van Ekelenburg, 2010). If you have the opportunity, ask a friend, colleague, or supervisor for feedback and writing suggestions before handing it over to the evaluators.

The peer-review process, whether for professional or student research, was designed not to reject submissions but actually as a quality control system to help researchers improve on their craft (RPS, 2016). Proposal revision can entail careful rewriting, which, in itself, can be a fruitful experience that can be used for the long term.

In academic publishing, proposal rejection is a reality, even for the most seasoned scholarly writers. In fact, the success rate of reapplied proposals is considerably higher compared to the first submissions. For instance, at the European Research Council, new applicants have a success rate of 9-10%. Repeat applications tend to have better success rates, from 14-15% (ERC, 2019).

To really boost your chances of getting a Google Scholar research proposal approval, you might want to consider seeking the help of professional proofreading services to remove grammatical errors, examine your proposal’s structure, and enhance your adherence to the required academic style.

IV. Skills Required for a Research Proposal

It follows that the skills necessary to write research are similar to the set of skills needed to prepare a research proposal (Gilbert, 2006). Here, these necessary skills are grouped into three categories for better understanding:

• Subject knowledge and research skills . A proposal offers anyone the chance to show your familiarity with existing research trends and your mastery of the topic/subject matter.
• Critical thinking skills . A quality example of a research proposal shows one’s above-average analytical skills, including the ability to coherently synthesize ideas and integrate lateral and vertical thinking.
• Communication skills . The proposal also demonstrates your proficiency to communicate your thoughts in concise and precise language.

It is essential to remember these skills as you work on your research proposal. This is because your readers will be looking for evidence of these important researcher’s skills in how you write. With the success rate for many research grants below 20% (e.g., NIH, Wellcome, NHMRC, etc.), these skills will be key in helping you achieve funding approval.

Research Proposal Success Rates for Selected Funding Organizations

V. common mistakes to avoid in proposal writing.

With rejection rates reaching as high as 97% at prestigious journals, it is only prudent to ensure that you are not making any of these customary mistakes when submitting your research proposal:

Submitting lengthy proposals . When writing research proposals, be to the point. Your submitted document must be focused and concise. Don’t diverge into irrelevant tangents without a clear sense of purpose.

Covering too much research ground . It is common for students to fail in delimiting the contextual boundaries of their studies, be it the topic, time, place, etc. As with any research paper, the proposed research must clearly inform the reader how the study will investigate the problem. Look for some research paper thesis examples  so you would know how to clearly communicate the scope of your inquiry.

Not citing major works in a literature review . While it is advised to keep everything in the proposal at a minimum—a few milestone research studies must already be included. Proposals should be grounded in landmark studies that provide the groundwork for appreciating the growth and scope of the issue.

Too much focus on minor issues, yet very few details on major issues . A proposal must focus only a few key study questions to clearly argue why it should be conducted. Mentioning minor issues is acceptable but they should not overpower the major ones, which should control the overall narrative.

Inability to frame a persuasive and coherent argument for the proposed study . This is another common yet crucial mistake of students and grant-seekers. In essence, the research proposal must be able to effectively argue why a study should be approved or funded.

Poor grammar or careless writing . While a research proposal only represents a small part of a complete study, it is expected to be well-written and observes the writing style and guidelines of good academic writing.

VI. Some Good Examples of Research Proposals

If you are looking for a research proposal example for students, here are some made for various disciplines and levels of study that you can emulate or derive valuable ideas from:

Postgraduate Research

• Sample proposal for a Clinical Health Project
• Sample proposal for Social Policy and Criminology
• Sample research proposal for Ph.D. Politics 1
• Sample research proposal for Ph.D. Politics 2
• Sample research proposal for Ph.D. Politics 3
• Sample research proposal for Health Librarianship 1
• Sample research proposal for Health Librarianship 2
• Sample research proposal for Early Learning 1
• Sample research proposal for Early Learning 2

Undergraduate Research

• Sample Research Proposal for Civil Engineering

Although this article had covered as much ground as possible, the truth is that there is no universal style in writing search proposals. In the same manner, there is actually no definitive standard or secret formula behind a winning proposal. This is because every academic or funding institution has its own guidelines and protocols that every candidate or funding application must adhere to.

Nonetheless, integrating the specific instructions and guidelines of your institution with the key considerations and best practices discussed in this article will help ensure the approval of your proposal. Always remember to keep a healthy balance between substance and brevity when writing a research proposal. Share enough ideas just to open the door for your readers’ interest, and then give your “all" once you are given the go-signal to proceed with the proposed study.

Key Insights

• Distinct Nature of Research Proposals: Unlike general project proposals, research proposals have stricter standards and vary significantly in guidelines depending on the discipline and department.
• Purpose of Research Proposals: They justify the need for investigating a research problem and present workable strategies for conducting the proposed research.
• Starting the Proposal: The process includes understanding the structure, adhering to the specific guidelines, and asking key preparatory questions to ensure the research is worthwhile and feasible.
• Writing the Proposal: Essential components include the introduction, background and significance, literature review, research objectives, design and methods, and implications.
• Revisions and Proofreading: It is crucial to thoroughly revise and proofread the proposal, possibly seeking feedback from peers or professional services, to improve quality and adherence to academic standards.
• Skills Required: Successful proposals require subject knowledge, critical thinking, and strong communication skills.
• Common Mistakes: Avoid lengthy proposals, unclear boundaries, neglecting major works in literature reviews, and poor grammar.

What is the main purpose of a research proposal?

A research proposal aims to justify the need for investigating a specific research problem and to present a set of strategies for conducting the proposed research. It helps in obtaining approval or funding by demonstrating the feasibility and significance of the research.

How should I start the process of writing a research proposal?

Begin by understanding the specific guidelines and structure required by your institution or funding agency. Clarify any uncertainties and start by asking key preparatory questions to ensure your research is valuable and feasible. Read the instructions carefully before drafting your proposal.

What should be included in the introduction of a research proposal?

The introduction should concisely explain the central problem of the study, the relevant field, the methods to analyze the problem, the importance of the study, and its significance to academia and society. It should engage readers and make them understand the purpose and potential impact of the research.

How do I approach the literature review section?

Structure the literature review to compare, contrast, critique, and connect previous studies to your proposed research. Use the “five Cs” approach: cite properly, compare methods and outcomes, contrast themes, critique the literature, and connect it to your study to show innovation and relevance.

What are the key components of the research design and methods section?

This section should outline your research process, including data collection methods, analytical strategies, and validity measures. It should build confidence in the feasibility and rigor of your approach, and justify why your chosen methods are the best for addressing the research problem.

Why is it important to discuss the implications and contributions of the research?

Discussing implications shows how your research will enhance or expand current knowledge, affect future studies, practice, theory, policy, and real-world applications. It demonstrates the potential impact and relevance of your research, making it more compelling for approval or funding.

What are common mistakes to avoid when writing a research proposal?

Avoid submitting lengthy or unfocused proposals, covering too much research ground, neglecting major works in the literature review, overemphasizing minor issues, failing to frame a persuasive argument, and submitting proposals with poor grammar or careless writing.

How important is proofreading and revision in the proposal writing process?

Proofreading and revision are crucial to ensure clarity, coherence, and adherence to guidelines. Seeking feedback from peers or professional services can significantly improve the quality of your proposal, increasing the chances of approval or funding.

• Abdulai, R.T., & Owusu-Ansah, A. (2014). Essential ingredients of a good research proposal for undergraduate and postgraduate students in the social sciences. Sage Open , July-September, 115. https://doi.org/10.1177/2158244014548178
• APA (2014). Publication Manual of the American Psychological Association, 6th Edition . American Psychological Association: Washington, DC. Google Books
• APA (2018). Summary Report of Journal Operations, 2017. American Psychologist, 73 (5), 683-84. https://doi.org/10.1037/amp0000347
• ERC (2019). Rewriting is Rewarding Tips from Repeat Applicants . Brussels: European Research Commission .
• ESOMAR (2019).  Global Market Research 2019 . Amsterdam, The Netherlands: ESOMAR .
• Gilbert, N. (Ed.). (2006). From Postgraduate to Social Scientist. A Guide to Key Skills . Thousand Oaks, CA: Sage. Google Books
• Glassdoor (2020, August 19). Research Professional Salaries . Mill Valley, CA: Glassdoor .
• Jackowski, M. B., & Leggett, T. (2015). Writing research proposals. Radiologic Technology, 87 (2), 236-238.
• Kivunja, C. (2016). How to write an effective research proposal for higher degree research in higher education: Lessons from practice. International Journal of Higher Education, 5 (2), 163-172.  https://doi.org/10.5430/ijhe.v5n2p163
• Krathwohl, D.R., & Smith, N.L. (2005). How to Prepare a Dissertation Proposal: Suggestions for Students in Education and the Social and Behavioral Sciences . Syracuse, NY: Syracuse University Press. Google Books
• Lyman, M., & Keyes, C. (2019). Peer-supported writing in graduate research courses: A mixed methods assessment. International Journal of Teaching and Learning in Higher Education, 31  (1), 11-20.  ERIC No. EJ1206978
• Miner, J.T., & Miner, L.E. (2005). Models of Proposal Planning and Writing (pp. 139). Westport, CT: Praeger. Google Books
• NHMRC (2018). Outcomes of funding rounds . Canberra, Australia: National Health and Medical Research Council .
• NIH (2017). Funding Facts . Bethesda, MD: US National Institutes of Health .
• OECD (2019). Researchers. OECD Data . Paris, France:  OECD .
• RPS (2016). Peer Review Guidance: Research Proposals . London: Royal Pharmaceutical Society .
• Sudheesh, K., Duggappa, D. R., & Nethra, S. S. (2016). How to write a research proposal? Indian Journal of Anaesthesia, 60 (9), 631-634.  https://doi.org/10.4103/0019-5049.190617
• van Ekelenburg, H. (2010). The art of writing good research proposals. Science Progress, 93 (4), 429-442.  https://doi.org/10.3184/003685010X12798150447676
• Wellcome (2019). Grant funding data 2018 to 2019 . London: Wellcome Trust .

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Advanced Research Methods

• Writing a Research Proposal
• What Is Research?
• Library Research

What Is a Research Proposal?

Reference books.

• Writing the Research Paper
• Presenting the Research Paper

When applying for a research grant or scholarship, or, just before you start a major research project, you may be asked to write a preliminary document that includes basic information about your future research. This is the information that is usually needed in your proposal:

• The topic and goal of the research project.
• The kind of result expected from the research.
• The theory or framework in which the research will be done and presented.
• What kind of methods will be used (statistical, empirical, etc.).
• Short reference on the preliminary scholarship and why your research project is needed; how will it continue/justify/disprove the previous scholarship.
• How much will the research project cost; how will it be budgeted (what for the money will be spent).
• Why is it you who can do this research and not somebody else.

Most agencies that offer scholarships or grants provide information about the required format of the proposal. It may include filling out templates, types of information they need, suggested/maximum length of the proposal, etc.

Research proposal formats vary depending on the size of the planned research, the number of participants, the discipline, the characteristics of the research, etc. The following outline assumes an individual researcher. This is just a SAMPLE; several other ways are equally good and can be successful. If possible, discuss your research proposal with an expert in writing, a professor, your colleague, another student who already wrote successful proposals, etc.

• Author, author's affiliation
• Explain the topic and why you chose it. If possible explain your goal/outcome of the research . How much time you need to complete the research?
• Give a brief summary of previous scholarship and explain why your topic and goals are important.
• Relate your planned research to previous scholarship. What will your research add to our knowledge of the topic.
• Break down the main topic into smaller research questions. List them one by one and explain why these questions need to be investigated. Relate them to previous scholarship.
• Include your hypothesis into the descriptions of the detailed research issues if you have one. Explain why it is important to justify your hypothesis.
• This part depends of the methods conducted in the research process. List the methods; explain how the results will be presented; how they will be assessed.
• Explain what kind of results will justify or  disprove your hypothesis. 
• Explain how much money you need.
• Explain the details of the budget (how much you want to spend for what).
• Describe why your research is important.
• List the sources you have used for writing the research proposal, including a few main citations of the preliminary scholarship.

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• Last Updated: Jul 24, 2024 1:23 PM
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How to Write a Proposal Executive Summary That Sells, Not Summarizes (Example + Template Included)

Table of Contents

• What is a Proposal Executive Summary?
• How to Write an Executive Summary
• What to Avoid
• Example & Template
• Exec Summaries vs. Other Requirements
• Common Questions

Proposal writers often craft an executive summary like an overview of their solution—but it should be so much more than that.

Like movie trailers entice viewers to watch a film, executive summaries should entice clients to read the proposal. It’s your one-and-only first impression to hook busy decision-makers, which should be used to sell them on this deal— not just summarize . 🤝

Read on to learn how to write an effective executive summary that truly sells, complete with a free executive summary template.

What Is an Executive Summary?

An executive summary is a concise and strategically crafted document that typically comes after your RFP cover letter (a.k.a. your formal introduction) . Its job is to create a compelling preview for the rest of your proposal by showing the client what life will look like after they implement your solution.

This single-page document should:

• Highlight essential information: Distill the most important information from the proposal, including the pain point, solution, and expected outcome.
• Engage the evaluator: Serve as a hook that grabs the evaluator’s attention and excites them to read the rest of the proposal.
• Demonstrate value: Weave in strong win themes that set your company apart from the competition.
• Facilitate decision-making: Make a quick case for approval by providing a high-level overview of how you’ll meet the client’s needs.

5 Steps to Write a Proposal Executive Summary

So now you know what this document is for. But how can you write an executive summary that stands out above the competition?

At a baseline, your summary should be 500-1000 words (or 1-2 pages) and should include:

• An attention-grabbing opening
• A clear summary of client pain points — and how your solution helps
• Brief details on what makes your company different
• What makes your solution right for the client

Within this limited space, it’s critical that your executive summary format provides a clear overview of the project proposal key points, introduces your win themes, and tailors the solution to your prospect’s needs.

Here are five steps to write a compelling executive summary.

Step 1: Write the First Draft of Your Full Proposal

Writing your executive summary before you know the narrative of your proposal can be a recipe for wasted time.

Without all the information, you’ll likely need to revise your executive summary multiple times as you refine your positioning and details. That’s why it’s important to complete the essential proposal writing steps before beginning the summary.

Then, once your draft proposal is complete, you’ll be ready to start writing the executive summary (and without as many revisions).

Step 2: Focus on an Attention-Grabbing Opening

The first few lines of your executive summary serve as the hook, grabbing your reader’s attention and enticing them to continue engaging with the proposal. The opener must shine to stand out from the hefty pile of proposals on your evaluator’s desk. ⭐

To do that, center your opening around the prospect by jumping right into their problem and how you can help them solve it.

For example, say you’re responding to an RFP from a tech company that needs a research firm to help them gain insight into their customers. Your opener could capture their main desire, such as, “You want to know your customers inside out so you can make informed decisions in your marketing and product development.”

We recommend spending more time on the opening line, than you do on any other section of the executive summary. After all, if the first line does not hook them, you may risk them not reading the second. 🙅🏻‍♀️

Executive Summary Template: Use This Opening Line ✂️

Step 3: agitate the client’s top pain point (a.k.a. their hot button issue).

With the scene set by your opening, you can now bring attention to your prospect’s biggest challenge.

While ‘agitation’ may sound counterintuitive (since you want to stay on the prospect’s good side 😅) , this is an effective persuasive writing technique. Writers use this approach to show the client you truly understand their struggle—then smooth it over by explaining how your company can help.

How can you apply this technique? Use the copywriting framework P-A-S, which stands for pain, agitate, solution:

P – Pain: Identify the overarching problem or struggle your prospect is dealing with.

A – Agitate: Show that you understand what they’re experiencing by digging deeper into that struggle and how it plays out in their life or business. If it works for your proposal, you can include references to research or your company’s expertise that support your message. For instance, noteworthy stats demonstrate how pervasive their pain point is.

S – Solution: Present your offer as the best solution to help them overcome that pain.

Continuing with the research firm example above, you could agitate pain points like confusion around customer segments and how poor data quality impacts their bottom line.

Executive Summary Example: How to Emphasize Paint Points

Pain point: Lack of customer data

Step 4: Clearly Describe the Solution (and Expected Outcome)

Once your prospect feels seen and heard, you can provide a high-level description of how your company will alleviate their problem.

Reminder: Because your executive summary is just 1-2 pages, this should provide a big-picture overview , not an in-depth analysis. The details of your solution will come later in the proposal. Instead, give the evaluator a glimpse of what they can look forward to, if they keep reading. 👀

To make this section more compelling, here’s some key tips to personalize the solution to your prospect:

• Refer to the company by name
• Reference the company’s specific branches, business model, and/or product lines
• Highlight financial projections and other key metrics they can expect by implementing your solution
• Speak directly to them by using language they’re familiar with (by picking up on what they use in their industry)

In other words, make the client feel like you’ve created a solution that is personalized and tailored to their needs.

Step 5: Outline the Unique Qualifications of Your Company

Once you’ve shown how your solution benefits the client, it’s time to drive home what makes you different (and stronger 💪) from your competition.

When writing this section of the executive summary, ask yourself: Why should they choose our company?

Focus on the capabilities that are most appealing to them, but you can also include quick references to more general differentiators. Wrap it all up into a few short and sweet bullets that clarify why you should be at the top of their list.

Executive Summary Examples: Outline Your Qualifications

Be sure to include:

• Your company’s objectives & business trajectory in the next five years
• How your brand values align with the prospect’s own company values
• Noteworthy achievements or awards
• Your competitive differentiators

3 Things to Avoid in Your Proposal Executive Summary

Now that you know what you should include in your proposal executive summary, it’s time to cover what you should avoid. Here are some tips on what to eliminate from your draft.

Avoid Cliché Language

Since the primary goal of your executive summary is to have the evaluator shortlist your proposal, you want to avoid phrases that they’ll see in every other RFP response.

Jargon and over-complicated language are considered common mistakes in proposal writing . Cliché phrasing or technical terms can water down an otherwise powerful executive summary or proposal, and worse still, risk losing your target audience entirely.

For example: if you work in SaaS or technology, avoid overused terms like “best in class” or “optimized solutions.” Instead, find personalized, specific ways of describing your offers.

Avoid Rambling On and On and On…

The key to a well-written executive summary is being persuasive while keeping things short. Do whatever you can to stick to one page and keep your paragraphs concise for easy consumption.

The most common cause of text that’s too long? When proposal writers try to stuff all of the company’s features into the executive summary. Remember that the rest of your proposal is for the details—keep your executive summary focused on the most essential points for hooking your evaluator.

Avoid Spelling and Grammatical Mistakes

We’ve all used the wrong “to,” “too,” or “two” before. 😅 But the wrong typo in the wrong place can be a big distraction. And at worst, it can impact the perception of your company.

Proofreading is vital for every part of your proposal, but mistakes are particularly noticeable in your executive summary. After all, it’s one of the first pages the evaluator reads. So don’t forget to dot your i’s and cross your t’s.

See it in Action: Proposal Executive Summary Template & Example ⬇️

Looking for some inspiration? Check out this handy executive summary template and example to instantly hook your clients.

Comparing Components: Here’s What Your Executive Summary is Not

Executive summaries can get confused for cover letters, mission statements, and business plans. So in this section, you’ll learn the difference between these common confusions (and how to avoid these pitfalls yourself).

Proposal Executive Summary vs. Cover Letters

Most executive summaries and proposal cover letters are similar in that they’re both meant to prime the evaluator and get them excited to dive into the rest of your proposal. That said, there are a few key differences in their function.

Referring to cover letters, proposal pro Jon Williams said:

Thank the customer, show enthusiasm, demonstrate senior sponsorship, briefly introduce win themes–and then shut up and leave the rest to a brilliant exec summary!

Executive Summary vs. Mission Statement

While an executive summary and a mission statement can capture your company’s purpose, some key differences exist. A mission statement is more broad strokes, and an executive summary contains more tangible details.

Executive Summary in a Proposal vs. Business Plan

Executive summaries in proposals and business plans are designed to prepare the reader for the following document, but their content and purpose differ. An executive summary serves an executive audience.

Executive Summary vs. Company Description

A company description or company summary is exactly what it sounds like—an overview of your organization. You’ll typically have a company description in your proposal, but your executive summary isn’t the place for it. Each components serves a different purpose.

FAQs: The Most-Asked Questions About Writing Your Own Executive Summary

Where does an executive summary go in a proposal.

Your executive summary should go right after your table of contents (after your cover letter and before the rest of your proposal). Since the executive summary is at the beginning, it’s one of the few pieces that everyone reviewing your proposal will read—so make it count.

What is included in an executive summary?

Your executive summary should be one page and include:

• A summary of the pain points your client is dealing with
• An overview of your solution
• Brief details on what makes your company different and right for the client

Does every proposal have an executive summary?

No, not every single proposal has an executive summary, but most do. Some RFPs won’t ask for one outright, but we still recommend including it in your response because it’s a compelling way to show you clearly understand the client’s needs from the get-go. While rare, occasionally, an RFP will explicitly ask you not to include one. In those cases, skip it.

Related posts

Ai rfp software: 5 ways that loopio uses artificial intelligence, 51 fascinating rfp statistics on the state of bidding in 2024, proposal team structure: research reveals top roles and when to hire.

• Postgraduate Research

How to write a PhD research proposal

Creating a focused and well-written research proposal - a concise and coherent summary of your proposed research - is an essential part of a successful PhD application.

A research proposal is normally required for self-funded PhDs (where you develop your own idea for a thesis), but isn't usually needed for funded studentships or pre-defined research projects.

What is a research proposal?

A research proposal sets out the central issues or questions that you intend to address. It outlines the general area of study within which your research falls, referring to the current state of knowledge and any recent debates on the topic. It should also demonstrate the originality of your proposed research.

What it should include

As a guide, research proposals should be around 2,000-3,000 words and contain:

• A title – this is just tentative and can be revised over the course of your research
• An abstract – a concise statement of your intended research
• Context - a brief overview of the general area of study within which your proposed research falls, summarising the current state of knowledge and recent debates on the topic
• Research questions - central aims and questions that will guide your research
• Research methods - outline of how you are going to conduct your research, for example, visiting particular libraries or archives, field work or interviews
• Research significance - demonstrate the originality of your intended research
• A bibliography.

Crucially, it is also an opportunity for you to communicate your passion for the subject area and to make a persuasive argument about the impact your project can achieve.

Your research proposal will be assessed by our academic schools to assess the quality of your proposed research and  to establish whether they have the expertise to support your proposed area of PhD study.

Thesis writing classes and support for international research students

The University&rsquo;s English Language Centre (ELC) &nbsp;provides thesis writing support for international PhD students. Classes run throughout semesters one and two and are designed to help develop the academic writing skills needed to write up research effectively.

The sessions are taught by tutors with their own research experience. They have PhDs themselves and have many years of experience in analysing writing in different disciplines.

The course also provides an opportunity for students to receive individual feedback on samples of their own writing.

The following classes are available:

• Thesis Writing for Science, Technology, Engineering and Medicine
• Thesis Writing for Humanities and Social Sciences

In addition to these thesis writing classes, the ELC also provides a 1:1 Academic Writing Consultation service.

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Research Paper Guide

Writing Research Proposal

Last updated on: Nov 20, 2023

Writing a Research Proposal - Outline, Format, and Examples

By: Nathan D.

13 min read

Reviewed By: Rylee W.

Published on: Mar 24, 2023

Ready to take on the world of research, but feeling a bit intimidated by the proposal-writing process? You're not alone! Writing a research proposal can seem like a daunting task, especially if you're new to the game. 

But don't worry – we're here to help make the process as easy and exciting as possible!

Think of your research proposal as a sales pitch for your ideas. It's your chance to convince others that your project is worth their time and investment. And just like with any great sales pitch, the key is to show passion and enthusiasm for your work.

In this guide, we'll demystify the proposal-writing process. We'll cover everything from defining your research question to outlining your methodology to presenting your budget. 

So get ready to rock this proposal writing journey!

On this Page

What is a Research Proposal?

As per the research proposal definition, it is a concise summary of your research paper. It introduces the general idea of your research by highlighting the questions and issues you are going to address in your paper.

For writing a good and ‘acceptance worthy’ proposal, demonstrating the uniqueness and worthiness of your research paper is important.

Below is a detailed definition that will help you understand it better.

‘A research proposal is a document that is written to present and justify your interest and need for researching a particular topic.’

Similarly, a good proposal must highlight the benefits and o utcomes of the proposed study, supported by persuasive evidence.

Purpose of Research Proposal 

Knowing what the goal of writing a research proposal is can make the process easier and help you get your project approved by faculty. 

Let’s break down what makes up a good research proposal. 

Filling Gaps in Existing Knowledge 

Crafting a research proposal is an opportunity to explore the depths of your topic and uncover unturned stones. 

By identifying areas previously unexamined, you can open up new perspectives which could provide substantial value to your project. This demonstrates your contribution to knowledge. 

With such insights in hand, faculty will quickly recognize that there's something special about this study – setting it apart from others on the same subject!

Underscoring Existing Knowledge 

A research proposal is a chance for you to show how good you are at analyzing things and understanding past studies. 

With evidence-based data, you can demonstrate how these studies relate to each other - which agrees or disagrees with current theories about the topic. 

Whether it's presenting meaningful insights or uncovering new ones, this exercise will challenge your ability to think critically!

Adding New Original Knowledge 

To create a compelling research proposal, you must demonstrate your understanding of the existing body of knowledge on your topic. 

You should also bring something new to the table. You can explore primary sources like interviews or surveys with experts or members involved in this study. 

Showcase how this proposed project adds value and moves conversations forward; make sure that it is relevant to today's context!

In conclusion, the purpose of a research proposal is to identify gaps in existing knowledge and provide new, original perspectives on the topic. By doing this, you'll be able to craft an impactful study that faculty will find hard to ignore! 

How to Create a Research Proposal Outline?

Sometimes students don’t realize how important a research paper proposal is and end up putting all the information together without following the basic outline or thinking this through.

Before starting with the outline, you need to understand the basic components. A clear outline is important when it comes to presenting the literature review and writing the entire paper.

Here is a basic format you can follow while writing your proposal.

• Introduction
• Literature Review
• Research Methodology

It might seem like a dreadful task and especially for the students who are new to this. It requires good writing as well as research skills.

Here is a sample template to further explain the outline.

Research Proposal Template

RESEARCH PROPOSAL TEMPLATE

Need help with creating an outline for your research paper? Check out this in-depth read on how to create an effective research paper outline !

How to Start a Research Proposal?

Many students think that starting a research proposal is the same as creating an outline. No, it is not, and knowing how to start with your research proposal on the right track is like getting done with half of it.

Below are the important steps to start a research proposal.

• Begin working on it as soon as possible.
• Conduct thorough and in-depth research.
• Instead of forming the title first, find the main theme or problem that you would like to discuss in your research.
• Collect and save the research information with proper and complete citation and reference information.
• Divide the collected details into the sections of the proposal and stick to them.

Writing a research proposal is tricky, but when you start it beforehand then you will have enough time to understand your main topic’s different aspects.

Procrastinating and leaving it for the last few days before submission will only land you in trouble.

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How to Write a Research Proposal

Now you have the basic outline you can follow. Let’s discuss how to write it by following the format mentioned above.

1. Choose the Title Carefully

Your proposal title should be concise and clear to indicate your research question. Your readers should know what to expect in the paper after reading the title. Avoid writing titles in a general perspective or phrases like “An investigation of …” or “A review of …” etc. Make it concise and well-defined.

2. Add a Concise Abstract

‘How to write an abstract for a research proposal?’

The abstract is a short summary that is around 100-250 words. The abstract should include the research question, the hypothesis of your research (if there is any), the research methodology, and the findings.

If the proposal is detailed, it will require a section of the contents after the abstract. It, knowing how to write an abstract  will be helpful and can save you from making any blunders.

3. Add a Strong Introduction

You need to start with a strong introduction. The introduction is written to provide a background or context related to your research problem. It is important to frame the research question while writing the proposal.

Start the introduction with a general statement related to the problem area you are focusing on and justify your study.

The introduction usually covers the following elements.

• What is the purpose of your research or study?
• Mention the background information and significance before you introduce your research question.
• Introduce your research question in a way that its significance is highlighted by setting the stage for it.
• Briefly mention the issues that you are going to discuss and highlight in your study.
• Make sure that you identify the independent and dependent variables in the title of your study.
• If there is a hypothesis or a theory related to your research, state it in the introduction.

Have a very clear and concise idea about your research, and make sure that you do not deviate from the main research question. A clear idea will help you craft a perfect thesis. Here is how you can create a crisp and interesting  thesis introduction  along with a basic guideline.

4. Clarify the Research Objectives

Your research objectives will explain what the writer is trying to achieve. Moreover, these aims and objectives must be achievable. It means that it must be framed according to the:

• Available time
• Infrastructure
• Other important resources.

However, it is beneficial to read all the developments in the field and find research gaps before deciding your objective. It will help you come up with suitable aims for your projects.

5. Add Relevant Literature Review

A separate section dedicated to the literature review will allow you to conduct extensive background research and support your research question with credible sources and research.

The following are the basic purposes of the literature review.

• To give reference to the researchers whose study has been a part of your research.
• To help you construct a precise and clear research question.
• To critically evaluate previous literature information related to your research.
• To understand research issues relevant to the topic of your research.
• To convince the reader that your research is an important contribution to the relevant niche.

A literature review is an important component. Learning  how to write a literature review  will help you compose an engaging and impressive literature review easily.

Keep your literature review organized by adding a subheading to maintain a smooth flow in the content. Try not to bore your readers and your instructor or the committee. Write it in an engaging manner.

6. Mention the Significance of the Research

The significance of your research will identify the importance of your work. It should be mainly stated in the introductory paragraph.

You must highlight how your research is beneficial for the respective field of study. Similarly, you can also state its contribution to the field in both the broader and narrow sense.

Tough Essay Due? Hire Tough Writers!

7. Explain the Research Methodology

‘How to write a methods section of a research proposal?’

This section explains how you are going to conduct your research. Explain why the specific method is suitable for your research and how it will help you attain your research goals. Your research methodology will give you an organized plan for the research.

Mention sufficient information regarding your research methodology for readers to understand how you are conducting your research. It must contain enough information regarding the study for another researcher to implement it.

i.) Types of Research Methodology

Choose the type of research methodology that is suitable for your research.

a.) Qualitative type is used in a theoretical type of research like that in literature.

Some research involves both; if your research topic also involves analyzing both the statistical data and theory, then make sure that you use them appropriately.   For a qualitative approach, the method section of your proposal needs to be more detailed and elaborate compared to the one in the quantitative approach. How you will collect your data and analyze it according to the qualitative approach should be described with great care.

b.) Quantitative research is suitable for projects involving collecting and analyzing statistical data like that in social sciences, medicine, and psychology.    When you choose a quantitative approach for your research, the method section should contain answers to the following elements.

• Design – Is it a laboratory experiment or a survey?
• What are the sample size and the subject of your study?
• What is the procedure of your study, and how will you carry out the activities involved in it?
• Describe your questionnaire or the instruments you will be using in the experiment.

Have detailed knowledge of all the research methodologies to justify your approach toward the research problem.

8. Present the Hypothesis or the Expected Research Results

In the research proposal, this section will contain the results of the research, but since this is a research proposal, you do not have the results yet. This is why you will add the expected research results here. These results are those that you aim to obtain from the research.

Sometimes the researcher gets the same kind of results, but sometimes, the results could differ from the expected ones.

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9. Mention the Ethical Considerations

It is an essential part of your outline. Researchers need to consider ethical values while conducting research work. Furthermore, you also have to be very careful in the data collection process and need to respect the rights of the participants.

They should not harm them in any way, and full consent should be obtained from them prior to the study.

Lastly, the writer’s moral duty is to promise complete confidentiality to feel comfortable while sharing information.

10. Discuss the Research Limitations

The research limitations indicate the flaws and shortcomings of your research. These may include:

• Unavailability of resources
• Small sample size
• Wrong methodology

Listing the limitations shows your honesty and complete understanding of the topic.

11. Add Proper References and Citation

Don’t forget the references section. You don’t want to get blamed for plagiarism. Always give references to the authors and the literature you have studied for your research.

There are two ways to cite your sources.

• Reference –  List the literature that you have used in your proposal.
• Bibliography –  List everything that you have studied, cited, or not while doing your study or while writing.

Follow a specific format for the citation section as instructed by your supervisor. It can be written in APA, MLA, Chicago, or Harvard style. Both references and a bibliography are included in it.

12. Edit and Proofread

Many students prefer not to proofread the proposal after completion, which is a grave mistake. If you proofread the paper on your own, you may fail to identify the mistakes. Use online tools or have a helping hand from your friend to give it a good read.

In the end, edit the document as per the needs.

Why Do Research Proposals Get Rejected?

An analysis of 500 rejected proposals allowed us to identify the common blunders made in them. These blunders caused the rejection of otherwise promising research. Therefore, to maximize the chances of acceptance, you must avoid these mistakes.

Here are some of those mistakes.

• The proposal stated a flawed hypothesis.
• The professor doubts the research will not bring new or useful results.
• The plan mentioned in the proposal lacks details and is unrealistic.
• It lacks coherence.
• The results obtained, or the hypothesis from the chosen method will be inaccurate.
• The review of the literature is not done correctly.
• Sufficient time was not devoted to writing the proposal.
• The proposal is copied or has been used by many other students in the past.

These are the common mistakes that result in rejection.

If you desire to make it shine, stick to your instructor’s guidelines and stay away from committing these mistakes. 

Research Proposal Examples

Looking for some helpful and detailed research proposal examples to get you started? Examples are great for a quick understanding of how something works or is written, in our case.

Here are some complete research paper proposal samples to help you write your own.

RESEARCH PROPOSAL SAMPLE

RESEARCH PROPOSAL EXAMPLE - APA

HOW TO WRITE A RESEARCH GRANT PROPOSAL

NSF RESEARCH PROPOSAL SAMPLE

MARKET RESEARCH PROPOSAL SAMPLE

PH.D. RESEARCH PROPOSAL SAMPLE

Research Proposal Topics

You can take ideas for your topic from books, journals, previously done research, and dissertations.

Here are a few topics you can choose from.

• How has technology evolved the English language over the last ten years?
• What are the effects of individualism on British literature?
• How has Feminism helped women get their rights over the last decade?
• What caused the fall of the Roman empire, and what are its effects?
• What factors caused World War II?
• What are the effects of World War II on diplomacy?
• Can cultural differences affect social interactions?
• How have violent video games affected brain development among children?
• How does alcohol affect aggression among a few people?
• How effective is the death penalty?

If you want to know more about finding a topic for your research paper and research paper topic examples, here is a list of interesting  research paper topics .

Research proposals can be critical because they require great attention. If you are inexperienced, you are likely to suffer. In a worst-case scenario, your proposal may get rejected.

Your dedicated professional and experienced essay writer at  5StarEssays.com is always here to help you. Being a professional essay writing service , we know how to craft a compelling research proposal and help you get it accepted.

Or, try using our AI powered paper writer to get quick writing help and sample citations. 

Frequently Asked Questions

What makes a strong research proposal.

Your proposal must explain why your research is important in addition to explaining the methods that you will use. You should also position yourself within your field of study and give an overview of why this specific topic could be significant.

How many pages a research proposal should be?

Research proposals typically range between three and five pages in length. Research proposal formats vary across disciplines.

You should follow the format that is standard within your field, with special attention to what your faculty mentor prefers.

What tense should a research proposal be written in?

In a research proposal, use future tense for actions to be undertaken in the study. For example: A survey method will be employed , and a close-ended questionnaire will be used .

How long is a research proposal?

When writing a research proposal, it is best, to begin with, what you want to know more about. There is no set length for these proposals so they can be anywhere from 2,500 words up or down depending on the topic and scope of your study.

Does a research proposal have chapters?

Like a research paper, the introduction and conclusion of your proposal should be brief. In every chapter you include in your proposal, begin with an informative intro paragraph that captures what will follow in each section.

Similarly, for chapters near their end, conclusions summarize points discussed throughout the sections but also highlight what is most important about them overall.

What are the 7 parts of the research proposal?

The 7 parts of a research proposal include 

• Problem statement
• Literature review 
• Methodology

Each of these sections is key in order to craft an effective research proposal that will be approved by faculty members! 

PhD Essay, Literature

Nathan completed his Ph.D. in journalism and has been writing articles for well-respected publications for many years now. His work is carefully researched and insightful, showing a true passion for the written word. Nathan's clients appreciate his expertise, deep understanding of the process, and ability to communicate difficult concepts clearly.

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How To Write an Executive Summary (with examples)

An effective executive summary can mean the difference between a client win and the recycle bin. It's arguably the most valuable component of any business proposal , but many people get confused when it comes time to put pen to paper.

An executive summary is not actually about summarizing at all; it’s about selling. Here’s how to write a proposal executive summary that seals the deal, including the 5 key components you need and some helpful dos and don'ts.

(This article was originally published on 7/4/2017 and updated on 05/16/2023)

There is so much dissent surrounding the executive summary of a proposal— Where does the executive summary go? How long should an executive summary be? How do you format an executive summary? These uncertainties can add to the already stressful task of getting a winning proposal written, designed, and delivered to the prospective client on time. It’s time to set things straight.

What is an executive summary?

The executive summary is arguably the most valuable component of any proposal. It serves as an introduction, allowing readers to quickly get acquainted with your proposal by outlining what’s to come. It gives you an opportunity to sell your proposed solution and explain why the prospective client should choose you over the competition.

The purpose of an executive summary

First of all, the term “executive summary” needs a rebrand. The name itself speaks of stuffy suits, boring, jargon-filled reports, and boardrooms filled with cigar smoke and people ready to say no.

They can’t wait to read your executive summary.

In all seriousness, the word “summary” can be misleading, and this is the first mistake people often make when it comes to writing their executive summary. They think that the purpose of an executive summary is to explain the entire proposal in 250 words. But it’s not.

The real purpose of an executive summary is to engage your prospective client. It helps the prospect quickly decide whether they're going to read the rest of the proposal, pass it on to other decision-makers, or if it's destined for the recycle bin.

So you better make it good.

The executive summary of your proposal needs to grab the reader’s attention and pique their interest. Even though you and your team spent painstaking hours writing this proposal, selecting just the right graphics, and coming up with the best solution for your potential client’s problem, they may only read this one page and then flip to your pricing table.

That’s why this section needs to be specific and persuasive, with a focus on results and benefits of your company/product/service, rather than describing features. You can save the features for the body of the proposal.

When should you write the executive summary?

Whether you write the executive summary before or after the rest of the proposal is as contentious as the debate about the best part of a Reese’s Peanut Butter Cup: the chocolate or the peanut butter.

Some people feel that you should write the executive summary first because it can help you outline your concept and organize your thoughts for the entire proposal. That way, it acts as a guide for members of your team who are tasked with preparing sections of the proposal, ensuring that the big idea is consistent throughout, and that all necessary components are included.

Others feel strongly that you should write the executive summary after you’ve prepared the rest of the proposal because you’ve had a chance to work through the objectives and the solutions, and you’ll have a better idea of what to say and how to say it. Plus, things may have changed since you first started the proposal, so you might need to adjust your approach.

How to format an executive summary

The format of an executive summary is an important consideration that many people overlook. What do you include? How do you arrange the sections? To help you get started, here are the components of a good proposal executive summary:

The Opener: Capture their attention

You need an opener that's compelling. A way to get the potential client’s attention right away, and you do that by talking about THEM, not about you. Focus on the issue and the result, but be direct, concise, and evocative.

This is the time to hook them in — get them excited about what they’re going to read next.

The Need: We get it

Before a client hires you, they want to know that you get them. You can’t solve a problem that you don’t understand. This section of the executive summary is where you demonstrate your grasp of the situation. You could include a bit of your own research or a brief reference to your company’s experience dealing with a similar situation. You should also talk about how the client will benefit from solving the problem — what will change, the positive outcomes, the results.

Again, the focus here is on the prospect and their challenge, not on you and your company.

The Proposed Solution: We’ve got it

Now you’re in the spotlight. This section is where you talk about the brilliant solution you’re proposing and why it will work. But remember, this is just an overview. The prospect can read all the delicious details in the proposal, so keep it high level but still provide enough detail to convince them you have something specific and well thought out for them.

This section should start to provide your prospect with a sense of relief and get them excited about the result.

The Evidence: We can do it

It's time to show your stuff. Talk about why your company, your team, or your product is not only willing to take this challenge on, but how and why you're qualified to do so. Demonstrate what sets you apart and why they should choose you over the competition.

Maybe this is your niche market and you have lots of experience helping other companies with a similar issue. Maybe it’s a particular skill set your team possesses, your research, your algorithm, or your project management process. Or maybe you’ve won 27 Academy Awards for best picture, and you know you can make this a hit.

Talk about WHY you can make this a successful project and deliver results, but (broken record) keep it brief.

The Call to Action: Let’s do it

Keeping in mind that the purpose of the executive summary is to sell, it’s now time to close the deal.

Make the client feel like they have no other chance for happiness than to hire you and proves your solution is the one that will make their dreams come true.

Talk about why you want to work with them — a little flattery goes a long way — and about how, as partners, you will be successful.

Executive Summary Examples

Without further adieu, here are four (fictional) business proposal executive summary examples that will get your prospects excited to work with you.

1. Example of Ecommerce Executive Summary

Prospect: Gyuto -- Japanese chef knife brand Sender: ThinkBig -- Shopify design agency Project title: Shopify ecommerce Proposal

Gyuto sells what is arguably the coolest line of artisanal, sustainably-sourced kitchen knives in the world. They're handmade in Japan, capable of slicing tomatoes as thin as paper, and surprisingly affordable, considering the attention to detail. But as impressive as Gyuto knives are, you've got a static website that merely showcases low-res photos of your product line and requires customers to pick up the phone and place orders manually.

As you're well aware, placing orders manually is not sustainable. It’s severely limiting your potential for sales, and it's negatively affecting the way your customers perceive and experience the Gyuto brand. You need an ecommerce store so that customers can easily buy products from you directly at any time, from anywhere, however they want. This is the only way to grow your business online.

Lucky for you (and 1,000,000 other retailers around the world) there's Shopify. Shopify is an awesome hosted ecommerce app that empowers retailers with an easy-to-use, easy-to-manage, customizable online store and secure checkout. Shopify gives you control over the look and feel of your store and allows you to add products, manage inventory, track sales, and more. It's hassle-free ecommerce that allows you to focus on other aspects of your business.

We'll focus on implementing Shopify and leveraging its features to help drive Gyuto revenue and improve your customer experience. We'll also include powerful search and categorization so customers can easily and quickly find what they're looking for. We use best practices so that product pages convert users to add more items to their shopping cart. And then, most importantly, we’ll guide people down the conversion funnel to complete the checkout process. With this solution, we aim to grow your monthly sales by 50% within the next six months.

Here at ThinkBig, we're proud to be Shopify experts. That means we're among an elite group of developers who have been trained and approved by Shopify to help businesses like yours grow their online presence. Our Shopify status only enhances our already extensive knowledge of ecommerce trends, functionality, customer behaviour, and design. We've helped many businesses transform underperforming sites to an all-out sales boom just by improving their online shopping experience.

We love working with companies like Gyuto. Those who embrace the changes required for growth while still honouring their brand values and customer loyalty. With this attitude, a partnership with ThinkBig can transform Gyuto from mom and pop shop to family-run global online enterprise in a way that is manageable, sustainable, and profitable. We've done it for superstar brands like Dollar Shave Club, and for soon-to-be star brands like Rum Runners Rum Cake Factory.

If you're ready to increase your monthly sales by 50% in 6 months, we're ready to take you there. This proposal outlines in more detail how we'll do it, and what you can expect along the way. But your biggest expectation should be one of success.

As you can see, ThinkBig addresses all five aspects of a winning executive summary. They focus on the client with the opener, identify the prospect's need in the second paragraph, offer a solution with evidence to back it up, and include a clear call-to-action. While this sample executive summary is on the longer side, it tells the prospect exactly why ThinkBig is right for the job before they even get to the meat of the proposal.

2. Example of Marketing Executive Summary

Prospect: Pete’s Pizzeria -- Toronto pizza restaurant Sender: uGrow -- Social media marketing agency Project title: Social Media Marketing Proposal

Pete’s Pizzeria has been our favorite restaurant since the very first day we moved our offices to Toronto. The crispy-yet-fluffy crust is to die for, the sauce is otherworldly, and don’t even get us started on that fresh buffalo mozzarella you use. Surely this isn’t the first time you’re hearing this, but we have a feeling that you don’t hear it often enough. We noticed that you don’t have much of a social media presence, which is unfortunate because we think that everyone in the city should be lining up to eat at Pete’s Pizzeria.

If you weren’t already aware, social media is one of the most effective ways to expand your reach and grow your business. Without it, you’re leaving a giant, untapped pool of potential customers on the table and you risk losing existing, hungry customers to other restaurants that they follow. What you need is a social media marketing strategy to showcase your delicious restaurant in order to increase sales and customer loyalty.

Fortunately, uGrow can help. We’ll leverage Instagram, Twitter, and TikTok to get your name out to millions of users. Here’s how: First, we’ll get you set up on each of the platforms and work with you to establish the Pete’s Pizzeria brand and voice. Then, we’ll take some stunning pictures of your food and write captions with trending hashtags. After that, we’ll create a consistent content calendar and posting schedule to maximize engagement. And to top it all off, we’ll manage all of the accounts to grow follower counts and increase traffic to your website. With this approach, we expect to increase your sales by 25% before year end.

At uGrow, we specialize in helping small, Toronto restaurants like Pete’s Pizzeria reach their full potential and grow their business. We’ve worked with over 75 restaurants across the city and throughout the GTA, and every one of our clients saw an increase in sales within three months of us taking over their social media. We’ve had several posts go viral, which resulted in our clients’ restaurants being completely sold out for the following weeks. All this to say: we love Pete’s Pizzeria and want to help you get the attention you deserve.

If you’re interested in increasing your sales by at least 25% by the end of the year, we can make it happen. This proposal goes into more detail on how exactly we plan to execute on your social media marketing strategy, and what you can expect once we start. Let’s get Pete’s Pizzeria trending.

In this sample executive summary, uGrow does a great job at playing to Pete’s Pizzeria’s pain points (whew!), and offers specific solutions and outcomes to build credibility with the prospect. uGrow also makes a great use of social proof to demonstrate its effectiveness with evidence from past clients.

3. Example of Cleaning Services Executive Summary

Prospect: ELC Holdings -- Property management company Sender: CLEAND -- Commercial cleaning services company Project title: Cleaning Services Proposal

With over 15,000 rentals in 3 states, ELC Holdings is one of the biggest property management companies in the midwest. Your growing portfolio of residential and commercial properties is seriously impressive, but we heard you could use some help keeping your commercial spaces in good shape. As people begin to return to the office, it’s essential that your properties are clean, safe, and compliant to public health guidelines.

As you know, maintaining commercial spaces is no walk in the park. It takes a lot of time and effort to clean even one floor, let alone 4. And that’s just one of your many buildings. But now more than ever, it’s important that your spaces are well-maintained so that your tenants feel safe and secure. It’s not an easy task, especially if you lack the staff and equipment. This is why you need commercial cleaning services.

Having spent over 25 years in the cleaning services industry, we’ve built an experienced team and an arsenal of cleaning equipment that will leave your building absolutely spotless. We offer daily, weekly, and biweekly cleaning arrangements to ensure that your buildings are always in perfect shape for your tenants. From the carpets to the ceilings and everything in between, we can help you clean and sanitize every last corner of your properties so you can rest assured that your tenants are happy.

CLEAND specializes in commercial cleaning services, and has worked with over 200 businesses across the Midwest. We currently have contracts with the United Center and the Auditorium Building in Chicago, and haven’t had a single complaint in the 10 years they’ve been using our services. We provide consistent, reliable results, and stand by our commitment to quality. In fact, if you aren’t happy with our services, we’ll pay the first month’s bill if you switch to another cleaning services company.

ELC Holdings is one of the biggest property management companies in the Midwest, and CLEAND is one of the best cleaning services companies in the area. What do you say we join forces? This proposal outlines how our services could benefit your company, and details what to expect if you choose to seize this opportunity.

This sample cleaning services executive summary immediately highlights the prospect’s pain points and explains why CLEAND is uniquely positioned to help relieve them. It incorporates all five components of a well-written executive summary and even highlights different service offerings before the prospect digs into the solutions section of CLEAND’s cleaning services proposal .

4. Executive Summary Template Example

Here's an example of an executive summary made using a customizable proposal template from Proposify's gallery.

Of course every executive summary needs to be tailored to your specific project, your potential client's needs, and your brand voice. But if you're looking for more inspiration, we have many other business proposal templates that you can customize yourself.

Executive summary tips: The Do’s and Don’ts

Some other important points and guidelines to keep in mind when writing your executive summary:

Do: use a template for your executive summary Getting started is the hardest part of writing a proposal executive summary. If you’re struggling to get the ball rolling, consider using a business proposal template that includes a sample executive summary. This can help ensure that you cover everything an executive summary should include.

Don’t: make it too long

Some people recommend that the executive summary should be 10% of your entire proposal, but it’s best if you try to keep it to one page, two tops if it’s a larger proposal. Be mindful that if you’re working on an RFP, they may already set out a particular length limit, so you’ll want to stick to that.

Don’t: use jargon

This rule applies to everything but is especially important when writing proposals. Jargon can act as a smokescreen to mask the fact that someone doesn’t really know what they’re talking about, or it can confuse people if they’re not familiar with the same terms.

Don’t: use overly technical language

Unless you are absolutely sure that the only person who will read the executive summary is an engineer or a developer or someone who will understand exactly what you’re talking about, don’t get too technical. In some situations, you may need to reference certain details, but remember that this is a persuasive document—sell the benefits, not the features. Save the tech stuff for the proposal.

Don’t: talk about your company history

The history of your company does not belong in the executive summary. After all, the executive summary is about your prospective client, not about you. However, if it is appropriate and relevant, put it in the body of the proposal under “About Us” or something.

Do: focus on your prospective client

Think about what they want to know, not what you want to tell them. Like any piece of copy, you need to write for your audience, so make sure you think about them; what turns them off and what turns them on.

Do: mention your potential client’s company name

People like to hear their names and the same holds true for businesses. Make sure you reference your prospect’s full company name several times in the executive summary, so they feel like you’re focused on them.

Do: use plain language

The regular rules for writing apply to executive summaries. Use simple, short sentences that are clear and can be understood at almost any reading level, especially if you might be writing for people whose first language is not English. Don’t be pretentious - you’ll come off like an ass. Be concise, and be persuasive. Here are some more writing tips for writing an effective business proposal .

Do: proofread and edit

This probably goes without saying, but you really, really don’t want any typos in your executive summary. Get more than one set of eyes on your document before it goes out, and preferably someone who wasn’t involved in its creation.

We hope this executive summary guide will help turn your ho-hum executive summaries into wicked pitches of excellence. Remember to be persuasive, not pedantic. And if anyone has a suggestion on a new name for executive summary, bring it on.

Director of Communications @proposify. Channeling Maria Von Trapp, Queen Elizabeth II, and my taxi-driving, yard-sale-obsessed grandmother. Professional word nerd and unapologetic disciple of the Oxford comma. Connect on LinkedIn

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How to write a research proposal?

Department of Anaesthesiology, Bangalore Medical College and Research Institute, Bengaluru, Karnataka, India

Devika Rani Duggappa

Writing the proposal of a research work in the present era is a challenging task due to the constantly evolving trends in the qualitative research design and the need to incorporate medical advances into the methodology. The proposal is a detailed plan or ‘blueprint’ for the intended study, and once it is completed, the research project should flow smoothly. Even today, many of the proposals at post-graduate evaluation committees and application proposals for funding are substandard. A search was conducted with keywords such as research proposal, writing proposal and qualitative using search engines, namely, PubMed and Google Scholar, and an attempt has been made to provide broad guidelines for writing a scientifically appropriate research proposal.

INTRODUCTION

A clean, well-thought-out proposal forms the backbone for the research itself and hence becomes the most important step in the process of conduct of research.[ 1 ] The objective of preparing a research proposal would be to obtain approvals from various committees including ethics committee [details under ‘Research methodology II’ section [ Table 1 ] in this issue of IJA) and to request for grants. However, there are very few universally accepted guidelines for preparation of a good quality research proposal. A search was performed with keywords such as research proposal, funding, qualitative and writing proposals using search engines, namely, PubMed, Google Scholar and Scopus.

Five ‘C’s while writing a literature review

BASIC REQUIREMENTS OF A RESEARCH PROPOSAL

A proposal needs to show how your work fits into what is already known about the topic and what new paradigm will it add to the literature, while specifying the question that the research will answer, establishing its significance, and the implications of the answer.[ 2 ] The proposal must be capable of convincing the evaluation committee about the credibility, achievability, practicality and reproducibility (repeatability) of the research design.[ 3 ] Four categories of audience with different expectations may be present in the evaluation committees, namely academic colleagues, policy-makers, practitioners and lay audiences who evaluate the research proposal. Tips for preparation of a good research proposal include; ‘be practical, be persuasive, make broader links, aim for crystal clarity and plan before you write’. A researcher must be balanced, with a realistic understanding of what can be achieved. Being persuasive implies that researcher must be able to convince other researchers, research funding agencies, educational institutions and supervisors that the research is worth getting approval. The aim of the researcher should be clearly stated in simple language that describes the research in a way that non-specialists can comprehend, without use of jargons. The proposal must not only demonstrate that it is based on an intelligent understanding of the existing literature but also show that the writer has thought about the time needed to conduct each stage of the research.[ 4 , 5 ]

CONTENTS OF A RESEARCH PROPOSAL

The contents or formats of a research proposal vary depending on the requirements of evaluation committee and are generally provided by the evaluation committee or the institution.

In general, a cover page should contain the (i) title of the proposal, (ii) name and affiliation of the researcher (principal investigator) and co-investigators, (iii) institutional affiliation (degree of the investigator and the name of institution where the study will be performed), details of contact such as phone numbers, E-mail id's and lines for signatures of investigators.

The main contents of the proposal may be presented under the following headings: (i) introduction, (ii) review of literature, (iii) aims and objectives, (iv) research design and methods, (v) ethical considerations, (vi) budget, (vii) appendices and (viii) citations.[ 4 ]

Introduction

It is also sometimes termed as ‘need for study’ or ‘abstract’. Introduction is an initial pitch of an idea; it sets the scene and puts the research in context.[ 6 ] The introduction should be designed to create interest in the reader about the topic and proposal. It should convey to the reader, what you want to do, what necessitates the study and your passion for the topic.[ 7 ] Some questions that can be used to assess the significance of the study are: (i) Who has an interest in the domain of inquiry? (ii) What do we already know about the topic? (iii) What has not been answered adequately in previous research and practice? (iv) How will this research add to knowledge, practice and policy in this area? Some of the evaluation committees, expect the last two questions, elaborated under a separate heading of ‘background and significance’.[ 8 ] Introduction should also contain the hypothesis behind the research design. If hypothesis cannot be constructed, the line of inquiry to be used in the research must be indicated.

Review of literature

It refers to all sources of scientific evidence pertaining to the topic in interest. In the present era of digitalisation and easy accessibility, there is an enormous amount of relevant data available, making it a challenge for the researcher to include all of it in his/her review.[ 9 ] It is crucial to structure this section intelligently so that the reader can grasp the argument related to your study in relation to that of other researchers, while still demonstrating to your readers that your work is original and innovative. It is preferable to summarise each article in a paragraph, highlighting the details pertinent to the topic of interest. The progression of review can move from the more general to the more focused studies, or a historical progression can be used to develop the story, without making it exhaustive.[ 1 ] Literature should include supporting data, disagreements and controversies. Five ‘C's may be kept in mind while writing a literature review[ 10 ] [ Table 1 ].

Aims and objectives

The research purpose (or goal or aim) gives a broad indication of what the researcher wishes to achieve in the research. The hypothesis to be tested can be the aim of the study. The objectives related to parameters or tools used to achieve the aim are generally categorised as primary and secondary objectives.

Research design and method

The objective here is to convince the reader that the overall research design and methods of analysis will correctly address the research problem and to impress upon the reader that the methodology/sources chosen are appropriate for the specific topic. It should be unmistakably tied to the specific aims of your study.

In this section, the methods and sources used to conduct the research must be discussed, including specific references to sites, databases, key texts or authors that will be indispensable to the project. There should be specific mention about the methodological approaches to be undertaken to gather information, about the techniques to be used to analyse it and about the tests of external validity to which researcher is committed.[ 10 , 11 ]

The components of this section include the following:[ 4 ]

Population and sample

Population refers to all the elements (individuals, objects or substances) that meet certain criteria for inclusion in a given universe,[ 12 ] and sample refers to subset of population which meets the inclusion criteria for enrolment into the study. The inclusion and exclusion criteria should be clearly defined. The details pertaining to sample size are discussed in the article “Sample size calculation: Basic priniciples” published in this issue of IJA.

Data collection

The researcher is expected to give a detailed account of the methodology adopted for collection of data, which include the time frame required for the research. The methodology should be tested for its validity and ensure that, in pursuit of achieving the results, the participant's life is not jeopardised. The author should anticipate and acknowledge any potential barrier and pitfall in carrying out the research design and explain plans to address them, thereby avoiding lacunae due to incomplete data collection. If the researcher is planning to acquire data through interviews or questionnaires, copy of the questions used for the same should be attached as an annexure with the proposal.

Rigor (soundness of the research)

This addresses the strength of the research with respect to its neutrality, consistency and applicability. Rigor must be reflected throughout the proposal.

It refers to the robustness of a research method against bias. The author should convey the measures taken to avoid bias, viz. blinding and randomisation, in an elaborate way, thus ensuring that the result obtained from the adopted method is purely as chance and not influenced by other confounding variables.

Consistency

Consistency considers whether the findings will be consistent if the inquiry was replicated with the same participants and in a similar context. This can be achieved by adopting standard and universally accepted methods and scales.

Applicability

Applicability refers to the degree to which the findings can be applied to different contexts and groups.[ 13 ]

Data analysis

This section deals with the reduction and reconstruction of data and its analysis including sample size calculation. The researcher is expected to explain the steps adopted for coding and sorting the data obtained. Various tests to be used to analyse the data for its robustness, significance should be clearly stated. Author should also mention the names of statistician and suitable software which will be used in due course of data analysis and their contribution to data analysis and sample calculation.[ 9 ]

Ethical considerations

Medical research introduces special moral and ethical problems that are not usually encountered by other researchers during data collection, and hence, the researcher should take special care in ensuring that ethical standards are met. Ethical considerations refer to the protection of the participants' rights (right to self-determination, right to privacy, right to autonomy and confidentiality, right to fair treatment and right to protection from discomfort and harm), obtaining informed consent and the institutional review process (ethical approval). The researcher needs to provide adequate information on each of these aspects.

Informed consent needs to be obtained from the participants (details discussed in further chapters), as well as the research site and the relevant authorities.

When the researcher prepares a research budget, he/she should predict and cost all aspects of the research and then add an additional allowance for unpredictable disasters, delays and rising costs. All items in the budget should be justified.

Appendices are documents that support the proposal and application. The appendices will be specific for each proposal but documents that are usually required include informed consent form, supporting documents, questionnaires, measurement tools and patient information of the study in layman's language.

As with any scholarly research paper, you must cite the sources you used in composing your proposal. Although the words ‘references and bibliography’ are different, they are used interchangeably. It refers to all references cited in the research proposal.

Successful, qualitative research proposals should communicate the researcher's knowledge of the field and method and convey the emergent nature of the qualitative design. The proposal should follow a discernible logic from the introduction to presentation of the appendices.

Financial support and sponsorship

Conflicts of interest.

There are no conflicts of interest.

• How to Write a Research Proposal

How to Write a Research Proposal - Structure and Guidelines

To obtain any higher degree of education, you will be required to write a research paper as a part of your final project. A research proposal is written before you write your research paper. It is a description of your research topic and the details of your paper. There is a particular format for writing a research proposal. To learn more about what a research proposal is, go through this article.

Table of Contents

What is the purpose of a research proposal, abstract and table of contents, introduction, aims and objectives, background significance, literature review, research design and methodology, research questions, suppositions and implications, bibliography, tips to write a research proposal, frequently asked questions on writing a research proposal.

The purpose of writing a research proposal is to present the plan for the research. It can also be written as a proposal for the research project’s funding. First, a research proposal is sent to the guide or mentor for approval. Only after their approval can you proceed with the research.

No matter what your reasons are for drafting a research proposal, the format remains the same. The researcher portrays how and why the research topic is relevant to the field. They explain the research gap and the ways to fill up the research gap. A research proposal also proves that the author can conduct the research and make a significant contribution to the field’s current status. To do this, your research proposal must detail your academic history and credentials and also establish the academic worth of your proposed ideas.

Listed below are the important things to be covered in a research proposal.

• The research methodology
• The research tools and procedures to be used by the researcher to collect and analyse the data
• Explanation of how the research can fit the budget and other restrictions imposed by the institution, department, or academic program

Structure of a Research Proposal

A research proposal must include the following.

An abstract and table of contents are added at the beginning of the research proposal, just before the introduction. An abstract talks about the research in brief. It can also include keywords used in the proposal towards the end.

Like in any other academic writing, the introduction of a research proposal introduces your research idea. It covers the research problem and the questions it raises. The introduction provides the context for your research. It must be precise and must cover all the relevant information. Be careful not to make it look like all the information is crammed into one paragraph.

This is an important section of a research proposal. This is where you explain your objectives for conducting the research and what you intend to achieve through it. This will help the reader understand your point of view more clearly. Mention the objectives in bullet points.

This is the section where you explain why the research is essential and how it is related to the field. You have to also explain the research problems and why you have to work on them here.

The literature review plays a vital role in a research proposal. In this section, you will explain information related to the study from books, articles and other sources. The main objective here is to establish the research gap.

After the literature review, the important thing to discuss in the research proposal is the research methodology and the design of your research. In this section, you will mention about,

• The type of research to be conducted – qualitative or quantitative. You will have to mention if the data is collected originally by you or if you are analysing other researchers’ works.
• You will also have to explain if you are conducting an experimental, correlational, or descriptive type of research.
• Discuss the data you are working with. If you are conducting social science research, for example, you will have to describe the demographic you are looking at. You must also explain how you will choose your subjects and collect data from them.
• Also, explain the tools to be used while conducting the research. It can be surveys, interviews, videos, etc.

After looking at your research and the type of research, you can also add information regarding the budget, time frame, and obstacles.

Research questions direct you to stick to the research and not deviate from it at any point. It can be two to four or five questions that you seek to find answers to with your research.

Although you will not know the findings of your research until you’ve completed it, you should have a clear sense of how your work will benefit your field before you begin. This section of your research proposal is likely the most important because it expresses why your research is vital. You can explain the below-given points in this section.

• How your research will create the foundation for future research.
• How it can be challenging to the already existing theories.
• How it adds practical value to the practitioners, researchers, teachers, etc.
• The problems that you may have to work on and fix.
• Policies that can be impacted by your findings.
• How your findings can be implemented in academics, and how they can transform the system.

Primarily this section talks about the value that your research can add. Rather than talking about the exact result or exact answer, you can discuss the expected outcomes.

The conclusion contains the overall summary of the proposal. Make sure you do not end it abruptly.

A bibliography plays a crucial role in a research paper as well as a research proposal. It is the list of sources you have referred to and cited to avoid plagiarism and copyright issues. At times, the full list of the bibliography is not needed. In such a case, we can just add the reference list. You can seek help from your guide or supervisor for the correct format.

• Include all the information regarding the final research paper to make it understandable to the supervisor, guide, etc.
• Citations play a major role. Cite every source you have referred to and used.
• Follow one format of writing, e.g. MLA format, APA format, etc. Consult with your guide and find out which format you have to follow to write your research proposal.
• Establish a strong argument for your research proposal because your objective is to make your reader say “Yes” to your proposal.
• Proofread and edit it to avoid any possible errors.

What are the essential components of a research proposal?

The essential components of a research proposal are the introduction, literature review, research questions, aims and objectives, and the research methodology.

Why is a research proposal written?

A research proposal is written to seek approval from the research guide, to get financial support, or to prepare a representation of your research plan and strategies.

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How to Write a Proposal Summary

by Ben Taylor

Published on 26 Sep 2017

A proposal summary, sometimes called an executive summary, provides a concise overview of the proposal itself. Summaries are an important part of a proposal because they're usually the first part of the summary a supervisor or other authority reads. A person’s impression of the summary influences whether or not he decides to continue reading the proposal. If he stops reading, he most likely won’t approve the proposal. To write the most effective proposal summary, condense in plain language the most important aspects of the proposal, including the proposal’s objectives, methodology, anticipated outcomes, financial necessities and time constraints.

Write the summary last. Though it's the first thing a reviewer reads, writing the summary last ensures familiarity with every aspect of the proposal, which allows you to be thorough when writing the summary. One goal of a summary is to persuade the reader to further consider the proposal, but it's also important to convince the reviewer that the solution is practical and appropriate, according to Georgia Perimeter College. Identify the most important aspects of the entire proposal, then think of ways to express them in writing so that anyone can understand them.

Outline the most important proposal aspects that will be in the summary. Judge and prioritize these aspects based upon information that's unique to your proposal and the requirements of the authority to which the proposal is addressed. Start with bullet points for the introduction, conclusion and major points in the body. The body of the summary should include a unique paragraph or section for each part of your proposal narrative, such as a problem statement, objectives, methodology, evaluation and anticipated outcomes. If the proposal is submitted to a foundation, include the total cost of the project, the amount of time it will take and the amount of money requested, according to the University of Tennessee, Knoxville.

Enhance the outline with specific details from the body of the proposal. Focus on the details that make your project unique and enhance its appeal to the reviewers. Be clear, direct and nontechnical — predicting the reviewers’ background is difficult. Write no more than 750 words or one single-spaced page for the summary. Spend an equal amount of time on each section, and consider all sides of the issue at hand, but be sure to demonstrate how your approach is superior to others, according to Georgia Perimeter College.

Document any research or other work on which the proposal summary depends. State the sources clearly and attribute them to the correct author. If the agency to which you're submitting the proposal asks for a specific format, be sure to adhere to it. After checking facts, proofread the summary and then the entire proposal. Giving the document two separate readings allows your mind to focus on one task at a time and decreases the likelihood of factual, spelling or grammatical errors. Place the summary at the beginning of the proposal and submit it to the appropriate agency.

Proposal Outlining: A Guide for Getting Started

Have you ever felt the sting of presenting a project proposal only to watch it fall flat? Despite pouring your heart and soul into it, all you get back are crickets and cleared throats. The reality is that crafting a proposal that captivates and convinces isn't a matter of effort alone—it's about strategy. And that strategy starts with a well-structured outline.

In this article, we'll unlock the secrets of an effective proposal outline and explore the elements that make a proposal not just good but remarkable. This first step will help you to align your ideas with your client's needs.

Key takeaways

• A good proposal outline can help you organize your ideas and the key points you need to make to persuade your prospect.
• Each part of the proposal outline should serve a specific purpose
• You might want to share your proposal outline with a peer or even your prospect to ensure it covers all of the critical information your proposal will need

What is a proposal outline?

A proposal outline is a framework that organizes your ideas and pitches into a coherent structure, ensuring every crucial element of your proposal is considered and clearly presented. It’s the backbone of your proposal, guiding you from the introduction to the conclusion, ensuring a logical flow and that no key points are missed.

A well-crafted proposal outline consists of several parts, each serving a specific purpose:

• Introduction : Sets the stage, introduces the problem or need, and captures interest.
• Problem Statement : Clearly defines the issue that your proposal aims to solve.
• Solution Overview : Outlines your proposed solution and its benefits.
• Deliverables and Timelines : Specifies what will be delivered and when .
• Cost Estimate : Provides a clear and detailed breakdown of costs associated with the proposal.
• Conclusion : Summarizes the proposal, reinforcing the value and feasibility of your solution.

By using a proposal outline, you ensure your proposal is not only complete but also tailored to directly address the needs and concerns of your clients. There is also a good selection of proposal software (and even proposal templates ) to help you futher speed up and scale the process here. In fact, we might know a few people ourselves…

Importance of outlining

Why spend extra time on a proposal outline? Well, outlining isn't just about organizing your thoughts—it's about setting a strategic foundation for your proposal. Here’s why it’s absolutely crucial:

• Enhances clarity and focus : An outline keeps your proposal focused on the client’s needs and your solution. It prevents you from veering off-topic and ensures every part of the proposal pushes toward the end goal—securing approval.
• Saves time in the long run : It might seem like extra work at the start, but having a clear outline actually speeds up the writing process. You know exactly what to write about in each section, cutting down on revisions and rewrites.
• Improves persuasiveness : A structured proposal is a persuasive proposal. With all points logically flowing from one to the next, your argument builds momentum- and with it, a compelling case to your client.
• Facilitates collaboration : When working in a team, an outline acts as a shared plan. Everyone knows their part, reducing overlap and ensuring all necessary points are covered.
• Makes a professional impression : A well-organized proposal reflects professionalism and attention to detail. It shows potential clients that you are thorough and capable, boosting their confidence in your abilities.

In short, an outline isn’t just a planning tool—it’s a critical element that elevates the quality and effectiveness of your proposal. By taking the time to outline, you're paving the way for a smoother, more impactful presentation that aligns perfectly with your client's expectations.

Key elements of a detailed project proposal outline

Crafting a project proposal is like telling a story where you're the hero who can solve the client's problem. To tell this story effectively, you need several key elements, communicating your understanding, plan, and commitment to the project's success. These elements are:

• Introduction

Kick off your proposal by grabbing attention. Introduce the problem and hint at the solution, making sure to connect emotionally (and logically) with your potential client.

• Problem statement

Dive deep into the problem. Demonstrate your understanding of the client's needs and challenges. Show empathy and expertise, making it clear why this issue needs resolution.

• Solution overview

This is where you shine. Outline your proposed solution and the unique benefits it offers. Be clear and concise , using simple terms that convey value and feasibility.

• Objectives and goals

Define what success looks like. Detail the objectives your solution aims to achieve, aligning them closely with the client’s requirements.

• Methodology and approach

Explain how you plan to achieve the outlined objectives. This section should reassure the client of your method's effectiveness and your team's capability.

• Deliverables

Specify what you will deliver, including tangible products, reports, and results. This sets clear expectations and helps avoid scope creep.

Map out the project timeline. Include key milestones and deadlines to demonstrate your project management skills and realistic approach.

• Cost estimate

Provide a detailed breakdown of the project cost. Transparency here builds trust and helps the client understand the value they are getting.

Wrap up with a strong conclusion that reiterates the benefits of your proposal. Encourage the client to take action, and make it easy for them to say Yes.

By including these elements, your proposal will not only be comprehensive but also tailored to clearly communicate how you are the best choice for the project.

How to create the perfect proposal outline (then fill it in)

Creating the perfect proposal outline is like preparing a recipe that’s tailored to taste—it needs the right ingredients, a pinch of creativity, and a good understanding of who's going to enjoy it! Here’s a simple, effective way to put it all together:

Step 1: Understand the client’s needs

Begin by thoroughly researching your client’s industry, challenges, and specific needs. The more you know, the better you can tailor your proposal to speak directly to them. Dive into their company reports, read relevant industry news, and analyze their competitors. This groundwork enables you to address their unique pain points with precision.

Step 2: Define the project scope

Clearly define what the proposal will cover and- importantly- what it won’t. Setting these boundaries early prevents misunderstandings and keeps your proposal laser-focused.

Step 3: Gather your data

Collect all the necessary information, data, and resources that will support your solution. This could include case studies, testimonials, or relevant statistics that reinforce your points. Solid data not only backs up your claims but also builds credibility, showing that your solution is grounded in proven results and sound research.

Step 4: Draft the structure

Using the key elements outlined above, start drafting your proposal. Arrange the sections in a logical order that tells a compelling story, from problem to solution. Each section should naturally lead into the next, creating a seamless narrative that keeps the reader engaged and makes your argument compelling.

Step 5: Write the details

Fill in each section with detailed information. Ensure your writing is clear, persuasive, and directly addresses how you will solve the client’s problem. Use active language, avoid jargon, and be specific about the benefits of your solution. Remember, the goal here is to make it easy for the client to understand and see the value in your proposal.

Step 6: Review and refine

Step back and review your proposal as a whole. Does it flow logically? Is it persuasive? Ask a colleague to proofread it for clarity and coherence. A fresh set of eyes can catch errors you might have missed and provide valuable feedback to improve the overall quality of the proposal.

Step 7: Customize your presentation

Tailor the final document to the client’s preferences. Consider their company culture and the decision-maker’s personal style when finalizing the format and tone. Customization shows you’ve taken the time to understand their business and care about their unique context, making your proposal stand out from more generic submissions.

Step 8: Include a Call To Action

End with a clear, compelling call to action. What do you want the client to do next? Make it easy for them to take the next step, whether it’s scheduling a meeting, signing a contract, or simply getting in touch. A strong CTA helps to turn interest into action, guiding the client towards a positive decision.

By following these steps, you’ll create a proposal outline that not only meets the client’s needs but also highlights your capabilities and understanding of their challenges.

6 Top tips for outlining proposals

Here are some top tips to ensure your proposal outlines set you up for success:

Tip 1: Start with a strong hook

Capture your reader's attention from the outset. Use a compelling fact, question, or statement that speaks directly to the reader's interests or pain points.

Tip 2: Keep the client central

Always tailor your proposal outline with the client in mind. Every section should reflect an understanding of their needs, goals, and preferences.

Tip 3: Use clear, concise language

Avoid jargon and complex language. Your proposal should be easy to understand, making the client feel confident about what you’re offering. Simple language helps to ensure your message is clear.

Tip 4: Visualize the flow

Before writing detailed content, visualize how each section flows into the next. A logical, intuitive flow keeps the reader engaged and makes your arguments more persuasive.

Tip 5: Highlight key benefits

While detailing the features of your solution is important, focusing on the benefits for the client can be even more persuasive. Make it clear how your proposal will solve their problems or improve their situation.

Tip 6: Be realistic and honest

Set realistic expectations about what you can deliver and when. Honesty builds trust and reduces the chance of client dissatisfaction down the line.

By implementing these tips, your outlines will lay the foundations for a proposal that is hard to resist.

SaaS Proposal Template

Propel your business forward with our SaaS Proposal Template – present a persuasive case for adopting your solution to prospects.

Final thoughts

We've delved into the nitty-gritty of creating a persuasive proposal outline, focusing on clarity , structure , and a client-centered approach. Your proposal's true power lies in how effectively it addresses your client's needs and highlights your unique solution.

But why stop there? With Qwilr's innovative tools and templates , you can transform your outlines into visually stunning, interactive documents that captivate and convince. If you’re ready to gain a competitive edge and make your proposals irresistible, check out what Qwilr can do for you.

About the author

Marissa Taffer | Founder & President of M. Taffer Consulting

Marissa Taffer is the Founder & President of M. Taffer Consulting. She brings over 15 years of sales and marketing experience across various industries to a broad range of clients.

Frequently asked questions

What's the ideal length for a proposal.

The length of your proposal should be determined by the complexity of the project and the client’s requirements. Generally, aim for clarity and concision.

How much detail should I include about costs?

Provide a detailed breakdown of costs, including all relevant expenses. Transparency here is crucial—clients appreciate knowing exactly what they are paying for and why.

Can I reuse parts of an old proposal for a new client?

While you can reuse generic sections like your company overview, always tailor the proposal to each client’s specific needs and circumstances to show that you’ve crafted a solution just for them. Proposal automation software can help speed up the more generic aspects.

What if the client asks for changes to the proposal?

Be open to feedback and willing to make adjustments. This flexibility can often strengthen the client relationship and lead to a more successful partnership.

How often should I follow up after submitting a proposal?

Follow up within a week of submission to show your enthusiasm and commitment. If you haven’t received a response, a gentle reminder every few weeks can keep your proposal top of mind.

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